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ATSC 3.0 is a major version of the
ATSC standards Advanced Television Systems Committee (ATSC) standards are an American set of standards for digital television transmission over terrestrial, cable and satellite networks. It is largely a replacement for the analog NTSC standard and, like that ...
for television broadcasting created by the
Advanced Television Systems Committee The Advanced Television Systems Committee (ATSC) is an international nonprofit organization developing technical standards for digital terrestrial television and data broadcasting. ATSC's 120-plus member organizations represent the broadcast, b ...
(ATSC). The standards are designed to offer support for newer technologies, including HEVC for video channels of up to 2160p 4K resolution at 120 frames per second,
wide color gamut In color reproduction, including computer graphics and photography, the gamut, or color gamut , is a certain ''complete subset'' of colors. The most common usage refers to the subset of colors which can be accurately represented in a given c ...
,
high dynamic range High dynamic range (HDR) is a dynamic range higher than usual, synonyms are wide dynamic range, extended dynamic range, expanded dynamic range. The term is often used in discussing the dynamic range of various signals such as images, videos, au ...
, Dolby AC-4 and MPEG-H 3D Audio,
datacasting Datacasting (data broadcasting) is the broadcasting of data over a wide area via radio waves. It most often refers to supplemental information sent by television stations along with digital terrestrial television (DTT), but may also be applied ...
capabilities, and more robust
mobile television Mobile television is television watched on a small handheld or mobile device. It includes service delivered via mobile phone networks, received free-to-air via terrestrial television stations, or via satellite broadcast. Regular broadcast stand ...
support. The capabilities have also been foreseen as a way to enable finer public alerting and targeted advertising. The first major deployments of ATSC 3.0 occurred in South Korea in May 2017, in preparation for the
2018 Winter Olympics , nations = 93 , athletes = 2,922 (1,680 men and 1,242 women) , events = 102 in 7 sports (15 disciplines) , opening = , closing = , opened_by = President Moon Jae-in , cauldron = Kim Yun-a , stadium = Pyeongchang Olympic Stadium , win ...
. In November 2017, the
FCC The Federal Communications Commission (FCC) is an independent agency of the United States federal government that regulates communications by radio, television, wire, satellite, and cable across the United States. The FCC maintains jurisdictio ...
approved the voluntary use of ATSC 3.0 (also referred to as Next Gen TV) for television broadcasting in the United States; there will not be a mandatory transition as there was from analog NTSC to ATSC, and full-power stations that convert must preserve the availability of their programming in their
city of license In American, Canadian, and Mexican broadcasting, a city of license or community of license is the community that a radio station or television station is officially licensed to serve by that country's broadcast regulator. In North American br ...
via legacy ATSC signals. In December 2021, Jamaica adopted ATSC 3.0 for its impending transition from analog to digital television, with
Television Jamaica Television Jamaica is one of Jamaica's two major television stations. It is a subsidiary of the RJRGleaner Communications Group. Television Jamaica has a number of managers, the general manager being Claire Grant who was appointed the position in ...
launching ATSC 3.0 service the following month.


Technical details


Bootstrap

ATSC 3.0 uses a bootstrap signal which allows a receiver to discover and identify the signals that are being transmitted. The bootstrap signal has a fixed configuration that can allow for new signal types to be used in the future. The bootstrap signal can also carry information to wake up a receiver so that it can receive an emergency alert message.


Physical layer

ATSC 3.0 uses a physical layer that is based on
orthogonal frequency-division multiplexing In telecommunications, orthogonal frequency-division multiplexing (OFDM) is a type of digital transmission and a method of encoding digital data on multiple carrier frequencies. OFDM has developed into a popular scheme for wideband digital commun ...
(OFDM) modulation with
low-density parity-check code In information theory, a low-density parity-check (LDPC) code is a linear error correcting code, a method of transmitting a message over a noisy transmission channel. An LDPC code is constructed using a sparse Tanner graph (subclass of the bip ...
(LDPC) FEC codes. With a 6 MHz channel the
bit rate In telecommunications and computing, bit rate (bitrate or as a variable ''R'') is the number of bits that are conveyed or processed per unit of time. The bit rate is expressed in the unit bit per second (symbol: bit/s), often in conjunction ...
can vary from 1 Mbit/s to 57 Mbit/s depending on the parameters that are used. ATSC 3.0 is limited to 4 simultaneous physical layer pipes (PLP) in a channel which may have different robustness levels used for each PLP. An example of how PLP can be used would be a channel that delivers HD video over a robust PLP and enhances the video to UHD with Scalable HEVC Video Coding layer over a higher bitrate PLP.


Audio

ATSC 3.0 supports Dolby AC-4 and MPEG-H 3D Audio.


Video

ATSC 3.0 supports three video formats: legacy SD video, interlaced HD video, and progressive video. Legacy SD Video and Interlaced HD Video support frame rates up to 30 fps. Legacy SD Video and Interlaced HD Video are included for compatibility with existing content and can't use HDR, HFR, or WCG. ;Legacy SD video Legacy SD video supports resolutions up to 720×480 and supports High Efficiency Video Coding (HEVC) Main 10 profile at Level 3.1 Main Tier. ;Interlaced HD video Interlaced HD video supports 1080-line interlaced video with 1,920 or 1,440 pixels per line, and supports HEVC Main 10 profile at Level 4.1 Main Tier. ;Progressive video Progressive video supports resolutions up to 3840×2160 progressive scan and supports HEVC Main 10 profile at Level 5.2 Main Tier. Progressive video supports frame rates up to 120 fps and the
Rec. 2020 ITU-R Recommendation BT.2020, more commonly known by the abbreviations Rec. 2020 or BT.2020, defines various aspects of ultra-high-definition television (UHDTV) with standard dynamic range (SDR) and wide color gamut (WCG), including picture ...
color space. Progressive video supports HDR using hybrid log–gamma (HLG) and perceptual quantizer (PQ) transfer functions.


Watermark

ATSC 3.0 supports digital watermarking of the audio signal and video signal.


Public alerting

A U.S.-based coalition known as the Advanced Warning and Response Network Alliance has advocated for the use of ATSC 3.0 features, including datacasting and digital network interoperability, in order to provide an emergency alert system with support for embedded rich media and finer geo-targeting. In November 2021, AWARN and ATSC jointly filed comments in response to questions posed about ATSC 3.0 alerting capabilities in the FCC's ''Further Notice of Proposed Rulemaking'' as required by the National Defense Authorization Act of 2021.


Analog audio fallback

Unlike ATSC 1.0, ATSC 3.0 theoretically supports the continued use of an analog audio subcarrier in addition to the digital signal by narrowing the bandwidth of the channel to 5.5 MHz wide (ATSC 1.0 requires the full 6 MHz bandwidth). On June 10, 2021, the FCC granted
KBKF-LD KBKF-LD, virtual and VHF digital channel 6, is a low-powered television station (LPTV) licensed to San Jose, California, United States. The station is owned by Venture Technologies Group, LLC. Its transmitter site is located on Loma Prieta Pe ...
in San Jose, California, a
special temporary authority Special Temporary Authority (STA) in U.S. broadcast law is a type of broadcast license which temporarily allows a broadcast station to operate outside of its normal technical or legal parameters. In the Federal Communications Commission (FCC) stat ...
(STA) to transmit an analog FM audio subcarrier at 87.75 MHz, the same frequency as the audio subcarrier on an NTSC analog video signal. KBKF-LD's sister station
WRME-LD WRME-LD (channel 33) is a low-power television station in Chicago, Illinois, United States, affiliated with Jewelry Television. The station's audio channel, transmitting at 87.75 MHz (or VHF channel 6), lies within the FM band; as a result, W ...
was granted a similar special temporary authority shortly before the end of low-power analog television on July 13, 2021. The STA has implications for the dozens of remaining analog low-power television stations on physical channel 6, which operate as FM radio stations using that NTSC subcarrier and face a July 13 deadline to convert to digital; a digital signal is not compatible with standard FM radio nor with the American digital radio standard, HD Radio. KBKF must report any interference issues to the FCC twice during the STA's term, once at 90 days and again at 180 days. The initial 90-day filings demonstrated that the shared channel space was a success.


History

On March 26, 2013, the Advanced Television Systems Committee announced a call for proposals for the ATSC 3.0 physical layer which states that the plan is for the system to support video with a resolution of 3840×2160 at 60 fps ( 4K UHDTV). In February 2014, a channel-sharing trial began between Los Angeles television stations
KLCS KLCS (channel 58) is a tertiary PBS member television station in Los Angeles, California, United States. Owned by the Los Angeles Unified School District (LAUSD), it is one of eight television stations in the U.S. that are operated by a local sc ...
(a public television station that is a
PBS The Public Broadcasting Service (PBS) is an American public broadcaster and non-commercial, free-to-air television network based in Arlington, Virginia. PBS is a publicly funded nonprofit organization and the most prominent provider of educati ...
member) and
KJLA KJLA (channel 57) is a television station licensed to Ventura, California, United States, serving the Los Angeles area as an affiliate of Visión Latina. The station is owned by Costa de Oro Media, LLC, a company run by Entravision Communicati ...
, a commercial ethnic broadcaster owned-and-operated by
LATV LATV (; originally pronounced on-air as from 2007 to 2014 and, since 2014, serving as a backronym for its on-air slogan, "Latino Alternative Television") is an American bilingual broadcast television network, digital publisher and media company o ...
, with support from the CTIA and approval of the Federal Communications Commission. The test involved multiplexing multiple HD and SD subchannels together, experimenting with both current MPEG-2 /
H.262 H.262 or MPEG-2 Part 2 (formally known as ITU-T Recommendation H.262 and ISO/IEC 13818-2, also known as MPEG-2 Video) is a video coding format standardised and jointly maintained by ITU-T Study Group 16 Video Coding Experts Group (VCEG) and ISO ...
and MPEG-4 AVC /
H.264 Advanced Video Coding (AVC), also referred to as H.264 or MPEG-4 Part 10, is a video compression standard based on block-oriented, motion-compensated coding. It is by far the most commonly used format for the recording, compression, and distri ...
video codecs. Ultimately, it has been decided that H.264 would not be considered for ATSC-3.0, but rather the newer MPEG-H HEVC /
H.265 H is the eighth letter of the Latin alphabet. H may also refer to: Musical symbols * H number, Harry Halbreich reference mechanism for music by Honegger and Martinů * H, B (musical note) * H, B major People * H. (noble) (died after 127 ...
codec would be used instead, with
OFDM In telecommunications, orthogonal frequency-division multiplexing (OFDM) is a type of digital transmission and a method of encoding digital data on multiple carrier frequencies. OFDM has developed into a popular scheme for wideband digital commun ...
instead of
8VSB 8VSB is the modulation method used for broadcast in the ATSC digital television standard. ATSC and 8VSB modulation is used primarily in North America; in contrast, the DVB-T standard uses COFDM. A modulation method specifies how the radio sig ...
for modulation, allowing for 28 Mbit/s to 36 Mbit/s or more of bandwidth on a single 6-MHz channel. In May 2015, and continuing on for six months afterward, the temporary digital transition transmitter and antenna of Cleveland, Ohio's Fox affiliate, WJW, was used by the
National Association of Broadcasters The National Association of Broadcasters (NAB) is a trade association and lobby group representing the interests of commercial and non-commercial over-the-air radio and television broadcasters in the United States. The NAB represents more tha ...
to test the "Futurecast" ATSC 3.0 standard advanced by LG Corporation and GatesAir. In September 2015 further tests in the
Baltimore Baltimore ( , locally: or ) is the most populous city in the U.S. state of Maryland, fourth most populous city in the Mid-Atlantic, and the 30th most populous city in the United States with a population of 585,708 in 2020. Baltimore was ...
and
Washington, D.C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, Na ...
area were announced by
Sinclair Broadcast Group Sinclair Broadcast Group, Inc. (SBG) is a publicly traded American telecommunications conglomerate that is controlled by the descendants of company founder Julian Sinclair Smith. Headquartered in the Baltimore suburb of Cockeysville, Maryland, ...
's Baltimore station,
WBFF WBFF (channel 45) is a television station in Baltimore, Maryland, United States, affiliated with Fox and MyNetworkTV. It is one of two flagship stations of Sinclair Broadcast Group (based in nearby Hunt Valley), alongside ABC affiliate WJLA-TV ...
, which is also a Fox affiliate. The Futurecast system had previously been tested in October 2014 during off-air hours through Madison, Wisconsin
ABC ABC are the first three letters of the Latin script known as the alphabet. ABC or abc may also refer to: Arts, entertainment, and media Broadcasting * American Broadcasting Company, a commercial U.S. TV broadcaster ** Disney–ABC Television ...
affiliate
WKOW WKOW (channel 27) is a television station in Madison, Wisconsin, United States, affiliated with ABC and owned by Allen Media Broadcasting. The station's studios are located on Tokay Boulevard on Madison's west side, and its transmitter is locate ...
. Unlike
ATSC Advanced Television Systems Committee (ATSC) standards are an American set of standards for digital television transmission over terrestrial, cable and satellite networks. It is largely a replacement for the analog NTSC standard and, like that ...
1.0/2.0's
Distributed Transmission System In North American digital terrestrial television broadcasting, a distributed transmission system (DTS or DTx) is a form of single-frequency network in which a single broadcast signal is fed via microwave, landline, or communications satellite to ...
's pseudo-single-frequency network operations, WI9XXT's two transmitters operate as a true
Single-Frequency Network A single-frequency network or SFN is a broadcast network where several transmitters simultaneously send the same signal over the same frequency channel. Analog AM and FM radio broadcast networks as well as digital broadcast networks can operate ...
. Further tests began on January 6, 2016, of ATSC 3.0 with
High Dynamic Range High dynamic range (HDR) is a dynamic range higher than usual, synonyms are wide dynamic range, extended dynamic range, expanded dynamic range. The term is often used in discussing the dynamic range of various signals such as images, videos, au ...
(using the
Scalable HEVC High Efficiency Video Coding (HEVC), also known as H.265 and MPEG-H Part 2, is a video compression standard designed as part of the MPEG-H project as a successor to the widely used Advanced Video Coding (AVC, H.264, or MPEG-4 Part 10). In compari ...
video codec with
HE-AAC High-Efficiency Advanced Audio Coding (HE-AAC) is an audio coding format for lossy data compression of digital audio defined as an MPEG-4 Audio profile in ISO/ IEC 14496–3. It is an extension of Low Complexity AAC (AAC-LC) optimized for l ...
audio) from Las Vegas independent station, KHMP-LD on UHF 18. It would later be joined in these tests by Sinclair's CW affiliate,
KVCW KVCW (channel 33) is a television station in Las Vegas, Nevada, United States, affiliated with The CW and MyNetworkTV. It is owned by Sinclair Broadcast Group alongside NBC affiliate KSNV (channel 3). Both stations share studios on Foremaster L ...
simulcasting on a temporary test frequency (UHF 45). On January 20, 2016, a working group in South Korea led by
LG Electronics LG Electronics Inc. () is a South Korean multinational electronics company headquartered in Yeouido-dong, Seoul, South Korea. LG Electronics is a part of LG Corporation, the fourth largest ''chaebol'' in South Korea, and often considered as ...
and others performed the first "end-to-end" broadcast of
4K resolution 4K resolution refers to a horizontal display resolution of approximately 4,000 pixels. Digital television and digital cinematography commonly use several different 4K resolutions. In television and consumer media, 38402160 (4K UHD) is the dominan ...
programming via an ATSC 3.0 signal, using an IP transmission from the Seoul Broadcasting System's
Mok-dong Mok-dong is a ward of Yangcheon-gu, located in the west of Seoul, South Korea. Commonly referred to as a "special education district", the upper-middle/upper-class neighborhood is best known for its abundance of private institutions, or Hagwons, a ...
studio to feed a transmitter on
Gwanak Mountain ''Gwanaksan'' ( Korean for Mt. Gwanak; 632 m) is a mountain in southern Seoul, South Korea. Portions lie in the Gwanak-gu and Geumcheon-gu districts of Seoul; other portions lie in the neighboring cities of Anyang, Gyeonggi and Gwacheon. Th ...
. The broadcaster's technical director stated that the successful test "highlights the potential for Korea's launch of terrestrial UHD TV commercial services using ATSC 3.0 in February 2017." Following the test broadcast, South Korean broadcasters announced that they planned to launch ATSC 3.0 services in February 2017. On March 28, 2016, the Bootstrap component of ATSC 3.0 (System Discovery and Signalling) was upgraded from candidate standard to finalized standard. On June 29, 2016,
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are ...
affiliate WRAL-TV in Raleigh, North Carolina, a station known for its pioneering roles in testing the original ATSC standards, launched an experimental ATSC 3.0 channel carrying the station's programming in 1080p, as well as a 4K demo loop. WRAL-EX has also carried 4K coverage of the
2016 Summer Olympics ) , nations = 207 (including IOA and EOR teams) , athletes = 11,238 , events = 306 in 28 sports (41 disciplines) , opening = 5 August 2016 , closing = 21 August 2016 , opened_by = Vice President Michel Temer , cauldron = Vanderlei Cordeiro de ...
and
2018 Winter Olympics , nations = 93 , athletes = 2,922 (1,680 men and 1,242 women) , events = 102 in 7 sports (15 disciplines) , opening = , closing = , opened_by = President Moon Jae-in , cauldron = Kim Yun-a , stadium = Pyeongchang Olympic Stadium , win ...
in an experimental manner.


Countries and territories using ATSC 3.0


South Korea

On July 27, 2016, South Korea's
Ministry of Science, ICT and Future Planning The Ministry of Science, ICT and Future Planning (MSIP, ) was a ministry of the Government of South Korea. Its purpose is to set, manage, and evaluate science and technology policy, support scientific research and development, develop human resour ...
officially endorsed ATSC 3.0 as the country's broadcasting standard for ultra-high-definition television. On January 6, 2017, LG Electronics announced that their 2017 4K TVs sold in South Korea would include ATSC 3.0 tuners. On May 31, 2017, SBS, MBC, and KBS officially launched their full-time ATSC 3.0 services in major South Korean markets such as Seoul and Incheon. The launch had been delayed from February 2017 due to issues obtaining the required equipment. The transition made South Korea the first country in the world to deploy a terrestrial UHD format, and enabled 4K broadcasts of the
2018 Winter Olympics , nations = 93 , athletes = 2,922 (1,680 men and 1,242 women) , events = 102 in 7 sports (15 disciplines) , opening = , closing = , opened_by = President Moon Jae-in , cauldron = Kim Yun-a , stadium = Pyeongchang Olympic Stadium , win ...
in Pyeongchang County.


United States

On February 2, 2017, the Federal Communications Commission (FCC) issued a notice of proposed rulemaking (NPRM) that would allow for the deployment of ATSC 3.0 in the United States. The Notice of Proposed Rulemaking seeks comments on issues such as carriage obligations, interference, public interest obligations, simulcasting, and a tuner mandate. Gary Shapiro of the
Consumer Technology Association The Consumer Technology Association (CTA) is a standard and trade organization representing 1,376 consumer technology companies in the United States. CTA works to influence public policy, holds events such as the Consumer Electronics Show (CES ...
(CTA) has stated that a TV tuner mandate is not necessary and that it should be market-driven and voluntary. On February 24, 2017, the FCC voted unanimously to approve two portions of the NPRM, opening the door for manufacturers to begin producing ATSC 3.0 hardware. On November 14, 2017, the Pearl consortium (comprising a number of major broadcasting conglomerates, including Cox Media Group,
Graham Media Group Graham Media Group (formerly Post-Newsweek Stations) is the television broadcasting subsidiary of the Graham Holdings Company. It is now headquartered in Detroit, co-locating with its local NBC affiliate WDIV-TV, after spending 10 years in Ch ...
, Hearst Television, Gray Television, Nexstar Media Group,
E. W. Scripps Company The E. W. Scripps Company is an American broadcasting company founded in 1878 as a chain of daily newspapers by Edward Willis "E. W." Scripps and his sister, Ellen Browning Scripps. It was also formerly a media conglomerate. The company is he ...
, and
Tegna Inc. Tegna Inc. (stylized in all caps as TEGNA) is an American publicly traded broadcast, digital media and marketing services company headquartered in Tysons Corner, Virginia. It was created on June 29, 2015, when the Gannett Company split into tw ...
) announced that it would use Phoenix, Arizona as a test market for an ATSC 3.0 transition in 2018. Two days later, the FCC voted 3–2 in favor of an order authorizing voluntary deployments of ATSC 3.0 (Next Gen TV); stations that choose to deploy ATSC 3.0 services must continue to maintain an ATSC-compatible signal that is "substantially similar" in programming to their ATSC 3.0 signal (besides programming that leverages ATSC 3.0 features, and advertising), and covers the station's entire community of license (the FCC stated that it would expedite approval for transitions if the loss in over-the-air coverage post-transition is 5% or less). This clause will remain in effect for at least five years; permission from the FCC must be obtained before a full-power station can shut down its ATSC signal, but low-power stations are exempt from the simulcasting requirement and are allowed to flash-cut to ATSC 3.0 if they choose. ATSC 1.0 signals will still be subject to mandatory carriage rules for television providers during the five-year simulcasting mandate; the FCC stated that voluntary carriage of 3.0 signals by television providers would be left to the marketplace. The order does require stations to provide sufficient on-air notice about transitions to ATSC 3.0 services. The FCC will not allocate a second channel to each broadcaster to enable a gradual consumer transition. Instead, it has been suggested that multiple broadcasters in each market cooperate by locating multiple degraded ATSC 1.0 services on a single transmitter. At the same time, the broadcasters would share the remaining transmitters for ATSC 3.0 transmissions. After sufficient consumer adoption, ATSC 1.0 transmissions would be abandoned, allowing stations to return to operation on their owned transmitters. It is unclear how the complications of this approach would be overcome, especially in light of spectrum reallocation in heavily populated markets. The FCC published its final rules on ATSC 3.0 to the '' Federal Register'' on February 2, 2018, and they formally took effect 30 days afterward. As the transition is voluntary, the FCC will not require ATSC 3.0 tuners to be included in new televisions, and there will not be a subsidy program for the distribution of ATSC 3.0-compatible equipment. As part of the ATSC 3.0 trials by Pearl,
Univision Univision () is an American Spanish-language free-to-air television network owned by TelevisaUnivision. It is the United States' largest provider of Spanish-language content. The network's programming is aimed at the Latino public and includes ...
's
KFPH-CD KFPH-CD (channel 35) is a low-power, Class A television station in Phoenix, Arizona, United States, airing programming from the Spanish-language UniMás network. It is a translator of Flagstaff-licensed KFPH-DT (channel 13) which is owned and op ...
in Phoenix was converted to an ATSC 3.0 station on April 9, 2018, which will be shared by Univision and several other broadcasters. Univision and
Sinclair Broadcast Group Sinclair Broadcast Group, Inc. (SBG) is a publicly traded American telecommunications conglomerate that is controlled by the descendants of company founder Julian Sinclair Smith. Headquartered in the Baltimore suburb of Cockeysville, Maryland, ...
were also planning a trial in Dallas, which would utilize spectrum vacated by KSTR-DT and
KTXD-TV KTXD-TV (channel 47) is a television station licensed to Greenville, Texas, United States. Owned by Cunningham Broadcasting and serving the Dallas–Fort Worth metroplex, it carries programming from the four digital multicast television network ...
to test ATSC 3.0 transmission using a
single-frequency network A single-frequency network or SFN is a broadcast network where several transmitters simultaneously send the same signal over the same frequency channel. Analog AM and FM radio broadcast networks as well as digital broadcast networks can operate ...
. On September 26, 2019, the
Consumer Technology Association The Consumer Technology Association (CTA) is a standard and trade organization representing 1,376 consumer technology companies in the United States. CTA works to influence public policy, holds events such as the Consumer Electronics Show (CES ...
(CTA) announced that it would use "NextGen TV" (stylized "NEXTGEN TV") as a
certification mark A certification mark (or conformity mark) on a commercial product indicates the existence of an accepted product standard or regulation and a claim that the manufacturer has verified compliance with those standards or regulations. The specific ...
to promote equipment that is compliant with the ATSC 3.0 standard. The major network affiliates in Las Vegas became the first to launch permanent ATSC 3.0 signals on May 26, 2020.


Jamaica

In December 2021, the Jamaica Broadcasting Commission established that Jamaica would adopt ATSC 3.0 as part of the country's transition from analog to digital television, with the transition expected to be completed in 2023.
Television Jamaica Television Jamaica is one of Jamaica's two major television stations. It is a subsidiary of the RJRGleaner Communications Group. Television Jamaica has a number of managers, the general manager being Claire Grant who was appointed the position in ...
concurrently joined the ATSC as its first full member from the Caribbean. On January 31, 2022, Television Jamaica launched their first ATSC 3.0 transmitter in Kingston, making Jamaica the first country in the Caribbean and the third country in the world to launch ATSC 3.0 broadcasting. A second transmitter in
Montego Bay Montego Bay is the capital of the parish of St. James in Jamaica. The city is the fourth-largest urban area in the country by population, after Kingston, Spanish Town, and Portmore, all of which form the Greater Kingston Metropolitan Area, h ...
was activated in July 2022.


Concerns

Consumer advocates have noted the opportunity in which ATSC 3.0 can allow advertisers to run targeted advertising. The targeted ads would allow advertisers to track viewer ratings more directly rather than indirectly by companies such as
Nielsen Media Research Nielsen Media Research (NMR) is an American firm that measures media audiences, including television, radio, theatre, films (via the AMC Theatres MAP program), and newspapers. Headquartered in New York City, it is best known for the Nielsen rati ...
. The FCC is expected to defer the decision on targeted ads to be in accordance with Federal Trade Commission's guidelines on privacy. A consortium of U.S. television providers criticized the domestic plans for the transition, citing the "voluntary" transition, inconsistencies in commitments to simulcasting arrangements for compatibility, and potential downgrades in service for ATSC 1.0 viewers, as well as how these signals will factor into
retransmission consent Retransmission consent is a provision of the 1992 United States Cable Television Consumer Protection and Competition Act that requires cable operators and other multichannel video programming distributors (MVPDs) to obtain permission from commerc ...
negotiations. Early ATSC 3.0 "lighthouse" stations involved sharing agreements with major station ownership groups such as Nexstar, Sinclair, Scripps, and Tegna, while leaving out public television stations and independent broadcasters. For example, the Buffalo launch of ATSC 3.0 left out
WNED-TV WNED-TV (channel 17) is a PBS member television station in Buffalo, New York, United States. It is owned by the Western New York Public Broadcasting Association (doing business as Buffalo Toronto Public Media) alongside NPR member WBFO (88.7 ...
and
WBBZ-TV WBBZ-TV (channel 67) is an independent television station licensed to Springville, New York, United States, serving the Buffalo area. It is owned by ITV of Buffalo, a company controlled by former news photographer Philip A. Arno. WBBZ-TV's stu ...
.


See also

*
ATSC tuner An ATSC (Advanced Television Systems Committee) tuner, often called an ATSC receiver or HDTV tuner, is a type of television tuner that allows reception of digital television (DTV) television channels that use ATSC standards, as transmitted by tel ...
* High Efficiency Video Coding


References


External links


ATSC websiteNextGen TV website
{{Video formats ATSC Digital television Film and video technology High dynamic range Television transmission standards Ultra-high-definition television