Behr Paint Company (stylized as BEHR) is a supplier of
architectural paint
Architectural coatings or paints are paints and other coatings used to paint the exteriors and interiors of buildings, often calleexterior wall coatingsor external masonry coatings. Clear varnishes and lacquers are generally excluded. Such pr ...
and exterior
wood
Wood is a porous and fibrous structural tissue found in the stems and roots of trees and other woody plants. It is an organic materiala natural composite of cellulose fibers that are strong in tension and embedded in a matrix of lignin th ...
care products to the
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
and
Canadian
Canadians (french: Canadiens) are people identified with the country of Canada. This connection may be residential, legal, historical or cultural. For most Canadians, many (or all) of these connections exist and are collectively the source of ...
do-it-yourself
"Do it yourself" ("DIY") is the method of building, modifying, or repairing things by oneself without the direct aid of professionals or certified experts. Academic research has described DIY as behaviors where "individuals use raw and semi ...
markets. BEHR manufactures interior house paints, exterior house paints, decorative finishes, primers, stains and surface preparation products sold exclusively at
The Home Depot
The Home Depot, Inc., is an American multinational home improvement retail corporation that sells tools, construction products, appliances, and services, including fuel and transportation rentals. Home Depot is the largest home improvement re ...
.
Behr was founded in 1947 when Otho Behr, Jr. sold
linseed oil
Linseed oil, also known as flaxseed oil or flax oil (in its edible form), is a colourless to yellowish oil obtained from the dried, ripened seeds of the flax plant (''Linum usitatissimum''). The oil is obtained by pressing, sometimes followed by ...
wood stains to paint stores from the back of his station wagon. Behr approached his father, a
chemist
A chemist (from Greek ''chēm(ía)'' alchemy; replacing ''chymist'' from Medieval Latin ''alchemist'') is a scientist trained in the study of chemistry. Chemists study the composition of matter and its properties. Chemists carefully describe th ...
, to develop a formula for a
redwood
Sequoioideae, popularly known as redwoods, is a subfamily of coniferous trees within the family
Family (from la, familia) is a Social group, group of people related either by consanguinity (by recognized birth) or Affinity (law), affini ...
stain. The resulting growth of the business led Behr to move the company's operations to an 800 square foot
Quonset hut
A Quonset hut is a lightweight prefabricated structure of corrugated galvanized steel having a semi cylindrical cross-section. The design was developed in the United States, based on the Nissen hut introduced by the British during World War I ...
in
Pasadena, California
Pasadena ( ) is a city in Los Angeles County, California, northeast of downtown Los Angeles. It is the most populous city and the primary cultural center of the San Gabriel Valley. Old Pasadena is the city's original commercial district.
I ...
in 1948. The business outgrew this facility as well, and in the early 1950s Behr relocated the company to its current home in
Santa Ana, California
Santa Ana () is the second most populous city and the county seat of Orange County, California. Located in the Greater Los Angeles region of Southern California, the city's population was 310,227 at the 2020 census, making Santa Ana the List of ...
. Behr has grown as the home resale market created greater demand for paints, lighting, wallpaper and other goods.
In 1988, Behr offered computer color matching, allowing customers to bring pieces of fabric or other color samples to The Home Depot to be scanned by a color matching machine and be turned into a color formula for paint. In 1999, Behr was purchased by the
Masco Corporation.
References
External links
Official website
Chemical companies established in 1947
Paint and coatings companies of the United States
Companies based in Santa Ana, California
1947 establishments in California
The Home Depot
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