Bill France, Sr.
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William Henry Getty France (September 26, 1909 – June 7, 1992), also known as Bill France Sr. or Big Bill, was an American businessman and racing driver. He is best known for founding and managing NASCAR, a sanctioning body of US-based stock car racing.


Early life

France was born in
Washington, D. C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, Na ...
, the son of Emma Graham, an immigrant from Ireland, and
William Henry France. William is a masculine given name of Norman French origin.Hanks, Hardcastle and Hodges, ''Oxford Dictionary of First Names'', Oxford University Press, 2nd edition, , p. 276. It became very popular in the English language after the Norman conques ...
His older brother James is buried in Rock Creek Cemetery, after his death at 11. Big Bill skipped school as a teenager to make laps in the family Model T Ford at the high-banked
board track Board track racing was a type of motorsport popular in the United States during the 1910s and 1920s. Competition was conducted on circular or oval race courses with surfaces composed of wooden planks. This type of track was first used for motor ...
near Laurel, Maryland. He ran laps until there was just enough time to beat his father home.Fleischman, page 2 France worked at several jobs before owning and operating his own service station. He built his customer base by waking before dawn and crank-starting customers' cars in the middle of winter. France was familiar with Daytona Beach's land speed record history when he moved his family from Washington D.C. to Daytona in the spring of 1935 to escape the
Great Depression The Great Depression (19291939) was an economic shock that impacted most countries across the world. It was a period of economic depression that became evident after a major fall in stock prices in the United States. The economic contagio ...
. He had less than $100 in his pocket when they left D.C. He began painting houses, then worked at a local car dealership. He set up a car repair shop in Daytona at 316 Main Street Station, still in existence today as an event and entertainment venue.
Malcolm Campbell Major Sir Malcolm Campbell (11 March 1885 – 31 December 1948) was a British racing motorist and motoring journalist. He gained the world speed record on land and on water at various times, using vehicles called ''Blue Bird'', including a 1 ...
and other land speed record competitors decided to stop competing for land speed records at Daytona in favor of the Bonneville Salt Flats later in 1935 because the track was getting too rutted.Fleischman, page 4 Daytona had lost its claim to fame. City officials were determined to keep speed-related events, events which had been a mid-winter source of revenue for area hotels and restaurants.


Early racing career

On March 8, 1936, the first stock car race was held on the
Daytona Beach Road Course The Daytona Beach and Road Course was a race track that was instrumental in the formation of the National Association for Stock Car Auto Racing. It originally became famous as the location where 15 world land speed records were set. Beach and ro ...
, promoted by local racer
Sig Haugdahl Sigurd Olson "Sig" Haugdahl (January 10, 1891 – February 4, 1970) was an IMCA "Big Car" (now sprint car) champion 1927 – 1932 and an early promoter of stock car racing in the United States. Background Sig Haugdahl was born on the Tiller ...
. The race was 78 laps long () for street-legal family sedans sanctioned by the
American Automobile Association American Automobile Association (AAA – commonly pronounced as "Triple A") is a federation of motor clubs throughout North America. AAA is a privately held not-for-profit national member association and service organization with over 60 m ...
(AAA) for cars built in 1935 and 1936. The city posted a $5000 purse with $1700 for the winner. The race was marred by controversial scoring and huge financial losses to the city. Ticket-takers arrived to find thousands of fans already at the beach track. The sandy turns at the ends of the track became virtually impassable with stuck and stalled cars. Second and third-place finishers protested the results. France finished fifth. The city lost $22,000. Haugdahl talked with France, and together they got the Daytona Beach Elks Club to host another event on
Labor Day Labor Day is a federal holiday in the United States celebrated on the first Monday in September to honor and recognize the American labor movement and the works and contributions of laborers to the development and achievements of the United St ...
weekend in September 1937. The event was more successful but still lost money despite its $100 purse. Haugdahl didn't promote any more events. France took over the job of running the course in 1938. There were two events in 1938. Danny Murphy beat France in the July event. France beat Lloyd Moody and Pig Ridings to win the Labor Day weekend event. Three races each were held in 1939 and 1940. France finished fourth in March, first in July, and sixth in September 1940. Four events were held in 1941. France was busy planning the 1942 event until the Japanese bombed Pearl Harbor. France spent World War II working at the Daytona Boat Works while his wife Anne ran the filling station. Most racing stopped until after the war. Bill met Jim Johnstone Sr. in 1944 when Jim was stationed at the Navy Base in Daytona Beach, where Embry-Riddle Aeronautical University is currently located. Johnstone had been an auto mechanic in New Jersey, where his father built Indy car engines. He met France at Bill's filling station and became his race car mechanic. They traveled with their wives and children throughout Florida on the weekends, racing at many small tracks. On April 6, 1946, Jim and Bill were testing Bill's car on the streets of Cocoa, Florida, when they were stopped for driving 74 mph (119 km/h) in the city limits. Jim was driving and had to pay a $25 fine. When the war ended, Jim moved his family back to New Jersey to start an auto parts business but remained close friends with Bill for the rest of his life. After the war, France decided to concentrate on promoting instead of driving. In sixteen events at Daytona Beach, France had two victories and six Top-5 finishes. France promoted events at
Seminole Speedway Seminole Speedway was a dirt oval racetrack, located in Casselberry, Florida (near Orlando in central Florida), that opened in 1945 and hosted some of the first stock car racing events following the end of World War II. Roy Hall, Red Byron, an ...
immediately after the war. He built the
Occoneechee Speedway Occoneechee Speedway was one of the first two NASCAR tracks to open. It closed in 1968 and is the only dirt track remaining from the inaugural 1949 season. It is located just outside the town of Hillsborough, North Carolina. Site history Occon ...
in 1947.


NASCAR

France knew that promoters needed to organize their efforts. Drivers were frequently victimized by unscrupulous promoters who would leave events with all the money before drivers were paid. On December 14, 1947, France began talks with drivers, mechanics, and car owners at the Ebony Bar at the
Streamline Hotel The Streamline Hotel is a hotel located in Daytona Beach, Florida. Opened in 1941, it is the recognized birthplace of the National Association for Stock Car Auto Racing (NASCAR). NASCAR NASCAR founder Bill France, Sr. and numerous drivers, offici ...
at
Daytona Beach, Florida Daytona Beach, or simply Daytona, is a coastal Resort town, resort-city in east-central Florida. Located on the eastern edge of Volusia County, Florida, Volusia County near the East Coast of the United States, Atlantic coastline, its population ...
, which ended with the formation of NASCAR on February 21, 1948.Induction in the Automotive Hall of Fame
, Retrieved August 24, 2007
They discussed uniform rules, insurance coverage and guaranteed purses. By 1953, France knew it was time for a permanent track to hold the large crowds that were gathering for races at Daytona and elsewhere. Hotels were being constructed along the beachfront. On April 4, 1953, he proposed a new
superspeedway Oval track racing is a form of closed-circuit motorsport that is contested on an oval-shaped race track. An oval track differs from a Road racing, road course in that the layout resembles an oval with turns in only one direction, and the directi ...
called Daytona International Speedway. France began building a new superspeedway in 1956 to host what would become the new premier event of the series – the
Daytona 500 The Daytona 500 is a NASCAR Cup Series motor race held annually at Daytona International Speedway in Daytona Beach, Florida. It is the first of two Cup races held every year at Daytona, the second being the Coke Zero Sugar 400, and one of three ...
. The event debuted in 1959 and has been the premier event since. He later built the Talladega Superspeedway which opened in 1969. He served as chairman and
CEO A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especially ...
of NASCAR.
R. J. Reynolds Tobacco Company The R. J. Reynolds Tobacco Company (RJR) is an American tobacco manufacturing company based in Winston-Salem, North Carolina, and headquartered at the RJR Plaza Building. Founded by R. J. Reynolds in 1875, it is the second-largest tobacco comp ...
became the title sponsor in 1971, a move that changed the name of the series from "Grand National" to "Winston Cup". Reynolds convinced France to drop all dirt tracks and races under from the NASCAR schedule in 1972, a move that defined the "modern era" of the sport. Big Bill then turned the reins of NASCAR over to his son
Bill France Jr. William Clifton France (April 4, 1933 – June 4, 2007), better known as Bill France Jr. or Little Billy, was an American motorsports executive who served from 1972 to 2000 as the chief executive officer (CEO) of NASCAR, the sanctioning body of t ...
France kept an office at the headquarters until the late 1980s. He built the International Motorsports Hall of Fame, which inducted France in its first class on July 25, 1990.


Political Activity

France also served as campaign manager for
George C. Wallace George Corley Wallace Jr. (August 25, 1919 – September 13, 1998) was an American politician who served as the 45th governor of Alabama for four terms. A member of the Democratic Party, he is best remembered for his staunch segregationist and ...
during the latter's 1972 effort to achieve the Democratic nomination for President of the United States and permitted Wallace to campaign during the
Daytona 500 The Daytona 500 is a NASCAR Cup Series motor race held annually at Daytona International Speedway in Daytona Beach, Florida. It is the first of two Cup races held every year at Daytona, the second being the Coke Zero Sugar 400, and one of three ...
race held in that year.


Death

France died June 7, 1992, at his home in Ormond Beach, Florida, after suffering from
Alzheimer's disease Alzheimer's disease (AD) is a neurodegeneration, neurodegenerative disease that usually starts slowly and progressively worsens. It is the cause of 60–70% of cases of dementia. The most common early symptom is difficulty in short-term me ...
, aged 82.Obituary
washingtonpost.com; accessed June 22, 2015.


Awards

* He was inducted into the International Motorsports Hall of Fame in 1990. * He was inducted in the Motorsports Hall of Fame of AmericaBill France
at the Motorsports Hall of Fame of America
in 1990. * He was inducted in the Automotive Hall of Fame in 2004. * He became a member of the National Motor Sports Press Association (NMPA) Hall of Fame at Darlington, South Carolina. * He was inducted into the Daytona Beach Stock Car Racing Hall of Fame in 1992. * He was inducted into the NASCAR Hall of Fame on May 23, 2010.


References

* ''The Unauthorized NASCAR Fan Guide'' by Bill Fleischman and Al Pearce, 1999.


External links


NASCAR history


* {{DEFAULTSORT:France, Bill Sr. 1909 births 1992 deaths American motorsport people American people of Irish descent American automotive pioneers Auto racing executives Burials in Florida International Motorsports Hall of Fame inductees NASCAR people Sportspeople from Daytona Beach, Florida Deaths from Alzheimer's disease Deaths from dementia in Florida France family Racing drivers from Washington, D.C. NASCAR Hall of Fame inductees