Byton was a Chinese-German
all-electric vehicle automotive
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create a ...
established in 2017 and incorporated in
Hong Kong
Hong Kong ( (US) or (UK); , ), officially the Hong Kong Special Administrative Region of the People's Republic of China (abbr. Hong Kong SAR or HKSAR), is a city and special administrative region of China on the eastern Pearl River Delta i ...
, co-founded by former
BMW and
Nissan executives. Byton unveiled its first concept car to the public in January 2018. It planned to introduce its
M-Byte SUV model first, with the start of production and sales scheduled for late 2019,
however developmental delays and financial troubles repeatedly pushed back the launch.
In June 2020, the company decided to suspend operations for corporate reorganization for a planned six-month period.
In 2021, Byton entered bankruptcy and work with manufacturing partner Foxconn was halted indefinitely.
History
In 2016,
Tencent
Tencent Holdings Ltd. () is a Chinese multinational technology and entertainment conglomerate and holding company headquartered in Shenzhen. It is one of the highest grossing multimedia companies in the world based on revenue. It is also the wo ...
, together with
Foxconn and luxury-car dealer Harmony New Energy Auto started a new joint venture called Future Mobility, a car startup that aimed to sell all-electric fully autonomous premium cars in 2020.
The company was co-founded by Carsten Breitfeld,
CEO, and Daniel Kirchert, president.
It was a subsidiary of China Harmony New Energy Auto Holding Limited.
In January 2017, the company announced its first manufacturing facility would be located in
Nanjing
Nanjing (; , Mandarin pronunciation: ), Postal Map Romanization, alternately romanized as Nanking, is the capital of Jiangsu Provinces of China, province of the China, People's Republic of China. It is a sub-provincial city, a megacity, and t ...
, China at a cost of US$1.7 billion and an initial production capacity of 150,000 cars.
Around 2017, Future Mobility was renamed to Byton. In 2018, Chinese state owned
First Auto Works
China FAW Group Corp., Ltd. (First Automobile Works) is a Chinese state-owned automobile manufacturer headquartered in Changchun, Jilin. invested a “significant amount of money” into Byton.
In April 2019, CEO and co-founder Carsten Breitfeld left Byton in order to pursuit other opportunities. Fellow co-founder Daniel Kirchert subsequently assumed the position of CEO. Breitfeld later revealed that he had left Byton over the active interference with the company by the Chinese government through FAW.
In April 2020, the company furloughed about half of the 450 employees who worked at its North American headquarters. In June 2020, the company decided to suspend operations for corporate reorganization for a planned six-month period.
On September 9, 2020, Nanjing Shengteng Automobile Technology Co, Ltd. was established as the new owner of the brand. FAW Equity Investment (Tianjin) Co., Ltd. continues to hold 23.333% of the shares in Byton, Duan Lianxiang holds another 6.6667%. In October 2020, it was announced that CEO and co-founder Daniel Kirchert had left the company due to its continued financial troubles.
In January 2021, it was announced that Taiwanese manufacturer
Foxconn would enter into a strategic partnership with Byton. Foxconn planned on investing US$200 million into Byton. Foxconn was expected to assist Byton with manufacturing and supply chain management.
In April 2021, Byton's German subsidiary entered bankruptcy. In July 2021, Byton suspended operations in China. In September 2021,
Nikkei Nikkei can refer to:
*, abbreviated , Nikkei, a large media corporation in Japan
*, abbreviated , Nikkei, a major business newspaper published in Japan
*, a Japanese stock market index, published by ''Nihon Keizai Shimbun''
*, often simply ''Nikkei ...
reported that Byton's manufacturing partner Foxconn was putting the project on hold due to continuing financial issues at Byton, effectively putting operations on hold indefinitely.
Products
The company announced its ambition to launch three electric car models by 2022.
Byton M-Byte
The
Byton M-Byte is an all-electric battery-powered SUV concept car.
It was first announced is the mid-sized Byton crossover, but only in concept form, with sales expected to commence in the fourth quarter of 2019 in China, Europe and the US. It was unveiled at the
Consumer Electronic Show (CES) in
Las Vegas
Las Vegas (; Spanish language, Spanish for "The Meadows"), often known simply as Vegas, is the List of United States cities by population, 25th-most populous city in the United States, the most populous city in the U.S. state, state of Neva ...
on 7 January 2018.
Byton K-Byte
The
Byton K-Byte is an all-electric battery-powered sedan concept car.
In June 2018, Byton unveiled the Byton K-Byte Concept sedan at
CES Asia previewing a luxury electric sedan.
See also
*
Li Auto
*
Nio Inc.
*
Polestar
*
Tesla, Inc.
*
XPeng
Guangzhou Xiaopeng Motors Technology Co Ltd (), doing business as XPeng Motors (), commonly known as XPeng, is a Chinese electric vehicle manufacturer. The company is headquartered in Guangzhou, Guangdong, with offices in Mountain View, Cali ...
References
External links
Official website
{{Authority control
Electric vehicle manufacturers of China
Battery electric vehicle manufacturers
Chinese companies established in 2016
Vehicle manufacturing companies established in 2016
Luxury motor vehicle manufacturers
Car manufacturers of Hong Kong
Car manufacturers of China
Car brands
Chinese brands