Affirmative action bake sale
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An affirmative action bake sale is a type of campus protest event used by student groups to performatively criticize affirmative action policies by charging students different prices depending on which social or racial group they belong to. It has also been used to raise awareness of racial or sexual wage gaps.


Methodology

The bake sales offer to sell cookies at different prices depending on the customer's
race Race, RACE or "The Race" may refer to: * Race (biology), an informal taxonomic classification within a species, generally within a sub-species * Race (human categorization), classification of humans into groups based on physical traits, and/or s ...
and
sex Sex is the trait that determines whether a sexually reproducing animal or plant produces male or female gametes. Male plants and animals produce smaller mobile gametes (spermatozoa, sperm, pollen), while females produce larger ones ( ova, of ...
, imitating racial and sexual orientation practices of affirmative action. For example, one such bake sale at the
University of New Mexico The University of New Mexico (UNM; es, Universidad de Nuevo México) is a public research university in Albuquerque, New Mexico. Founded in 1889, it is the state's flagship academic institution and the largest by enrollment, with over 25,400 ...
charged $1.50 for Asian customers, $1 for whites, and 50 cents for African-Americans and Hispanics. According to one bake sale student leader, the goal of the technique is to "bring the issue of affirmative action down to everyday terms."Democrats riled by race-, gender-biased bake sale
Daily Bruin
These bake sales have been organized at many schools across the U.S., sometimes annually. Affirmative action bake sales have also taken place at the
University of Pretoria The University of Pretoria ( af, Universiteit van Pretoria, nso, Yunibesithi ya Pretoria) is a multi-campus public research university in Pretoria, the administrative and de facto capital of South Africa. The university was established in 1908 ...
in
South Africa South Africa, officially the Republic of South Africa (RSA), is the Southern Africa, southernmost country in Africa. It is bounded to the south by of coastline that stretch along the Atlantic Ocean, South Atlantic and Indian Oceans; to the ...
, the latest (in 2008) having been forcibly broken up by campus security.


Reception

The bake sales have met opposition, drawing crowds of students, sometimes facing opposition or restriction from campus administrations, often being accused of
racism Racism is the belief that groups of humans possess different behavioral traits corresponding to inherited attributes and can be divided based on the superiority of one race over another. It may also mean prejudice, discrimination, or antagonis ...
, and sometimes even being attacked.Bake sales used to protest affirmative action
CNN, December 24, 2003 BROKEN LINK
Additionally, some administrators have been accused of
censorship Censorship is the suppression of speech, public communication, or other information. This may be done on the basis that such material is considered objectionable, harmful, sensitive, or "inconvenient". Censorship can be conducted by governments ...
and inappropriately advocating a political position. Responding to an affirmative action bake sale being attacked at the University of Washington, the school's Board of Regents President Jerry Grinstein presented the opinion of many opponents of these events when he described "the statements ..in putting on a bake sale about affirmative action were tasteless, divisive and hurtful to many members of the university community." The student leader of a bake sale at UCLA addressed this issue of divisiveness, saying "we wanted to show how affirmative action is racial division, not racial reconciliation." Similarly, administrators at
Bucknell University Bucknell University is a private liberal arts college in Lewisburg, Pennsylvania. Founded in 1846 as the University at Lewisburg, it now consists of the College of Arts and Sciences, Freeman College of Management, and the College of Engineering ...
claimed that the bake sales violated the
private university Private universities and private colleges are institutions of higher education, not operated, owned, or institutionally funded by governments. They may (and often do) receive from governments tax breaks, public student loans, and grants. Dep ...
's discrimination policy. Other criticisms of the concept claim that these bake sales do not take into account ingrained social factors that favor white people. An opinion column in the ''
Houston Chronicle The ''Houston Chronicle'' is the largest daily newspaper in Houston, Texas, United States. , it is the third-largest newspaper by Sunday circulation in the United States, behind only ''The New York Times'' and the ''Los Angeles Times''. With i ...
'' after a similar sale took place at
Texas A&M University Texas A&M University (Texas A&M, A&M, or TAMU) is a public, land-grant, research university in College Station, Texas. It was founded in 1876 and became the flagship institution of the Texas A&M University System in 1948. As of late 2021, T ...
held that "Actions like these reinforce the common misconception that affirmative action policies give academically unqualified minority students a get-into-college-free card, and they ignore historical discrimination that denied nonwhites opportunities to be successful at any price, no matter their talents or intelligence." The editorial also praised school officials for not shutting down the sale. At the
University of Illinois at Urbana–Champaign The University of Illinois Urbana-Champaign (U of I, Illinois, University of Illinois, or UIUC) is a public land-grant research university in Illinois in the twin cities of Champaign and Urbana. It is the flagship institution of the Univer ...
, the Graduate and Professional Students of Color student organization responded to a bake sale held by the Students for Individual Liberty by holding a
White Privilege White privilege, or white skin privilege, is the societal privilege that benefits white people over non-white people in some societies, particularly if they are otherwise under the same social, political, or economic circumstances. With root ...
popcorn giveaway where white males received a full bag of popcorn, while women and non-whites received 1/3 of a bag.Organizations hosts 'White Privilege' popcorn giveaway
The Daily Illini


See also

*
Affirmative action in the United States Affirmative action in the United States is a set of laws, policies, guidelines, and administrative practices "intended to end and correct the effects of a specific form of discrimination" that include government-mandated, government-approved, an ...
*
Reverse discrimination Reverse discrimination is a term for discrimination against members of a dominant or majority group, in favor of members of a minority or historically disadvantaged group. Groups may be defined in terms of ethnicity, gender identity, nationality ...
*
Whites Only Scholarship The Whites Only Scholarship was founded in 2004 by Jason Mattera, a Hispanic Roger Williams University student and member of the school Republican Party. The scholarship was a proposal to parody and highlight what Mattera perceives as inequity an ...
*
White privilege White privilege, or white skin privilege, is the societal privilege that benefits white people over non-white people in some societies, particularly if they are otherwise under the same social, political, or economic circumstances. With root ...
*
White backlash White backlash, also known as white rage, is related to the politics of white grievance, and is the negative response of some white people to the racial progress of other ethnic groups in rights and economic opportunities, as well as their gro ...


References

{{reflist, 2 Education policy Political activism Protest tactics Affirmative action in the United States Opposition to affirmative action