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is a
video game Video games, also known as computer games, are electronic games that involves interaction with a user interface or input device such as a joystick, controller, keyboard, or motion sensing device to generate visual feedback. This feedba ...
character in ''
The King of Fighters ''The King of Fighters'' (''KOF'') is a series of fighting games by SNK that began with the release of '' The King of Fighters '94'' in 1994. The series was developed originally for SNK's Neo Geo MVS arcade hardware. This served as the main p ...
''
fighting game A fighting game, also known as a versus fighting game, is a genre of video game that involves combat between two or more players. Fighting game combat often features mechanics such as blocking, grappling, counter-attacking, and chaining atta ...
series developed by
SNK Playmore is a Japanese video game hardware and software company. It is the successor to the company Shin Nihon Kikaku and presently owns the SNK video game brand and the Neo Geo video game platform. SNK's predecessor Shin Nihon Kikaku was founded in 197 ...
. His first appearance was in '' The King of Fighters 2003'' as leader of its Hero Team. Ash, a teenager, participates in the series' fighting tournaments. He employs a personal fighting style that involves
pyrokinesis Pyrokinesis is the purported List of psychic abilities, psychic ability allowing a person to create and control fire with the mind. As with other parapsychological phenomena, there is no conclusive evidence in support of the actual existence of p ...
with green flames. Despite being the series' protagonist since its third
story arc A story arc (also narrative arc) is the chronological construction of plot in a novel or story. It can also mean an extended or continuing storyline in episodic storytelling media such as television, comic books, comic strips, board games, vid ...
, Ash's behavior is generally antagonistic and he tries to steal powers from several recurring characters, leaving them powerless. His identity and intentions are further explored in the 2011 title, ''
The King of Fighters XIII ''(KOF XIII)'' is a fighting game in ''The King of Fighters'' series, developed and published by SNK Playmore originally in 2010. ''King of Fighters XIII'' was released for Japanese arcades on July 14, 2010, while ports for the Xbox 360 and Play ...
'', and he has been featured in print adaptations and a drama CD based on the games. SNK Playmore staff created Ash as an evil main character, in contrast to previous main characters. His moves have been reworked in every game in which he has appeared, gaining new techniques as a result of his actions or modified to balance the character roster. Critical response to Ash has been largely negative due to his androgynous appearance and his technique. In interviews and press releases,
video game publisher A video game publisher is a company that publishes video games that have been developed either internally by the publisher or externally by a video game developer. They often finance the development, sometimes by paying a video game developer ...
UTV Ignition Entertainment Ignition Entertainment Limited, doing business as UTV Ignition Games, was a video game publisher of Indian media conglomerate UTV Software Communications. After The Walt Disney Company acquired UTV Software Communications as a wholly owned subs ...
noted that he was unpopular with Western gamers and his design was better suited to Japanese fans. Reception in later years has been slightly more positive, with the character's relationships and tragic story arc being well received.


Appearances

Introduced in ''The King of Fighters 2003'', Ash leads the New Hero Team of
Duo Lon ''The King of Fighters'' fighting game series, produced by SNK, includes a wide cast of characters, some of which are taken from other SNK games. The story takes place in a fictional universe in which an annual series of 3-on-3 or 4-on-4 fightin ...
and Shen Woo which participates in a new King of Fighters tournament. After the tournament, he ambushes host
Chizuru Kagura ''The King of Fighters'' fighting game series, produced by SNK, includes a wide cast of characters, some of which are taken from other SNK games. The story takes place in a fictional universe in which an annual series of 3-on-3 or 4-on-4 fightin ...
and steals her powers, telling Iori Yagami he will be his next opponent. In '' The King of Fighters XI'', the character teams up with
Oswald Oswald may refer to: People *Oswald (given name), including a list of people with the name *Oswald (surname), including a list of people with the name Fictional characters *Oswald the Reeve, who tells a tale in Geoffrey Chaucer's ''The Canterbur ...
and Shen Woo. At the game's end Ash leaves his teammates to fight each other, after disclosing that Oswald's price for joining him was finding a drug he can only obtain after defeating their pharmacist's enemy, their own teammate Shen. He later finds a
berserker In the Old Norse written corpus, berserker were those who were said to have fought in a trance-like fury, a characteristic which later gave rise to the modern English word '' berserk'' (meaning "furiously violent or out of control"). Berserkers ...
, Iori, defeats him and steals his powers. When Ash's comrade
Elisabeth Blanctorche ''The King of Fighters'' fighting game series, produced by SNK, includes a wide cast of characters, some of which are taken from other SNK games. The story takes place in a fictional universe in which an annual series of 3-on-3 or 4-on-4 fightin ...
accuses him of abandoning his original mission and becoming obsessed with power, he leaves after saying that
Kyo Kusanagi is a fictional character in SNK's ''The King of Fighters'' series of fighting games. The character was first introduced in the 1994 video game ''The King of Fighters '94'' as the leader of the Japanese team from the series' title tournament. K ...
will be his next victim. Ash also appears as an available fighter in the '' KOF: Maximum Impact 2s update ''KOF Maximum Impact Regulation A'' and ''
The King of Fighters XII (''KOF XII'') is the twelfth installment of ''The King of Fighters'' series of fighting games developed and published by SNK Playmore. The game was originally released in Japan in April 2009 for arcades. Home versions of the title for Xbox 360 an ...
'', games without a storyline. In ''
The King of Fighters XIII ''(KOF XIII)'' is a fighting game in ''The King of Fighters'' series, developed and published by SNK Playmore originally in 2010. ''King of Fighters XIII'' was released for Japanese arcades on July 14, 2010, while ports for the Xbox 360 and Play ...
'' Ash is the only character not part of a team, and it is learned that he works for Those From the Past (seen in ''2003'' and ''XI''). However, he has a conflict with organization leader Saiki at the end of the game, with his real plan revealed. Ash is the final
boss Boss may refer to: Occupations * Supervisor, often referred to as boss * Air boss, more formally, air officer, the person in charge of aircraft operations on an aircraft carrier * Crime boss, the head of a criminal organization * Fire boss, a ...
in ''The King of Fighters XIII'' as (also known as Evil Ash) with power stolen from Saiki, who is trying to possess him instead. He ultimately sacrifices himself to destroy Saiki, his very own ancestor. While Ash's memories start disappearing from almost every people who knew him, he still makes cameos in some endings. It is revealed in ''
The King of Fighters XIV ''(KOF XIV)'' is a 2016 Japanese fighting game. Part of SNK's franchise ''The King of Fighters'' (''KOF'') series, with this installment being published by Atlus USA in North America and Deep Silver in Europe. After the 13th installment that ...
'' that Ash is trapped in a time vortex, with an entity known as Verse enveloping him. It is later also revealed that Verse, along with an unnamed blue creature, whose half of their power fragments somehow implanted into young Shun'ei, was created from Ash's result on changing his timeline back in the previous tournament, creating timeline interferences and resulting in ''
Samurai Shodown ''Samurai Shodown'', known in Japan as is a fighting game series by SNK. The series began in 1993 and is known for being one of the earliest in the genre with a primary focus on weapon-based combat. Plot The stories in the series take place ...
s
Nakoruru is a fictional character in the ''Samurai Shodown'' (''Samurai Spirits'' in Japan) series of fighting games by SNK. She is one of the series' best known and most popular characters alongside its main protagonist Haohmaru, and has been introduced ...
traveling to the present and stuck there, along with a time-displaced Mui Mui of ''Dragon Gal'' and Love Heart of ''Sky Love''. The new tournament participant, Kukri of the Official Invitation Team, is hired by Elisabeth to find Ash's whereabouts. With Verse's defeat as his reality manipulation energy spreads around worldwide, Kukri and Elisabeth finally found Ash alive. Due to the ongoing multiversal crisis which revives many deceased fighters like himself in his home universe, he returns in '' The King of Fighters XV'', accompanied by his childhood friend Elisabeth, and their new ally, Kukri, and manage to survive the event without ceasing from existence, thanks to Kukri's confirmation of the outcome on defeating Otoma=Raga, thus finally live peacefully with Elisabeth once again. Ash has made appearances in various other ''King of Fighters'' media as well. In the fourth chapter of the
anime is Traditional animation, hand-drawn and computer animation, computer-generated animation originating from Japan. Outside of Japan and in English, ''anime'' refers specifically to animation produced in Japan. However, in Japan and in Japane ...
'' The King of Fighters: Another Day'', he sets fire to a city to lure Kyo into a trap. He is also prominent in the
manhua () are Chinese-language comics produced in China and Taiwan. Whilst Chinese comics and narrated illustrations have existed in China in some shape or form throughout its imperial history, the term first appeared in 1904 in a comic titled ''Cu ...
adaptations of ''The King of Fighters 2003'' by Wing Yang and King Tung. In the 2003 tournament, Ash's team is defeated in the final but later helps defeat the demon Mukai. Although he is not part of the recurring tournament in ''The King of Fighters XII''
manhua () are Chinese-language comics produced in China and Taiwan. Whilst Chinese comics and narrated illustrations have existed in China in some shape or form throughout its imperial history, the term first appeared in 1904 in a comic titled ''Cu ...
, he briefly confronts Kyo in an attempt to steal his powers. Ash also appears in the CD drama ''KOF: Mid Summer Struggle'', which has a mock ''King of Fighters'' tournament. Outside ''The King of Fighters'', the character appears in a
dating sim Dating sims, or , are video game subgenre of simulation games with romantic elements. Dating sims are often dialog-heavy and focus on time management. The player must befriend and carefully build and maintain a relationship with one or more ...
part of the '' Days of Memories'' series.


Creation and development

Ash was designed as an "attractive evil character", in contrast to previous ''King of Fighters'' heroes. The supervising designer created the character as desired, with few changes since conception. When ''The King of Fighters 2003'' was released and Ash introduced, the staff did not want to disclose information about him, instead telling fans to look forward to his "exploits." His canonical height is 178 cm (5'10") and he weighs 59 kg (130 lbs). According to a staff member, Falcoon, the goal was to make Ash an ambiguous protagonist who made players "feel bad" for cheering for him. Although Falcoon did not design the character, he added details while illustrating him. Due to Ash's late appearance in ''The King of Fighters 2003'', the staff joked that teammate Shen Woo seemed more like the series' main character than Ash did. For ''The King of Fighters XIII'', producer Kei Yamamoto wanted gamers who had played previous titles with Ash to consider the character's motivation and whether they could relate to him. One of three reasons for the title of ''KOF: Maximum Impact 2 Regulation "A"'' was Ash's introduction to the spin-off series. Falcoon called the character "really wild" because of his role in the series and his personality. Nona (another artist in charge) said that of the original ''King of Fighters'' characters, he liked Ash and looked forward to his development. In ''The King of Fighters XII'' Ash was the character the staff worked on the most, reworking his movements and speech to be more consistent with the rest of the cast. ''The King of Fighters XIII'' producer Kei Yamamoto jokingly called him a character players could use to "show off". His EX version in the game makes more multiple hits than his regular form, and the "disgusting" style of his move is said to fit his character. Since his introduction, Ash has acquired new moves in accordance with his action in the series. After ''The King of Fighters 2003'' Ash gained Chizuru Kagura's , a move allowing him to steal his opponents' special moves. After defeating Iori Yagami, the character acquired the Neo Max move (his strongest attack in ''The King of Fighters XIII''). During the game's development, the staff considered returning Fructidor's animation style to an earlier version they had tested. Artist Ogura stated that designing Ash's final form was conceived shortly after he saw early designs of Saiki. Following this, Ogura tried drawing Ash's possessed form from ''The King of Fighters XIII'' where he was careful in showing that while the enemy's body is Ash's, the one fighting is Saiki as represented by his black flames. Despite early pressure about that, once seeing Saiki's similarities with Ash, Ogura managed to draw the Evil Ash easily. The idea behind this character was giving an vibe of a repulsive person. For ''The King of Fighters XV'', designer Tomohiro Nakata said several fans already knew ''The King of Fighters XIV'' would tease his return. In his reappearance in ''XV'', Ash was given a new design reminiscennt of the original one. While SNK looked forward to his interactions to his previous enemies Chizuru and Iori, they were also glad that he managed to join his friend Elizabeth for the first time in the franchise due to their close relationship.


Reception

Ash Crimson's character had a mixed reception in video-game publications. When he was introduced, ''
GameSpy GameSpy was an American provider of online multiplayer and matchmaking middleware for video games founded in 1996 by Mark Surfas. After the release of a multiplayer server browser for the game, QSpy, Surfas licensed the software under the Ga ...
''s Christian Nutt called him a "clone" of Guile from the ''
Street Fighter , commonly abbreviated as ''SF'' or スト (''Suto''), is a Japanese media franchise centered on a series of fighting video and arcade games developed and published by Capcom. The first game in the series was released in 1987, followed by six ...
'' series because of their similar movesets but Ash's team was praised as new characters with new elements in the series. Lucas M. Thomas of '' IGN'' wrote that a major fan complaint was the character's strength in the games, which made him one of the strongest opponents despite an apparent lack of effort. According to Thomas, Ash is "nothing if not strange" and the writer lamented his many appearances in the ''KOF 2003''
manhua () are Chinese-language comics produced in China and Taiwan. Whilst Chinese comics and narrated illustrations have existed in China in some shape or form throughout its imperial history, the term first appeared in 1904 in a comic titled ''Cu ...
compared with more-popular characters. When playable characters for the arcade version of ''The King of Fighters XIII'' were introduced, ''
Anime News Network Anime News Network (ANN) is a news website that reports on the status of anime, manga, video games, Japanese popular music and other related cultures within North America, Australia, Southeast Asia and Japan. The website offers reviews and ...
''s Todd Ciolek speculated about Ash's lack of teammates and wondered if he was alone because "no one likes Ash now." Marissa Meli of ''
UGO Networks UGO Entertainment, Inc. was a website that provided coverage of online media in entertainment, targeting males aged 18–34. The company was based in New York, New York, United States. History The company started in 1997 as Unified Gamers Onlin ...
'' ranked Ash sixteenth on a list of "The Most Androgynous Video Game Characters", with Meli jokingly attributing his androgynous appearance to a desire by Japanese designers to confuse Western gamers about their sexuality. Although he called Ash's voice one of "Gaming's Top 10 Deepest Voices", Dan Howdle of ''Now Gamer'' referred to him as a female character and writers for ''
Game Informer ''Game Informer'' (''GI'', most often stylized ''gameinformer'' from the 2010s onward) is an American monthly video game magazine featuring articles, news, strategy, and reviews of video games and associated consoles. It debuted in August 1991 ...
'' joked about their surprise at the discovery that Ash is a male character. After
UTV Ignition Entertainment Ignition Entertainment Limited, doing business as UTV Ignition Games, was a video game publisher of Indian media conglomerate UTV Software Communications. After The Walt Disney Company acquired UTV Software Communications as a wholly owned subs ...
polled fans to choose an artbox for console versions of ''The King of Fighters XII'', the company announced that Ash's unpopularity reduced the number of potential covers to two (featuring Kyo and Iori). ''
Den of Geek ''Den of Geek'' is a US and UK-based website covering entertainment with a focus on pop culture. The website also issues a bi-annual magazine. History ''Den of Geek'' was founded in 2007 by Simon Brew in London. In 2012, DoG Tech LLC licensed ...
'' listed Ash as the 23rd best ''The King of Fighters'' with the writer comparing him with
Loki Loki is a god in Norse mythology. According to some sources, Loki is the son of Fárbauti (a jötunn) and Laufey (mentioned as a goddess), and the brother of Helblindi and Býleistr. Loki is married to Sigyn and they have two sons, Narfi ...
based on their antagonistic and tricky behaviour as well as how his heroic traits in ''KOF XIII'' gave fans different thoughts. '' Complex'' listed him as one of gaming's "douchiest" characters androgynous look as well as how he steals the powers of Chizuru Kagura and Iori Yagami. ''
GamesRadar ''GamesRadar+'' (formerly ''GamesRadar'') is an entertainment website for video game-related news, previews, and reviews. It is owned by Future plc. In late 2014, Future Publishing-owned sites '' Total Film'', '' SFX'', '' Edge'' and '' Comput ...
'' found the character's name as one of the worst one ever seen in gaming. In an interview with Ignition Entertainment director of business development Shane Bettehausen, Alex Lucard of ''
Diehard GameFan ''GameFan'' (originally known as ''Diehard GameFan'') was a publication started by Tim Lindquist, Greg Off, George Weising. and Dave Halverson in September 1992 that provided coverage of domestic and import video games. It was notable for its ...
'' said that North American SNK fans detested Ash and complained about his inclusion in ''The King of Fighters XII'' without a storyline while popular series characters were overlooked. Bettehausen defended the character, calling him "nuanced and improved" and his moves "incredibly effective". In June 2009, Stephen Totilo of ''
Kotaku ''Kotaku'' is a video game website and blog that was originally launched in 2004 as part of the Gawker Media network. Notable former contributors to the site include Luke Smith, Cecilia D'Anastasio, Tim Rogers, and Jason Schreier. Histor ...
'' interviewed Bettehausen, who asked him while Totilo was playing to guess Ash's gender. When Totilo said the character was female, Betehausen called ''KOF'' "progressive" in introducing a cross-dressing character and said that fans were apparently "warming up to him". On ''
Destructoid ''Destructoid'' is a website that was founded as a video game-focused blog in March 2006 by Yanier Gonzalez, a Cuban-American cartoonist and author. Enthusiast Gaming acquired the website in 2017, and sold it to Gamurs Group in 2022. History ...
'', Jonathan Holmes praised Ash's character as "defying traditional gender roles while kicking some ass" and called him "the perfect mascot for the KoF series as a whole." Kevin S.from ''
GameRevolution ''GameRevolution'' (formerly ''Game-Revolution'') is a gaming website created in 1996. Based in Berkeley, California, the site includes reviews, previews, a gaming download area, cheats, and a merchandise store, as well as webcomics, screenshot ...
'' wondered about his removal in ''
The King of Fighters XIV ''(KOF XIV)'' is a 2016 Japanese fighting game. Part of SNK's franchise ''The King of Fighters'' (''KOF'') series, with this installment being published by Atlus USA in North America and Deep Silver in Europe. After the 13th installment that ...
'' seeing Ash as a "fan favorite" character. Merchandising related to Ash's appearance has also been released.


References

{{DEFAULTSORT:Crimson, Ash Fictional French people in video games Fictional martial artists in video games Male characters in video games SNK protagonists The King of Fighters characters Video game bosses Video game characters introduced in 2003 Video game characters with fire or heat abilities