Digimarc Corporation is a provider of

enterprise software Enterprise software, also known as enterprise application software (EAS), is computer software used to satisfy the needs of an organization rather than individual users. Such organizations include businesses, schools, interest-based user groups, ...

and services. The company's software, which includes digital identifiers (i.e., serialized QR codes and digital watermarks), are designed to address counterfeiting, product authenticity, recycling accuracy, and supply chain traceability. Digimarc products are created for multiple industries such as apparel, consumer packaged goods, health and beauty, and automotive. With the 2022 acquisition of

EVRYTHNG EVRYTHNG is an internet of things (IoT) software company based in London, with operations in Oregon, New York, Beijing, Minsk and Switzerland. The company delivers real-time data and actionable information about “smart products” featuring a di ...

, a software company based in London, Digimarc added a digital product cloud to its roster of products.

History

The company was founded by Geoff Rhoads in 1995. In 1996, after initial venture funding, the company released its first product: a digital watermarking plug-in bundled with Adobe Photoshop, Corel and Micrografix software. In 1997, Bruce Davis was appointed CEO and the company'
first digital-watermarking patent
was granted. Today, the company has nearly 1,100 innovations patented by the U.S. Patent and Trademark office. In 1999, the company went public with an Initial Public Offering (IPO) which raised more than $90 million. That same year, the company contracted with a consortium of central banks to develop a global system used in deterring digital counterfeiting of currency. In 2001, the company acquired a business division of Polaroid Corporation. Those assets led to the establishment of Digimarc ID Systems®, a division of the company that would eventually focus on protecting the authenticity of driver licenses in 37 states, which was sold off in 2008. In 2004, the company was named one of the 25 fastest growing companies by

Forbes magazine ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also rep ...

. In 2015, the company received an Emmy Award for Technology & Engineering for its work in the entertainment industry. In 2017, the company wa
issued over 100+ new patents
for innovations in watermark application and verification, augmented reality, and machine learning. That same year, the company opened offices in

Cologne Cologne ( ; german: Köln ; ksh, Kölle ) is the largest city of the German western state of North Rhine-Westphalia (NRW) and the fourth-most populous city of Germany with 1.1 million inhabitants in the city proper and 3.6 millio ...

Germany Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...

and

Tokyo Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and List of cities in Japan, largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, ...

, Japan. In 2021, CEO Bruce Davis retired and was succeeded b
Riley McCormack
who had previously served as Lead Director of the Digimarc Board. The company entered semi-industrial trials as part of th
Digital Watermarks Initiative HolyGrail 2.0.
an initiative that pulled together 100 companies focused on reducing plastic waste. In November, the compan
announced its plan to acquire

, a software company based in London that specializes in providing products with a digital record on the web. In 2022, the company's digital watermarks received a 99% detection rate during a semi-industrial trial as part of the HolyGrail 2.0 initiative.

References

External links

Official Website
{{Authority control Companies based in Beaverton, Oregon Technology companies established in 1995 Digital watermarking Companies listed on the Nasdaq 1995 establishments in Oregon

History

See also

References

External links