Act! (previously known as Sage ACT! 2010–2013) is a
customer relationship management
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
CRM systems compile data from a r ...
(CRM) software and marketing automation software platform designed for, and used by, small and mid-sized businesses.
It has a user base of over 800 thousand registered users.
History
The company Conductor Software was founded 1986 in
Dallas, Texas
Dallas () is the third largest city in Texas and the largest city in the Dallas–Fort Worth metroplex, the fourth-largest metropolitan area in the United States at 7.5 million people. It is the largest city in and seat of Dallas County ...
, by
Pat Sullivan and Mike Muhney. The original name for the software was Activity Control Technology, then Automated Contact Tracking, before finally just using the acronym. The name of the company was subsequently changed to Contact Software International and was sold in 1993 to
Symantec Symantec may refer to:
*An American consumer software company now known as Gen Digital Inc.
*A brand of enterprise security software purchased by Broadcom Inc.
Broadcom Inc. is an American designer, developer, manufacturer and global supplier ...
Corporation, who in 1999 then sold it to SalesLogix (later renamed Interact Commerce). Sage purchased Interact Commerce in 2001 through Best Software, then its North American software division. Swiftpage acquired it in 2013.
Beginning with the 2006 version, the name was styled ACT! by Sage, and in 2010 revised to
Sage ACT!.
Following its 2013 acquisition by Swiftpage, it was it was renamed to Act!. Swiftpage.
In May 2018, Act! was sold to SFW Advisors.
In December 2018, Kuvana, a marketing automation software solution, was acquired by SFW and merged with Act! This add-on is now a complementary service to the core CRM solution.
In December 2019, Act! hired Steve Oriola as President and CEO.
In 2020, Swiftpage changed its company name to Act! LLC.
Software
Act! features include contact, company and opportunity management, a calendar, marketing automation and e-marketing tools, reports, interactive dashboards with graphical visualizations, and the ability to track prospective customers.
Act! integrates with
Microsoft Word
Microsoft Word is a word processor, word processing software developed by Microsoft. It was first released on October 25, 1983, under the name ''Multi-Tool Word'' for Xenix systems. Subsequent versions were later written for several other pla ...
,
Excel
ExCeL London (an abbreviation for Exhibition Centre London) is an exhibition centre, international convention centre and former hospital in the Custom House area of Newham, East London. It is situated on a site on the northern quay of the ...
,
Outlook
Outlook or The Outlook may refer to:
Computing
* Microsoft Outlook, an e-mail and personal information management software product from Microsoft
* Outlook.com, a web mail service from Microsoft
* Outlook on the web, a suite of web applications ...
,
Google Contacts,
Gmail
Gmail is a free email service provided by Google. As of 2019, it had 1.5 billion active users worldwide. A user typically accesses Gmail in a web browser or the official mobile app. Google also supports the use of email clients via the POP and ...
, and other applications via
Zapier. For custom integrations, Act! has an in-built API.
Act! can be accessed from Windows desktops (Win7 and later) with local or network shared database; synchronized to laptops or remote officers; Citrix or Remote Desktop; Web browsers (Premium only) with self or SaaS hosting; smartphones and tablets via
HTML5
HTML5 is a markup language used for structuring and presenting content on the World Wide Web. It is the fifth and final major HTML version that is a World Wide Web Consortium (W3C) recommendation. The current specification is known as the HTML ...
Web (Premium only); smartphones and tablets via sync with Handheld Contact.
See also
*
Lists of software
*
Sales force management system
Salesforce management systems (also ''sales force automation systems'' (SFA)) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. Th ...
*
CRM software
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
CRM systems compile data from a ra ...
*
References
External links
*
{{DEFAULTSORT:Act! CRM
1987 software
Administrative software
Business software for Windows
Cloud applications
Customer relationship management software
Mobile applications
Mobile web
Productivity software
Products introduced in 1987
Proprietary software
Windows database-related software