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BBC 2W was a digital television channel run by the
BBC #REDIRECT BBC #REDIRECT BBC
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in Wales until January 2009. It replaced the standard
BBC Two broadcast on digital services in
Wales
Wales ( cy, Cymru ) is a country that is part of the United Kingdom. It is bordered by England to the east, the Irish Sea to the north and west, the Celtic Sea to the south west and the Bristol Channel to the south. It had a population in ...
— running on weekdays from 8.30pm to 10pm. Launched on 5 November 2001, it had an initial reach of 1.1 million viewers.
History
It served as a replacement for
BBC Choice Wales, which had been shut down on 30 March 2001. 2W broadcast in
English
English usually refers to:
* English language
* English people
English may also refer to:
Peoples, culture, and language
* ''English'', an adjective for something of, from, or related to England
** English national ide ...
and was aimed at the English-speaking population, unlike
S4C, which broadcasts primarily in
Welsh
Welsh may refer to:
Related to Wales
* Welsh, referring or related to Wales
* Welsh language, a Brittonic Celtic language spoken in Wales
* Welsh people
People
* Welsh (surname)
* Sometimes used as a synonym for the ancient Britons (Celtic peop ...
. The digital-only service was replaced with a single
BBC Two for Wales on 2 January 2009. BBC 2W was designed to offer "a unique experience unavailable anywhere else with the watchwords of topicality and style, intelligence with an occasional touch of irreverence, shining through" for Welsh audiences.
The channel name on the Electronic Programme Guide was BBC 2W although outside its broadcast hours the channel was referred to onscreen as ''
BBC Two Wales'', using the
BBC Two logo. The channel received complaints from some viewers because of its policy of broadcasting only Welsh-based programmes (including many repeats) during its opt-out hours; unlike BBC Two Wales which only opted out for live sport and new programming. The first
switchoff of analogue television in the UK, for instance, was controversial because viewers in
Llansteffan
Llansteffan, is a village and a community situated on the south coast of Carmarthenshire, Wales, lying on the estuary of the River Tywi, south of Carmarthen.
Description
The community includes Llanybri and is bordered by the communities of: ...
and
Ferryside
Ferryside ( cy, Glan-y-fferi) is a village in the community of St Ishmael, Carmarthenshire, Wales. It is south of Carmarthen near the mouth of the River Tywi. Originally a ferry crossing, then becoming a fishing village, it has developed as a ...
, whose analogue transmitter was due to be switched off, insisted that BBC Two Wales be left broadcasting in analogue.
The channel did provide a choice to all other viewers. Viewers on satellite could select a different BBC Two region (but not BBC Two Wales), and viewers on
Freeview Freeview may refer to:
* Freeview (Australia), the marketing name for the digital terrestrial television platform in Australia
* Freeview (New Zealand), a digital satellite and digital terrestrial television platform in New Zealand
*Freeview (UK), ...
and cable could switch back to analogue to watch BBC Two Wales, although they were unable to watch the programme in widescreen.
Originally, the channel's news programme was ''2W News & Sport'', launching with the channel. In 2005, this was replaced by a bulletin of ''
Wales Today
''BBC Wales Today'' is the BBC's national television news programme for Wales, broadcast on BBC One Wales from the headquarters of BBC Cymru Wales in Central Square, Cardiff. According to the BBC, it is the world's longest-running television ne ...
'', also shown on
BBC One Wales
BBC One Wales is a Welsh television channel owned and operated by BBC Cymru Wales. It is the Welsh variation of the UK-wide BBC One and is broadcast from Central Square in Cardiff
Cardiff (; cy, Caerdydd ) is the capital and largest city ...
. The bulletin, entitled ''Wales Today on 2W'' carried the same titles as that on BBC One Wales and was broadcast from the same studio with the same main presenters.
On-screen presentation
BBC 2W's original ident in 2001 was a bright green design with a stylised spinning cube that could transition directly into a programme menu. In 2003, a new set of idents debuted featuring a number of live action sequences where a green BBC 2W logo box is integrated into the scene as a physical object (such as on a beer tap or painted on a garage door), whilst still ending up in the bottom right-hand corner location like the usual BBC Two idents.
Idents (7) - Regional
The TV Room
However, from 18 February 2007, BBC 2W simply used the standard BBC Two idents with the 2W box. At crossover (when BBC Two Wales became BBC 2W) the boxes alternated between each other during the ident. This alternation also occurred during trailers which advertised programmes during BBC 2W hours.
Closure
BBC 2W closed down on 2 January 2009 in the run-up to digital switchover as part of plans to achieve 3% annual efficiencies at BBC Wales. Digital BBC Two in Wales reverted to the network version, with less frequent regional programmes as is the arrangement on Analogue BBC Two Wales.
References
{{DEFAULTSORT:Bbc 2w
BBC television channels in the United Kingdom
Defunct BBC television channels
Television channels and stations established in 2001
Television channels and stations disestablished in 2009
Children's television networks
2001 establishments in Wales
2009 disestablishments in Wales