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''Building the Brand'' is a ten-part American documentary
television series A television show – or simply TV show – is any content produced for viewing on a television set which can be broadcast via over-the-air, satellite television, satellite, or cable television, cable, excluding breaking news, television adverti ...
which aired on the now-defunct
3net 3net was an American 3D television channel that launched on February 13, 2011.3D. The series features the production process as well as interviews with key players at the business.


Broadcast

The series premiered in the U.S. on April 3, 2011 on 3net where it was broadcast in 3D. Internationally, the series premiered in
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
on
Discovery Science Discovery science (also known as discovery-based science) is a scientific methodology which aims to find new patterns, correlations, and form hypotheses through the analysis of large-scale experimental data. The term “discovery science” enco ...
on July 23, 2015. Repeats of the series are currently airing on the digital broadcast network
Quest A quest is a journey toward a specific mission or a goal. The word serves as a plot device in mythology and fiction: a difficult journey towards a goal, often symbolic or allegorical. Tales of quests figure prominently in the folklore of ever ...
.


Episodes

*Episode 1:
Winnebago Winnebago can refer to: * The exonym of the Ho-Chunk tribe of Native North Americans with reservations in Nebraska, Iowa, and Wisconsin ** Winnebago Tribe of Nebraska, a federally recognized tribe group in the state ** The Winnebago language of the ...
*Episode 2:
Gibson Guitars Gibson may refer to: People * Gibson (surname) Businesses * Gibson Brands, Inc., an American manufacturer of guitars, other musical instruments, and audio equipment * Gibson Technology, and English automotive and motorsport company based * Gibso ...
*Episode 3: Pierce Fire Trucks *Episode 4:
Chevrolet Corvette The Chevrolet Corvette is a two-door, two-passenger luxury sports car manufactured and marketed by Chevrolet since 1953. With eight design generations, noted sequentially from C1 to C8, the Corvette is noted for its performance and distinctive ...
*Episode 5: Apache Attack Helicopters *Episode 6:
Rolls-Royce Rolls-Royce (always hyphenated) may refer to: * Rolls-Royce Limited, a British manufacturer of cars and later aero engines, founded in 1906, now defunct Automobiles * Rolls-Royce Motor Cars, the current car manufacturing company incorporated in ...
*Episode 7:
Jack Daniel's Jack Daniel's is a brand of Tennessee whiskey. It is produced in Lynchburg, Tennessee, by the Jack Daniel Distillery, which has been owned by the Brown–Forman Corporation since 1956. Packaged in square bottles, Jack Daniel's "Black Label" T ...
*Episode 8:
John Deere Deere & Company, doing business as John Deere (), is an American corporation that manufactures agricultural machinery, heavy equipment, forestry machinery, diesel engines, drivetrains (axles, transmissions, gearboxes) used in heavy equipment, ...
*Episode 9: Trek Bicycles *Episode 10:
Oyster Marine Oyster Yachts (formerly Oyster Marine) is a British brand of luxury cruising sailing yachts established in 1973. The company is based in Southampton but with foundation and ongoing strong links to Wroxham and Ipswich. History Founding In 19 ...


References

2010s American documentary television series 2011 American television series debuts 2011 American television series endings 3D television shows {{US-nonfiction-tv-prog-stub