Bitė Group
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Bitė Group () is a
Lithuania Lithuania (; lt, Lietuva ), officially the Republic of Lithuania ( lt, Lietuvos Respublika, links=no ), is a country in the Baltic region of Europe. It is one of three Baltic states and lies on the eastern shore of the Baltic Sea. Lithuania ...
n telecommunication conglomerate currently owned by
Providence Equity Partners Providence Equity Partners L.L.C. is a specialist private equity firm, private equity investment firm focused on media, communications, education, technology investments across North America and Europe. The firm specializes in growth-oriented pri ...
since 2016, having been owned by TDC in Denmark until 2007 and by
Mid Europa Partners MidEuropa is an independent private equity player in Central and Eastern Europe focused on Central and Eastern Europe with approximately €5.3 billion of assets under management. Strategy MidEuropa seeks to take controlling stakes in its inve ...
between 2007 and 2016. Of
Baltic states The Baltic states, et, Balti riigid or the Baltic countries is a geopolitical term, which currently is used to group three countries: Estonia, Latvia, and Lithuania. All three countries are members of NATO, the European Union, the Eurozone, ...
, Bitė mainly operates in telecommunication sector in Lithuania and
Latvia Latvia ( or ; lv, Latvija ; ltg, Latveja; liv, Leţmō), officially the Republic of Latvia ( lv, Latvijas Republika, links=no, ltg, Latvejas Republika, links=no, liv, Leţmō Vabāmō, links=no), is a country in the Baltic region of ...
, but through its media business
TV3 Group Virgin Media Television Ltd (formerly known as TV3 Television Network Ltd; previously traded as the TV3 Group until August 2018) is a commercial television company in Ireland, based in Dublin. Launched in 1998 as TV3 Television Network, the ...
(which Bitė assumed through Providence's acquisition of Viasat's Baltic business in 2017), it has an additional presence in
Estonia Estonia, formally the Republic of Estonia, is a country by the Baltic Sea in Northern Europe. It is bordered to the north by the Gulf of Finland across from Finland, to the west by the sea across from Sweden, to the south by Latvia, a ...
. Bitė Group is a long standing regional partner of
Vodafone Vodafone Group Public limited company, plc () is a British Multinational corporation, multinational Telephone company, telecommunications company. Its registered office and Headquarters, global headquarters are in Newbury, Berkshire, England. It ...
, having first signed a Partner Network Agreement for its Lithuanian mobile service in 2003. The agreement was extended to its Latvian service in 2006. For years, Bitė Group has been represented by Bite Finance International B.V., a company registered in the
Netherlands ) , anthem = ( en, "William of Nassau") , image_map = , map_caption = , subdivision_type = Sovereign state , subdivision_name = Kingdom of the Netherlands , established_title = Before independence , established_date = Spanish Netherl ...
. It is now represented by PLT VII Finance S.à r.l. registered in
Luxembourg Luxembourg ( ; lb, Lëtzebuerg ; french: link=no, Luxembourg; german: link=no, Luxemburg), officially the Grand Duchy of Luxembourg, ; french: link=no, Grand-Duché de Luxembourg ; german: link=no, Großherzogtum Luxemburg is a small lan ...
.


History

Bitė began its operation in Lithuania in 1995. On 21 July 2003, Bitė signed a Partner Network Agreement for Lithuania with British multinational mobile telecommunication company
Vodafone Vodafone Group Public limited company, plc () is a British Multinational corporation, multinational Telephone company, telecommunications company. Its registered office and Headquarters, global headquarters are in Newbury, Berkshire, England. It ...
. In 2005, Bitė entered Latvian market. Following this, Bitė's Partner Network Agreement with Vodafone was extended to its Latvian service in April 2006. In early 2007, Danish company TDC announced the sale of Bitė Group to
Mid Europa Partners MidEuropa is an independent private equity player in Central and Eastern Europe focused on Central and Eastern Europe with approximately €5.3 billion of assets under management. Strategy MidEuropa seeks to take controlling stakes in its inve ...
. In December 2015, Mid Europa Partners announced that it was selling the group to Providence Equity Partners; the sale was completed in February 2016. In March 2017, it was announced that Providence was acquiring Viasat's Baltic media and satellite television business for €115 million from Swedish company
Modern Times Group Modern may refer to: History *Modern history ** Early Modern period ** Late Modern period *** 18th century *** 19th century *** 20th century ** Contemporary history * Moderns, a faction of Freemasonry that existed in the 18th century Philosoph ...
(MTG), which was in the process of transforming itself into a video game company. In May 2017, it was emerged that Providence-owned Bitė would be the party to purchase MTG assets in question. The sale was completed in October 2017. The newly formed pan-Baltic media company, initially named All Media Baltics, was renamed
TV3 Group Virgin Media Television Ltd (formerly known as TV3 Television Network Ltd; previously traded as the TV3 Group until August 2018) is a commercial television company in Ireland, based in Dublin. Launched in 1998 as TV3 Television Network, the ...
in 2019.


Operations


Lithuania

Bitė began its operation as a
mobile network operator A mobile network operator (MNO), also known as a wireless service provider, wireless carrier, cellular company, or mobile network carrier, is a provider of wireless communications services that owns or controls all the elements necessary to sell ...
in 1995 with its services over GSM, becoming the second company to provide mobile telephony in Lithuania (the first being Omnitel, which was later merged with Teo and rebranded as Telia in 2017). Bitė subsequently launched EDGE services (2.5G) in 2004, HSDPA services (3.5G) in 2006, and LTE-A service in 2014.


Latvia

Bitė entered Latvian telecommunications market in 2005 through its subsidiary Bite Latvija.


Estonia

Bitė Group is yet to have a presence in Estonian telecommunications market, but it has expressed its intention to launch their business there once they win the Estonian 5G spectrum auction. Meanwhile,
TV3 Group Virgin Media Television Ltd (formerly known as TV3 Television Network Ltd; previously traded as the TV3 Group until August 2018) is a commercial television company in Ireland, based in Dublin. Launched in 1998 as TV3 Television Network, the ...
's Estonian subsidiary AS TV Play Baltics operates direct-to-home
satellite television Satellite television is a service that delivers television programming to viewers by relaying it from a communications satellite orbiting the Earth directly to the viewer's location. The signals are received via an outdoor parabolic antenna comm ...
service Home3 (formerly known as Viasat and TVPlay Home) for customers there and two other Baltic countries.


Assets

;Telecommunications * Lithuania: UAB Bitė Lietuva ** UAB TeleTower ** UAB Mezon * Latvia: SIA Bite Latvija ** SIA TeleTower ** SIA Unistars ** SIA Baltcom ;Media (SIA All Media Group, d.b.a.
TV3 Group Virgin Media Television Ltd (formerly known as TV3 Television Network Ltd; previously traded as the TV3 Group until August 2018) is a commercial television company in Ireland, based in Dublin. Launched in 1998 as TV3 Television Network, the ...
) * Estonia: AS All Media Eesti (television broadcaster) ** Media Invest Holding AS (radio broadcaster) ** All Media Digital OÜ ** Buduaar Media OÜ ** Artist Media OÜ * Latvia: SIA All Media Latvia (television broadcaster) ** SIA Star FM (radio broadcaster) * Lithuania: UAB All Media Lithuania (television broadcaster) ** UAB All Media Radijas (radio broadcaster) ** UAB All Media Digital * AS TV Play Baltics (operator of Home3, Go3 and pan-Baltic TV channels licensed in Estonia) * Bite Broadcasting Services Ltd (operator of pan-Baltic TV channels licensed in the United Kingdom)


References


External links

* {{Official website, https://bitegroup.net/
Bitė Lietuva
(Lithuania)
Bite Latvija
(Latvia) 1995 establishments in Lithuania Telecommunications companies established in 1995 Telecommunications companies of Lithuania Companies based in Vilnius