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Alamo Rent a Car is a
rental car Renting, also known as hiring or letting, is an agreement where a payment is made for the temporary use of a good, service or property owned by another. A gross lease is when the tenant pays a flat rental amount and the landlord pays for ...
agency based in
Clayton, Missouri Clayton is a city in and the seat of St. Louis County, Missouri. It borders the independent city of St. Louis. The population was 17,355 at the 2020 census. Organized in 1877, the city was named after Ralph Clayton, who donated the land for the ...
, United States. The company has branches across North America, South America, Africa, Europe, Asia, Australia and
Oceania Oceania (, , ) is a geographical region that includes Australasia, Melanesia, Micronesia, and Polynesia. Spanning the Eastern and Western hemispheres, Oceania is estimated to have a land area of and a population of around 44.5 million ...
. Alamo is owned by
Enterprise Holdings Enterprise Holdings is an American private holding company headquartered in Clayton, Missouri in Greater St. Louis. It is the parent company of car rental agencies Enterprise Rent-A-Car, National Car Rental, Alamo Rent a Car and also operate ...
, along with other agencies including
Enterprise Rent-A-Car Enterprise Rent-A-Car is an American car rental agency headquartered in Clayton, Missouri, in Greater St. Louis. Enterprise is the flagship brand of Enterprise Holdings, which also owns other agencies including Alamo Rent a Car and National ...
and
National Car Rental National Car Rental is a private American rental car agency based in Clayton, Missouri, United States. National is owned by Enterprise Holdings, along with other agencies including Enterprise Rent-A-Car, and Alamo Rent a Car. National typically ...
. Alamo typically caters to budget-conscious leisure travelers and is the largest car rental provider to international travelers visiting North America.


History

Alamo was founded in Florida in 1974. In 1996, Alamo was acquired by Republic Industries (later renamed
AutoNation AutoNation is an American automotive retailer based in Fort Lauderdale, Florida, which provides new and pre-owned vehicles and associated services in the United States. The company was founded by Wayne Huizenga in 1996, starting with twelve A ...
). AutoNation spun off its car rental properties as
ANC Rental ANC Rental Corporation (“ANC Rental”) was a Delaware corporation, created in October 1999 by AutoNation, Inc. as a wholly owned subsidiary. The company owned Alamo Rent A Car, National Car Rental, CarTemps and was a 2000 AutoNation spin-of ...
in 2000. ANC filed for bankruptcy a year later; its properties were sold to
Vanguard Automotive Group Vanguard Automotive Group was a vehicle rental company based in Tulsa, Oklahoma, USA. Vanguard purchased ANC Rental, owner of National Car Rental and Alamo Rent A Car. It had a fleet of nearly 300,000 vehicles, mainly from Ford and Chrysler, a ...
(controlled by
Cerberus Capital Management Cerberus Capital Management, L.P. is an American private equity firm,Leaders Magazine"Providing Economic Opportunity: An Interview with The Honorable Dan Quayle, Chairman, Cerberus Global Investments, LLC". specializing in distressed investing. ...
) in 2003. In 2005, Alamo introduced an online check-in system that allowed customers to submit registration information prior to arrival to bypass counter check-in. In 2007, Alamo’s parent company Vanguard was acquired by
Enterprise Holdings Enterprise Holdings is an American private holding company headquartered in Clayton, Missouri in Greater St. Louis. It is the parent company of car rental agencies Enterprise Rent-A-Car, National Car Rental, Alamo Rent a Car and also operate ...
, operator of the largest rental car company in North America, which operates the Alamo Rent A Car,
Enterprise Rent-A-Car Enterprise Rent-A-Car is an American car rental agency headquartered in Clayton, Missouri, in Greater St. Louis. Enterprise is the flagship brand of Enterprise Holdings, which also owns other agencies including Alamo Rent a Car and National ...
, and
National Car Rental National Car Rental is a private American rental car agency based in Clayton, Missouri, United States. National is owned by Enterprise Holdings, along with other agencies including Enterprise Rent-A-Car, and Alamo Rent a Car. National typically ...
brands.


Complaints and criticism

Alamo Rent a Car has been criticized for not providing adequate access to/from terminal buildings to rental car lot for wheelchair users; according to the
United States Department of Justice The United States Department of Justice (DOJ), also known as the Justice Department, is a federal executive department of the United States government tasked with the enforcement of federal law and administration of justice in the United Stat ...
, Alamo was the subject of many such complaints; Alamo reached a settlement with the government regarding the complaints filed by the Department of Justice. There was a report in ''
The Washington Post ''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large n ...
'' about problems with customers returning cars after hours; in one instance, a customer returned an undamaged car after hours, but Alamo claimed that it had been rear-ended and demanded an additional $785. Alamo dropped the claim after the renter threatened to take them to court. A report in ''
The Denver Post ''The Denver Post'' is a daily newspaper and website published in Denver, Colorado. As of June 2022, it has an average print circulation of 57,265. In 2016, its website received roughly six million monthly unique visitors generating more than 13 ...
'' described a snowbound passenger who was charged $950 per day by Alamo around Christmas time in an instance of apparent
price gouging Price gouging is a pejorative term used to describe the situation when a seller increases the prices of goods, services, or commodities to a level much higher than is considered reasonable or fair. Usually, this event occurs after a demand or ...
. A report in ''
USA Today ''USA Today'' (stylized in all uppercase) is an American daily middle-market newspaper and news broadcasting company. Founded by Al Neuharth on September 15, 1982, the newspaper operates from Gannett's corporate headquarters in Tysons, Virgini ...
'' suggested that increases in rental car rates, which averaged 4% in 2013, were leading many rental car users to switch to taking taxis instead. Two automobile safety advocacy groups petitioned the
Federal Trade Commission The Federal Trade Commission (FTC) is an independent agency of the United States government whose principal mission is the enforcement of civil (non-criminal) antitrust law and the promotion of consumer protection. The FTC shares jurisdiction o ...
in 2010 to bar Enterprise Holdings, the parent company of Alamo, from renting out recalled vehicles that had not been fixed. Alamo was criticized in ''
The New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' for failing to provide information about insurance rates for its rental cars on its website.


References


External links

* {{Authority control Multinational companies Companies based in St. Louis County, Missouri American companies established in 1974 Retail companies established in 1974 Transport companies established in 1974 Enterprise Holdings 1974 establishments in Florida Car rental companies of the United States