Amisha Sethi
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Amisha Sethi is an Indian author, philanthropist, business leader, actress and a model. She was crowned the winner of Haut Monde Mrs. India Worldwide 2021. Her novel, ''It Doesn't Hurt To Be Nice'', was published by Shristi Publishers in 2015. She acted in the 2022 short film Dronacharya released on
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+Hotstar and
MX Player MX Player is an Indian video streaming and video on demand platform developed by MX Media & Entertainment (formerly J2 Interactive). It has over 280 million users globally. The platform currently operates on an ad-supported model and has a stre ...
.


Personal life

She won the title of Mrs. Glamorous 2019, Bengaluru, and is crowned Haut Monde Mrs. India Worldwide 2021.


Education

Sethi pursued a bachelor's degree in Science from
University of Delhi Delhi University (DU), formally the University of Delhi, is a collegiate central university located in New Delhi, India. It was founded in 1922 by an Act of the Central Legislative Assembly and is recognized as an Institute of Eminence (IoE) ...
and a Masters in Business Administration from
Amity Business School Amity Business School is a private business school in India offering management programs at graduate, post graduate and doctoral levels. It is part of Amity education group and affiliated with UGC India. History Amity Business School was esta ...
in 2002. She is also an executive scholar in Marketing and Sales Management from
Kellogg School of Management The Kellogg School of Management at Northwestern University (also known as Kellogg) is the business school of Northwestern University, a private research university in Evanston, Illinois. Founded in 1908, Kellogg is one of the oldest and most p ...
,
Northwestern University Northwestern University is a private research university in Evanston, Illinois. Founded in 1851, Northwestern is the oldest chartered university in Illinois and is ranked among the most prestigious academic institutions in the world. Charte ...
, USA.


Professional life

Sethi has been a Marketing and Business Leader in Brand Marketing, Strategy and International Consumer Marketing. She has held the position of CMO global with a start-up based in Vancouver in 2014. She was the Chief Commercial Officer at
AirAsia Capital A Berhad, () operating as AirAsia (stylized as ''airasia'') is a Malaysian multinational low-cost airline headquartered near Kuala Lumpur, Malaysia. It is the largest airline in Malaysia by fleet size and destinations. AirAsia operate ...
in 2013 and the Director of Brand Marketing Asia at
BlackBerry The blackberry is an edible fruit produced by many species in the genus ''Rubus'' in the family Rosaceae, hybrids among these species within the subgenus ''Rubus'', and hybrids between the subgenera ''Rubus'' and ''Idaeobatus''. The taxonomy of ...
. She worked at BlackBerry from 2006 to 2013. She has also worked at
Airtel Bharti Airtel Limited, commonly known as (d/b/a) Airtel, is an Indian multinational telecommunications services company based in New Delhi. It operates in 18 countries across South Asia and Africa, as well as the Channel Islands. Currently, ...
from 2002 to 2006. She is the Chief Awareness Officer at Black Lotus, a meditation app and was the ex Vice President of Global Marketing at Locus Inc. She has won number of awards and recognition for her endeavours in Marketing and Business in the Asia Pacific region.


Book

Sethi is the author of the book ''It Doesn't Hurt To Be Nice'', released in September 2015. and talks about rediscovering life, with comedy, drama, and spirituality. It is a story of a young girl and her hilarious, dramatic and enthralling experiences to understand the ultimate purpose of her life, which is – to be a better human with each passing day. The book has received appreciation and commendation across the country. The book has been released by Srishti Publishers and was a platform to share the cause of kindness and generosity she believes in.


Awards

* Recognized as the "Young Women Rising Star" at the World Women Leadership Congress 2014 * The Asia Pacific Young Women Achievers Award in 2013, Dubai * Featured as the Top 50 Most Talented Brand Leaders of India by India greatest/CMO council in 2012 * "Youth Achievers Award" 2012, by CMO council and CNBC for her work in Marketing and brand strategy at BlackBerry * Indira Marketing Excellence Award 2013 * Received the "Women Leadership Award in Corporate excellence" 2015 by Amity Business School


See also

*
Indian English literature Indian English literature (IEL), also referred to as Indian Writing in English (IWE), is the body of work by writers in India who write in the English language but whose native or co-native language could be one of the numerous languages of India. ...
*


References

{{DEFAULTSORT:Sethi, Amisha Living people Novelists from Gujarat Indian women novelists English-language writers from India 21st-century Indian novelists 21st-century Indian women writers People from Rajkot Women writers from Gujarat Year of birth missing (living people)