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''Baaji'' () is a 2019 Pakistani romantic
drama film In film and television, drama is a category or genre of narrative fiction (or semi-fiction) intended to be more serious than humorous in tone. Drama of this kind is usually qualified with additional terms that specify its particular super-g ...
, directed by Saqib Malik and produced by his Production company Page 33 Films. The film features
Meera Meera, better known as Mirabai and venerated as Sant Meerabai, was a 16th-century Hindu mystic poet and devotee of Krishna. She is a celebrated Bhakti saint, particularly in the North Indian Hindu tradition. Mirabai was born into a Rathore ...
as Shameera
Osman Khalid Butt Osman Khalid Butt ( ur, ; born 9 February 1986) is a Pakistani film, television and theatre actor, writer and choreographer. He is best known for his role as Wali Sohaib Khan in Diyar-E-Dil , Faaz Ibrahim in Chupke Chupke and Malik Shahzain in ...
as Rohail Khan/ Khalid Osman,
Amna Ilyas Amna Ilyas ( ur, ) is a Pakistani film and television actress, and model. She is the younger sister of models Salma Ilyas and Uzma Ilyas. Amna began her modeling career at the age of seventeen, and a few years later, moved on to acting in 2013. ...
as Neha,
Mohsin Abbas Haider Mohsin Abbas Haider ( ur, ) is a Pakistani actor, singer, writer and television presenter. He is the recipient of a Lux Style Award from five nominations. Haider is best known for his acting roles in the successful films ''Na Maloom Afraad'' ( ...
as Ajji,
Ali Kazmi Ali Arsalan Kazmi ( ur, ; born 31 October 1981), is a Pakistani-Canadian actor, director and producer. He appears in English, Hindi, Urdu and Punjabi language films and television series. Apart from acting he has also worked as a host, di ...
as Rammy ,
Nayyar Ejaz Nayyar Ejaz (or Nayyar Ijaz) ( ur, نیر اعجاز) is a Pakistani film and television actor. Ejaz has been working in television industry since early 1990s. He is famous for his side roles (villain) ''Kali Das'' in the television serial ''Laag ...
, and Nisho in pivotal roles. It is a dramatic tale of a fading Lollywood actress Shameera (
Meera Meera, better known as Mirabai and venerated as Sant Meerabai, was a 16th-century Hindu mystic poet and devotee of Krishna. She is a celebrated Bhakti saint, particularly in the North Indian Hindu tradition. Mirabai was born into a Rathore ...
), who is not accepting that now her position in the industry is not much valuable. The story revolves around the relationship of Shameera with a Salon girl Neha (
Amna Ilyas Amna Ilyas ( ur, ) is a Pakistani film and television actress, and model. She is the younger sister of models Salma Ilyas and Uzma Ilyas. Amna began her modeling career at the age of seventeen, and a few years later, moved on to acting in 2013. ...
) who later becomes an assistant of Shameera and make this opportunity happens of working with an American Based Pakistani Director Rohail Khan (
Osman Khalid Butt Osman Khalid Butt ( ur, ; born 9 February 1986) is a Pakistani film, television and theatre actor, writer and choreographer. He is best known for his role as Wali Sohaib Khan in Diyar-E-Dil , Faaz Ibrahim in Chupke Chupke and Malik Shahzain in ...
). Neha who belongs to a conservative lower middle class family then also make herself involved in Shameera's comeback movie titled ''Waapsi'' by helping them in rehearsals and script making so far she get a chance to take a supporting role in the movie. The film includes
Ali Kazmi Ali Arsalan Kazmi ( ur, ; born 31 October 1981), is a Pakistani-Canadian actor, director and producer. He appears in English, Hindi, Urdu and Punjabi language films and television series. Apart from acting he has also worked as a host, di ...
as Raamy (Shameera's Boyfriend) who is highly aggressive about Shameera.
Mohsin Abbas Haider Mohsin Abbas Haider ( ur, ) is a Pakistani actor, singer, writer and television presenter. He is the recipient of a Lux Style Award from five nominations. Haider is best known for his acting roles in the successful films ''Na Maloom Afraad'' ( ...
plays the love interest of neha's character, while the Legendary actor Nayyer Ejaz supports the film by his great comics and unforgettable role as Chand Kamal, film also includes numerous well-known faces from the industry as in cameo appearances.


Cast

*
Meera Meera, better known as Mirabai and venerated as Sant Meerabai, was a 16th-century Hindu mystic poet and devotee of Krishna. She is a celebrated Bhakti saint, particularly in the North Indian Hindu tradition. Mirabai was born into a Rathore ...
as Shameera *
Osman Khalid Butt Osman Khalid Butt ( ur, ; born 9 February 1986) is a Pakistani film, television and theatre actor, writer and choreographer. He is best known for his role as Wali Sohaib Khan in Diyar-E-Dil , Faaz Ibrahim in Chupke Chupke and Malik Shahzain in ...
as Rohail Khan *
Amna Ilyas Amna Ilyas ( ur, ) is a Pakistani film and television actress, and model. She is the younger sister of models Salma Ilyas and Uzma Ilyas. Amna began her modeling career at the age of seventeen, and a few years later, moved on to acting in 2013. ...
as Neha *
Mohsin Abbas Haider Mohsin Abbas Haider ( ur, ) is a Pakistani actor, singer, writer and television presenter. He is the recipient of a Lux Style Award from five nominations. Haider is best known for his acting roles in the successful films ''Na Maloom Afraad'' ( ...
as Ajji *
Ali Kazmi Ali Arsalan Kazmi ( ur, ; born 31 October 1981), is a Pakistani-Canadian actor, director and producer. He appears in English, Hindi, Urdu and Punjabi language films and television series. Apart from acting he has also worked as a host, di ...
as Rameez Aslam (Rammy) *
Nayyar Ejaz Nayyar Ejaz (or Nayyar Ijaz) ( ur, نیر اعجاز) is a Pakistani film and television actor. Ejaz has been working in television industry since early 1990s. He is famous for his side roles (villain) ''Kali Das'' in the television serial ''Laag ...
as Chand Kamal *
Nisho Bilquis Khanum, also known as Nisho (Urdu; نشو۔; born 1954) is a Pakistani film actress. Early life Bilquis Begum was born on 1954 in Gujrat, Punjab, Pakistan. She completed her studies from University of Punjab. Career In the beginning, ...
as Dilshad Aapi * Irfan Khosat as Stage Owner * Ruhi Khan as Neha's Mother * Aamir Qureshi as Police Inspector


Cameos

*
Mehwish Hayat Mehwish Hayat (born 6 January 1988) is an Pakistani actress who primarily works in Urdu films and former television. She made her debut in film with comedy ''Jawani Phir Nahi Ani'' (2015) and later went on to ''Actor in Law'' (2016). Hayat is ...
as Herself * Mahnoor as Item Girl *
Ali Saleem Ali Saleem (Urdu: علی سلیم), best known by his alter-ego Begum Nawazish Ali, is a Pakistani television host, actor, scriptwriter and impressionist. He became a contestant in Bigg Boss 4 in 2010. He broke into the mainstream audiences th ...
as Begum *
Ayesha Sana Ayesha Sana ( Punjabi, ur, ) is a Pakistani performing actress who has appeared in television morning shows, film, television, and theatre performances. Early life Ayesha Sana was born on 12 November 1972 in Lahore, Punjab, Pakistan. She g ...
as Salon Owner *
Humayun Saeed Humayun Saeed Ansari (born 27 July 1971), professionally known as Humayun Saeed, is a Pakistani actor and producer. He has appeared in dozens of Pakistani television dramas and limited number of films, and earned Lux Style Awards, and ARY Fil ...
as Himself * Zeb Bangish as Herself *
Yasir Hussain Yasir Hussain ( ur, ) is a Pakistani screenwriter, actor, playwright and host from Islamabad best known for his comic roles. He hosted '' The After Moon Show'' on Hum TV. He is also known for playing the antagonist in the 2018 social drama '' ...
as Director *
Sania Saeed Sania Saeed (born 28 August 1972) is a Pakistani actress and television host. Works mainly in television and theatre, Saeed is the recipient of numerous accolades including two PTV Awards, three Hum Awards and four Lux Style Awards. She first ...
as Neha's Lawyer *
Mustafa Qureshi Mustafa Qureshi is a Pakistani film and television actor. He has acted in more than 600 movies, in Urdu, Punjabi and Sindhi languages. He is best remembered for playing the antagonist Noori Natt in ''Maula Jatt'' (1979). He was born into ...
As Pehalwaan *
Tapu Javeri Tapu Javeri (Urdu: ; born Mustapha Farabi Javeri on 5 May 1965) is a Pakistani fashion and art photographer, radio host, television judge and jewellery designer. He works as a freelance photographer and was the photo editor of the Xtra magaz ...
as Himself *
Tariq Amin Tariq Amin is a Pakistani hairdresser, celebrity wardrobe stylist, hair stylist and media personality. He has salons in Islamabad, Lahore and Karachi. Amin graduated with a business degree from the College of Boca Raton, Florida in 1983. His wor ...
as Himself *
Frieha Altaf Frieha Altaf is a Pakistani actress, former model, host, film director, producer and human rights activist. She is the CEO of her own Catwalk Event Management and Sahil which she founded in 1989. She also worked in classic dramas '' Rozi'' and ' ...
as Herself *
Ali Azmat Ali Azmat Butt (born 20 April 1970) is a Pakistani singer-songwriter, musician and actor. He is best known as the lead singer for the influential Sufi Rock band Junoon and for his subsequent solo career. In 2001, he became part of the first ...
as Himself *
Angeline malik Angeline Malik is a Pakistani director, actor, producer, model, television host and activist. Angeline Malik is a multifaceted personality an actor, producer, director, sculptor and an advocate of raising and voicing relevant social issues. Sh ...
as Herself *
Juggan Kazim Syeda Mehrbano Kazim ( ur, ), known by the stage name Juggun "Jay" Kazim ( ur, ), is a Pakistani Canadian actress, television host, and YouTube personality. She has worked in numerous Pakistani and Canadian films. She is the brand ambassado ...
as Herself *
Deepak Perwani Deepak Perwani (born 1973) ( sd, ديپڪ پرواني) is a Pakistani fashion designer and actor. He is a member of the Hindu Sindhi community in Pakistan. Filmography * ''Mere Paas Paas ''Mere Paas Paas'' (also spelled ''Meray Paas Paa ...
as Himself * Muhammad Mubarik Ali as Himself


Release

The first look teaser of the film was released on 23 April 2019. The teaser was highly appreciated by the audiences on every social media platform and have millions of shares on sites, later on the Theatrical trailer published on 30 May 2019 which truly inspires the cinema lovers all around. Critical response was also appreciative and in support of the film. The response from the general audiences changes right after the release of controversial song Gangster Guriya, however the
Mehwish Hayat Mehwish Hayat (born 6 January 1988) is an Pakistani actress who primarily works in Urdu films and former television. She made her debut in film with comedy ''Jawani Phir Nahi Ani'' (2015) and later went on to ''Actor in Law'' (2016). Hayat is ...
featured song controversy was sort of blessing in disguise for the movie, as films gets a huge public response on its release. The film was released on 28 June 2019 under the banner of
ARY Films ARY Films ( ur, ) is a film distribution and production company in Pakistan, part of ARY Digital Network. 35 films including 11 Urdu, six Punjabi and 17 Pashto films have been released by ARY Films since 2013. Among them, '' Waar'', ''Jawani P ...
nationally and was also had an international release by
B4U Films B4U is a television network focused on Bollywood based entertainment. The network operates the six channels B4U Music, B4U Movies, B4U Kadak, B4U Bhojpuri, B4U Aflam and B4U Plus which are at present available on more than 8 different satellit ...
. Baaji wasn't the first film which was distributed internationally by
B4U Films B4U is a television network focused on Bollywood based entertainment. The network operates the six channels B4U Music, B4U Movies, B4U Kadak, B4U Bhojpuri, B4U Aflam and B4U Plus which are at present available on more than 8 different satellit ...
as other Pakistani films such as ''
Rangreza ''Rangreza'' is a 2017 Pakistani musical romantic drama film directed by Amir Mohiuddin, and written by Akhtar Qayyum under the production banner of Vision Art Films. The film features Gohar Rasheed, Bilal Ashraf, Urwa Hocane and Ghana Ali in ...
'', ''
Janaan ''Janaan'' (Urdu/Pashto: جانان; ) is a 2016 Pakistani romantic comedy film directed by Azfar Jafri, written by Osman Khalid Butt and co-produced by Hareem Farooq, Munir Hussain, Imran Raza Kazmi and Reham Khan, under production banners ...
'', ''
7 Din Mohabbat In 7 Din Mohabbat In () is a 2018 Pakistani romantic comedy film with fantasy elements. It was directed by Meenu– Farjad under Matteela Films. Written by Fasih Bari Khan, the film features Mahira Khan and Sheheryar Munawar in lead roles and als ...
'', ''
Cake Cake is a flour confection made from flour, sugar, and other ingredients, and is usually baked. In their oldest forms, cakes were modifications of bread, but cakes now cover a wide range of preparations that can be simple or elaborate, ...
'' were also released by the same banner.


Home Media

''Baaji'' was made available for streaming on
Amazon Prime Video Amazon Prime Video, also known simply as Prime Video, is an American Video on demand#Subscription models, subscription video on-demand Over-the-top media service, over-the-top Streaming media, streaming and Renting, rental service of Amazon (c ...
in
United States The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
and
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Europe, off the north-western coast of the continental mainland. It comprises England, Scotland, Wales and North ...
in August, 2020. The film had a Television Premier on
Eid al-Fitr , nickname = Festival of Breaking the Fast, Lesser Eid, Sweet Eid, Sugar Feast , observedby = Muslims , type = Islamic , longtype = Islamic , significance = Commemoration to mark the end of fasting in Ramadan , dat ...
, 26 May 2020, on
ARY Digital ''ARY Digital'' ( ur, ) is a Pakistani pay television network available in Pakistan, the Middle East, North America and Europe. The ARY Group of companies is a Dubai-based holding company founded by a Pakistani businessman, Abdul Razzak Yaqoob ...
.


Reception


Box office

The film collected 0.9 crores on its opening day and 0.95 crore on its second day. On its third day it collected 0.95 crore making a total gross of Rs 2.80
crores A crore (; abbreviated cr) denotes ten million (10,000,000 or 107 in scientific notation) and is equal to 100 lakh in the Indian numbering system. It is written as 1,00,00,000 with the local 2,2,3 style of digit group separators (one lakh is e ...
by the end of its opening weekend. It collected Rs 2.10 crores by the end of its second weekend. After the end of its run it earned Rs 12 crores domestically. The film was declared a commercial success.


Critical reception

Hassan Hassan of ''Galaxy Lollywood'' rated the film 3.5 out of 5 stars saying that "Baaji may just be the best cinematic work that portrays Lollywood's forgotten cinematic heritage on a colorful yet a dark palette". He praised the performances of Meera and Ilyas.


Soundtrack


Accolades


See also

*
List of Pakistani films of 2019 This is a list of Pakistani films released in 2019. Highest grossing films The top films released in 2019 by worldwide gross are as follows: :''Background color indicates the current releases'' Events Award ceremonies Releases Januar ...


References


External links

* {{IMDb title, 10444252 2019 romantic drama films 2010s Urdu-language films Lollywood films Pakistani romantic drama films Films scored by Taha Malik 2019 films Pakistani mystery films