Nurv is a film production and

viral marketing Viral marketing is a business strategy that uses existing social networks to promote a product mainly on various social media platforms. Its name refers to how consumers spread information about a product with other people, much in the same way tha ...

company based out of

Colorado Springs, CO Colorado Springs is a home rule municipality in, and the county seat of, El Paso County, Colorado, United States. It is the largest city in El Paso County, with a population of 478,961 at the 2020 United States Census, a 15.02% increase since ...

. It was founded by Andrew Fischer. Nurv's viral marketing campaigns include human billboard advertising, in which CEO Fischer auctioned advertising space on his forehead in the form of a temporary tattoo on

eBay eBay Inc. ( ) is an American multinational e-commerce company based in San Jose, California, that facilitates consumer-to-consumer and business-to-consumer sales through its website. eBay was founded by Pierre Omidyar in 1995 and became ...

in 2005. As of 2011, Nurv was producing a feature-length movie starring

viral video A viral video is a video that becomes popular through a viral process of Internet sharing, typically through video sharing websites such as YouTube as well as social media and email.Lu Jiang, Yajie Miao, Yi Yang, ZhenZhong Lan, Alexander Haupt ...

stars titled The Chronicles of Rick Roll.

Human ad space

Nurv CEO Andrew Fischer first gained international spotlight in January 2005 when he successfully auctioned temporary tattoo advertising space on his forehead for $37,375. Fischer was interviewed by many top media outlets worldwide including ABC, BBC, CBS, CNBC, CNN, FOX, MSNBC and NBC. He started a human advertising trend that ranged from pregnant bellies to arms and legs, most of which were auctioned through

. According to Snorestop, Fischer's sponsor, their web sales quintupled while retail sales jumped 50%.

Web properties

In addition to serving clients, NURV owns and manages a medium size web forum called General Forum. General Forum's 25,000+ members have made over 1,000,000 posts since its formation in 2000.

Viral videos

NURV has produced several

viral videos A viral video is a video that becomes popular through a viral process of Internet sharing, typically through video sharing websites such as YouTube as well as social media and email.Lu Jiang, Yajie Miao, Yi Yang, ZhenZhong Lan, Alexander Haupt ...

. NURV's first viral video to gain media attention was an unofficial mashup trailer featuring

Dumb & Dumber ''Dumb and Dumber'' is a 1994 American buddy comedy film directed by Peter Farrelly, who cowrote the screenplay with Bobby Farrelly and Bennett Yellin. It is the first installment in the ''Dumb and Dumber'' franchise. Starring Jim Carrey a ...

footage set to the music from the

Inception ''Inception'' is a 2010 science fiction action film written and directed by Christopher Nolan, who also produced the film with Emma Thomas, his wife. The film stars Leonardo DiCaprio as a professional thief who steals information by infi ...

trailer. In 2011, NURV made a

that was a concept trailer for an internet meme filled movie that NURV was producing called The Chronicles of Rick Roll. It featured live action footage of top

YouTube YouTube is a global online video sharing and social media platform headquartered in San Bruno, California. It was launched on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim. It is owned by Google, and is the second mo ...

stars including

Antoine Dodson Kevin Antoine Dodson (born June 27, 1984) is an American Internet celebrity, singer, and actor. In 2010, while a resident of the Lincoln Park housing project in Huntsville, Alabama, he gave an interview on local television news prompted by the re ...

Leeroy Jenkins Leeroy Jenkins is a player character created by Ben Schulz in Blizzard Entertainment's MMORPG ''World of Warcraft''. The character became popular in 2005 from his role in a viral video of game footage where, having been absent during his group ...

, and others.

References

{{Reflist

External links

Official Site
Film production companies of the United States Marketing companies of the United States Mass media in Colorado Springs, Colorado 1999 establishments in Colorado American companies established in 1999