Beaufille
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Beaufille is a Canadian fashion label specializing in fashion, jewelry and accessories for women. Beaufille (pronounced bo-fee) is a nonsensical French word meaning “handsome girl,” or “one who presents an effortless chic demeanor.” The brand symbolizes the marriage of masculine and feminine and an allusion to their French names and heritage.


History

The company was originally founded as Chloé comme Parris in 2009 by sisters Chloé Gordon and Parris Gordon. In April 2013, the company name was changed to Beaufille. Both sisters studied at the Nova Scotia College of Art and Design. Chloé graduated in 2010 with a Bachelor of Fine Arts degree majoring in Textiles and now designs the ready-to-wear clothing. Parris graduated with a Bachelor of Fine Arts degree majoring in jewelry and now creates the accessories and jewelry for the brand.


Reception

Beaufille has been featured in ''
Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...
'', ''
Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...
'',
Style.com Style.com was a luxury e-commerce website, launched by international media company Condé Nast in September 2016. In June 2017 Style.com was closed and absorbed by online retailer Farfetch.com Before its closure Style.com offered established and e ...
, ''
Nylon Nylon is a generic designation for a family of synthetic polymers composed of polyamides ( repeating units linked by amide links).The polyamides may be aliphatic or semi-aromatic. Nylon is a silk-like thermoplastic, generally made from petro ...
'', ''
FASHION Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
'', ''
Women's Wear Daily ''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion".Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides infor ...
'' and ''
Glamour Glamour may refer to: Arts Film * ''Glamour'' (1931 film), a British film * ''Glamour'' (1934 film), an American film * ''Glamour'' (2000 film), a Hungarian film Writing * ''Glamour'' (magazine), a magazine for women * ''The Glamour ...
''. In 2017, ''Forbes'' mentioned, '"Beaufille's designs have clean lines and bold shapes." In 2020, ''Vogue'' said, "In the Beaufille lexicon, sustainability equates to timeless, interesting pieces you can wear over and over..."


Notable clients

Beaufille has dressed celebrities such as
Solange Solange (died 10 May, c. 880) was a Frankish shepherdess and a locally venerated Christian saint and cephalophore, whose cult is restricted to Sainte-Solange, Cher. Saint Solange was the patron of the traditional Province of Berry, of which Che ...
,
Lady Gaga Stefani Joanne Angelina Germanotta ( ; born March 28, 1986), known professionally as Lady Gaga, is an American singer, songwriter, and actress. She is known for her image reinventions and musical versatility. Gaga began performing as a teenag ...
,
Michelle Obama Michelle LaVaughn Robinson Obama (born January 17, 1964) is an American attorney and author who served as first lady of the United States from 2009 to 2017. She was the first African-American woman to serve in this position. She is married t ...
, Julia Garner, Elle Macpherson, Selena Gomez,
Chloë Grace Moretz Chloë Grace Moretz (; born February 10, 1997) is an American actress. She is the recipient of various accolades, including four MTV Movie & TV Awards, two People's Choice Awards, two Saturn Awards, and two Young Artist Awards. She began actin ...
and the
Haim (band) Haim ( ; meaning "life" in Hebrew, stylized HAIM) is an American rock band, based in Los Angeles and comprising three sisters, Este (bass guitar and vocals), Danielle (lead vocals, guitar, and drums), and Alana Haim (guitars, keyboards, and vo ...
sisters.


Awards and honours

In January 2015, Beaufille received the Emerging Accessories Award at the
Canadian Arts and Fashion Awards The Canadian Arts & Fashion Awards (CAFA) are an annual award ceremony to recognize and celebrate outstanding achievement and emerging talent in Canadian fashion. The awards were established to encourage the economic development of the Canadian fash ...
. In 2017, Beaufille received the Womenswear designer of the Year award at Canadian Arts and Fashion Awards. Also in 2017 Beaufille made the
Forbes 30 Under 30 ''Forbes'' 30 Under 30 is a set of lists of people under 30 years old issued annually by ''Forbes'' magazine and some of its regional editions. The American lists recognize 600 business and industry figures, with 30 selected in twenty industries ...
List, saying, "Chloé and Parris Gordon, co-founders of Canadian fashion label Beaufille, are exemplars of the 'effortless chic' aesthetic that's perpetually in vogue but so difficult to master."


Point of sale

Beaufille is available at retailers worldwide, including
Moda Operandi Founded in 2010 by Lauren Santo Domingo and Áslaug Magnúsdóttir, Moda Operandi is an online luxury fashion retailer that allows customers to preorder looks directly from designers, immediately after their runway show. The concept, which was con ...
, Dover Street Market,
Hudson's Bay Company The Hudson's Bay Company (HBC; french: Compagnie de la Baie d'Hudson) is a Canadian retail business group. A fur trading business for much of its existence, HBC now owns and operates retail stores in Canada. The company's namesake business div ...
,
Nordstrom Nordstrom, Inc. () is an American luxury department store chain headquartered in Seattle, Washington, and founded by John W. Nordstrom and Carl F. Wallin in 1901. The original Wallin & Nordstrom store operated exclusively as a shoe store, and ...
, Printemps, and
Shopbop Shopbop is a US online fashion apparel and accessories shop opened in 1999. It has been a subsidiary of Amazon.com since 2006. History Shopbop was founded by Bob Lamey, Martha Graettinger, and venture investor Ray Zemon in November 1999 in Madison, ...
.


References


Sources

* * * * *
Plaid Magazine
*


External links

* {{Official website, http://beaufille.com/ Clothing companies of Canada