Atong Demach is a

South Sudanese South Sudan is home to around 60 indigenous ethnic groups and 80 linguistic partitions among a population of around million. Historically, most ethnic groups were lacking in formal Western political institutions, with land held by the communit ...

businesswoman and

beauty queen A beauty pageant is a competition that has traditionally focused on judging and ranking the physical attributes of the contestants. Pageants have now evolved to include inner beauty, with criteria covering judging of personality, intelligence, ...

. She won the Miss World South Sudan 2011 title and was later crowned as

Miss World Africa Miss World is the oldest existing international beauty pageant. It was created in the United Kingdom by Eric Morley in 1951. Since his death in 2000, Morley's widow, Julia Morley, has co-chaired the pageant. Along with Miss Universe, Miss Inte ...

and

Miss World Miss World is the oldest existing international beauty pageant. It was created in the United Kingdom by Eric Morley in 1951. Since his death in 2000, Morley's widow, Julia Morley, has co-chaired the pageant. Along with Miss Universe, Miss Int ...

Top 7 in

Ordos Ordos may refer to: Inner Mongolia *Ordos City, Inner Mongolia, China ** Ordos Ejin Horo Airport * Ordos Loop of the Yellow River, a region of China **Ordos Plateau or "the Ordos", land enclosed by Ordos Loop *Ordos Desert, in Inner Mongolia *Ordos ...

China China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...

. The

South Sudan South Sudan (; din, Paguot Thudän), officially the Republic of South Sudan ( din, Paankɔc Cuëny Thudän), is a landlocked country in East Africa. It is bordered by Ethiopia, Sudan, Central African Republic, Democratic Republic of the C ...

ese queen is the first representative of

and the first to win the title of

. She now works as the government of South Sudan's ambassador for culture and a public relations advisor to the government of Japan.

Biography

Early life

Demach was born in the capital of Upper Nile state, Malakal, and moved to Khartoum in her early childhood. She is the youngest child of the late Ajak Demach and Yar Kuol Tiir. Her father Ajak Demach was a politician in South Sudan. He was a Minister, Speaker of Assembly, chairperson of South Sudan referendum committee Jonglei state (during South Sudan referendum which later led to South Sudan independence in 2011) political advisor and Chairperson of constitutional laws review of Jonglei state until his death in 2013. Being the daughter of a politician, she grew up understanding the struggle of the people of South Sudan. As many other South Sudanese she went through a tough childhood and experienced the war.

Pageantry

Miss World South Sudan 2011

Demach won the Miss World South Sudan 2011 during the pageant's first edition in South Sudan right after South Sudan became independent on July 9, 2011. She made history as the first South Sudan beauty queen since independence.

Miss World 2012

Demach was crowned as

2012 in

during the grand final of Miss World 2012 beauty pageant held in the northeastern Chinese mining city of Ordos, Inner Mongolia, located on the edge of the Gobi desert. This made her the first South Sudanese to win the title since

's creation in 1951. During the preliminaries, she also won the

Miss World Top Model Miss World is the oldest existing international beauty pageant. It was created in the United Kingdom by Eric Morley in 1951. Since his death in 2000, Morley's widow, Julia Morley, has co-chaired the pageant. Along with Miss Universe, Miss Inte ...

title, making her the first African and the first black woman to win this title.

Professional career

After Miss World, Demach was appointed by the government of

as Ambassador for Culture. In 2013, she was named as brand ambassador for ZTE, a Chinese multinational telecommunications equipment and systems company. In 2015 she was appointed as International Public Relations Advisor for Japan Government Agency (JICA). Demach is the owner of Demach production, which produce and organize

Beauties of South Sudan Beauty is an aesthetic characteristic. Beauty may also refer to: Science and mathematics * Beauty (quantum number) or bottomness, a flavour quantum number * Mathematical beauty, a mathematical philosophy Characters * Beauty (''Belle''), a ...

References

{{DEFAULTSORT:Demach, Atong 1988 births Living people South Sudanese beauty pageant winners South Sudanese female models Miss World 2012 delegates