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Arizona Center is a shopping center and office complex located in downtown
Phoenix, Arizona Phoenix ( ; nv, Hoozdo; es, Fénix or , yuf-x-wal, Banyà:nyuwá) is the List of capitals in the United States, capital and List of cities and towns in Arizona#List of cities and towns, most populous city of the U.S. state of Arizona, with 1 ...
.


Layout

Arizona Center features two office buildings, retail and a 24-screen AMC theatre. One Arizona Center is tall and has 19 floors. It was completed in 1989. This tower houses various legal firms with Snell and Wilmer being the largest. Other tenants include the Greater Phoenix Convention and Visitor's Bureau (PHX CVB) and the main corporate offices of the
Harlem Globetrotters The Harlem Globetrotters are an American exhibition basketball team. They combine athleticism, theater, and comedy in their style of play. Created in 1926 by Tommy Brookins in Chicago, Illinois, the team adopted the name ''Harlem'' because of i ...
. Two Arizona Center stands at tall and has 20 floors. It was completed in 1990 and is the headquarters of local electric utility
Arizona Public Service Arizona Public Service (APS) is the largest electric utility in Arizona, United States. Since 1985, it has been the principal subsidiary of publicly traded S&P 500 member Pinnacle West Capital Corporation, known as AZP Group until 1987. Pinnacl ...
or APS. Retail offers a variety of restaurants, boutiques and tourist shops. The large central plaza at Arizona Center includes richly landscaped courtyards and fountains designed by SWA Group, which won a National Merit Award by the American Society of Landscape Architects for its work on the plaza. Nearby, a 30-story Sheraton Phoenix Downtown hotel opened in the fall of 2008. Also, several high-end
condominium A condominium (or condo for short) is an ownership structure whereby a building is divided into several units that are each separately owned, surrounded by common areas that are jointly owned. The term can be applied to the building or complex ...
projects in the downtown area are under construction, newly opened, or in the planning stages.


History

Arizona Center was designed by
The Rouse Company The Rouse Company, founded by Hunter Moss and James W. Rouse in 1939, was a publicly held shopping mall and community developer from 1956 until 2004, when General Growth Properties (GGP) purchased the company. Beginnings - Moss-Rouse Company T ...
(on its
festival marketplace A festival marketplace is a European-style shopping market in the United States. It is an effort to revitalize downtown areas in major US cities begun in the late 20th century. Festival marketplaces were a leading downtown revitalization strategy ...
model, which worked to great success in other cities) and opened in the fall of 1990 to great fanfare and high expectations, as it was considered one of the original components of the ongoing downtown revitalization efforts in Phoenix taking place since the early 1990s. The expectations were high since it was developed by the same firm that created the highly successful
Faneuil Hall Marketplace Faneuil Hall ( or ; previously ) is a marketplace and meeting hall located near the waterfront and today's Government Center, in Boston, Massachusetts. Opened in 1742, it was the site of several speeches by Samuel Adams, James Otis, and others ...
(
Boston Boston (), officially the City of Boston, is the state capital and most populous city of the Commonwealth of Massachusetts, as well as the cultural and financial center of the New England region of the United States. It is the 24th- mo ...
) and
Harborplace Harborplace is a shopping complex on the Inner Harbor in Baltimore, Maryland. Description The property is composed of 2 two-story pavilions: the Pratt Street Pavilion and the Light Street Pavilion. Each of these buildings contains many stores an ...
(
Baltimore Baltimore ( , locally: or ) is the List of municipalities in Maryland, most populous city in the U.S. state of Maryland, fourth most populous city in the Mid-Atlantic (United States), Mid-Atlantic, and List of United States cities by popula ...
). Arizona Center was expected to be a retail, dining and entertainment magnet which would jump-start interest in downtown redevelopment, but some critics felt suburban-oriented Phoenix was not ready to embrace a downtown development of this caliber. Critics have also pointed out the relative scarcity of permanent upscale
apartment An apartment (American English), or flat (British English, Indian English, South African English), is a self-contained housing unit (a type of residential real estate) that occupies part of a building, generally on a single story. There are ma ...
and/or
condominium A condominium (or condo for short) is an ownership structure whereby a building is divided into several units that are each separately owned, surrounded by common areas that are jointly owned. The term can be applied to the building or complex ...
housing in the immediate vicinity as a factor in the lackluster performance of the mall. Most of the residential districts surrounding the downtown area are middle-to-lower income, not adequate to support the middle-to-high-end
marketing mix The term "marketing mix" is a foundation model for businesses, historically centered around product, price, place, and promotion (also known as the "4 Ps"). The marketing mix has been defined as the "set of marketing tools that the firm uses to ...
that Arizona Center set out to provide. Many of the initial retailers struggled to attract customers, and by 2003, the large second-story
food court A food court (in Asia-Pacific also called food hall or hawker centre) is generally an indoor plaza or common area within a facility that is contiguous with the counters of multiple food vendors and provides a common area for self-serve dinner. I ...
, similar to those found in suburban
shopping mall A shopping mall (or simply mall) is a North American term for a large indoor shopping center, usually anchored by department stores. The term "mall" originally meant a pedestrian promenade with shops along it (that is, the term was used to refe ...
s, was closed and reconfigured into the Phoenix regional office of
Detroit Detroit ( , ; , ) is the largest city in the U.S. state of Michigan. It is also the largest U.S. city on the United States–Canada border, and the seat of government of Wayne County. The City of Detroit had a population of 639,111 at th ...
-based architectural firm
SmithGroup SmithGroup is an international architectural, engineering and planning firm. Established in Detroit in 1853 by architect Sheldon Smith, SmithGroup is the longest continually operating architecture and engineering firm in the United States that ...
. The Rouse Company was acquired by General Growth Properties in 2004. After going through bankruptcy, GGP sold Arizona Center to CommonWealth REIT in 2011. Arizona Center underwent a major renovation from 2017 to 2019. The Arizona Center took huge hits from Covid in 2020 and 2021. The white collar office workers from the One Arizona Center, the APS high rise, and other downtown Phoenix office buildings started to work from home during the pandemic and have never fully come back. The Arizona Center lost 12 restaurants and all retail establishments during that period, including big hitters like Starbucks, Hooters, and Subway. The complex is now struggling as foot traffic fell to almost nothing. The local management office admittedly does not expect to see foot traffic revive for several more years.


See also

*
Downtown Phoenix Downtown Phoenix is the central business district (CBD) of the City of Phoenix, Arizona, United States. It is located in the heart of the Phoenix metropolitan area or Valley of the Sun. Phoenix, being the county seat of Maricopa County, Ari ...
*
List of historic properties in Phoenix, Arizona This is a list, which includes photographic galleries, of some of the remaining historic structures and monuments, of historic significance, in Phoenix, Arizona, United States. Included are photographs of properties identified by the African, Asia ...


References


External links


AZ Center – Shop, Dine, Live in the Heart of Downtown PhoenixArizona Public Service homepageHelp Center – The Arizona RepublicThis is Phoenix, Arizona
{{coord, 33.4537, -112.0693, type:landmark_region:US-AZ, display=title Skyscraper office buildings in Phoenix, Arizona Buildings and structures completed in 1990 Brookfield Properties Retail buildings in Phoenix, Arizona HKS, Inc. buildings