Art Rust, Jr.
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Arthur George Rust Jr. (October 13, 1927 – January 12, 2010) was a successful sports broadcaster for half a century. He was also a sports historian and author. He was considered by many to have been the godfather of sports talk radio.Hinckley, David

''New York Daily News'', Thursday, January 14th 2010


Career


Broadcaster

After he graduated from Long Island University, he was hired by
WWRL WWRL (1600 AM) is a commercial radio station licensed to New York City. WWRL airs an all-news radio format as an affiliate of the Black Information Network (BIN). The station is owned by iHeartMedia, Inc. By day, WWRL broadcasts at 25,000 wat ...
Radio in
Woodside, Queens Woodside is a residential and commercial neighborhood in the western portion of the borough of Queens in New York City. It is bordered on the south by Maspeth, on the north by Astoria, on the west by Sunnyside, and on the east by Elmhurst, ...
in September 1954 . He began in their merchandising department, but within two months he got on the air. At WWRL, Rust hosted the ''Schaefer Circle of Sports'' for 14 years, becoming one of the first African American sportcasters. At WWRL, Rust interviewed sports icons such as
Hank Aaron Henry Louis Aaron (February 5, 1934 – January 22, 2021), nicknamed "Hammer" or "Hammerin' Hank", was an American professional baseball right fielder who played 23 seasons in Major League Baseball (MLB), from 1954 through 1976. One of the gre ...
and Sonny Liston. A music lover, Rust mixed up shows with interviews with artists like James Brown and
Miles Davis Miles Dewey Davis III (May 26, 1926September 28, 1991) was an American trumpeter, bandleader, and composer. He is among the most influential and acclaimed figures in the history of jazz and 20th-century music. Davis adopted a variety of musi ...
, who was also a close friend. In 1967, Rust landed a position as a sports announcer for
NBC The National Broadcasting Company (NBC) is an American English-language commercial broadcast television and radio network. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are l ...
-TV. After some six years with NBC, Rust decided to return to the radio. He went on to work as sports director for
WMCA WMCA may refer to: *WMCA (AM), a radio station operating in New York City * West Midlands Combined Authority, the combined authority of the West Midlands metropolitan county in the United Kingdom *Wikimedia Canada The Wikimedia Foundation, ...
, and as a sportscaster and commentator for WINS radio. In 1981, he signed on with WABC for his "Sportstalk" show. He interviewed everyone from
Joe DiMaggio Joseph Paul DiMaggio (November 25, 1914 – March 8, 1999), nicknamed "Joltin' Joe", "The Yankee Clipper" and "Joe D.", was an American baseball center fielder who played his entire 13-year career in Major League Baseball for the New York Yank ...
to Muhammad Ali,
Sugar Ray Robinson Walker Smith Jr. (May 3, 1921 – April 12, 1989), better known as Sugar Ray Robinson, was an American professional boxer who competed from 1940 to 1965. He was inducted into the International Boxing Hall of Fame in 1990. He is often regard ...
and one of his idols, sportscaster
Red Barber Walter Lanier "Red" Barber (February 17, 1908 – October 22, 1992) was an American sports announcer and author. Nicknamed "The Ol' Redhead", he was primarily identified with broadcasts of Major League Baseball, calling play-by-play across four d ...
.


Writer

Rust had been a columnist for ''
The New York Amsterdam News The ''Amsterdam News'' (also known as ''New York Amsterdam News'') is a weekly Black-owned newspaper serving New York City. It is one of the oldest newspapers geared toward African Americans in the United States and has published columns by s ...
'' and the '' Daily News''; he was also an author. His first book, the controversially titled ''Get that Nigger off the Field'', published in 1976, explores the rocky beginnings of blacks in baseball. Other books include '' Joe Louis, My Life'' (1978), a collaboration with the Brown Bomber; ''Recollections of a Baseball Junkie'' (1985) in which Rust waxes poetically about his life; ''Art Rust's Illustrated History of the Black Athlete'' which celebrates greats such as Jessie Owens and
Althea Gibson Althea Neale Gibson (August 25, 1927September 28, 2003) was an American tennis player and professional golfer, and one of the first Black athletes to cross the color line of international tennis. In 1956, she became the first African American ...
; and ''Darryl'' with Darryl Strawberry (1992). He collaborated with his wife Edna on several of these books prior to her death in 1986. Devastated by the loss, for years after, Rust delivered a "Goodnight Edna baby," at the end of each "Sportstalk" broadcast. After some time he found a partner in Patty Murphy and remarried in 1991. He was the father of Suzanne Rust, a writer based in New York, and grandfather to her two young children.


Later career

Rust worked with New York's
WBLS WBLS (107.5 MHz) is an urban adult contemporary formatted FM radio station, licensed to New York City. It is currently owned by Mediaco Holding and operated by Emmis Communications under a shared services agreement, along with sister station ...
Radio from 1991 to 1994, but the last few years found him working selectively. He was a contributor for '' Black Issues Book Review'' and kept up with the world of sports through books, newspapers and his friends in the business. His favorite pastimes were doting on his two grandchildren and listening to his extensive collection of jazz records. Rust died on January 12, 2010."New York Sportscaster Art Rust Dies At Age 82"
'' NY1 News''.


Selected works

* Rust, Art Jr., ''"Get That Nigger Off the Field!": A Sparkling, Informal History of the Black Man in baseball'', 1976 * Rust, Art Jr; Rust, Edna; Louis, Joe, ''Joe Louis: My Life'', 1978 * Rust, Art Jr., ''Baseball Quiz Book'', 1985 * Rust, Art Jr.; Rust, Edna, ''Art Rust's Illustrated History of the Black athlete'', 1985 * Rust, Art Jr.; Rust, Edna, ''Recollections of a Baseball Junkie'', 1985 * Rust, Art Jr., ''Legends: Conversations with Baseball Greats'', 1989 * Rust, Art Jr.; Strawberry, Darryl, ''Darryl'' 1992


References

{{DEFAULTSORT:Rust, Art Jr. 1927 births 2010 deaths African-American sports journalists American sports journalists American sports radio personalities American television sports announcers Major League Baseball broadcasters Sportspeople from New York City 20th-century African-American people 21st-century African-American people