William "Bing" Gordon is a video game executive and technology

venture capital Venture capital (often abbreviated as VC) is a form of private equity financing that is provided by venture capital firms or funds to start-up company, startups, early-stage, and emerging companies that have been deemed to have high growth poten ...

ist. He served ten years as Chief Creative Officer of video game publisher and developer

Electronic Arts Electronic Arts Inc. (EA) is an American video game company headquartered in Redwood City, California. Founded in May 1982 by Apple employee Trip Hawkins, the company was a pioneer of the early home computer game industry and promoted th ...

(EA) prior to his current partnership with

Kleiner Perkins Caufield & Byers Kleiner Perkins, formerly Kleiner Perkins Caufield & Byers (KPCB), is an American venture capital firm which specializes in investing in incubation, early stage and growth companies. Since its founding in 1972, the firm has backed entrepreneur ...

(KPCB). He was a founding director of Audible.com and has served on several high-profile Boards of Directors including

Amazon Amazon most often refers to: * Amazons, a tribe of female warriors in Greek mythology * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon River, in South America * Amazon (company), an American multinational technolog ...

, Ngmoco, and

Zynga Zynga Inc. () is an American developer running social video game services. It was founded in April 2007, with headquarters in San Mateo, California. The company primarily focuses on mobile and social networking platforms. Zynga states its missio ...

. He designed the video games '' Sid Meier's Alpha Centauri'', '' Sid Meier's SimGolf'' and '' The Lord of the Rings: The Battle for Middle-earth''.

Career

Gordon graduated from Cranbrook School in 1968. He studied drama and literature and earned a BA from

Yale University Yale University is a Private university, private research university in New Haven, Connecticut. Established in 1701 as the Collegiate School, it is the List of Colonial Colleges, third-oldest institution of higher education in the Uni