James "Bo" LeMastus (born January 8, 1963) is an American businessman, professional racing driver, and former team owner. He races in the

Stadium Super Trucks The Stadium Super Trucks (SST), formerly known as Speed Energy Formula Off-Road, is an American short course off-road racing series created by off-road racer and former IndyCar and NASCAR driver Robby Gordon in 2013. Sanctioned by the United State ...

and formerly competed in the

NASCAR Camping World Truck Series The NASCAR Craftsman Truck Series is a pickup truck racing series owned and operated by the National Association for Stock Car Auto Racing, and is the only series in NASCAR to race production pickup truck based stock cars. The series is one of th ...

and

ARCA Racing Series The ARCA Menards Series is an American stock car series, the premier division of the Automobile Racing Club of America (ARCA). It is considered a minor, semi-professional league of stock car racing, used as a feeder series into the three national ...

. He was also the co-owner of

DGR-Crosley TRICON Garage, formally known as David Gilliland Racing and Team DGR, is an American professional stock car racing team that competes in the NASCAR Craftsman Truck Series, the ARCA Menards Series, the ARCA Menards Series East, the ARCA Menards S ...

until 2021. LeMastus is the CEO of Crosley Brands.

Business career

LeMastus began as an intern at Modern Marketing Concepts in 1983, while studying for a business degree at

Western Kentucky University Western Kentucky University is a public university in Bowling Green, Kentucky. It was founded by the Commonwealth of Kentucky in 1906, though its roots reach back a quarter-century earlier. It operates regional campuses in Glasgow, Elizabethtow ...

. LeMastus later became CEO of the company. In 1994, the company acquired the Crosley name from the former company operated by

Powel Crosley Jr. Powel Crosley Jr. (September 18, 1886 – March 28, 1961) was an American inventor, industrialist, and entrepreneur. He was also a pioneer in radio broadcasting, and owner of the Cincinnati Reds major league baseball team. In addition, Crosl ...

In October 1998, LeMastus and a group of investors purchased the defunct Charlestown Motor Speedway stock car track in Indiana, converting it into the Podium One Motoplex motocross track. In 2018, LeMastus purchased

Salem Speedway Salem Speedway is a long paved oval racetrack in Washington Township, Washington County, near Salem, Indiana, United States, approximately south of Indianapolis. The track has 33° degrees of banking in the corners. Major auto racing series ...

and the adjacent Salem Municipal Airport in Indiana, partnering with fellow ARCA drivers Bill and

Will Kimmel Will Kimmel III (born May 11, 1988) is an American stock car racing driver. He is the son of Bill Kimmel, Jr. and nephew of Frank Kimmel. He currently competes part-time in the ARCA Menards Series for family-owned Kimmel Racing. He formerly co ...

in the venture.

Racing career

Early career

LeMastus initially competed in the

AMA Motocross Championship The AMA Motocross Championship (commercially known as Lucas Oil Pro Motocross) is an American motorcycle racing series. The motocross race series was founded and sanctioned by the American Motorcyclist Association (AMA) in 1972. The series is th ...

from 1987 to 1999. He later competed in

Sports Car Club of America The Sports Car Club of America (SCCA) is a non-profit American automobile club and sanctioning body supporting road racing, rallying, and autocross in the United States. Formed in 1944, it runs many programs for both amateur and professional r ...

-sanctioned road course racing.

Stock car racing

In 2013, LeMastus purchased the equipment of

Mark Gibson Mark Gibson (born August 14, 1957) is an American stock car racing driver and team owner. He is a long-time competitor in the ARCA Racing Series, and has also made occasional appearances in NASCAR competition. He helped found the ARCA team Cunnin ...

Racing and made his stock car debut at

Daytona International Speedway Daytona International Speedway is a race track in Daytona Beach, Florida, United States. Since opening in 1959, it has been the home of the Daytona 500, the most prestigious race in NASCAR as well as its season opening event. In addition to NA ...

in the

. He ran his first full season in the series in 2015, finishing sixth in points. In 2018, LeMastus made his debut in the season-opener at Daytona. He was involved in a pile-up, and ended up finishing 30th after starting 16th. LeMastus continued to own DGR-Crosley with

David Gilliland David Leonard Gilliland (born April 1, 1976) is an American professional stock car racing driver and team owner. Since 2017, he has operated David Gilliland Racing, a team that races in the NASCAR Camping World Truck Series, ARCA Menards Series, ...

until 2021, though he remained involved in the team in a marketing role.

Off-road racing

In 2021, LeMastus joined the

weekend at the

Grand Prix of St. Petersburg The Firestone Grand Prix of St. Petersburg is an IndyCar Series race held in St. Petersburg, Florida. In most years since 2009, the race has served as the season opener (or at minimum, the first race held on U.S. soil). The race is held annually ...

. His series debut ended with his truck flipping and sliding into the wall, which resulted in a red flag that cut nearly half the race distance due to time constraints. At the first

Mid-Ohio Sports Car Course Mid-Ohio Sports Car Course is a road course auto racing facility located in Troy Township, Morrow County, Ohio, United States, just outside the village of Lexington. Mid-Ohio has also colloquially become a term for the entire north-central regio ...

weekend in June, he was involved in a fight with Bill Hynes in response to LeMastus' aggressive driving style towards Max Gordon, resulting in LeMastus throwing his steering wheel at Hynes before Hynes threw LeMastus' helmet to the ground twice. LeMastus increased his SST involvement for August's

Music City Grand Prix The Music City Grand Prix, known as the Big Machine Music City Grand Prix for sponsorship reasons, is an IndyCar Series race held at the Nashville Street Circuit in Nashville, Tennessee. Marcus Ericsson won the inaugural event in 2021. History ...

as Crosley provided

naming rights Naming rights are a financial transaction and form of advertising or memorialization whereby a corporation, person, or other entity purchases the right to name a facility, object, location, program, or event, typically for a defined period of t ...

for the series, dubbing it the Crosley Stadium Super Trucks, and sponsored him and four other drivers ( Jacob Abel,

Arie Luyendyk Jr. Arie Luyendyk Jr. (; ; born September 18, 1981) is a Dutch-American auto racing driver, television personality, and son of two-time Indianapolis 500 winner Arie Luyendyk. He has competed mostly in North America where his father lives and made ...

Ricky Johnson Richard Bernard "Ricky" Johnson Jr. (born July 6, 1964) is an American former professional motocross, off-road truck and stock car racer. He competed in AMA motocross and Supercross during the 1980s and, won seven AMA national championships. He ...

, Jeff Ward).

Motorsports career results

NASCAR

(

key Key or The Key may refer to: Common meanings * Key (cryptography), a piece of information that controls the operation of a cryptography algorithm * Key (lock), device used to control access to places or facilities restricted by a lock * Key (map ...

) (Bold – Pole position awarded by qualifying time. ''Italics'' – Pole position earned by points standings or practice time. * – Most laps led.)

Camping World Truck Series

ARCA Racing Series

(

) (Bold – Pole position awarded by qualifying time. ''Italics'' – Pole position earned by points standings or practice time. * – Most laps led.)

Stadium Super Trucks

(

) (Bold – Pole position. ''Italics'' – Fastest qualifier. * – Most laps led.) Season still in progress
Ineligible for series points

References

External links

* {{DEFAULTSORT:LeMastus, Bo Living people NASCAR drivers ARCA Menards Series drivers Stadium Super Trucks drivers People from Catawba County, North Carolina 1963 births