Bouchra Jarrar
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Bouchra Jarrar (born 14 November 1970 in
Cannes Cannes ( , , ; oc, Canas) is a city located on the French Riviera. It is a communes of France, commune located in the Alpes-Maritimes departments of France, department, and host city of the annual Cannes Film Festival, Midem, and Cannes Lions I ...
) is a
French French (french: français(e), link=no) may refer to: * Something of, from, or related to France ** French language, which originated in France, and its various dialects and accents ** French people, a nation and ethnic group identified with Franc ...
haute couture ''Haute couture'' (; ; French for 'high sewing', 'high dressmaking') is the creation of exclusive custom-fitted high-end fashion design that is constructed by hand from start-to-finish. Beginning in the mid-nineteenth century, Paris became th ...
fashion designer Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
.


Early life and education

Born to Moroccan parents in Cannes, Jarrar entered Paris'
École Duperré The Duperré School of Applied Arts is a public college of art and design. The school is located in the Rue Dupetit-Thouars, in the 3rd arrondissement of Paris, near the Carreau du Temple, in the heart of Le Marais. Duperré School trains stude ...
where she graduated in 1994.


Career

Jarrar started to work on
Jean Paul Gaultier Jean Paul Gaultier (; born 24 April 1952) is a French haute couture and prêt-à-porter fashion designer. He is described as an "enfant terrible" of the fashion industry and is known for his unconventional designs with motifs including corsets, ...
’s licensed jewelry collection in 1994. In 1996, she moved to
Balenciaga Balenciaga SA ( ) is a luxury fashion house founded in 1919 by the Spanish designer Cristóbal Balenciaga in San Sebastian, Spain. Balenciaga produces ready-to-wear, footwear, handbags, and accessories and licenses its name and branding to C ...
, first under the supervision of
Josephus Thimister Josephus Melchior Thimister (16 September 1962 – 13 November 2019) was a Dutch interior decorator and noted fashion designer who launched his eponymous fashion label, THIMISTER in 1997. In 2001, the editor-in-chief of Vogue USA Anna Wintour na ...
, and then under the supervision of the creative director
Nicolas Ghesquière Nicolas Ghesquière (; born 9 May 1971) is a French-Belgian fashion designer who has been the women's creative director of the house of Louis Vuitton (owned by LVMH) since 2013. Early life Ghesquière was born in Comines, Nord, the younger of ...
, where she served as his studio director until 2006, helping to create ready-to-wear collections. She then worked for Scherrer for a short time, before becoming the director of Lacroix's
haute couture ''Haute couture'' (; ; French for 'high sewing', 'high dressmaking') is the creation of exclusive custom-fitted high-end fashion design that is constructed by hand from start-to-finish. Beginning in the mid-nineteenth century, Paris became th ...
studio, which she ran until the company filed for bankruptcy in 2009. She also worked for the lingerie brand Capucine Puerari. In January 2010, Jarrar started her own brand, presenting her collections once a year, during Paris Fashion Week. The label has since become known for its minimal aesthetic. From 2010 to 2013, she was a guest member of the Chambre syndicale de la haute couture. Since December 2013, she is an official member, her fashion house being able to use the term "
haute couture ''Haute couture'' (; ; French for 'high sewing', 'high dressmaking') is the creation of exclusive custom-fitted high-end fashion design that is constructed by hand from start-to-finish. Beginning in the mid-nineteenth century, Paris became th ...
". In 2015, Mode et Finance, the French venture capital firm managed by Bpifrance, made a minority investment in Jarrar’s business, with the designer retaining a 74% ownership. In addition to her own label, Jarrar designed a jewellery collection for
Mauboussin Mauboussin is a French jewellery Jewellery ( UK) or jewelry (U.S.) consists of decorative items worn for personal adornment, such as brooches, rings, necklaces, earrings, pendants, bracelets, and cufflinks. Jewellery may be attached to the ...
in 2016. In March 2016, the French fashion house
Lanvin Lanvin () is a French Luxury goods, luxury fashion house based in Paris. Founded in 1889 by Jeanne Lanvin, it is the oldest French fashion house still in operation. Since 2018, it has been a subsidiary of Shanghai-based Lanvin Group. Bruno Sialel ...
appointed Jarrar artistic director of the brand's women’s collection, succeeding
Alber Elbaz Alber Elbaz ( he, ×לבר ×לבז; 12 June 1961 – 24 April 2021) was an Israeli fashion designer. He was the creative director of Lanvin in Paris from 2001 until 2015, after having done stints at a number of other fashion houses, including G ...
. She closed her eponymous couture house to join the company. Jarrar showed her first resort collection in June 2016 to critical approval. She completed only two ready-to-wear collections, spring 2017 and fall 2018, for the house before the termination of her contract. She left Lanvin after 16 months amid declining sales. In 2019, Jarrar photographed the singer Keren Ann for the cover of her album ''Bleue''.


Recognition

* 2012 –
Chevalier of the Ordre des Arts et des Lettres The ''Ordre des Arts et des Lettres'' (Order of Arts and letters, Arts and Letters) is an Order (distinction), order of France established on 2 May 1957 by the Ministry of Culture (France), Minister of Culture. Its supplementary status to the w ...
* 2017 – Officer of the Ordre des Arts et des LettresJoelle Diderich (June 30, 2017)
Bouchra Jarrar Promoted to Officer of the Order of Arts and Letters
''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion".Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides infor ...
''.


Further reading

*


References

{{DEFAULTSORT:Jarrar, Bouchra 1970 births Living people French fashion designers 21st-century French businesswomen French businesspeople in fashion French people of Moroccan descent High fashion brands Luxury brands Chevaliers of the Ordre des Arts et des Lettres People from Cannes French women fashion designers