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Bluna is an
orange soft drink Orange soft drinks (called orange pop or orange soda in certain regions of the United States and Canada, orangeade in the UK, or the Generic trademark, genericized trademark Orangina in France) are carbonated orange drinks. Non-carbonated orange ...
produced by the
German German(s) may refer to: * Germany (of or related to) **Germania (historical use) * Germans, citizens of Germany, people of German ancestry, or native speakers of the German language ** For citizens of Germany, see also German nationality law **Ger ...
''Mineralbrunnen Überkingen-Teinach AG'', the same company, which produces the better-known
Afri-Cola Afri-Cola is a cola soft drink produced in Germany. The trademark Afri-Cola was registered in 1931 by the company F. Blumhoffer Nachfolger GmbH. The same company also produced Bluna, an orange soft drink. Today the brand belongs to the Mineralb ...
, since 1994. In 1952, the company ''F. Blumhoffer Nachfolger GmbH'' started to produce Bluna. It became a hit among consumers. In 1965, it also started being sold in cans. Today, Bluna is sold in four flavors:
orange Orange most often refers to: *Orange (fruit), the fruit of the tree species '' Citrus'' × ''sinensis'' ** Orange blossom, its fragrant flower *Orange (colour), from the color of an orange, occurs between red and yellow in the visible spectrum * ...
(the original flavor),
lime Lime commonly refers to: * Lime (fruit), a green citrus fruit * Lime (material), inorganic materials containing calcium, usually calcium oxide or calcium hydroxide * Lime (color), a color between yellow and green Lime may also refer to: Botany ...
,
lemon The lemon (''Citrus limon'') is a species of small evergreen trees in the flowering plant family Rutaceae, native to Asia, primarily Northeast India (Assam), Northern Myanmar or China. The tree's ellipsoidal yellow fruit is used for culin ...
, and
mandarin orange The mandarin orange (''Citrus reticulata''), also known as the mandarin or mandarine, is a small citrus tree fruit. Treated as a distinct species of orange, it is usually eaten plain or in fruit salads. Tangerines are a group of orange-coloured ...
. It is sold in both 1- or 2-Liter bottles in stores and smaller 0.33-Liter bottles for
restaurant A restaurant is a business that prepares and serves food and drinks to customers. Meals are generally served and eaten on the premises, but many restaurants also offer take-out and food delivery services. Restaurants vary greatly in appearan ...
s. Advertisement slogans for Bluna like "Sind wir nicht alle ein bisschen Bluna?" ("Aren't we all a bit Bluna?") and "Wie Bluna bist Du?" ("How Bluna are you?") have been very successful and the former has found its way into everyday language as shown by it being mentioned on several different internet forums and
blogs A blog (a truncation of "weblog") is a discussion or informational website published on the World Wide Web consisting of discrete, often informal diary-style text entries (posts). Posts are typically displayed in reverse chronological order ...
. Bluna was exported to
Saudi Arabia Saudi Arabia, officially the Kingdom of Saudi Arabia (KSA), is a country in Western Asia. It covers the bulk of the Arabian Peninsula, and has a land area of about , making it the fifth-largest country in Asia, the second-largest in the A ...
from Germany during the 1980s and early 1990s, Today it's locally produced. {{citrus sodas Citrus sodas Products introduced in 1952