Boost (material)
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Boost is a trademarked polymer used by
Adidas Adidas AG (; stylized as adidas since 1949) is a German multinational corporation, founded and headquartered in Herzogenaurach, Bavaria, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufactur ...
, in the form of pellets which are compressed and molded for various shoe models the company sells, especially the Ultraboost, Energy Boost and NMD lines of sneakers. The pellets consist of proprietary thermoplastic urethane (TPU) that is formed into a small pill shape. Adidas collaborated with the German chemical company
BASF BASF SE () is a German multinational chemical company and the largest chemical producer in the world. Its headquarters is located in Ludwigshafen, Germany. The BASF Group comprises subsidiaries and joint ventures in more than 80 countries ...
to develop this material. Boost in itself is not a raw material and its characteristic bounciness is obtained by processing the thermoplastic urethane. This material is claimed to be more comfortable on the wearer's feet.


History

Prior to its first integration into the Adidas running line in 2013, this material was developed by chemists at BASF, BASF sold its product to Adidas who integrated it into the midsoles of certain lines of their shoes. This material, commonly known as "BOOST", is Adidas' preferred alternative to other industry standards such as ethylene vinyl-acetate.


References

{{reflist Adidas Thermoplastics