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''Bongga!'' () is a
Philippine television Television in the Philippines was introduced in October 1953 upon the first commercial broadcast made by Alto Broadcasting System (now ABS-CBN), making the Philippines the first Southeast Asian country and the second in Asia to do so. Even b ...
variety-oriented show broadcast by
GMA Iloilo DYXX-TV, Channel 6 (analog) and Channel 29 (digital), is a commercial television station of Philippine television network GMA. It is owned by Asian-Pacific Broadcasting Company under the operations of GMA Network Inc. Its studios and transmitt ...
and
GMA Bacolod DYGM-TV, Channel 13 (analog) and Channel 44 (digital), is a local commercial television station owned and operated by GMA Network Inc. Its studios, the analog and digital transmitter are situated at the 3/F iSecure Bldg. Rizal Cor. Locsin St., ...
. Hosted by Jigo Mambo, John Arceo, Leez Quimpo, Em Capalla and Joan Jalandoni, it premiered on May 16, 1999, The show concluded on September 2, 2007. The show was popular for its segments "Pok Gi Pok", a gay boxing challenge where two gay contestants battle it out using oversized hand gloves; and "Bongga Babes", a bikini-open contest featuring the sexiest babes in Western Visayas. It also featured some of the hottest Ilonggo bands and dance groups in Western Visayas, with the special participation of some of the most popular GMA Kapuso stars flown in from Manila every now and then to join the "Bongga!" gang. Because of the show's own brand of fun and vibrant entertainment rarely seen in other local variety shows in Visayas and Mindanao, "Bongga" has earned the tag "Pinasahi sa Tanan" (Different among others).


From early years to The Biggest Local Variety-oriented Show in

Western Visayas Western Visayas ( hil, Kabisay-an Nakatundan; tl, Kanlurang Kabisayaan or ''Kanlurang Visayas'') is an administrative region in the Philippines, numerically designated as Region VI. It consists of six provinces (Aklan, Antique, Capiz, Guimara ...

Launched in May 16, 1999, "Bongga"'s format was musical variety and taped-as-live alternately from different shopping malls in
Iloilo Iloilo (), officially the Province of Iloilo ( hil, Kapuoran sang Iloilo; krj, Kapuoran kang Iloilo; tl, Lalawigan ng Iloilo), is a province in the Philippines located in the Western Visayas region. Its capital is the City of Iloilo, the ...
and
Bacolod Bacolod, officially the City of Bacolod (; hil, Dakbanwa/Syudad sang Bacolod; fil, Lungsod ng Bacolod), is a 1st class highly urbanized city in the region of Western Visayas, Philippines. It is the capital of the province of Negros Occidenta ...
. The original hosts were Hector Gloria, Lara Alba, Debbie Pelor and Ansab Urpiana, with 93.5 Campus Radio (now Barangay 93.5) DJs Jigo Mambo and Billy d' Kid acting as on-air video jocks (VJs). However, after the show's first season, "Bongga" was reformatted as a gay-oriented variety program, with Jigo Mambo and Billy d' Kid joining Hector as main hosts. It started dishing out portions like "''Palarong Pambakla''", "''Pok Gi Pok''" and "''Binibining Bonggay''" that generated a lot of controversy among the conservative groups in Western Visayas. Despite the criticism, "Bongga" got high ratings basing on these segments alone and it helped them overcome the more established "Barkadahan sa S na S" of ABS-CBN TV -4 Bacolod. Soon after, "Bongga" began touring other places and campuses in the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
. The show also earned the distinction as the only musical variety show that aired live from a prison building, when they held a show at the Iloilo Rehabilitation Center in 2002. The show earned a tagline "Kalingawan sg Masa" (Entertainment of the Masses/Aliwan para sa Masa) as viewership slowly increased and soon became the top local variety show in
Western Visayas Western Visayas ( hil, Kabisay-an Nakatundan; tl, Kanlurang Kabisayaan or ''Kanlurang Visayas'') is an administrative region in the Philippines, numerically designated as Region VI. It consists of six provinces (Aklan, Antique, Capiz, Guimara ...
. In 2003, the show reformatted back to its original musical variety format while retaining the gay-oriented portions it was famous for. Original host Jigo Mambo was joined by new main hosts John Arceo (who came from "Bongga"'s defunct rival show "Barkadahan sa S na S" of ABS-CBN Bacolod and also a character actor), new
GMA Iloilo DYXX-TV, Channel 6 (analog) and Channel 29 (digital), is a commercial television station of Philippine television network GMA. It is owned by Asian-Pacific Broadcasting Company under the operations of GMA Network Inc. Its studios and transmitt ...
discovery Joan Jalandoni, and Gilbert "Onal" Golez (who was born in Iloilo and had a short stint in Manila as a singer), with regular performers from
Bacolod Bacolod, officially the City of Bacolod (; hil, Dakbanwa/Syudad sang Bacolod; fil, Lungsod ng Bacolod), is a 1st class highly urbanized city in the region of Western Visayas, Philippines. It is the capital of the province of Negros Occidenta ...
and
Iloilo Iloilo (), officially the Province of Iloilo ( hil, Kapuoran sang Iloilo; krj, Kapuoran kang Iloilo; tl, Lalawigan ng Iloilo), is a province in the Philippines located in the Western Visayas region. Its capital is the City of Iloilo, the ...
joining them weekly. Later on the show added former Ilongga beauty queens Apol Arro and Leez Quimpo to complete the main cast. In August 2005, the show set a record in Western Visayas as the only local variety show that attracted more than 20,000 live audience when they taped an episode at SM City Iloilo featuring stars from "Darna" and "Encantadia" led by
Angel Locsin Angelica Locsin Colmenares (born April 23, 1985) is a Filipino actress and humanitarian. She is known for her dramatic roles and portrayals of heroines and mythological characters in film and television. She is a recipient of various accolades ...
,
Dennis Trillo Abelardo Dennis Florencio Ho (born 12 May 1981), known professionally as Dennis Trillo (), is a Filipino actor, model and recording artist. He is currently a contract star of GMA Network. He was known for his role as Eric del Mundo in the firs ...
,
Sunshine Dizon Sunshine Dizon (born Margaret Sunshine Cansancio Dizon; July 3, 1983) is an award-winning Filipino actress, director and producer. She is often called as the “''Daytime Drama Queen''” by various media outlets for her acting prowess and a s ...
,
Karylle Ana Karylle Padilla Tatlonghari (born March 22, 1981), known mononymously as a Karylle, is a Filipino singer, actress, TV host and musical theatre performer. She is heralded as "''OPMs Showbiz Royalty''". She notably received a nomination for ...
and
Jennylyn Mercado Jennylyn Anne Pineda Mercado-Ho (; born May 15, 1987) is a Filipino actress, singer, and songwriter. She was the winner of the first season of the reality talent competition '' StarStruck''. Mercado garnered acclaim at a young age for her act ...
. "Bongga" also served as a front-act for
Eat Bulaga ''Eat Bulaga!'' (), formerly ''Eat... Bulaga!'', is a noontime Philippine television variety show broadcast by GMA Network. Produced by TAPE Inc., it is the longest running variety show in the Philippines with over 13,000 episodes. Originally ...
during the Grand Kapuso Fans Day held at the Iloilo Sports Complex in Iloilo City last September 17, 2005, performing before a record crowd of 60,000 people. Among the stars that graced the Kapuso Fans Day Special were the
SexBomb Girls The SexBomb Girls (also known as SB Girls, SBG, SexBomb Dancers, and now SB NewGen) is an all-female singing and dancing group in the Philippines. They were initially only dancers for ''Eat Bulaga!'', the midday variety show in the Philippines ...
,
Janice de Belen Catherine Janice Yap de Belen (; born November 9, 1968), better known as Janice de Belen, is a Filipino actress, commercial model and television host. She is dubbed as the “''Queen of Horror-Drama''” for her acting prowess and exceptional ...
,
Gelli de Belen Gelli may refer to: People Given name *Gelli de Belen (born 1973), Filipina actress and former child star *Gelli Meyrick (also Gelly or Gilly) (1556?–1601), Welsh supporter of Robert Devereux, 2nd Earl of Essex, and conspirator in Essex's rebell ...
,
Carmina Villaroel María Carmina Muñiz Villarroel-Legaspi (; August 17, 1975) is a Filipino actress, television presenter, and product endorser. Personal life Villarroel was previously married to Rustom Padilla in 1994; the two had no children, and Villarroel ...
,
Ogie Alcasid Herminio Jose Lualhati "Ogie" Alcasid Jr. (; born August 27, 1967) is a Filipino singer-songwriter, television presenter, comedian, parodist, and actor. He is currently the President of OPM (Organisasyon ng Pilipinong Mang-Aawit). Early care ...
and
German Moreno German Molina Moreno (; October 4, 1933 – January 8, 2016), also known as Kuya Germs ( or ) and dubbed as "The Master Showman", was a Filipino television host, presenter, actor, comedian, talent manager, producer, writer, and director. Early ...
.


The All-New "Bongga!"

In October 2005, "Bongga" was relaunched and was now under the production of GMA Entertainment Group. A new logo banner was unveiled during the show's grand press conference that culminated with a grand anniversary show held at the
Iloilo Freedom Grandstand The Iloilo Freedom Grandstand, also known as the New Iloilo Freedom Grandstand, is a grandstand located on Muelle Loney Street in Iloilo City Proper, Iloilo City, Philippines. It was built in 2018 as a replacement for the old grandstand with the s ...
with Kapuso stars Nadine Samonte, Ara Mina and Alfred Vargas as special guests. Over 20,000 people witnessed the event.


Milestone episodes

Last January 27, 2006, talents of "Bongga" hosted the GMA Kapuso Night at the Iloilo Freedom Grandstand that featured some Kapuso stars from "Etheria", GMA KiliTV, and "SOP". The event was attended by more than 30,000 people. On April 2, 2006,
24 Oras ''24 Oras'' (pronounced as bente kwatro oras / ) is a Philippine television news broadcasting show broadcast by GMA Network. Originally anchored by Mel Tiangco and Mike Enriquez, it premiered on March 15, 2004, on the network's Telebabad line ...
news anchor and TV host Mel Tiangco guested in "Bongga!" to promote the upcoming Easter Sunday episode of "
Mel and Joey ''Mel & Joey'' is a Philippine television lifestyle talk show broadcast by GMA Network. Hosted Mel Tiangco and Joey de Leon, it premiered on August 1, 2004, replacing '' Partners with Mel Tiangco''. The show concluded on July 17, 2011, with a t ...
" where the entire show will feature the tourist spots and delicacies of Iloilo and Bacolod together with the '' StarStruck'' Final 4 of Marky Cielo, Jackie Rice, Gian Carlos and Iwa Moto. The particular episode was shown on Easter Sunday. On April 29, 2006, "Bongga!" host Cherry Mae Barbo participated during the Aliwan Festival's Reyna ng Aliwan pageant as Iloilo's representative. Barbo won 2nd runner-up despite not winning any special awards. On August 5, 2006, "Bongga!" once again successfully staged a big show during the 2nd Grand Kapuso Fans Day held at the Iloilo Sports Complex Covered Gym in Iloilo City. Over 10,000 people attended the event. In October 2006, "Bongga!" was active on tour again as part of GMA's Kapuso Weekend Fever which featured big-named GMA Kapuso Stars touring Iloilo, Bacolod, Cebu and Davao. The show also celebrated its 7th anniversary on October 13, 2006 at the Iloilo Freedom Grandstand, with Nadine Samonte, Marvin Agustin and Cueshe as guests. On January 26, 2007, "Bongga!" once again staged a successful show at the Iloilo Freedom Grandstand during GMA's Kapuso Night where selected GMA stars led by Wendell Ramos and Jennylyn Mercado performed before a huge crowd. On January 27, 2007, the show promoted the new telefantasya "
Super Twins ''Super Twins'' is a 2007 Philippine television drama fantasy series broadcast by GMA Network. Directed by Dominic Zapata, it stars Jennylyn Mercado, Nadine Samonte, Ella Cruz, Nicole Dulalia and Dennis Trillo. It premiered on February 12, 2007 ...
'' and "
Lupin ''Lupinus'', commonly known as lupin, lupine, or regionally bluebonnet etc., is a genus of plants in the legume family Fabaceae. The genus includes over 199 species, with centers of diversity in North and South America. Smaller centers occur ...
'' during the
Dinagyang The Dinagyang Festival is a religious and Festival, cultural festival in Iloilo City, Philippines, held annually on the 4th Sunday of January, or right after the Sinulog in Cebu City, Cebu and the Ati-Atihan Festival in Kalibo, Aklan. It is one o ...
eve show at SM City. During the summer season, "Bongga!" was able to cash in on GMA's nationwide "Sumamer Ka Na" campaign by bringing viewers to different festivals around the country like "Aliwan Festival" and "Wow Villa".


Reformat

On the second week of July, the show underwent a major revamp as GMA Iloilo publicly announced auditions for new on-cam talents and production staff. While the transition was on-going, Jigo Mambo, Leez Quimpo, Em Capalla and Angel handled the hosting chores. Last July 26, 2006, "Bongga!" held a musical special entitled "Kapuso Serbis-Yo! Live Bongga!" (Service! Live Extravagant!) at the Iloilo Freedom Grandstand. Despite the intermittent weather, the show went on and showcased different local talents from the field of music and dance from different genres. The hosts talked less and gave the spotlight to local talents complemented with an explosive performance by
Kamikazee Kamikazee or KMKZ is a Filipino rock band formed in 2000. The band, originally known all throughout its career as a quintet, is currently composed of Jay Contreras (lead vocals), Jomal Linao (lead guitar and vocals), Led Tuyay (guitar), Puto As ...
band from Manila. The new format of "more production numbers, less talk" was later on introduced a week after the musical special. "Bongga"'s new all musical variety format was meant to keep the show a notch higher than its competitors and be at par with the Manila variety shows. In August 2007, "Bongga!" lost out to rival show "
Sabado Barkada ''Sabado Barkada'' (English: ''Saturday Troop'') was a musical variety show in the Philippines that aired every Saturday before '' Game KNB?'' over ABS-CBN TV-4 Bacolod. It also aired in neighboring cities such as Iloilo and the whole of Western ...
" of ABS-CBN 4 Bacolod in the ratings game based on the July ratings for Nielsen Media Research in Iloilo City. Although both shows were airing on different days (Sabado Barkada airs on Saturdays), the comparative ratings showed that "Sabado" posted higher ratings. "Bongga!" decided to bring back the parlor games it was known for, complete with elements of reality TV.


The Dinagyang Controversy

On January 28, 2007 "Bongga" hosts Jigo Mambo and Joan Jalandoni with Kapuso talents
Gabby Eigenmann Gabriel John Celebre Eigenmann (; born March 2, 1978) is a Filipino actor, singer, host and model. He is currently working as an exclusive talent of GMA Network. Background He was born on March 2, 1978 in Makati, Philippines. Gabby hails from ...
and
Sunshine Dizon Sunshine Dizon (born Margaret Sunshine Cansancio Dizon; July 3, 1983) is an award-winning Filipino actress, director and producer. She is often called as the “''Daytime Drama Queen''” by various media outlets for her acting prowess and a s ...
joined forces with some national and local talents of ABS-CBN and Sky Cable to host and perform at the
Dinagyang The Dinagyang Festival is a religious and Festival, cultural festival in Iloilo City, Philippines, held annually on the 4th Sunday of January, or right after the Sinulog in Cebu City, Cebu and the Ati-Atihan Festival in Kalibo, Aklan. It is one o ...
awarding ceremonies. As part of the ceremonies, both ABS-CBN and GMA Network provided their talents to entertain the crowd while waiting for the results. The organizers gave 30 minutes each for both networks to provide entertainment. GMA Network was allowed to go first, with
Gabby Eigenmann Gabriel John Celebre Eigenmann (; born March 2, 1978) is a Filipino actor, singer, host and model. He is currently working as an exclusive talent of GMA Network. Background He was born on March 2, 1978 in Makati, Philippines. Gabby hails from ...
and
Sunshine Dizon Sunshine Dizon (born Margaret Sunshine Cansancio Dizon; July 3, 1983) is an award-winning Filipino actress, director and producer. She is often called as the “''Daytime Drama Queen''” by various media outlets for her acting prowess and a s ...
performing separately. Only Gabby was able to complete his number while Sunshine's performance was abruptly cut due to some delays experienced before the show. Video footages from GMA Iloilo's newscast "Ratsada" showed two instances that Sunshine Dizon's performance was sabotaged. The first footage showed Jigo Mambo supposedly approaching her for a short interview after her number but their microphone audio went off and an audio from Sky Cable's talent came in instead. The second footage showed that Sunshine started her second performance when a lady host from ABS-CBN came up the stage and hyped the crowd with the arrival of ABS-CBN talent Matt Evans of "Pedro Penduko" fame. With her was "Bongga"'s Joan Jalandoni who was there to control the situation but her microphone went off. The apparent sabotage earned the ire of Sunshine Dizon and her mother Dorothy Laforteza. Also the management of ABS-CBN Iloilo was hands off after the incident, denying any involvement on their part. The Dinagyang incident gave 15 minutes of nationwide fame for the two "Bongga" hosts Jigo and Joan, since the whole incident was aired over GMA's "
24 Oras ''24 Oras'' (pronounced as bente kwatro oras / ) is a Philippine television news broadcasting show broadcast by GMA Network. Originally anchored by Mel Tiangco and Mike Enriquez, it premiered on March 15, 2004, on the network's Telebabad line ...
". Joan was also among those interviewed about the incident together with Sunshine Dizon, Gabby Eigenmann and ABS-CBN Iloilo Station Manager Charie Ginete-Ilon.


Farewell Episode

"Bongga!" aired its farewell episode last September 2, 2007. At the closing credits, the message that read ''Madamo nga salamat, Kapuso! 1999-2007'' (Thank you very much Kapuso) was shown on the screen capped with the Kapuso logo. "Bongga!" went off the air at the height of its popularity, and it consistently retained its status as one of the premier top-rating local variety shows outside of Metro Manila.


Hosts

* Jigo Mambo * John Arceo * Leez Quimpo * Em Capalla * Joan Jalandoni ;Former co-hosts * Hector Gloria (1999–2003) * Billy d' Kid (1999–2003) * Debbie Pelor (1999) * Ansab Urpiana (1999–2000) * Lara Alba (1999–2000) * Ruth (1999) * Tricia Aguirre (1999) * Sunshine Gregorio (2000) * Teresa Bacabac (2003–2004) * Candy Doronila (2000) * Varvin Hope Simon Hiñola (2005–2006) - recurring * April Rose Arro (2003–2005; 2007) * Tuska Bianca Alivio (2003–2005) * Bonggastruck's Ralph, Kara, Mark, Jhun Fil, Gladys, DT, Michael, Carlo (2005) * Charles Ea (2006) * Cherry May Barbo (2006–2007) * Kenneth Villanueva (2007) * Gilbert Onal Golez (2003–2007) * Carlo Quiat (2004–2006) ;Guest co-hosts *
KC Montero Casey Wyatt Miller (born June 17, 1978), known professionally as KC Montero, is an American radio DJ and actor currently based in the Philippines. He is currently the Vice President of Marketing and Head of Content at Kumu. Personal life He wa ...
*
Jake Cuenca Juan Carlos Cuenca (; born December 30, 1987) popularly known as Jake Cuenca is a Filipino-American actor and model. Born in San Jose, California and was raised in Manila, Philippines. He also played for United Football League Division 2 sides ...
* Gian Carlos *
Luke Mijares Michael Luke Mejares (born June 26, 1975) is a Filipino singer and songwriter of African-American descent. Life Mejares was born in Manila, to a Boholana mother, Elvira P. Mejares, and an African-American father named Robert Davis. His biologic ...
*
Sunshine Dizon Sunshine Dizon (born Margaret Sunshine Cansancio Dizon; July 3, 1983) is an award-winning Filipino actress, director and producer. She is often called as the “''Daytime Drama Queen''” by various media outlets for her acting prowess and a s ...
* Tiya Pusit *
Francine Prieto Anna Marie Falcon (born September 17, 1982 in Las Piñas, Philippines), known by her stage name Francine Prieto is a Filipino actress, fashion model, radio DJ, and singer. She is Chinese Filipino of half Norwegian descent. Education Prieto s ...
*
Iwa Moto Aileen Quimado Iwamoto (born August 29, 1988), known by her stage name , is a Japanese–Filipino actress, model and reality television personality. She is the first runner up in the third season of '' StarStruck'', a reality-based talent sear ...
*
Jolina Magdangal Maria Jolina Perez Magdangal-Escueta (; born November 6, 1978) is a Filipina singer, actress, television presenter, and entrepreneur. She is referred to in the Philippines as the Queen of Pinoy Popular Culture (or simply as Pop Icon) and is ...
*
Paolo Ballesteros Paolo Elito Macapagal Ballesteros IV (born November 29, 1982) is a Philippines, Filipino actor, comedian, TV host, model, drag queen, and impersonator. He has appeared in films and several TV shows, and has been one of the co-hosts of longtime ...
*
Arnel Ignacio Arnaldo Arevalo Ignacio (born March 4, 1964), known professionally as Arnell Ignacio, is a Filipino Television Presenter, game show host, comedian, actor, news anchor, singer-songwriter, and public official. Ignacio has hosted several shows, ...


Directors

* Tricia Aguirre * Moonlight Lady * Elmo Benguan * Reggie Molina * Varvin Hope Simon Hiñola


Accolades

* KBP Golden Dove Awardee- Best Provincial Variety Show (2001) * No. 1 Local Variety Show (Western Visayas) according to PSRC Survey (2000–2005) * Reyna ng Aliwan 2nd Runner Up Aliwan Festival- Bongga host Cherry May Barbo (2006)


References

{{Reflist GMA Network original programming Philippine variety television shows Television in Iloilo City 1999 Philippine television series debuts 2007 Philippine television series endings