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Blason is a form of poetry. The term originally comes from the heraldic term "
blazon In heraldry and heraldic vexillology, a blazon is a formal description of a coat of arms, flag or similar emblem, from which the reader can reconstruct the appropriate image. The verb ''to blazon'' means to create such a description. The vis ...
" in
French heraldry French heraldry is the use of heraldic symbols in France. Although it had a considerable history, existing from the 11th century, such formality has largely died out in France, as far as regulated personal heraldry is concerned. Civic heraldry on ...
, which means either the codified description of a coat of arms or the
coat of arms A coat of arms is a heraldry, heraldic communication design, visual design on an escutcheon (heraldry), escutcheon (i.e., shield), surcoat, or tabard (the latter two being outer garments). The coat of arms on an escutcheon forms the central ele ...
itself. The Dutch term is Blazoen, and in either Dutch or French, the term is often used to refer to the
coat of arms A coat of arms is a heraldry, heraldic communication design, visual design on an escutcheon (heraldry), escutcheon (i.e., shield), surcoat, or tabard (the latter two being outer garments). The coat of arms on an escutcheon forms the central ele ...
of a
chamber of rhetoric Chambers of rhetoric ( nl, rederijkerskamers) were dramatic societies in the Low Countries. Their members were called Rederijkers (singular Rederijker), from the French word 'rhétoricien', and during the 15th and 16th centuries were mainly inte ...
.


History

The term forms the root of the modern words "emblazon", which means to celebrate or adorn with heraldic markings, and "blazoner", one who emblazons. The terms "blason", "blasonner", "blasonneur" were used in 16th-century French literature by poets who, following
Clément Marot Clément Marot (23 November 1496 – 12 September 1544) was a French Renaissance poet. Biography Youth Marot was born at Cahors, the capital of the province of Quercy, some time during the winter of 1496–1497. His father, Jean Marot (c.&n ...
in 1536, practised a genre of poems that praised a woman by singling out different parts of her body and finding appropriate
metaphor A metaphor is a figure of speech that, for rhetorical effect, directly refers to one thing by mentioning another. It may provide (or obscure) clarity or identify hidden similarities between two different ideas. Metaphors are often compared wit ...
s to compare them with. It is still being used with that meaning in
literature Literature is any collection of written work, but it is also used more narrowly for writings specifically considered to be an art form, especially prose fiction, drama, and poetry. In recent centuries, the definition has expanded to include ...
and especially in
poetry Poetry (derived from the Greek ''poiesis'', "making"), also called verse, is a form of literature that uses aesthetic and often rhythmic qualities of language − such as phonaesthetics, sound symbolism, and metre − to evoke meanings i ...
. One famous example of such a celebratory poem,
ironically Irony (), in its broadest sense, is the juxtaposition of what on the surface appears to be the case and what is actually the case or to be expected; it is an important rhetorical device and literary technique. Irony can be categorized into d ...
rejecting each proposed stock metaphor, is
William Shakespeare William Shakespeare ( 26 April 1564 – 23 April 1616) was an English playwright, poet and actor. He is widely regarded as the greatest writer in the English language and the world's pre-eminent dramatist. He is often called England's nation ...
's
Sonnet 130 William Shakespeare's Sonnet 130 mocks the conventions of the showy and flowery courtly sonnets in its realistic portrayal of his mistress. Synopsis Sonnet 130 satirizes the concept of ideal beauty that was a convention of literature and art in ...
: :''My mistress' eyes are nothing like the sun;
Coral is far more red than her lips' red;
If snow be white, why then her breasts are dun;
If hairs be wires, black wires grow on her head.
I have seen roses damasked, red and white,
But no such roses see I in her cheeks,
And in some perfumes is there more delight
Than in the breath that from my mistress reeks.'' :''I love to hear her speak, yet well I know,
That music hath a far more pleasing sound.
I grant I never saw a goddess go;
My mistress when she walks treads on the ground.
And yet, by heaven, I think my love as rare
As any she belied with false compare.''


Related phrases

Blason draws on Petrarchan conventions of representing the female beloved in Petrarch's Canzoniere of the 14th century. Petrarch never offers a complete picture of his beloved Laura, but depicts her only as parts of a woman. The French Blason tradition can also be considered anti-Petrarchan, as it moves away from the adulatory tone of the Petrarchan sonnet (Petrarchism was so pervasive in the Renaissance, it also included subversion of Petrarchan conventions). The term ''Blason populaire'' is a phrase in which one
culture Culture () is an umbrella term which encompasses the social behavior, institutions, and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities, and habits of the individuals in these groups.Tyl ...
or ethnic group increases its own self-esteem by belittling others e.g.
Samuel Johnson Samuel Johnson (18 September 1709  – 13 December 1784), often called Dr Johnson, was an English writer who made lasting contributions as a poet, playwright, essayist, moralist, critic, biographer, editor and lexicographer. The ''Oxford ...
's description that "The noblest prospect which a Scotsman ever sees, is the high road that leads him to England!". This term originated from
Alfred Canel Alfred may refer to: Arts and entertainment *''Alfred J. Kwak'', Dutch-German-Japanese anime television series * ''Alfred'' (Arne opera), a 1740 masque by Thomas Arne * ''Alfred'' (Dvořák), an 1870 opera by Antonín Dvořák *"Alfred (Interlu ...
's travelogue ''Blason Populaire de la Normandie'' (1859), in which people from
Normandy Normandy (; french: link=no, Normandie ; nrf, Normaundie, Nouormandie ; from Old French , plural of ''Normant'', originally from the word for "northman" in several Scandinavian languages) is a geographical and cultural region in Northwestern ...
boasted about themselves while sneering at other regions.


Related genres

Other cultures have types of blason poetry. For instance, Ethiopia has a genre of poetry called ''Mälkəˀ,'' meaning "image" or "portrait,” generally written in the language of Gəˁəz in honor of sacred individuals. Such poems list and eulogize the spiritual powers of the saint, using the metaphor of various body parts, starting with the hair, eyelashes, tongue, and lips, moving down to the throat, breasts, and belly, and from there down to legs and toes, among other parts. For an example, see the poe
''Mälkəˀa'' ''Wälättä Ṗeṭros''
Hail to your back, which cast off luxurious cloaks,''
''and to your chest, a banquet-table for the wretched.''
''Walatta Petros, our mother, lover of fasting and prayer,''
''request forgiveness for our sins before the Lord:''
''Thus we implore you, we who are yours.


See also

*
Emblem book An emblem book is a book collecting emblems (allegorical illustrations) with accompanying explanatory text, typically morals or poems. This category of books was popular in Europe during the 16th and 17th centuries. Emblem books are collections ...
*
Coat of arms A coat of arms is a heraldry, heraldic communication design, visual design on an escutcheon (heraldry), escutcheon (i.e., shield), surcoat, or tabard (the latter two being outer garments). The coat of arms on an escutcheon forms the central ele ...
*
Blazon In heraldry and heraldic vexillology, a blazon is a formal description of a coat of arms, flag or similar emblem, from which the reader can reconstruct the appropriate image. The verb ''to blazon'' means to create such a description. The vis ...


References

{{reflist French poetic forms