Arthur Sarnoff (1912 – 2000 ) was an American artist and illustrator.
Sarnoff was born in
Brooklyn, New York
Brooklyn () is a borough of New York City, coextensive with Kings County, in the U.S. state of New York. Kings County is the most populous county in the State of New York, and the second-most densely populated county in the United States, be ...
, in 1912.
He studied at the Industrial School and the
Grand Central School of Art The Grand Central School of Art was an American art school in New York City, founded in 1923 by the painters Edmund Greacen, Walter Leighton Clark and John Singer Sargent. The school was established and run by the Grand Central Art Galleries, an ...
in
New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...
.
He was a member of the
Society of Illustrators
The Society of Illustrators is a professional society based in New York City. It was founded in 1901 to promote the art of illustration and, since 1959, has held an annual exhibition.
History
Founding
The Society of Illustrators was founded on ...
and exhibited widely including the
National Academy of Design
The National Academy of Design is an honorary association of American artists, founded in New York City in 1825 by Samuel Morse, Asher Durand, Thomas Cole, Martin E. Thompson, Charles Cushing Wright, Ithiel Town, and others "to promote the fin ...
.
Sarnoff was a student of
John Clymer
John Ford Clymer (January 29, 1907 – November 2, 1989) was an American painter and illustrator known for his nature works featuring the American West.
Early life and education
Born in Ellensburg, Washington, Clymer first studied art thr ...
and
Andrew Wyeth
Andrew Newell Wyeth ( ; July 12, 1917 – January 16, 2009) was an American visual artist, primarily a realist painter, working predominantly in a regionalist style. He was one of the best-known U.S. artists of the middle 20th century.
In his ...
.
[Arthur Sarnoff]
/ref> His portfolio includes extensive commercial work for weekly magazines and his art appeared in a variety of advertising campaigns including Karo Syrup, Dextrose, Lucky Strike
Lucky Strike is an American brand of cigarettes owned by the British American Tobacco group. Individual cigarettes of the brand are often referred to colloquially as "Luckies." Throughout their 150 year history, Lucky Strike has had fluctuating ...
, Coors, Camay
Camay is an American brand of bar soap owned by Unilever. It was introduced in 1926 by Procter & Gamble and was marketed as a "white, pure soap for women," as many soaps of the time were colored to mask impurities. Camay's slogan for many yea ...
, Sal Hepatica
Sal Hepatica is the name of a mineral salt laxative that was produced and marketed by Bristol-Myers from its inception in 1887, becoming its first nationally recognized product in 1903, until 1958. When dissolved in water, it was said to reproduce ...
, Listerine
Listerine is an American brand of antiseptic mouthwash that is promoted with the slogan "Kills Microorganism, germs that cause bad breath", Named after Joseph Lister, who pioneered antiseptic surgery at the Glasgow Royal Infirmary in Scotland, L ...
, Vick's Vapo Rub, Meds, and Ipana
Ipana was a toothpaste product manufactured by Bristol-Myers Company. The wintergreen flavored toothpaste (0.243% sodium fluoride was its active ingredient) reached its peak market penetration during the 1950s in North America. Marketing of Ipan ...
. He also made an album cover for the American punk band Butthole Surfers
Butthole Surfers are an American rock band formed in San Antonio, Texas, by singer Gibby Haynes and guitarist Paul Leary in 1981. The band has had numerous personnel changes, but its core lineup of Haynes, Leary, and drummer King Coffey has been ...
for their third album, ''Locust Abortion Technician
''Locust Abortion Technician'' is the third full-length studio album by American rock band Butthole Surfers, released in March 1987. The album was originally released on both vinyl and CD on Touch and Go, and was remastered on CD on the band's ...
'', which portrays two clowns
A clown is a person who performs comedy and arts in a state of open-mindedness using physical comedy, typically while wearing distinct makeup or costuming and reversing folkway-norms.
History
The most ancient clowns have been found in t ...
playing with a dog
The dog (''Canis familiaris'' or ''Canis lupus familiaris'') is a domesticated descendant of the wolf. Also called the domestic dog, it is derived from the extinct Pleistocene wolf, and the modern wolf is the dog's nearest living relative. Do ...
. During his career Sarnoff provided illustrations for ''McCall's
''McCall's'' was a monthly American women's magazine, published by the McCall Corporation, that enjoyed great popularity through much of the 20th century, peaking at a readership of 8.4 million in the early 1960s. It was established as a small-f ...
'', ''American Weekly
''The American Weekly'' was a Sunday magazine, Sunday newspaper supplement published by the Hearst Corporation from November 1, 1896, until 1966.
History
During the 1890s, publications were inserted into Joseph Pulitzer's ''New York World'' and ...
'', ''Collier's
''Collier's'' was an American general interest magazine founded in 1888 by Peter Fenelon Collier. It was launched as ''Collier's Once a Week'', then renamed in 1895 as ''Collier's Weekly: An Illustrated Journal'', shortened in 1905 to ''Collie ...
'', ''Woman's Home Companion
''Woman's Home Companion'' was an American monthly magazine, published from 1873 to 1957. It was highly successful, climbing to a circulation peak of more than four million during the 1930s and 1940s. The magazine, headquartered in Springfield, O ...
'', ''Redbook
''Redbook'' is an American women's magazine that is published by the Hearst Corporation. It is one of the " Seven Sisters", a group of women's service magazines. It ceased print publication as of January 2019 and now operates an article-comprise ...
'', ''The American Magazine
''The American Magazine'' was a periodical publication founded in June 1906, a continuation of failed publications purchased a few years earlier from publishing mogul Miriam Leslie. It succeeded ''Frank Leslie's Popular Monthly'' (1876–1904), ' ...
'', ''Cosmopolitan
Cosmopolitan may refer to:
Food and drink
* Cosmopolitan (cocktail), also known as a "Cosmo"
History
* Rootless cosmopolitan, a Soviet derogatory epithet during Joseph Stalin's anti-Semitic campaign of 1949–1953
Hotels and resorts
* Cosmopoli ...
'', ''Esquire
Esquire (, ; abbreviated Esq.) is usually a courtesy title.
In the United Kingdom, ''esquire'' historically was a title of respect accorded to men of higher social rank, particularly members of the landed gentry above the rank of gentlema ...
'', and ''Good Housekeeping
''Good Housekeeping'' is an American women's magazine featuring articles about women's interests, product testing by The Good Housekeeping Institute, recipes, diet, and health, as well as literary articles. It is well known for the "Good House ...
''.
His work was whimsical and engaging and relied heavily upon themes of Americana
Americana may refer to:
*Americana (music), a genre or style of American music
*Americana (culture), artifacts of the culture of the United States
Film, radio and television
* ''Americana'' (1992 TV series), a documentary series presented by J ...
and slapstick
Slapstick is a style of humor involving exaggerated physical activity that exceeds the boundaries of normal physical comedy. Slapstick may involve both intentional violence and violence by mishap, often resulting from inept use of props such a ...
humour. One of his paintings, "The Hustler", was one of the best-selling prints of the 1950s. He was also known to have painted portraits of famous individuals such as Bob Hope
Leslie Townes "Bob" Hope (May 29, 1903 – July 27, 2003) was a British-American comedian, vaudevillian, actor, singer and dancer. With a career that spanned nearly 80 years, Hope appeared in more than 70 short and feature films, with 5 ...
and John F. Kennedy
John Fitzgerald Kennedy (May 29, 1917 – November 22, 1963), often referred to by his initials JFK and the nickname Jack, was an American politician who served as the 35th president of the United States from 1961 until his assassination ...
.AllPosters.fr - La plus grande boutique d'affiches et de posters
/ref>
Sarnoff usually signed art using his full name, or "Sarnoff", or just "AS."
His best known work is a painting of dog
The dog (''Canis familiaris'' or ''Canis lupus familiaris'') is a domesticated descendant of the wolf. Also called the domestic dog, it is derived from the extinct Pleistocene wolf, and the modern wolf is the dog's nearest living relative. Do ...
s playing pool
Pool may refer to:
Water pool
* Swimming pool, usually an artificial structure containing a large body of water intended for swimming
* Reflecting pool, a shallow pool designed to reflect a structure and its surroundings
* Tide pool, a rocky pool ...
entitled ''"Jack the Ripper"''.
Sarnoff married Lillian Skaff (1914-1977) and had two children, Susan & Linda, before divorcing. Lillian Sarnoff died in 1977.
In the 1960’s Sarnoff married his second wife, Muriel Zapoleon (d. 1994) whom he had more children.
He died in 2000 in Boca Raton, Florida.
References
External links
Gallery of some of Sarnoff's anthropomorphic art
at American Art Archives
{{DEFAULTSORT:Sarnoff, Arthur
American illustrators
1912 births
2000 deaths