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Asymmetric follow refers to a social network allowing many people to follow an individual or account without having to follow them back. It is also known as asynchronous follow or sometimes asymmetric friendship. Asymmetric follow is a common pattern on
Twitter Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
, where someone may have thousands of followers, but themselves follow few (or no) accounts. In September 2010
Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...
started experimenting with a similar feature, which Facebook calls "Subscribe To."


See also

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Algorithmic curation Algorithmic curation is the curation (organizing and maintaining a collection) of online media using computer algorithms. Examples include search engine algorithms and social media algorithms. Examples include the Twitter feed algorithm, Facebook ...
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Algorithmic radicalization Algorithmic radicalization (or radicalization pipeline) is the concept that algorithms on popular social media sites such as YouTube and Facebook drive users toward progressively more extreme content over time, leading to them developing radicalize ...
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Friending and following Friending is the act of adding someone to a list of "friends" on a social networking service. The notion does not necessarily involve the concept of friendship. It is also distinct from the idea of a " fan"—as employed on the WWW sites of busi ...
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Influence-for-hire Influence-for-hire or collective influence, refers to the economy that has emerged around buying and selling Social influence, influence on social media platforms. Overview Companies that engage in the influence-for-hire industry range from conte ...
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Ghost followers Ghost followers, also referred to as ghosts and ghost accounts or lurkers, are users on social media platforms who remain inactive or do not engage in activity. They register on platforms such as Twitter and Instagram. These users follow active mem ...
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Social bot A social bot, or also described as a social AI or social algorithm, is a software agent that communicates autonomously on social media. The messages (e.g. tweets) it distributes can be simple and operate in groups and various configurations with ...
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Social influence bias The social influence bias is an asymmetric herding effect on online social media platforms which makes users overcompensate for negative ratings but amplify positive ones. Positive social influence can accumulate and result in a rating bubble, w ...
* Social media bias


References

Real-time web Social media Web 2.0 {{web-stub