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Bodega Aurrerá is a Mexican discount store owned by
In Mexico, the Arango brothers, Jerónimo, Placido and Manuel, founded the stores Aurrerá thinking in a supermarket model, with household items and clothing at cheaper prices. ''Aurrera'' in Basque means “Come on”, “Forward” .
* 1958: Opens the first Aurrerá store, with the Bolívar location.
* 1960: Begins to operate the store brand of Superama.
* 1964: Starts the operation of Vips Restaurants.
* 1970: Begins the operations of the Suburbia and Bodega Aurrerá store brands.
* 1976: Inaugurates the first Distribution Center in Mexico (in Spanish, ''CEDIS'').
* 1978: Opening of the restaurant chain El Portón (The Gate).
* 1986: Creates the organization Grupo Cifra, for the administration of stores and restaurants in Mexico.
* 1990: Aurrerá starts the usage of the
Walmart de México y Centroamérica
Walmart de México y Centroamérica, also known as Walmex, is the Mexican and Central American Walmart division. Walmart de México y Centroamérica is the Walmart's largest division outside the U.S. as of October 31, 2022, consists of 2,804 sto ...
. The chain was first established in 1970 in Mexico City
Mexico City ( es, link=no, Ciudad de México, ; abbr.: CDMX; Nahuatl: ''Altepetl Mexico'') is the capital and largest city of Mexico, and the most populous city in North America. One of the world's alpha cities, it is located in the Valley o ...
. Though every Aurrerá store was converted into Walmart, both Aurrerá
Aurrerá (word from the Basque language "aurrera" which means "forward") is a defunct grocery chain in Mexico. It started operations in 1958 in Mexico City, and folded in 2001 after being acquired by Walmart.
During 2001 and 2002, the remainin ...
and Bodega Aurrerá names survived, the former as a product brand and the latter as a store.
History
In Mexico, the Arango brothers, Jerónimo, Placido and Manuel, founded the stores Aurrerá thinking in a supermarket model, with household items and clothing at cheaper prices. ''Aurrera'' in Basque means “Come on”, “Forward” .
* 1958: Opens the first Aurrerá store, with the Bolívar location.
* 1960: Begins to operate the store brand of Superama.
* 1964: Starts the operation of Vips Restaurants.
* 1970: Begins the operations of the Suburbia and Bodega Aurrerá store brands.
* 1976: Inaugurates the first Distribution Center in Mexico (in Spanish, ''CEDIS'').
* 1978: Opening of the restaurant chain El Portón (The Gate).
* 1986: Creates the organization Grupo Cifra, for the administration of stores and restaurants in Mexico.
* 1990: Aurrerá starts the usage of the barcode
A barcode or bar code is a method of representing data in a visual, machine-readable form. Initially, barcodes represented data by varying the widths, spacings and sizes of parallel lines. These barcodes, now commonly referred to as linear or o ...
system in Mexico.
* 1991: Walmart and Cifra create a joint venture
A joint venture (JV) is a business entity created by two or more parties, generally characterized by shared ownership, shared returns and risks, and shared governance. Companies typically pursue joint ventures for one of four reasons: to acces ...
, the International Division of Walmart Stores, and Walmart signs a partnership agreement with Cifra. The first Sam's Club
Sam's West, Inc. (doing business as Sam's Club) is an American chain of membership-only retail warehouse clubs owned and operated by Walmart Inc., founded in 1983 and named after Walmart founder Sam Walton as Sam’s Wholesale Club. , Sam's Cl ...
store in Mexico opens.
* 1993: They begin operations as Walmart Supercenter stores. The Aurrerá supermarkets change their style and design, as Walmart stores.
* 1994: The brands of Suburbia and Vips are joined, under the association Cifra/Walmart Distribuidora, S.A. de C.V.
* 1997: Walmart buys most of the shares, and acquires control of the company.
* 2000: Grupo Cifra is renamed as Walmart de Mexico.
* 2001: Aurrerá stores become Walmart
Walmart Inc. (; formerly Wal-Mart Stores, Inc.) is an American multinational retail corporation that operates a chain of hypermarkets (also called supercenters), discount department stores, and grocery stores from the United States, headquarter ...
Supercenters and Warehouse Aurrerá.
* 2005: Walmart Mexico creates the store brand Mi Bodega Aurrerá, which currently has over 50 units in various parts of the Mexican Republic. It is a variant of Bodega Aurrerá, with less store area and fewer products.
* 2007: Bodega Aurrerá has about 300 locations, driving retail prices lower for much of the Mexican Republic.
* 2012: Bodega Aurrerá has 372 stores.
See also
*Aurrerá
Aurrerá (word from the Basque language "aurrera" which means "forward") is a defunct grocery chain in Mexico. It started operations in 1958 in Mexico City, and folded in 2001 after being acquired by Walmart.
During 2001 and 2002, the remainin ...
(Bodega Aurrerá's prior parent company)
* Walmart de México y Centroamérica
Walmart de México y Centroamérica, also known as Walmex, is the Mexican and Central American Walmart division. Walmart de México y Centroamérica is the Walmart's largest division outside the U.S. as of October 31, 2022, consists of 2,804 sto ...
, the subsidiary supermarket division, which operates Bodega Aurrerá in Mexico.
References
External links
* Retail companies established in 1970 Supermarkets of Mexico Mexican companies established in 1970 Walmart {{retail-company-stub