Amazon Theater was a banner under which a suite of five
promotional short films
A short film is any motion picture that is short enough in running time not to be considered a feature film. The Academy of Motion Picture Arts and Sciences defines a short film as "an original motion picture that has a running time of 40 minutes ...
was presented via the front page of
Amazon.com in 2004. The shorts were commissioned by
Amazon, sponsored by
Chase Bank, and produced by
Ridley and
Tony Scott's television commercials company Ridley Scott Associates (RSA). The unifying theme of the shorts was "
karma," and each short featured various consumer items that could be purchased via clickable links to the relevant pages on Amazon.com.
The films
References
External links
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*{{IMDb title, id = 0432463 , title = Careful What You Wish For
Amazon (company)
Advertising campaigns