Bromsgrove Rovers FC
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Bromsgrove Rovers F.C. was a
non-League football Non-League football describes football leagues played outside the top leagues of a country. Usually, it describes leagues which are not fully professional. The term is primarily used for football in England, where it is specifically used to de ...
club from the town of
Bromsgrove Bromsgrove is a town in Worcestershire, England, about northeast of Worcester and southwest of Birmingham city centre. It had a population of 29,237 in 2001 (39,644 in the wider Bromsgrove/Catshill urban area). Bromsgrove is the main town in the ...
in Worcestershire. The peak of the club's success was in 1993 when Rovers finished runner-up in the Football Conference. They went into administration during the 2009–10 season while they were playing in the Southern League Division One (Midlands) and were thrown out of the league before the 2010–11 season for not having a ground to play at. Their ground is today used by successor club Bromsgrove Sporting.


History


The first years

Bromsgrove Rovers were formed in 1885 and initially played in the local Studley & District League, during which time they played on at least four grounds before arriving at Victoria Ground in 1910. Rovers were promoted to the Birmingham & District League in 1898, where they were runners up in the 1904–05 season. The club switched to the
Birmingham Combination The Birmingham Combination was an English football competition for teams in Birmingham and the surrounding areas, which was active from 1892 until 1954. It was founded as the Birmingham & District Junior League, and changed its name in 1908. The ...
in 1908, where they were to remain until 1954 when it was absorbed into the Birmingham & District League ater renamed the West Midlands (Regional) League">West_Midlands_(Regional)_League.html" ;"title="ater renamed the West Midlands (Regional) League">ater renamed the West Midlands (Regional) League Rovers were champions of the Combination on two occasions (1946–47 & 1959–60) and runners-up on four other occasions. The club also made the FA Cup first round proper for the first time in 1947, losing 2–1 to Aldershot. Long-serving managers during this period were Joe Wainwright (known affectionately as 'Gentleman Joe') and former Birmingham City goalkeeper Gill Merrick. In 1972 Rovers joined the Southern Football League, initially in Division One North. In 1979 the league was re-organised and they were placed in the Midland Division. After a series of relatively uneventful seasons the former Scottish international and West Bromwich Albion legend Bobby Hope was appointed manager. Hope transformed the club's ambitions, and Rovers won the Midland Division in 1985–86 to gain a place in the Premier Division. Rovers also won the Southern League Cup that season to achieve a league/cup double. In 1986–87 Rovers almost gained back to back promotions but finished Premier Division runners-up to Fisher Athletic. This was the start of the most successful period in the club's history, particularly under the management of
Bobby Hope Robert Hope (28 September 1943 – 10 June 2022) was a Scottish footballer who made more than 400 appearances as a midfielder in the Football League. He spent most of his club career at West Bromwich Albion, where he played more than 300 league ...
. After five years of consolidation, the 1991–92 season saw a remarkable run of 15 home wins in a row to pip
Dover Athletic Dover Athletic Football Club is a semi-professional association football club based in the town of Dover, Kent, England. The club currently competes in the National League South, the sixth tier of English football. The club was formed in 198 ...
to the Premier Division title with a game to spare. This saw Bromsgrove promoted to the Football Conference, the highest level of non-league football in England.


Football Conference

The remarkable form from the promotion season continued during the 1992–93 season. Bromsgrove were one of the smallest clubs in the Conference, yet managed to finish runners-up to the eventual champions Wycombe Wanderers, albeit with a 15 point gap between the teams. One of the many highlights was a 1–0 home victory over Wycombe, one of only seven league defeats suffered by Martin O'Neill's champions that season. The following season, 1993–94, saw Bromsgrove get past the first round (proper) of the FA Cup for the first time, claiming their only ever league scalp with an away 2–1 victory over Northampton Town. After another away victory in the second round (against fellow Conference side Yeovil Town), Bromsgrove were drawn at home to
Barnsley Barnsley () is a market town in South Yorkshire, England. As the main settlement of the Metropolitan Borough of Barnsley and the fourth largest settlement in South Yorkshire. In Barnsley, the population was 96,888 while the wider Borough has ...
. A capacity crowd of 4,893 was in attendance for the game. Bromsgrove were 1–0 up with just two minutes of time remaining, when Barnsley scored two late goals to end up winners. In post-match comments, the Barnsley manager Viv Anderson described his team as "the luckiest in the world". After their cup exit Rovers endured a poor run of league results and had to rely on a 1–0 away win at league runners-up Kettering Town in the final match to avoid relegation. The 1994-95 season saw the departure of Bobby Hope, frustrated at the club's financial constraints. His replacement was former Republic of Ireland international Tony Grealish who only lasted a few months. The club had to appoint captain Kevin Richardson and Youth Team Manager John Dyer on a temporary basis, but were rewarded when Bromsgrove won the Conference League Cup (or "Spalding Cup" at the time). In fact they became the first team in the competition's history to win it back to back. The 1994–95 final saw Bromsgrove involved in a high scoring 10–2 aggregate victory over
Kettering Town Kettering Town Football Club is a football club based in Burton Latimer, Northamptonshire, England. They are currently members of and play at Latimer Park in Burton Latimer. Kettering were the first club to wear sponsorship on their shirts in ...
. In the 1995–96 final Rovers beat Macclesfield Town 4–2 on aggregate. Bromsgrove were relegated from the Conference back to the Southern League in 1996–97. By this time Brian Kenning was in charge, and many of the club's finest players had also either left, retired, or were past their best. These included the inspirational captain Kevin 'Psycho' Richardson, Paul Webb (who controversially left to join local rivals
Kidderminster Harriers Kidderminster Harriers Football Club is a professional association football club based in Kidderminster, Worcestershire, England. The team compete in the National League North, at the sixth tier of the English football league system. Formed in ...
), Chris Hanks (Rovers' all-time top-scorer with 236 goals in 424 appearances), Shaun O'Meara (763 appearances for the club), Scott Cooksey (sold to Peterborough United), Steve Taylor (sold to Crystal Palace) and Martin O'Connor, who went on to have a successful league career with Birmingham City.


Later years

After this the club went into an almost constant decline. Their relegation to the Southern League Premier Division in 1996–97 was followed by relegation to Division One West in 1998–99 and then to the Midland Football Alliance in 2000–01. Promotion back to the Southern League was gained at the first attempt under the management of Gary Hackett and Jon Ford, but the club still found itself a long way removed from its successes of the early 1990s. From an average support of 1,500 per game in the first Conference season, attendance was frequently as low as the mid 200s. In the 2006–07 season, with Rod Brown as manager, Bromsgrove reached the Division One West playoffs, as they finished runners up to
Brackley Town Brackley Town Football Club is a Association football, football club in Brackley, Northamptonshire, England. They are currently members of and play at St. James Park. The club won the FA Trophy in 2018. History Established in 1890, the club sp ...
. They defeated
Evesham United Evesham United Football Club are an English football club based in Evesham, Worcestershire. They reached the first round proper of the FA Cup for the first time in the 2008–09 season. In 2005, they entered the Southern League Premier Divisi ...
1–0 in the semi-final then came from a goal down in the final to beat Willenhall Town 2–1 in the final, returning to the
Southern League Premier Division The Southern League is a men's football competition featuring semi-professional clubs from the South and Midlands of England. Together with the Isthmian League and the Northern Premier League it forms levels seven and eight of the English foot ...
for the 2007–08 season. After a bright start to 2007–08, a poor run of results saw manager Rod Brown dismissed. Duane Darby was put in temporary charge and initial results saw the team climb back into the top half of the table. Needing only three wins to guarantee Premier Division status (out of the last 10) the team plummeted to an abysmal run of results, with Darby still in control, which included defeats at already relegated Cheshunt and
Cirencester Town Cirencester Town Football Club is a football club based in Cirencester, Gloucestershire, England. Affiliated to the Gloucestershire County FA, the club are currently members of the and play at the Corinium Stadium. History The club was establ ...
. A final day defeat at Rugby Town (Rod Brown's new team) saw Bromsgrove Rovers relegated leading to protests against the controlling shareholder and sole director, Tom Herbert, in the close season and an attempted takeover by a fans' consortium. Darby was sacked after a poor start to the 2008–09 season which led to Rod Brown returning to the club from Rugby for a second stint as manager. Results under Brown did improve but Bromsgrove finished the season in 13th place with rumours continuing to circulate about the club's future. At the end of the season Rod Brown resigned as manager to take over as manager of Midland Football Alliance team Stratford Town. Former player and fans' favourite John Snape was announced as the new manager in mid May.


Financial trouble

An unbeaten seven game start to the 2009–10 season and possibilities of a promotion run were abruptly brought back down to earth with first the presentation of a winding-up petition and then director Tom Herbert requesting a court order to appoint an acquaintance of Director of Football, Steve Daniels, as administrator. Information provided in the Administration application showed that the club's creditors figure had risen from £127,141 in May 2008 to £533,265 in September 2009 with no corresponding increase in assets. The fans' consortium which attempted to take over the club at the end of the 2007–08 season was thought to be attempting to secure the future of the club through a Community Interest Company, but it was announced in November that a bid had been accepted from a man named Mike Ward.Droitwich Advertiser
/ref> In spite of the announcement, in May 2010, the sale still did not appear to have been completed and the intended aim of winding up the club was still awaited. The club meanwhile had narrowly escaped relegation and gates had reached new lows. With the lease of the Victoria Ground expiring in the close season, the landlord announced that it was open to applications for a new lease. The fans' consortium announced that they had started a new club – Bromsgrove Sporting – and had applied for the lease. On 4 June 2010, the District Council announced that Bromsgrove Sporting were to be awarded the new lease for the ground, it was planned that Bromsgrove Rovers would continue to play their home matches there. Negotiations with Sporting stalled however when Rovers said that they could not afford to pay the hire charge (having told the Council that they did not plan to pay rent when applying for the new lease) and at the time of expiry of the lease in early August it appeared that Rovers were intending to occupy the ground until a court order removed them. On 11 August 2010, Rovers were thrown out of the Southern League after not being able to show that they had a ground to play at. Manager and director of football Steve Daniels resigned, and the club did not play football thereafter.


Club records

* Best league position: 2nd in Conference (level 5), 1992–93 * Best FA Cup performance: 3rd round, 1993–94 * Best
FA Trophy The Football Association Challenge Trophy, commonly known as the FA Trophy, is a men's football knockout cup competition run by and named after the English Football Association and competed for primarily by semi-professional teams. The compet ...
performance: Quarter-final replay, 1975–76 * Best
FA Vase The Football Association Challenge Vase, usually referred to as the FA Vase, is an annual football competition for teams playing in Steps 5 and 6 of the English National League System (or equivalently, tier 9 or 10 of the overall English footbal ...
performance: 3rd round, 2001–02 * Best Conference Cup Result: Winners, 1994–95 & 1995–96.


References


External links

{{fchd, id=BROMSGRR, name=Bromsgrove Rovers Defunct football clubs in England Southern Football League clubs National League (English football) clubs Defunct football clubs in Worcestershire Association football clubs established in 1885 Association football clubs disestablished in 2010 Bromsgrove 1885 establishments in England 2010 disestablishments in England Birmingham Combination