Assurity Life Insurance Company (Assurity) is a mutual insurance organization based in

Lincoln, Nebraska Lincoln is the capital city of the U.S. state of Nebraska and the county seat of Lancaster County. The city covers with a population of 292,657 in 2021. It is the second-most populous city in Nebraska and the 73rd-largest in the United Sta ...

. Assurity employs approximately 400 associates and is licensed to conduct business in all

U.S. states In the United States, a state is a constituent political entity, of which there are 50. Bound together in a political union, each state holds governmental jurisdiction over a separate and defined geographic territory where it shares its sove ...

and the

District of Columbia ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...

, except New York. The Assurity Life Insurance Company of New York conducts business within the state of New York. In December 2015, Assurity became a Certified B Corporation, the largest insurance company at the time to earn that designation.

History

Assurity was created as the result of a merger of three Lincoln, Nebraska

insurance Insurance is a means of protection from financial loss in which, in exchange for a fee, a party agrees to compensate another party in the event of a certain loss, damage, or injury. It is a form of risk management, primarily used to hedge ...

companies: Woodmen Accident and Life, Security Financial Life, and Lincoln Direct Life. The merger of the companies concluded in 2007. Woodmen Accident and Life began in 1890 using the name Modern Woodmen Accident Association. Security Financial Life began in 1895 using the name Security Mutual Life. Lincoln Direct Life began in 1896 using the name The Royal Highlanders.

Products

Assurity has independently contracted brokers who market individual and worksite insurance products, as well as recently launched in select states direct-to-consumer products. Individual Insurance Products: *

Accidental Death An accidental death is an unnatural death that is caused by an accident, such as a slip and fall, traffic collision, or accidental poisoning. Accidental deaths are distinguished from death by natural causes, disease, and from intentional hom ...

* Critical Illness * Disability Income * Life Insurance — Whole Life, Single Premium Whole Life, Term Life, Universal Life *

Annuities In investment, an annuity is a series of payments made at equal intervals.Kellison, Stephen G. (1970). ''The Theory of Interest''. Homewood, Illinois: Richard D. Irwin, Inc. p. 45 Examples of annuities are regular deposits to a savings account, m ...

(Fixed) Worksite Insurance Products: * Accident Expense * Critical Illness * Short-Term Disability Income * Hospital Indemnity * Whole Life Direct-to-Consumer Products:
Critical Illness

Independent Rating and Financial Information

A.M. Best Company rated Assurity Life Insurance Company as A− (Excellent). As of Dec. 31, 2021, Assurity had more than $2.66 billion in assets under management. Assurity has an A+ rating from the

Better Business Bureau Better Business Bureau (BBB) is a private, 501(c)(6) nonprofit organization founded in 1912. BBB's self-described mission is to focus on advancing marketplace trust, consisting of 97 independently incorporated local BBB organizations in the Unite ...

Notability

Opened in 2011, Assurity Center was the first large office building in Lincoln to receive LEED Gold Certification. As of 2022, Assurity hosts three podcasts. ''Tips from the Insurance Pros'' and ''Focus on Voluntary Benefits'' center on the individual and worksite sales markets, respectively. ''Assurity's Good Business Podcast'' discusses how businesses can use their reach to positively impact their people, community and the planet. Guests have included representatives from

Whole Foods Market Whole Foods Market IP, Inc., a subsidiary of Amazon, is an upscale American multinational supermarket chain headquartered in Austin, Texas, which sells products free from hydrogenated fats and artificial colors, flavors, and preservatives. A US ...

Cornell University Cornell University is a private statutory land-grant research university based in Ithaca, New York. It is a member of the Ivy League. Founded in 1865 by Ezra Cornell and Andrew Dickson White, Cornell was founded with the intention to tea ...

and the

Arbor Day Foundation The Arbor Day Foundation is an American 501(c)(3) nonprofit membership organization dedicated to planting trees. The Arbor Day Foundation has more than one million members and has planted more than 350 million trees in neighborhoods, communities ...

Awards

* America's Best Customer Service Companies,

Newsweek ''Newsweek'' is an American weekly online news magazine co-owned 50 percent each by Dev Pragad, its president and CEO, and Johnathan Davis, who has no operational role at ''Newsweek''. Founded as a weekly print magazine in 1933, it was widely ...

, 2021 and 2022 * Voluntary Sales Growth Leader by Eastbridge Consulting Group, 2018, 2019 and 2020 * Recycling Champion Leader, City of Lincoln, 2019 * Recognized by B Lab as a "Best for the World" honoree, best for governance in 2018 * Lincoln's Best Places to Work, 2017 * Impact Award
Downtown Lincoln Association
2012 * Green Business Award, Lincoln Chamber of Commerce, 2012 * Sustainable Business Award, WasteCap Nebraska, 2012

References

External links

* {{Official website, http://www.assurity.com Mutual insurance companies of the United States Companies based in Lincoln, Nebraska