Avinash Veeraraghavan
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Avinash Veeraraghavan is an Indian artist who creates graphic books, layered prints, and multichannel video installations based on popular culture. Veeraraghavan uses images from
photograph A photograph (also known as a photo, image, or picture) is an image created by light falling on a photosensitive surface, usually photographic film or an electronic image sensor, such as a CCD or a CMOS chip. Most photographs are now create ...
s, patterns in print and textiles, wallpaper patterns, wrapping paper. He has created images artwork using
digital image A digital image is an image composed of picture elements, also known as ''pixels'', each with ''finite'', '' discrete quantities'' of numeric representation for its intensity or gray level that is an output from its two-dimensional functions ...
s that are layered and juxtaposed. In 2011, Veeraraghavan's work was part of a two-person show titled ''Crazy Jane and Jack the Journeyman'' at Galerie Krinzinger in Vienna. His work was shown at the
Prague Biennale The Prague Biennale is an international art exhibition in Prague, Czech Republic, held in alternate (odd-numbered) years. It was founded in 2003 by Helena Kontova and Giancarlo Politi. It is supported by the Czech Minister of Culture and the City ...
in 2011 in a section titled, Crossroads: India Escalate. In 2009, Veeraraghavan received the Illy Sustain Art prize at Arco, Madrid.Mathews, Adithi, Toy Story: Avinash Veeraraghavan http://www.mybangalore.com/article/toy-story-avinash-veeraraghavan.html/


Early life

Born in 1975 in Chennai, Tamil Nadu, Veeraraghavan did a post-school programme at the Centre for Learning in Bangalore under the guidance of Andrea Anastasio in 1995. Veeraraghavan worked for Studio Sowden and Studio Fronzoni in Milan. He also studied book design at Tara Publishing under the guidance of Rathna Ramanathan in 2000.


Work


''I Love My India''

In 2002, Veeraraghavan authored ''I Love My India. Stories for a City,'' published by Tara Publishing, Chennai and ''Dewi Lewi Publishing'', London in 2004. Using digital as well as manual cut-and-paste techniques, Veeraraghavan 'collected pictures from all over and reconstructed an imaginary, generic city'. The book is divided into three sections – Billboard City, Weak Architecture and Remote City, the book juxtaposes images without any evident hierarchy. ''I Love My India'' was printed on uncoated stock paper, with one commentator describing it as a bright
pastiche A pastiche is a work of visual art, literature, theatre, music, or architecture that imitates the style or character of the work of one or more other artists. Unlike parody, pastiche pays homage to the work it imitates, rather than mocking it ...
of images born of everyday urban aesthetics. ''I Love My India'' has been described as a visual journey through Indian cities from a rare non-western point of view. (It) celebrates
billboard A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertise ...
s, street-life, kitsch and popular culture. The material comes from city streets, construction sites, traffic, and film posters. It also references literary images,
myth Myth is a folklore genre consisting of Narrative, narratives that play a fundamental role in a society, such as foundational tales or Origin myth, origin myths. Since "myth" is widely used to imply that a story is not Objectivity (philosophy), ...
s and signboards. According to one commentator, the book moves through the spaces and signs of the city – both imaginative and physical – commenting on the complex and often surreal forms of human arrangements. In 2007, Veeraraghavan made a video using select spreads from the book for an exhibition, Urban Manners at Hangar Bicocca in Milan.


2003–2005

In 2003, Veeraraghavan produced a large format print on semi-gloss coated paper, titled "Osmosis".Jakimowicz, Marta, The Chaos Chronicles, Art India Vol XII, Issue I Manipulating the tonalities of black-and-white inkjet printing and through the interplay of details, he produced a jigsaw puzzle. One commentator described it as densely entangled figures of
copulating Sexual intercourse (or coitus or copulation) is a sexual activity typically involving the insertion and thrusting of the penis into the vagina for sexual pleasure or reproduction.Sexual intercourse most commonly means penile–vaginal penetra ...
nudes brought together to conjure up a 'paradise' of winged
butterflies Butterflies are insects in the macrolepidopteran clade Rhopalocera from the Order (biology), order Lepidoptera, which also includes moths. Adult butterflies have large, often brightly coloured wings, and conspicuous, fluttering flight. The ...
. In 2004, Veeraraghvan created an untitled exhibition that played optical tricks on the viewers. The show was made to resemble a fair or
playground A playground, playpark, or play area is a place designed to provide an environment for children that facilitates play, typically outdoors. While a playground is usually designed for children, some are designed for other age groups, or people ...
. White cotton curtains created a labyrinth, while wires studded with coloured light bulbs dangled from the ceilings. The last installation was called "How Many Shadows Have You?", described as tremulous, multi-hued shadows of viewers on gallery walls. A series of seven photographic prints made from unexposed negatives also reflected passersbys


''Homesick''

In 2006, Veeraraghavan unveiled the solo exhibition ''Homesick'' at GallerySKE in Bangalore. Working with digital prints, designs and video installations in his show, Veeraraghavan, according to one reviewer, relied on the camera image to draw into focus the connection between direct viewing and the construction of reality.Jakimowicz, Marta, Between the Static and the Dynamic, Art India Vol XI, Issue III According to one commentator, Veeraraghavan has relentlessly questioned
objectivity Objectivity can refer to: * Objectivity (philosophy), the property of being independent from perception ** Objectivity (science), the goal of eliminating personal biases in the practice of science ** Journalistic objectivity, encompassing fairne ...
in photography and has shown how the artist plays the role of a person who stimulates the subjective
self-awareness In philosophy of self, self-awareness is the experience of one's own personality or individuality. It is not to be confused with consciousness in the sense of qualia. While consciousness is being aware of one's environment and body and lifesty ...
of the spectator. In a two-channel video with sound, titled Home Sweet Home, Veeraraghavan created close-up of a watchful eye looking through a peep-hole projected across a video of a layered waterfall. ''Homesick'' was also part of a two-person show at Project 88 in Mumbai. In addition to his homesick work, Veeraraghavan exhibite four prints ''Sorry, Wrong Number''. In the four images on view the artist's torso appears to twist, bend or expand in the frame even as it is hemmed in by a multiplicity of images of apparently inconsequential detail.Sinha Gayatri, curator's note for I Fear, I Believe, I Desire It was described as a close up of multiple
perspectives Perspective may refer to: Vision and mathematics * Perspectivity, the formation of an image in a picture plane of a scene viewed from a fixed point, and its modeling in geometry ** Perspective (graphical), representing the effects of visual persp ...
of the everyday—the view of the unmade bed, table top, pile of clothes all accruing to a generic disorder.


''Gate Crash''

In 2008, Veeraraghavan exhibited his work ''Gate Crash'' at Krinzinger Projekte in Vienna. In Gate Crash, Veeraraghavan created heavily collaged images.Johnson, Mia http://www.preview-art.com/previews/04-2009/contemporaryindia.html The prints consist of two layers each: The first layer is images of the artist's old clothes and toys, and double exposed on top are appropriated images of dollhouses. According to one analysis, the dollhouses and toys reference an aspect of childhood that is at times
childlike A child ( : children) is a human being between the stages of birth and puberty, or between the developmental period of infancy and puberty. The legal definition of ''child'' generally refers to a minor, otherwise known as a person younger ...
and at others childish. They also highlight a desire to live and function in a make believe world, one that imitates and duplicates the world outside but is in reality a private one. A second opaque layer of clothes and toys on the surface, according to the analysis, prevents any further insight, annulling the illusion of depth carried by the photographs of the dollhouses. They are described as “psychic shimmers devoid of narrative, but derived from the images of the flotsam and jetsam of everyday lives.” A video piece entitled ''Hurricane'' provides background laughter in combination with snippets of music by Johann Sebastian Bach.


''Toy Story''

In 2009, Veeraraghavan presented his solo exhibition ''Toy Story'' at GALLERYSKE, comprising prints, a video, objects and a little book cArt critic and curator, Marta Jakimowicz wrote,
“Avinash Veeraraghavan's new exhibition at Galleryske again brings a fascinating layering of images and sensations that ambiguously oscillate between reality and fantasy, childhood atmosphere and adult perception, between literal roughness and poetry, innocent beauty and morbidity, its many elements permeating and reflecting one another with some clash or merely gap and some complementary qualities.”Jakimowicz, Marta, ''Deccan Herald'', http://www.deccanherald.com/content/18813/art-talk.html
Veeraraghavan used cheap, plastic toys that are commonly found on the streets of India as a central reference. In addition to the ten photographic prints of staged sites of destruction using plastic toys that have been set up, there were also two object pieces * a set of five tiny plastic toy suitcases containing different traces of the artist's body – fingernails, hair, coffee, anti-depressant pills and cigarette butts * an unmade bed, with a pile of tiny cheap toys spilled over Veeraraghavan also created a primarily graphic collection of collages in a book titled, ''amfastasleep''.


''Crazy Jane and Jack the Journeyman''

In 2011 Veeraraghavan created the show ''Crazy Jane and Jack the Journeyman'' at Gallerie Krinzinger. He used media like wood inlay and embroidery with beads as well as digital prints and a video installation.


Awards

In 2009 Veeraraghavan received the Illy Sustain Art prize presented by
Illy Illycaffè S.p.A. (branded and stylised as illy) is an Italian coffee company specializing in espresso, headquartered in Trieste. Illy markets its coffee globally in silver and red pressurized, oxygen-free cans; operates a network of cafes on s ...
caffe (in collaboration with ARCO Madrid) for his work ''The Deafening.''


Selected exhibitions

2011 * Crazy Jane and Jack the Journey Man, Galerie Krinzinger, Vienna 2010 * Indian Highway, Herning Museum of Contemporary Art, Denmark * Urban Manners 2, curated by Adelina Von Furstenberg, Art for The World at SESC Pompeia, São Paulo, Brazil * GALLERYSKE for Gallery BMB, BMB Gallery, Mumbai 2009 * Toy Story, GALLERYSKE, Bangalore (solo) * Group show, Lawrence Eng Gallery, Vancouver * Indian Highway, Astrup Fearnley Museum of Modern Art, Oslo * For Life: The Language of Communication, Tilton Gallery, New York 2008 * Gate-Crash, Krinzinger Projekte, Vienna (solo) * Still Moving Image, Curated by Deeksha Nath, Devi Art Foundation, New Delhi (cat) * CURRENT, curated by Nivedita Magar at GALLERYSKE, Bangalore * Post Visual World, curated by Gitanjali Dang, Priyasri Gallery, Mumbai 2007 * I Fear I Believe I Desire, curated by Gayatri Sinha, Gallery Espace, New Delhi * Urban Manners, curated by Adelina von Furstenberg, Art for the World at Hangar Bicocca, Milan 2006 * Project 88, Mumbai * Homesick, GALLERYSKE, Bangalore (solo) * Around Architecture, Curated by Marta Jakimowich, Colab, Bangalore * Watching me, Watching India, curated by Gayatri Sinha and Celina Lunsford, Fotografie Forum International and Kommunale Galerie, Frankfurt * with Love, curated by GALLERYSKE and Tilton Gallery, at
Miami Design District The Miami Design District is a neighborhood in Miami, Florida, United States, and a shopping, dining and cultural destination. The Design District was redeveloped in the early 2000s under the direction of developer Craig Robins, president and CEO ...
2005 * Indian Summer, Curated by Henri Claude Cousseau, Deepak Ananth and Jany Lauga Ecole de Beaux Arts, Paris">École_des_Beaux-Arts.html" ;"title="nowiki/>École des Beaux-Arts">Ecole de Beaux Arts, Paris 2004 * Recent Work, GALLERYSKE, Bangalore (solo) * Dispelling Asian Stereotypes, Public art project, Denmark 2003 * Sakshi Gallery, Bangalore (solo) * CITY PARK, Curated by Suman Gopinath and Grant Watson, Project Arts Centre, Dublin 2001 * Portraits, Sakshi Gallery, Bangalore (solo)


References

{{DEFAULTSORT:Veeraraghavan, Avinash Living people Indian multimedia artists 1975 births 21st-century Indian male artists