Bangla is an alcoholic beverage made from starch and sold in
West Bengal
West Bengal (, Bengali: ''Poshchim Bongo'', , abbr. WB) is a state in the eastern portion of India. It is situated along the Bay of Bengal, along with a population of over 91 million inhabitants within an area of . West Bengal is the fou ...
. There are government licensed counters to sell this beverage. Bangla is a distilled country liquor. Notable Bengali liquor names are Uran, Captain, Pincon Bangla number one, Sengupta's Punch, Sengupta's Spark, Tarzan, Dada, Wonder, etc.
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Ingredients
Bangla is made from grains such as sorghum, bajra and wheat
Wheat is a grass widely cultivated for its seed, a cereal grain that is a worldwide staple food. The many species of wheat together make up the genus ''Triticum'' ; the most widely grown is common wheat (''T. aestivum''). The archaeologi ...
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Production and consumption
According to the government data of 2015, 48% of the West Bengal state's market share is Indian-made foreign liquor Indian-made foreign liquor (IMFL) is the official term used by governments, businesses and media in India to refer to all types of liquor manufactured in the country other than indigenous alcoholic beverages such as feni, toddy, arrack and other ...
(IMFL), 39% is the Bangla drink. 11% of the market share is beer and the remaining 2% are occupied by wine and other spirits. Bangla is generally consumed by those who cannot afford other more expensive alcohol. The market, however, has been increasing for domestic liquor; this is due to a combination of a change in government policy that allows Bengali liquor to be sold in more outlets, improved production, and packaging, and new marketing strategies.
The vast majority of excise revenue in the state of West Bengal
West Bengal (, Bengali: ''Poshchim Bongo'', , abbr. WB) is a state in the eastern portion of India. It is situated along the Bay of Bengal, along with a population of over 91 million inhabitants within an area of . West Bengal is the fou ...
is coming from cheap Bengali liquor. In the 2014-15 fiscal year, the figure reached 3,600 crore.
References
{{Indian beverages
Indian alcoholic drinks
Indian drinks
Traditional Indian alcoholic beverages