Billy Reid (born June 13, 1964) is an American

fashion designer Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashio ...

based in

Florence, Alabama Florence is a city in, and the county seat of, Lauderdale County, Alabama, United States, in the state's northwestern corner. It is situated along the Tennessee River and is home to the University of North Alabama, the oldest college in the ...

. His line includes men's, women's, accessories and eyewear. His clothing, self-described as "lived-in luxury" and "broken-in luxury", is known for its classic styles in high quality

fabric Textile is an umbrella term that includes various fiber-based materials, including fibers, yarns, filaments, threads, different fabric types, etc. At first, the word "textiles" only referred to woven fabrics. However, weaving is not ...

s with unusual accents and

Southern Southern may refer to: Businesses * China Southern Airlines, airline based in Guangzhou, China * Southern Airways, defunct US airline * Southern Air, air cargo transportation company based in Norwalk, Connecticut, US * Southern Airways Express, M ...

influence. Reid summarizes his brand's concept as "American luxury built to last". Billy Reid,

Marc Jacobs Marc Jacobs (born April 9, 1963) is an American fashion designer. He is the head designer for his own fashion label, Marc Jacobs, and formerly Marc by Marc Jacobs, a diffusion line, which was produced for approximately 15 years, before it was ...

Tom Ford Thomas Carlyle Ford (born August 27, 1961) is an American fashion designer and filmmaker. He launched his eponymous luxury brand in 2005, having previously served as the creative director at Gucci and Yves Saint Laurent. Ford wrote and direct ...

, and

Michael Kors Michael David Kors (born Karl Anderson Jr. August 9, 1959) is an American fashion designer. He is the chief creative officer of his brand, Michael Kors, which sells men's and women's ready-to-wear, accessories, watches, jewelry, footwear, and f ...

are the only fashion designers who have won 3 or more CFDA Awards.

Early life and education

Reid grew up in

Amite, Louisiana Amite City ( or ; commonly just Amite) is a town in Tangipahoa Parish, of which it is the parish seat, in southeastern Louisiana, United States. The population was 4,141 at the 2010 census. It is part of the Hammond Micropolitan Statistical ...

( ), just south of the

Mississippi Mississippi () is a state in the Southeastern region of the United States, bordered to the north by Tennessee; to the east by Alabama; to the south by the Gulf of Mexico; to the southwest by Louisiana; and to the northwest by Arkansas. Miss ...

border.Alex Hoyt,
Steel Magnolia: The rugged charm of Southern fashion's prodigal son, Billy Reid
''Rhapsody Magazine'', July 2016 He helped his mother operate a women's clothing boutique located in his grandmother's home which stocked then-new brands including

Gloria Vanderbilt Gloria Laura Vanderbilt (February 20, 1924 – June 17, 2019) was an American artist, author, actress, fashion designer, heiress, and socialite. During the 1930s, she was the subject of a high-profile child custody trial in which her moth ...

and

Calvin Klein Calvin Richard Klein (born November 19, 1942) is an American fashion designer who launched the company that would later become Calvin Klein Inc., in 1968. In addition to clothing, he also has given his name to a range of perfumes, watches, an ...

. Reid's hobbies included outdoor activities in the surrounding Southeast Louisiana wetlands. Reid's first job was at family friend Joe Buddy Anderson's menswear store The Royal Oak in

Hammond, Louisiana Hammond is the largest city in Tangipahoa Parish, Louisiana, United States, located east of Baton Rouge and northwest of New Orleans. Its population was 20,019 in the 2010 U.S. census, and 21,359 at the 2020 population estimates program. Hamm ...

.Southern threads, James Bond, beyond: Billy Reid's saga
Matt Wake, AL.com June 28, 2018 Originally wanting to become a football coach during his youth, Reid attended

Southeastern Louisiana University Southeastern Louisiana University (Southeastern) is a public university in Hammond, Louisiana. It was founded in 1925 by Linus A. Sims as Hammond Junior College. Sims succeeded in getting the campus moved to north Hammond in 1928, when it becam ...

and then transferred to the Art Institute of Dallas to study

fashion design Fashion design is the Art (skill), art of applying design, aesthetics, clothing construction and natural beauty to clothing and its Fashion accessory, accessories. It is influenced by culture and different trends, and has varied over time and plac ...

and

merchandising Merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to displaying products that are for sale in a creative way that entices customers to purchase more ...

. While studying full-time at the Art Institute of Dallas, he worked full-time for

Saks Fifth Avenue Saks Fifth Avenue (originally Saks & Company; colloquially Saks) is an American luxury department store chain headquartered in New York City and founded by Andrew Saks. The original store opened in the F Street shopping district of Washingt ...

in men's tailored clothes and sportswear, opening the

Polo Ralph Lauren Ralph Lauren Corporation is an American publicly traded fashion company that was founded in 1967 by American fashion designer Ralph Lauren. The company is headquartered in New York City, producing products ranging from the mid-range to the luxur ...

shop-in-shop. After graduating, a

stockbroker A stockbroker is a regulated broker, broker-dealer, or registered investment adviser (in the United States) who may provide financial advisory and investment management services and execute transactions such as the purchase or sale of stock ...

friend convinced a 23-year-old Reid to join him in moving to California to pursue acting. Reid abandoned the Hollywood dream after three days and instead worked for six years at

Reebok Reebok International Limited () is an American fitness footwear and clothing manufacturer that is a part of Authentic Brands Group. It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company ...

International at the beginning of the brand's introduction of clothing, first selling in a five-state territory and then working in design in New York City for the brand's presence in

Foot Locker Foot Locker Retail, Inc. is an American sportswear and footwear retailer, with its headquarters in Midtown Manhattan, New York City, and operating in 28 countries. Although established in 1974, and founded as a separate company in 1988, Foo ...

. Reid moved to

Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...

and travelled across the globe for the first collections of Australian golfer

Greg Norman Gregory John Norman AO (born 10 February 1955) is an Australian entrepreneur and retired professional golfer who spent 331 weeks as world number one in the 1980s and 1990s. He won 89 professional tournaments, including 20 PGA Tour tournament ...

.Guy Trebay
Political Fashion Statements at the Men's Wear Shows
''

The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...

'' 2017/02/01 After moving to

Texas Texas (, ; Spanish: ''Texas'', ''Tejas'') is a state in the South Central region of the United States. At 268,596 square miles (695,662 km2), and with more than 29.1 million residents in 2020, it is the second-largest U.S. state by ...

with his future wife, he later did

freelance ''Freelance'' (sometimes spelled ''free-lance'' or ''free lance''), ''freelancer'', or ''freelance worker'', are terms commonly used for a person who is self-employed and not necessarily committed to a particular employer long-term. Freelance ...

design for

Fruit of the Loom Fruit of the Loom is an American company that manufactures clothing, particularly casual wear and underwear. The company's world headquarters is in Bowling Green, Kentucky. Since 2002 it has been a subsidiary of Berkshire Hathaway. Products ma ...

Neiman Marcus Neiman Marcus Group, Inc. is an American integrated luxury retailer headquartered in Dallas, Texas, which owns Neiman Marcus, Bergdorf Goodman, Horchow, and Last Call. Since September 2021, NMG has been owned by a group of investment compani ...

Takashimaya is a Japanese multinational corporation operating a department store chain carrying a wide array of products, ranging from wedding dresses and other apparel to electronics and flatware. It has more than 12 branches strategically located in 2 ...

, and

J. C. Penney Penney OpCo LLC, doing business as JCPenney and often abbreviated JCP, is a midscale American department store chain operating 667 stores across 49 U.S. states and Puerto Rico. Departments inside JCPenney stores include Mens, Womens, Boys, Girl ...

Brand history

Reid originally launched his men's collection under the William Reid label in March 1998. When Reid started the business in 1998, it was a one-man operation; he lived in the Garment Center, while a room at the

Hotel Chelsea The Hotel Chelsea (also the Chelsea Hotel or the Chelsea) is a hotel in Manhattan, New York City, built between 1883 and 1885. The 250-unit hotel is located at 222 West 23rd Street, between Seventh and Eighth Avenues, in the neighborhood of ...

served as an office, studio and showroom. The William Reid brand was focused on wholesale account partnerships rather than directly-owned retail stores, with

Fred Segal Fred Segal is a clothing and accessories retail brand founded in West Hollywood, California. Its main location is on Sunset Boulevard in West Hollywood, California, United States. Stores There are four Fred Segal locations in the United States ...

and

Stanley Korshak Stanley Korshak is an American luxury goods specialty department store in Dallas, Texas. The largest independent department store in the United States, it is located in the Uptown neighborhood in The Crescent retail complex. History In 1909 Sta ...

as its main wholesale partners. Reid received the CFDA Best New Menswear Designer award in 2001.Council of Fashion Designers of America
Billy Reid
Accessed 6/17/2016 The brand held a successful

runway show A fashion show (French ''défilé de mode'') is an event put on by a fashion designer to showcase their upcoming line of clothing and/or accessories during a fashion week. Fashion shows debut every season, particularly the Spring/Summer and Fal ...

on September 10, 2001,Billy Reid's Been Through It All. And Loved Every Second of It.
Cam Wolf, ''GQ'', February 12, 2021 but

economic effects arising from the September 11 attacks The September 11 attacks in 2001 were followed by initial shocks causing global stock markets to drop sharply. The attacks themselves resulted in approximately $40 billion in insurance losses, making it one of the largest insured events ever. F ...

forced him to close the business shortly thereafter. Reid and his wife moved in with his in-laws in

, just across the

Tennessee River The Tennessee River is the largest tributary of the Ohio River. It is approximately long and is located in the southeastern United States in the Tennessee Valley. The river was once popularly known as the Cherokee River, among other name ...

from Muscle Shoals (home of the famous

Muscle Shoals Sound Studio Muscle Shoals Sound Studio is an American recording studio in Sheffield, Alabama, formed in 1969 by four session musicians known as The Muscle Shoals Rhythm Section. They had left nearby FAME Studios in Muscle Shoals to create their own rec ...

, where

The Rolling Stones The Rolling Stones are an English rock band formed in London in 1962. Active for six decades, they are one of the most popular and enduring bands of the rock era. In the early 1960s, the Rolling Stones pioneered the gritty, rhythmically dr ...

Elton John Sir Elton Hercules John (born Reginald Kenneth Dwight; 25 March 1947) is a British singer, pianist and composer. Commonly nicknamed the "Rocket Man" after his 1972 hit single of the same name, John has led a commercially successful career a ...

Willie Nelson Willie Hugh Nelson (born April 29, 1933) is an American country musician. The critical success of the album ''Shotgun Willie'' (1973), combined with the critical and commercial success of ''Red Headed Stranger'' (1975) and ''Stardust'' (1978 ...

Paul Simon Paul Frederic Simon (born October 13, 1941) is an American musician, singer, songwriter and actor whose career has spanned six decades. He is one of the most acclaimed songwriters in popular music, both as a solo artist and as half of folk roc ...

Bob Dylan Bob Dylan (legally Robert Dylan, born Robert Allen Zimmerman, May 24, 1941) is an American singer-songwriter. Often regarded as one of the greatest songwriters of all time, Dylan has been a major figure in popular culture during a career sp ...

, and others have recorded). In the initial aftermath of 9/11, Reid reached out to

TaylorMade TaylorMade Golf Company is an American sports equipment manufacturing company based in Carlsbad, California, United States. The company focuses on the golf equipment market, producing golf clubs, balls, and clothing. TaylorMade Golf is currently ...

and other contacts to find freelance design work to make ends meet for his wife and young children. After the economy improved, Reid's post-9/11

business model A business model describes how an organization creates, delivers, and captures value,''Business Model Generation'', Alexander Osterwalder, Yves Pigneur, Alan Smith, and 470 practitioners from 45 countries, self-published, 2010 in economic, soci ...

built up a small namesake chain of shops which reflected his "personality and his aesthetic," loaded with antiques, family heirlooms and reclaimed architectural materials. In 2004, Charles Moore, legendary photographer of the Civil Rights Movement, shot the first photos for the brand.Rachel Dodes
Designer Fashions a Comeback Without the Usual Pattern
''The Wall Street Journal'', Feb. 9, 2006 The first Billy Reid stores opened in 2004 in Dallas and Houston showing menswear only; the women's collection started in 2007. Wholesale distribution began in 2009. Wholesale still accounts for about half of the brand's

revenue In accounting, revenue is the total amount of income generated by the sale of goods and services related to the primary operations of the business. Commercial revenue may also be referred to as sales or as turnover. Some companies receive rev ...

. The company headquarters is in

, in a historic bookstore. Downstairs is his flagship shop and upstairs is his design studio. The brand operates 12 directly-owned stores which have an atmosphere of faded elegance: well-worn chairs and carpets, antique

chandelier A chandelier (; also known as girandole, candelabra lamp, or least commonly suspended lights) is a branched ornamental light fixture designed to be mounted on ceilings or walls. Chandeliers are often ornate, and normally use incandescent ...

s, mounted animals, and antique apothecary cabinets. Reid has said: "We're based in Alabama and work in New York; It's the balance of those two worlds that our aesthetic is about." Reid cites

Ralph Lauren Ralph Lauren, ( ; ; born October 14, 1939) is an American fashion designer, philanthropist, and billionaire businessman, best known for the Ralph Lauren Corporation, a global multibillion-dollar enterprise. He has become well known for his c ...

Perry Ellis Perry Edwin Ellis (March 3, 1940 – May 30, 1986) was an American fashion designer who founded his eponymous sportswear house in the mid-1970s. Ellis' influence on the fashion industry has been called "a huge turning point" because he int ...

as influential American designers, and has named

Bill Robinson Bill Robinson, nicknamed Bojangles (born Luther Robinson; May 25, 1878 – November 25, 1949), was an American tap dancer, actor, and singer, the best known and the most highly paid African-American entertainer in the United States during the f ...

as "one of isbiggest influences." ''

Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...

'' noted the brand's "relaxed charm and rolled-up elegance." In early 2017, ''

Observer An observer is one who engages in observation or in watching an experiment. Observer may also refer to: Computer science and information theory * In information theory, any system which receives information from an object * State observer in co ...

'' magazine called Reid "perhaps the most-likable player on the American menswear scene." ''

The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large n ...

'' has described Reid's aesthetic as "worn luxury". and ''W'' magazine named it "Southern Gentleman sartorialism".Michael Slenske
Inside Frank Lloyd Wright's Forgotten Masterpiece in Florence, Alabama
''W'', August 30, 2017 ''

'' described the fall 2018 collection as "country luxury". In early 2018, Mark Daley became the

CEO A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...

, joining the brand from

Smythson Frank Smythson Limited, commonly known as Smythson (), is a British manufacturer and retailer of luxury stationery, leather goods, diaries, and fashion products based in London, England. The company's founder, Frank John Smythson, was born in 1 ...

; he remained CEO until December 2020 upon taking the helm of

Esprit Esprit or L'Esprit may refer to: * the French for Spirit; as a loanword: ** Enthusiasm, intense interest or motivation ** Morale, motivation and readiness ** Geist "mind/spirit; intellect" * Esprit (name), a given name and surname * ''Esprit'' (m ...

. In 2019 ''

'' described the brand as "at once classic and urbane, while still rugged, coarse and unafraid of hard work." In 2022 the brand opened a

pop-up shop Pop-up retail, also known as pop-up store (pop-up shop in the UK, Australia and Ireland) or flash retailing, is a trend of opening short-term sales spaces that last for days to weeks before closing down, often to catch onto a fad or scheduled e ...

at Platform in

Culver City Culver City is a city in Los Angeles County, California, United States. As of the 2020 census, the population was 40,779. Founded in 1917 as a "whites only" sundown town, it is now an ethnically diverse city with what was called the "third-most ...

.Billy Reid Opens Pop-Up in Los Angeles
JEAN E. PALMIERI, ''Women's Wear Daily'', SEPTEMBER 6, 2022

Production

The garments are almost all made in USA and

made in Italy Made in Italy is a merchandise mark indicating that a product is all planned, manufactured and packed in Italy, especially concerning the design, fashion, food, manufacturing, craftsmanship, and engineering industries. History Made in Italy ...

, using French, Italian and Japanese

s.Richard Nalley
How Billy Reid Built a Hollywood Following from Alabama: Laid-back Billy Reid makes suits that effortlessly look elegant
barrons.com December 10, 2016 In May 2012 Billy Reid and Natalie Chanin planted a 7-acre field of

organic cotton Organic cotton is generally defined as cotton that is grown organically in subtropical countries such as India, Turkey, China, and parts of the USA from non- genetically modified plants, and without the use of any synthetic agricultural chemical ...

for use in their clothing lines. The Billy Reid eyewear collection includes sunglasses and optical frames, and made in Japan with CR-39 lenses. The collection included sunglasses modeled on Reid's signature personal frames made from sustainable buffalo horn. Design details include

leather Leather is a strong, flexible and durable material obtained from the tanning, or chemical treatment, of animal skins and hides to prevent decay. The most common leathers come from cattle, sheep, goats, equine animals, buffalo, pigs and hog ...

-wrapped frames, ultra-light

titanium Titanium is a chemical element with the symbol Ti and atomic number 22. Found in nature only as an oxide, it can be reduced to produce a lustrous transition metal with a silver color, low density, and high strength, resistant to corrosion i ...

nose pads, Italian

acetate An acetate is a salt formed by the combination of acetic acid with a base (e.g. alkaline, earthy, metallic, nonmetallic or radical base). "Acetate" also describes the conjugate base or ion (specifically, the negatively charged ion called ...

, and gradient lenses. The eyewear capsule collection debuted in the

Frank Lloyd Wright Frank Lloyd Wright (June 8, 1867 – April 9, 1959) was an American architect, designer, writer, and educator. He designed more than 1,000 structures over a creative period of 70 years. Wright played a key role in the architectural movements o ...

-designed

Rosenbaum House The Rosenbaum House is a single-family house designed by architect Frank Lloyd Wright and built for Stanley and Mildred Rosenbaum in Florence, Alabama. A noted example of his Usonian house concept, it is the only Wright building in Alabama, and ...

in August 2017 as part of the annual Billy Reid Shindig, and 13 styles were delivered to stores in November 2017. The limited-edition buffalo horn frame sunglasses named for Billy and his wife are boxed in wood finished with an ancient Japanese wood-burning technique called ''

yakisugi ''Yakisugi'' ( 焼杉) is a traditional Japanese method of wood preservation. ''Yaki'' means to heat with fire, and ''sugi'' is cypress. It is referred to in the West as burnt timber cladding and also available as shou sugi ban® or 焼� ...

'' ( 焼杉) meaning "burnt

cypress Cypress is a common name for various coniferous trees or shrubs of northern temperate regions that belong to the family Cupressaceae. The word ''cypress'' is derived from Old French ''cipres'', which was imported from Latin ''cypressus'', the l ...

". Reid names

Michael Caine Sir Michael Caine (born Maurice Joseph Micklewhite; 14 March 1933) is an English actor. Known for his distinctive Cockney accent, he has appeared in more than 160 films in a career spanning seven decades, and is considered a British film ico ...

and

Buddy Holly Charles Hardin Holley (September 7, 1936 – February 3, 1959), known as Buddy Holly, was an American singer and songwriter who was a central and pioneering figure of mid-1950s rock and roll. He was born to a musical family in Lubbock, Texas ...

as icons of men's eyewear style. The fall/winter 2017 collection included shirts with

yellowhammer The yellowhammer (''Emberiza citrinella'') is a passerine bird in the bunting family that is native to Eurasia and has been introduced to New Zealand and Australia. Most European birds remain in the breeding range year-round, but the eastern ...

embroidery, and the bird became a de facto symbol of the brand. As the

state bird A state bird is the insignia of a nation or a state (sub-national entity). For lists of these animals, see: * List of national birds, national birds on country level * List of Australian bird emblems, for the Australian states * List of Brazilian ...

Alabama (We dare defend our rights) , anthem = " Alabama" , image_map = Alabama in United States.svg , seat = Montgomery , LargestCity = Huntsville , LargestCounty = Baldwin County , LargestMetro = Greater Birmingham , area_total_km2 = 135,7 ...

, the subspecies of ''Colaptes auratus'' is known by the common name "yellowhammer", a term that originated during the

American Civil War The American Civil War (April 12, 1861 – May 26, 1865; also known by Names of the American Civil War, other names) was a civil war in the United States. It was fought between the Union (American Civil War), Union ("the North") and t ...

to describe soldiers from Alabama. The bird has black and gold striping on its wing that is similar to the Billy Reid Signature Heirloom Ribbon, a black and gold ribbon with a bias stripe. The brand releases new products 10 times per year rather than once per season.

Clientele

Actor

Daniel Craig Daniel Wroughton Craig (born 2 March 1968) is an English-American actor who gained international fame playing the secret agent James Bond in the film series, beginning with '' Casino Royale'' (2006) and in four further instalments, up to '' ...

purchased the Bond peacoat at the Billy Reid

Nashville Nashville is the capital city of the U.S. state of Tennessee and the seat of Davidson County. With a population of 689,447 at the 2020 U.S. census, Nashville is the most populous city in the state, 21st most-populous city in the U.S., and th ...

store while shopping with a member of

Kings of Leon Kings of Leon is an American rock band formed in Nashville, Tennessee, in 1999. The band is composed of brothers Caleb, Nathan and Jared Followill, and their cousin Matthew Followill. The band's early music was a blend of Southern rock and ga ...

, and a few years later requested it for wardrobing in the 2012 Bond film ''

Skyfall ''Skyfall'' is a 2012 spy film and the twenty-third in the ''James Bond'' series produced by Eon Productions. The film is the third to star Daniel Craig as fictional MI6 agent James Bond and features Javier Bardem as Raoul Silva, the vill ...

''; this exposed the brand to a wider audience and resulted in e-commerce purchases of the coat in 25 countries.Jake Woolf
How James Bond's Peacoat Changed Billy Reid's Business
'' GQ'' November 5, 2015 The coat was named after

Bond Street Bond Street in the West End of London links Piccadilly in the south to Oxford Street in the north. Since the 18th century the street has housed many prestigious and upmarket fashion retailers. The southern section is Old Bond Street and the ...

, the location of the brand's

flagship store A flagship is a vessel used by the commanding officer of a group of naval ships, characteristically a flag officer entitled by custom to fly a distinguishing flag. Used more loosely, it is the lead ship in a fleet of vessels, typically the fi ...

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

. In ''

Spectre Spectre, specter or the spectre may refer to: Religion and spirituality * Vision (spirituality) * Apparitional experience * Ghost Arts and entertainment Film and television * ''Spectre'' (1977 film), a made-for-television film produced and wri ...

'', actor

Ben Whishaw Benjamin John Whishaw (born 14 October 1980) is an English actor and producer. After winning a British Independent Film Award for his performance in ''My Brother Tom'' (2001), he was nominated for an Olivier Award for his portrayal of the titl ...

as Q wore the Billy Reid Astor Coat.

Mike Faist Michael David Faist (; born January 5, 1992) is an American actor. An alumnus of the American Musical and Dramatic Academy, Faist is the recipient of a Grammy and an Emmy, with nominations for a Tony and a British Academy Film Award. Faist be ...

John T. Edge John T. Edge (born December 22, 1962) is a writer, commentator, and, since its founding in 1999, director of the Southern Foodways Alliance, an institute of the Center for the Study of Southern Culture at the University of Mississippi. He has wr ...

Ethan Hawke Ethan Green Hawke (born November 6, 1970) is an American actor and film director. He has been nominated for four Academy Awards, two Golden Globe Awards and a Tony Award. Hawke has directed three feature films, three off-Broadway plays, and a doc ...

, and

Idris Elba Idrissa Akuna Elba (; born 6 September 1972) is an English actor.

are also fans of the brand.Richard Nalley
Fashion Designer Billy Reid In His Own Words
barrons.com December 6, 2016

Ryan Gosling Ryan Thomas Gosling (born November 12, 1980) is a Canadian actor. Prominent in independent film, he has also worked in blockbuster films of varying genres, and has accrued a worldwide box office gross of over 1.9 billion USD. He has receive ...

wore a Billy Reid topcoat in London while promoting ''

Blade Runner 2049 ''Blade Runner 2049'' is a 2017 American neo-noir science fiction film directed by Denis Villeneuve and written by Hampton Fancher and Michael Green. A sequel to the 1982 film ''Blade Runner'', the film stars Ryan Gosling and Harrison Ford, ...

''.

Shindig

Reid hosts "a multicultural weekend of fashion, art, food, music & friends" called Shindig,Valeriya Safronova
Billy Reid's Fashion Hootenanny Morphs Into a Dance Party
''The New York Times'' February 1, 2017 which started as an informal gathering of close friends in 2009, and was held for its 8th Alabama summer edition in late summer 2016.Stephen Garner
Billy Reid Celebrates Fashion, Music and Art With Eighth-Annual Shindig
mr-mag.com September 2, 2016 That year, attendees included musician

Jack White John Anthony White (; born July 9, 1975), commonly known as Jack White, is an American musician, best known as the lead singer and guitarist of the duo the White Stripes. White has enjoyed consistent critical and popular success and is widely c ...

, musician Alison Mosshart of The Kills, model Matthew Mosshart, the band Dawes,

Tony Award The Antoinette Perry Award for Excellence in Broadway Theatre, more commonly known as the Tony Award, recognizes excellence in live Broadway theatre. The awards are presented by the American Theatre Wing and The Broadway League at an annual c ...

winning actor

Alex Sharp Alexander Ian Sharp (born 2 February 1989) is an English actor. He is known for originating the role of Christopher Boone in the Broadway production of '' The Curious Incident of the Dog in the Night-Time''. After graduating from the Juilliard ...

, musician John Paul White and

The Watson Twins The Watson Twins are an American alternative country band based in Los Angeles, formed by identical twin sisters Chandra and Leigh Watson. Biography Chandra and Leigh were born on March 28, 1975, in Tulsa, Oklahoma and raised in Louisville, Ken ...

, jewelry designer Pamela Love, Chef John Currence, Master Brewer Roy Milner of Blackberry Farm Brewery, former

Bloomingdales Bloomingdale's Inc. is an American luxury department store chain; it was founded in New York City by Joseph B. and Lyman G. Bloomingdale in 1861. A third brother, Emanuel Watson Bloomingdale, was also involved in the business. It became a di ...

men's fashion director Josh Peskowitz, and designer Natalie Chanin of

Alabama Chanin Natalie "Alabama" Chanin is an American fashion designer from Florence, Alabama. From 1976 until its closure in 2005, Tee-Jays Manufacturing was one of the largest employers of the Florence textile industry. Chanin's business now operates as a clo ...

. Shindig No. 9 was held in

Muscle Shoals, Alabama Muscle Shoals is the largest city in Colbert County, Alabama, United States. It is located along the Tennessee River in the northern part of the state and, as of the 2010 census, the population of Muscle Shoals was 13,146. The estimated popu ...

, on the weekend of August 25–27, 2017. Guests at Shindig No. 9 included Jason Isbell and The 400 Unit,Adam Gold
Jason Isbell Returns to Muscle Shoals for Cathartic Hometown Gig: Billy Reid's Shindig in the Shoals, held in Alabama's culturally rich region, also attracts Jack White, Preservation Hall Jazz Band
''

Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its ...

'', August 28, 2017 Preservation Hall Jazz Band,

Ron Gallo Ron Gallo is an American musician, singer, songwriter and artist. He began a solo career in 2014, after fronting various bands including Philadelphia-based band Toy Soldiers and since then has released four albums, '' Heavy Meta'', '' Stardust ...

, Russ Pollard,

Cedric Burnside Cedric O. Burnside (born August 26, 1978)'' Jefferson'' interview. Issue 141, March 2004Swedish original via Google Translate is an American electric blues guitarist, drummer, singer and songwriter. He is the son of blues drummer Calvin Jackson ...

Carl Broemel Carl Broemel (born January 30, 1974) is an American Rock music, rock musician. He currently plays guitar, pedal steel guitar, saxophone and sings back-up vocals for the Louisville, Kentucky band My Morning Jacket. He played guitar in the pop/rock ...

My Morning Jacket My Morning Jacket is an American rock band formed in Louisville, Kentucky in 1998. The band consists of vocalist/guitarist Jim James, bassist Tom Blankenship, drummer Patrick Hallahan, guitarist Carl Broemel, and keyboardist Bo Koster. The ...

, Del McCoury Band, John Currence, and

. At Shindig No. 9, Tesla Motors provided vehicles for Shindig guests to test drive, following Reid's collaboration with Tesla to install an

electric car An electric car, battery electric car, or all-electric car is an automobile that is propelled by one or more electric motors, using only energy stored in batteries. Compared to internal combustion engine (ICE) vehicles, electric cars are quiet ...

charging station A charging station, also known as a charge point or electric vehicle supply equipment (EVSE), is a piece of equipment that supplies electrical power for charging plug-in electric vehicles (including electric cars, electric trucks, electric b ...

on the campus of

University of North Alabama The University of North Alabama (UNA) is a public university in Florence, Alabama. It is the state's oldest public university. Occupying a campus in a residential section of Florence, UNA is located within a four-city area that also includes ...

in Florence. Former

Per Se Per se may refer to: * ''per se'', a Latin phrase meaning "by itself" or "in itself". * Illegal ''per se'', the legal usage in criminal and antitrust law * Negligence ''per se'', legal use in tort law *Per Se (restaurant), a New York City restauran ...

head

sommelier A sommelier ( or or ; ), or wine steward, is a trained and knowledgeable wine professional, normally working in fine restaurants, who specializes in all aspects of wine service as well as wine and food pairing. The role of the wine steward in fin ...

Andre Mack André Hueston Mack is an American sommelier and winemaker. Career Mack worked for two years in the finance industry before transitioning into the restaurant industry. He started as a dishwasher at Darden Restaurants and left as a corporate serv ...

was the

wine Wine is an alcoholic drink typically made from Fermentation in winemaking, fermented grapes. Yeast in winemaking, Yeast consumes the sugar in the grapes and converts it to ethanol and carbon dioxide, releasing heat in the process. Different ...

sponsor for Shindig No. 9, showing his

Willamette Valley AVA The Willamette Valley AVA ( ) is an American Viticultural Area which lies in the Willamette Valley of Oregon. The AVA is the wine growing region which encompasses the drainage basin of the Willamette River. It stretches from the Columbia Rive ...

pinot gris Pinot Gris, Pinot Grigio (, ) or Grauburgunder is a white wine grape variety of the species ''Vitis vinifera''. Thought to be a mutant clone of the Pinot Noir variety, it normally has a grayish-blue fruit, accounting for its name, but the gra ...

and

pinot noir Pinot Noir () is a red-wine grape variety of the species ''Vitis vinifera''. The name may also refer to wines created predominantly from pinot noir grapes. The name is derived from the French words for ''pine'' and ''black.'' The word ''pine ...

varietals. Billy Reid Shindig 10 was held in Florence, Alabama on August 24–26, 2018.

Kacey Musgraves Kacey Lee Musgraves (born August 21, 1988) is an American country singer. She has won six Grammy Awards, seven Country Music Association Awards, and three Academy of Country Music Awards. Musgraves self-released three solo albums and one as Texa ...

Dan Auerbach Daniel Quine Auerbach (; born May 14, 1979) is an American musician, singer-songwriter, and record producer, best known as the guitarist and vocalist of The Black Keys, a blues rock band from Akron, Ohio. As a member of the group, Auerbach has ...

, and St. Paul and The Broken Bones performed at Shindig 10. Billy Reid Shindig 11 will be held in Florence, Alabama on August 23–25, 2019 with musical acts including

The Raconteurs The Raconteurs (, also known as The Saboteurs in Australia) is an American rock band from Detroit, Michigan, formed in 2005. The band consists of Jack White (vocals, guitar), Brendan Benson (vocals, guitar), Jack Lawrence (bass guitar), and ...

Margo Price Margo Rae Price (born April 15, 1983) is an American country singer-songwriter and producer based in Nashville, Tennessee. ''The Fader'' has called her "country's next star." Her debut solo album '' Midwest Farmer's Daughter'' was released on T ...

The Blind Boys of Alabama The Blind Boys of Alabama, also billed as The Five Blind Boys of Alabama, and Clarence Fountain and the Blind Boys of Alabama, is an American Gospel music, gospel group. The group was founded in 1939 in Talladega, Alabama, and has featured a ch ...

, Drivin N Cryin,

Cautious Clay Joshua Karpeh (born January 30, 1993), known professionally as Cautious Clay, is an American singer, songwriter, and record producer.

, Motel Radio, and

Dirty Dozen Brass Band The Dirty Dozen Brass Band is a brass band based in New Orleans, Louisiana. The ensemble was established in 1977, by Benny Jones and members of the Tornado Brass Band. The Dirty Dozen revolutionized the New Orleans brass band style by incorpo ...

, and a

fashion show A fashion show (French ''défilé de mode'') is an event put on by a fashion designer to showcase their upcoming line of clothing and/or accessories during a fashion week. Fashion shows debut every season, particularly the Spring/Summer and Fal ...

for the brand's Spring 2020 collection.

Shindig outside Alabama

Billy Reid hosted an Austin Shindig at

SXSW South by Southwest, abbreviated as SXSW and colloquially referred to as South By, is an annual conglomeration of parallel film, interactive media, and music festivals and conferences organized jointly that take place in mid-March in Austin, ...

Music Festival in

Austin, Texas Austin is the capital city of the U.S. state of Texas, as well as the seat and largest city of Travis County, with portions extending into Hays and Williamson counties. Incorporated on December 27, 1839, it is the 11th-most-populous city ...

, in 2015 partnered with

Third Man Records Third Man Records is an eclectic, vinyl-focused independent record label founded and owned by Jack White, Ben Blackwell and Ben Swank. The company operates out of three locations—Nashville, Tennessee, Detroit, Michigan, and Soho, London—with ...

. The event included shows by Natalie Prass, Steve Gunn, Bully,

Laura Marling Laura Beatrice Marling (born 1 February 1990) is a British folk singer-songwriter. She won the Brit Award for Best British Female Solo Artist at the 2011 Brit Awards and was nominated for the same award at the 2012, 2014, 2016, and 2018 Brit ...

, Broncho, La Luz, Hurray for the Riff Raff,

Gill Landry Gilbert John Landry (born December 10, 1975), also known by the stage name of Frank Lemon, is an American singer-songwriter and guitarist born in Lake Charles, Louisiana. He is a former member of Old Crow Medicine Show and a founding member of ...

and

Olivia Jean Olivia Jean Markel White (born February 23, 1990) is an American singer, songwriter, and multi-instrumentalist. She is known as the lead singer and guitarist of the all-female " garage goth" rock band the Black Belles. Early life Jean was ra ...

. On March 17, 2016 Reid and

Newport Folk Festival Newport Folk Festival is an annual American folk-oriented music festival in Newport, Rhode Island, which began in 1959 as a counterpart to the Newport Jazz Festival. It was one of the first modern music festivals in America, and remains a foca ...

hosted Austin Shindig No. 6 during the annual

festival at Weather Up in

. The lineup that year included country music singer

, American funk/soul/R&B singer Charles Bradley, and Muscle Shoals native and artist, Dylan Leblanc; American alternative country musician, "Jonny" Fritz was the MC at the event. A Billy Reid Shindig event was held at Blackberry Farm in

Walland, Tennessee Walland is an unincorporated community and census-designated place (CDP) in Blount County, Tennessee, in the Southeastern United States. Its population was 259 as of the 2010 census. Walland is the site of a post office and is the place name a ...

on November 16–19, 2017. Grammy award-winning artist and producer,

performed;

James Beard award The James Beard Foundation Awards are annual awards presented by the James Beard Foundation to recognize chefs, restaurateurs, authors and journalists in the United States. They are scheduled around James Beard's May 5 birthday. The media awa ...

-winning chef and author Daniel Patterson cooked for the group; and winemaker Russell From of Herman Story Wines in

Paso Robles Paso Robles ( ), officially El Paso de Robles (Spanish for "The Pass of Oaks"), is a city in San Luis Obispo County, California, United States. Located on the Salinas River approximately north of San Luis Obispo, the city is known for its ho ...

guided a

wine tasting Wine tasting is the sensory examination and evaluation of wine. While the practice of wine tasting is as ancient as its production, a more formalized methodology has slowly become established from the 14th century onward. Modern, professional w ...

. A follow-up Blackberry Farm Shindig was held in November 2018. The guest chef was Edouardo Jordan of Salare and JuneBaby, and the guest winemaker was Cushing Donelan of Donelan Wines.

Retail locations

Billy Reid Chicago West Loop holiday display

Dallas and Houston were the first cities in which the brand opened retail stores, followed a year later by the

in Florence, Alabama. Billy Reid shops are located in: *

Atlanta Atlanta ( ) is the capital and most populous city of the U.S. state of Georgia. It is the seat of Fulton County, the most populous county in Georgia, but its territory falls in both Fulton and DeKalb counties. With a population of 498,7 ...

(

Buckhead Buckhead is the uptown commercial and residential district of the city of Atlanta, Georgia, comprising approximately the northernmost fifth of the city. Buckhead is the third largest business district within the Atlanta city limits, behind Downto ...

and Westside Provisions) *

( Sixth Street) *

Birmingham, Alabama Birmingham ( ) is a city in the north central region of the U.S. state of Alabama. Birmingham is the seat of Jefferson County, Alabama's most populous county. As of the 2021 census estimates, Birmingham had a population of 197,575, down 1% f ...

Charleston, South Carolina Charleston is the largest city in the U.S. state of South Carolina, the county seat of Charleston County, and the principal city in the Charleston–North Charleston metropolitan area. The city lies just south of the geographical midpoint o ...

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = List of sovereign states, Count ...

(

Fulton-Randolph Market District Fulton Market District is on the Near West Side of Chicago. In the 19th and 20th centuries, it served meat-packing, warehouse and industrial purposes, but has gentrified in the 21st century with corporate headquarters, tech industry, hotels, ...

) *

Dallas Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County ...

Edina, Minnesota Edina ( ) is a city in Hennepin County, Minnesota, United States and a first-ring suburb of Minneapolis. The population was 53,494 at the 2020 census, making it the 18th most populous city in Minnesota. Edina began as a small farming and mi ...

Fort Worth, Texas Fort Worth is the List of cities in Texas by population, fifth-largest city in the U.S. state of Texas and the List of United States cities by population, 13th-largest city in the United States. It is the county seat of Tarrant County, Texas, T ...

(Edgehill Village) *

(

in NoHo, and

West Village The West Village is a neighborhood in the western section of the larger Greenwich Village neighborhood of Lower Manhattan, New York City. The traditional boundaries of the West Village are the Hudson River to the west, West 14th Street to th ...

) *

New Orleans New Orleans ( , ,New Orleans

(

Magazine Street Magazine Street is a major thoroughfare in New Orleans, Louisiana. Like Tchoupitoulas Street, St. Charles Avenue, and Claiborne Avenue, it follows the curving course of the Mississippi River. The street took its name from an ammunition magazine ...

) * Washington, D.C. ( M Street NW) The most recent store to open is in

in November 2019.Billy Reid's Southern Sensibility Continues To Flourish As Retail Footprint Expands
''

Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also r ...

'', Mario Abad, May 16, 2019 In the US the brand is sold in

Nordstrom Nordstrom, Inc. () is an American luxury department store chain headquartered in Seattle, Washington, and founded by John W. Nordstrom and Carl F. Wallin in 1901. The original Wallin & Nordstrom store operated exclusively as a shoe store, and ...

, and

Bloomingdale's Bloomingdale's Inc. is an American luxury department store chain; it was founded in New York City by Joseph B. and Lyman G. Bloomingdale in 1861. A third brother, Emanuel Watson Bloomingdale, was also involved in the business. It became a di ...

. The brand held a month-long

Culver City, California Culver City is a city in Los Angeles County, California, United States. As of the 2020 census, the population was 40,779. Founded in 1917 as a "whites only" sundown town, it is now an ethnically diverse city with what was called the "third-most ...

, in 2017 inside menswear store Magasin; the popup included Reid's

made-to-measure Made-to-measure (MTM) typically refers to custom clothing that is cut and sewn using a standard-sized base pattern. Suits and sport coats are the most common garments made-to-measure. The fit of a made-to-measure garment is expected to be superio ...

service. Multi-brand boutiques that carry the brand include Brigade in

Cleveland, Ohio Cleveland ( ), officially the City of Cleveland, is a city in the U.S. state of Ohio and the county seat of Cuyahoga County. Located in the northeastern part of the state, it is situated along the southern shore of Lake Erie, across the U.S ...

; Tenet in

Southampton, New York Southampton, officially the Town of Southampton, is a town in southeastern Suffolk County, New York, partly on the South Fork of Long Island. As of the 2020 U.S. census, the town had a population of 69,036. Southampton is included in the stret ...

; DLM Supply Co. in Dallas, Texas; Sy Devore in

Studio City, California Studio City is a neighborhood in the city of Los Angeles, California, in the southeast San Fernando Valley, just west of the Cahuenga Pass. It is named after the studio lot that was established in the area by film producer Mack Sennett in 192 ...

; Rothman's in New York; Carriere in

Westlake Village, California Westlake Village is a city in Los Angeles County on its western border with Ventura County. The City of Westlake Village incorporated in 1981 becoming the 82nd municipality of Los Angeles County.Baker, Pam (2002). ''Thousand Oaks Westlake Vil ...

; Garmany in

Red Bank, New Jersey Red Bank is a borough in Monmouth County, New Jersey, United States. Incorporated in 1908, the community is on the Navesink River, the area's original transportation route to the ocean and other ports. Red Bank is in the New York Metropolitan ...

; Rodes in

Louisville, Kentucky Louisville ( , , ) is the largest city in the Commonwealth of Kentucky and the 28th most-populous city in the United States. Louisville is the historical seat and, since 2003, the nominal seat of Jefferson County, on the Indiana border ...

; Sebastian's Closet in Dallas, Texas; Weitzenkorn's in

Pottstown, Pennsylvania Pottstown is a borough in Montgomery County, Pennsylvania. Pottstown was laid out in 1752–53 and named Pottsgrove in honor of its founder, John Potts. The old name was abandoned at the time of the incorporation as a borough in 1815. In 1888 ...

, Martin Patrick 3 in

Minneapolis, Minnesota Minneapolis () is the largest city in Minnesota, United States, and the county seat of Hennepin County. The city is abundant in water, with thirteen lakes, wetlands, the Mississippi River, creeks and waterfalls. Minneapolis has its origi ...

. and ULAH in

Westwood, Kansas Westwood is a city in northeast Johnson County, Kansas, United States. As of the 2020 census, the population of the city was 1,750. It is the second most densely populated city in the Kansas City Metropolitan Area. History The land where Wes ...

Outside of the US, the brand is carried at

Canada Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by to ...

, and

Selfridges Selfridges, also known as Selfridges & Co., is a chain of high-end department stores in the United Kingdom that is operated by Selfridges Retail Limited, part of the Selfridges Group of department stores. It was founded by Harry Gordon Selfridg ...

in the UK.

Collaborations

K-Swiss K-Swiss, Inc. is an American athletic shoe brand based in Downtown Los Angeles and currently owned by Xtep. History K-Swiss was founded in 1966 in Los Angeles by Swiss brothers, Art and Ernie Brunner. They became interested in tennis after emigra ...

and Billy Reid have produced co-

brand A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...

sneakers Sneakers (also called trainers, athletic shoes, tennis shoes, gym shoes, kicks, sport shoes, flats, running shoes, or runners) are shoes primarily designed for sports or other forms of physical exercise, but which are now also widely used fo ...

. While all other Billy Reid shoes are

Made in Italy Made in Italy is a merchandise mark indicating that a product is all planned, manufactured and packed in Italy, especially concerning the design, fashion, food, manufacturing, craftsmanship, and engineering industries. History Made in Italy ...

, the K-Swiss co-sign sneakers are entirely made in America;Laurie Brookins
Made in America: Four Fashion Designers On What It Takes to Do So
7/20/2017 they were produced in

Batavia, New York Batavia is a city in and the county seat of Genesee County, New York, United States. It is near the center of the county, surrounded by the Town of Batavia, which is a separate municipality. Batavia's population as of the 2020 census was 15,6 ...

in the second-oldest shoe factory in the US. The K-Swiss/Billy Reid collaboration began in 2011. Reid,

Derek Lam Derek Lam (born 1967) is an American fashion designer. In addition to designing his own line, Lam was Tod's creative director for ready-to-wear and accessories from 2005 until 2010. Read full biography Background Lam was born in San Francisco, C ...

Reed Krakoff Reed Krakoff (born August 25, 1964) is an American fashion designer and former executive creative director of American luxury design house Coach. Biography Krakoff was raised in Weston, Connecticut, the son of a corporate executive. He graduate ...

Simon Doonan Simon Doonan (born 1952 He worked at Barneys until it closed in 2019. He writes a column on style for ''Slate''. In his book, ''Eccentric Glamour'', he decried porno chic in Western society in general. Interviewed for an article for the ''Ne ...

, and other fashion industry experts formed the advisory board for the

Cadillac The Cadillac Motor Car Division () is a division of the American automobile manufacturer General Motors (GM) that designs and builds luxury vehicles. Its major markets are the United States, Canada, and China. Cadillac models are distributed ...

/ CFDA Retail Lab mentorship program, which provided a $75,000 grant along with business development, marketing, and PR assistance for six up-and-coming designers. The GunRunner Boutique Hotel in

, has a Billy Reid Suite featuring a ladder and sleeping loft, and is curated with items rotated in and out on a regular basis. As a part of designing the space, Reid personally built the bed for the room. In 2013, the brand partnered with

Coach Coach may refer to: Guidance/instruction * Coach (sport), a director of athletes' training and activities * Coaching, the practice of guiding an individual through a process ** Acting coach, a teacher who trains performers Transportation * Coac ...

on a collection of bags and wallets. In 2019 the brand partnered with Balvenie Scotch, showcasing the 12-year DoubleWood at all Billy Reid retail locations and all Shindig events. The brand collaborates with chefs including Katie Button to host dinner parties known as Supper Series in the brand's boutiques.

Philanthropy

After

Scarlett Johansson Scarlett Ingrid Johansson (; born November 22, 1984) is an American actress. The world's highest-paid actress in 2018 and 2019, she has featured multiple times on the ''Forbes'' Celebrity 100 list. ''Time'' magazine named her one of the 100 ...

wore the brand's sunglasses to the

2018 Women's March The 2018 Women's March was a global protest that occurred on January 20, 2018, on the anniversary of the 2017 Women's March. About In 2018, women's groups across the United States coordinated mass rallies, attracting hundreds of thousands of ...

in Los Angeles, the company pledged to donate 100% of the profits from the sales of the Ian Sunglasses to the

Time's Up Legal Defense Fund TIME'S UP Legal Defense Fund is an organization headquartered in Washington, DC, that provides legal and media support to individuals who have been subject to workplace sexual harassment. The Fund is housed and administered by the National Women ...

. Billy Reid is a corporate sponsor of the

Southern Foodways Alliance Southern Foodways Alliance (SFA) is an institute of the Center for the Study of Southern Culture at the University of Mississippi, dedicated to the documentation, study and exploration of the foodways of the American South. Member-funded, it stage ...

, and the brand produced a

capsule collection A capsule wardrobe is a collection of clothing that is composed of interchangeable items only, to maximise the number of outfits that can be created. The aim is to have an outfit suitable for any occasion without owning excessive items of clothing ...

of T-shirts, sweatshirts, caps and chef aprons to promote the member-funded nonprofit organization; 20% of proceeds from the collection benefited the Southern Foodways Alliance. Following the catastrophic inland flooding caused by

Hurricane Harvey Hurricane Harvey was a devastating Category 4 hurricane that made landfall on Texas and Louisiana in August 2017, causing catastrophic flooding and more than 100 deaths. It is tied with 2005's Hurricane Katrina as the costliest ...

, with economic losses estimated at between $70 billion to $200 billion, Reid hosted a warehouse sale at his Austin store and sent all proceeds to members of the

Greater Houston Greater Houston, designated by the Office of Management and Budget, United States Office of Management and Budget as Houston–The Woodlands–Sugar Land, is the List of metropolitan statistical areas, fifth-most populous metropolitan statistical ...

restaurant community, and donated all proceeds from a custom created t-shirt to relief efforts. The brand hosted an April 2018 sample sale

at SCAD; the proceeds from the sale supported SCAD student scholarships. In May 2018, Billy Reid partnered with the Trombone Shorty Foundation to provide

music education Music education is a field of practice in which educators are trained for careers as elementary or secondary music teachers, school or music conservatory ensemble directors. Music education is also a research area in which scholars do origin ...

for children in underserved communities.

Awards and honors

*2001 CFDA Best New Menswear Designer (as William Reid) *2009 ''

New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...

'' Best Men's Store in New York *2010 GQ/CFDA Best New Menswear Designer in America Award * 2010 CFDA/''

'' Fashion Fund Prize *2012 CFDA Menswear Designer of the Year *2017 ''

'' American Menswear Power List #1

Personal life

Reid is a fan of the

New Orleans Saints The New Orleans Saints are a professional American football team based in New Orleans. The Saints compete in the National Football League (NFL) as a member of the league's National Football Conference (NFC) South division. Since 1975, the te ...

, and designed a custom black and gold

football Football is a family of team sports that involve, to varying degrees, kicking a ball to score a goal. Unqualified, the word ''football'' normally means the form of football that is the most popular where the word is used. Sports commonly ...

from

Louisiana Louisiana , group=pronunciation (French: ''La Louisiane'') is a state in the Deep South and South Central regions of the United States. It is the 20th-smallest by area and the 25th most populous of the 50 U.S. states. Louisiana is bord ...

wild alligator leather for an NFL

Super Bowl 50 Super Bowl 50 was an American football game to determine the champion of the National Football League (NFL) for the 2015 season. The American Football Conference (AFC) champion Denver Broncos defeated the National Football Conference (NFC) cha ...

charity auction. Reid is also a "huge LSU fan" and has "probably listened to or watched every game that's been on in islifetime." Reid has been an avid

tennis Tennis is a racket sport that is played either individually against a single opponent (singles) or between two teams of two players each (doubles). Each player uses a tennis racket that is strung with cord to strike a hollow rubber ball cov ...

player since high school, and coached his son's

baseball Baseball is a bat-and-ball sport played between two teams of nine players each, taking turns batting and fielding. The game occurs over the course of several plays, with each play generally beginning when a player on the fielding t ...

team, which in 2016 made it to the Cal Ripken Baseball World Series in

Aberdeen, Maryland Aberdeen is a city located in Harford County, Maryland, United States, northeast of Baltimore. The population was 16,254 at the 2020 United States Census. Aberdeen is the largest municipality in Harford County. Aberdeen is part of the Baltimor ...

. Reid designed the

uniforms A uniform is a variety of clothing worn by members of an organization while participating in that organization's activity. Modern uniforms are most often worn by armed forces and paramilitary organizations such as police, emergency services, s ...

for the team.

Pappy Van Winkle's Family Reserve Pappy Van Winkle's Family Reserve is the flagship brand of bourbon whiskey owned by the "Old Rip Van Winkle Distillery" company. It is distilled and bottled by the Sazerac Company at its Buffalo Trace Distillery in Frankfort, Kentucky. Pappy Van ...

is his favorite bourbon; his drink of choice is an Old Weller 107 on the rocks.Southern Charm: Billy Reid On Where to Eat, Drink and Play in Florence, Alabama
Barry Samaha, ''

'', May 2, 2018

Miller Lite Miller Lite is a 4.2% ABV light American lager beer sold by Molson Coors (previously MillerCoors) of Chicago, Illinois. The company also produces Miller Genuine Draft and Miller High Life. Miller Lite competes mainly with Anheuser-Busch' ...

is his go-to beer. His watch is a

Rolex Submariner The Rolex Oyster Perpetual Submariner is a line of sports watches designed for diving and manufactured by Rolex, resistant to water and corrosion. The first Submariner was introduced to the public in 1954 at the Basel Watch Fair. It was the fi ...

that his wife gave him right before they got married. Reid has stated, "I'm a music freak. I play music, I write music, I love music. ... If you look at the mood boards around here, you'd see everyone from the

Allman Brothers Allman may refer to: Music *The Allman Brothers Band The Allman Brothers Band was an American rock band formed in Jacksonville, Florida in 1969 by brothers Duane Allman (founder, slide guitar and lead guitar) and Gregg Allman (vocals, keyboa ...

Pink Pink is the color of a namesake flower that is a pale tint of red. It was first used as a color name in the late 17th century. According to surveys in Europe and the United States, pink is the color most often associated with charm, politeness, ...

Kid Cudi Scott Ramon Seguro Mescudi (born January 30, 1984), also known by his stage name Kid Cudi ( ), is an American rapper, singer, songwriter, record producer, actor and fashion designer. Born and raised in Cleveland, Ohio, Cudi would move to New Y ...

."Billy Reid is Using Fashion and Music to Give Back to New Orleans: He partnered with the Trombone Shorty Foundation to help provide music education for underserved kids.
Christine Flammia, ''GQ'', May 2, 2018 Reid has stated that every man should own a navy blazer,

jeans Jeans are a type of pants or trousers made from denim or dungaree cloth. Often the term "jeans" refers to a particular style of trousers, called "blue jeans", with copper-riveted pockets which were invented by Jacob W. Davis in 1871 and pa ...

, and an Oxford shirt.

References

External links

*
Blamo! Podcast: Billy Reid
April 29, 2019
On Creativity' interview with southern style visionary Billy Reid

Savannah College of Art and Design Savannah College of Art and Design (SCAD) is a private nonprofit art school with locations in Savannah, Georgia; Atlanta, Georgia; and Lacoste, France. Founded in 1978 to provide degrees in programs not yet offered in the southeast of the Uni ...

Spring 2019 Collection
''Vogue'' {{DEFAULTSORT:Reid, Billy Living people American fashion designers American fashion businesspeople People from Amite City, Louisiana Menswear designers Culture of the Southern United States Florence–Muscle Shoals metropolitan area Clothing brands of the United States Luxury brands 1964 births jeans by brand

Early life and education

Brand history

Production

Clientele

Shindig

Shindig outside Alabama

Retail locations

Collaborations

Philanthropy

Awards and honors

Personal life

See also

References

External links