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The Amazon Fire, formerly called the Kindle Fire, is a line of
tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers ...
s developed by
Amazon Amazon most often refers to: * Amazon River, in South America * Amazon rainforest, a rainforest covering most of the Amazon basin * Amazon (company), an American multinational technology company * Amazons, a tribe of female warriors in Greek myth ...
. Built with Quanta Computer, the Kindle Fire was first released in November 2011, featuring a color 7-inch
multi-touch In computing, multi-touch is technology that enables a surface (a touchpad or touchscreen) to recognize the presence of more than one somatosensory system, point of contact with the surface at the same time. The origins of multitouch began at CE ...
display with IPS technology and running on
Fire OS Fire OS is an Android (operating system), Android-based operating system developed by Amazon (company), Amazon for their hardware #Devices, devices. Fire OS includes a customized Graphical user interface, user interface primarily centered on con ...
, an Android-based operating system. The Kindle Fire HD followed in September 2012, and the Kindle Fire HDX in September 2013. In September 2014, when the fourth generation was introduced, the name " Kindle" was dropped. In later generations, the Fire tablet is also able to convert into a
Smart speaker A smart speaker is a type of loudspeaker and voice command device with an integrated virtual assistant (artificial intelligence), virtual assistant that offers interactive actions and Hands-free computing, hands-free activation with the help of o ...
turning on the "Show Mode" options, which the primary interaction will be by voice command through Alexa.


History

The Kindle Fire—which includes access to the Amazon Appstore, streaming movies and TV shows, and the Kindle Store for
e-book An ebook (short for electronic book), also spelled as e-book or eBook, is a book publication made available in electronic form, consisting of text, images, or both, readable on the flat-panel display of computers or other electronic devices. Al ...
s—was released to consumers in the
United States The United States of America (USA), also known as the United States (U.S.) or America, is a country primarily located in North America. It is a federal republic of 50 U.S. state, states and a federal capital district, Washington, D.C. The 48 ...
on November 14, 2011, after being announced on September 28. The original Kindle Fire retailed for in 2011. Estimates of the device's initial
bill of materials A bill of materials or product structure (sometimes bill of material, BOM or associated list) is a list of the raw materials, sub-assemblies, intermediate assemblies, sub-components, parts, and the quantities of each needed to manufacture an Prod ...
cost ranged from $150 to $202. Amazon's business strategy was stated in 2011 as making money through sales of digital content on the ''Fire'', rather than through sales of the device itself. On September 6, 2012, the Kindle Fire was upgraded to the second generation, and its price was reduced to , RAM upgraded to 1 GB and processor clock speed upgraded to 1.2 GHz. On September 7, 2012, upgrades to the device were announced with consumer availability to those European countries with a localised version of Amazon's website (
United Kingdom The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom (UK) or Britain, is a country in Northwestern Europe, off the coast of European mainland, the continental mainland. It comprises England, Scotlan ...
,
France France, officially the French Republic, is a country located primarily in Western Europe. Overseas France, Its overseas regions and territories include French Guiana in South America, Saint Pierre and Miquelon in the Atlantic Ocean#North Atlan ...
,
Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
,
Italy Italy, officially the Italian Republic, is a country in Southern Europe, Southern and Western Europe, Western Europe. It consists of Italian Peninsula, a peninsula that extends into the Mediterranean Sea, with the Alps on its northern land b ...
and
Spain Spain, or the Kingdom of Spain, is a country in Southern Europe, Southern and Western Europe with territories in North Africa. Featuring the Punta de Tarifa, southernmost point of continental Europe, it is the largest country in Southern Eur ...
). , the Kindle Fire was the second best selling tablet after
Apple An apple is a round, edible fruit produced by an apple tree (''Malus'' spp.). Fruit trees of the orchard or domestic apple (''Malus domestica''), the most widely grown in the genus, are agriculture, cultivated worldwide. The tree originated ...
's
iPad The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
, with about 7 million units sold according to estimates by
Forrester Research Forrester Research, Inc. is a research and advisory firm. Forrester serves clients in North America, Europe, and Asia Pacific. The firm is headquartered in Cambridge, Massachusetts, Cambridge, MA with global offices in Amsterdam, London, New D ...
and Amazon's tablets were the fourth best selling. The Fire tablet line was not updated until 2015; Amazon only released Fire HD and Fire HDX tablets during that time. In 2015, Amazon made a full refresh of their tablet family where they brought the range down market as a series of budget focused devices, returning to the lower-spec Fire line and cancelling the HDX line. In September 2015, Amazon announced the release of the Fire 7, priced at for the 8GB version that displays advertisements on the lock screen. it was the lowest-priced Amazon tablet. In June 2016, its price was dropped briefly to . This fifth generation tablet introduced a micro SD card slot for extra storage. A slightly improved Fire 7 was released in June 2017, keeping the US$49.99 price point. An upgraded model of Fire 7 was announced in May 2019, with a scheduled release in June 2019 and keeping the US$49.99 price point. In 2022, Amazon released a significantly updated model of the Fire 7. New features to the basic Fire line are USB-C, Fire OS 8, a 2 MP front camera, a larger 10-hour life capable battery, and a significantly faster SoC with twice the RAM and storage of the previous generation. Though the tablet still features budget hardware, Amazon increased the base price to $59.99.


Design


Hardware

The Kindle Fire hardware is manufactured by Quanta Computer (an Original Design Manufacturer), which also originally helped design the
BlackBerry PlayBook The BlackBerry PlayBook is a mini tablet computer that was developed by BlackBerry. It was manufactured by Quanta Computer, an original design manufacturer (ODM).
, using it as a hardware template for the Kindle Fire. First-generation Kindle Fire devices employed a 1-GHz Texas Instruments OMAP 4430
dual-core A multi-core processor (MCP) is a microprocessor on a single integrated circuit (IC) with two or more separate central processing units (CPUs), called ''cores'' to emphasize their multiplicity (for example, ''dual-core'' or ''quad-core''). Ea ...
processor. The device has a 2-point multi-touch colour LCD screen with a diagonal length of and a 600×1024-pixel resolution (160 dpi density). Connectivity is through 802.11n
Wi-Fi Wi-Fi () is a family of wireless network protocols based on the IEEE 802.11 family of standards, which are commonly used for Wireless LAN, local area networking of devices and Internet access, allowing nearby digital devices to exchange data by ...
and USB 2.0 (Micro-B connector). The device includes 8 GB of internal storage—said to be enough for 80 applications, plus either 10 movies or 800 songs or 6,000 books. According to Amazon, the first-generation Kindle Fire's 4400  mAh battery sustains up to 8 hours of consecutive reading and up to 7.5 hours of video playback with wireless off; later generations all offered around 7–8 hours Of the 8 GB internal storage available in the first-generation Kindle Fire, approximately 6.5 GB was available for content. The first-generation Kindle Fire has a sensor on the upper left-hand corner of the screen. This was widely considered to be an ambient-light sensor, disabled since an early software upgrade. Colour display technologies consume much more power than monochrome
electronic paper Electronic paper or intelligent paper, is a display device that reflects ambient light, mimicking the appearance of ordinary ink on paper – unlike conventional flat-panel displays which need additional energy to emit their own light. This may ...
(E-ink) types; Fire offer a typical battery life of 8 hours of mixed usage, while monochrome Kindles offer 15 to 30 hours' use without WiFi—"battery lasts weeks on a single charge"—with a much lower-capacity battery.


Software

The first generation of Kindle Fire devices run a customised Android 2.3.3 Gingerbread OS. The second-generation Kindle Fire HD runs a customised Android 4.0.3 Ice Cream Sandwich OS. Along with access to Amazon Appstore, the Fire includes a cloud-accelerated "split browser", Amazon Silk, using Amazon EC2 for off-device cloud computation; including webpage layout and rendering, and Google's SPDY protocol for faster webpage content transmission. The user's Amazon digital content is given free storage in
Amazon Cloud Amazon Web Services, Inc. (AWS) is a subsidiary of Amazon.com, Amazon that provides Software as a service, on-demand cloud computing computing platform, platforms and Application programming interface, APIs to individuals, companies, and gover ...
's web-storage platform, 5 GB music storage in Amazon Cloud Drive, and a built-in email application allows webmail (
Gmail Gmail is the email service provided by Google. it had 1.5 billion active user (computing), users worldwide, making it the largest email service in the world. It also provides a webmail interface, accessible through a web browser, and is also ...
,
Yahoo! Yahoo (, styled yahoo''!'' in its logo) is an American web portal that provides the search engine Yahoo Search and related services including My Yahoo, Yahoo Mail, Yahoo News, Yahoo Finance, Yahoo Sports, y!entertainment, yahoo!life, and its a ...
, Hotmail, AOL Mail, etc.) to be merged into one inbox. The subscription-based Amazon Prime, which includes unlimited streaming of movies and TV shows, is available with a free 30-day trial period. Content formats supported by the first-generation Kindle Fire were Kindle Format 8 (KF8), Kindle Mobi ( .azw), TXT,
PDF Portable document format (PDF), standardized as ISO 32000, is a file format developed by Adobe Inc., Adobe in 1992 to present documents, including text formatting and images, in a manner independent of application software, computer hardware, ...
, unrestricted MOBI, PRC natively,
Audible Audible may refer to: * Audible (service), an online audiobook store * Audible (American football), a tactic used by quarterbacks * ''Audible'' (film), a short documentary film featuring a deaf high school football player * Audible finish or ru ...
(Audible Enhanced (AA, AAX)), DOC, DOCX,
JPEG JPEG ( , short for Joint Photographic Experts Group and sometimes retroactively referred to as JPEG 1) is a commonly used method of lossy compression for digital images, particularly for those images produced by digital photography. The degr ...
,
GIF The Graphics Interchange Format (GIF; or , ) is a Raster graphics, bitmap Image file formats, image format that was developed by a team at the online services provider CompuServe led by American computer scientist Steve Wilhite and released ...
, PNG, BMP, PSD,
EPUB EPUB is an e-book file format that uses the ".epub" file extension. The term is short for ''electronic publication'' and is sometimes stylized as ''ePUB''. EPUB is supported by many e-readers, and compatible software is available for most smart ...
non-DRM AAC, MP3,
MIDI Musical Instrument Digital Interface (; MIDI) is an American-Japanese technical standard that describes a communication protocol, digital interface, and electrical connectors that connect a wide variety of electronic musical instruments, ...
, OGG, WAV, MP4, VP8. Because of Amazon's USB driver implementation, the first-generation Kindle Fire suffered from slow USB transfer speeds. For example, transferring an 800MB video file may have taken more than three minutes in 2011. It is possible to convert a Kindle Fire to a tablet running standard Android, with some loss of Amazon-related functionality, and lacking features such as
Bluetooth Bluetooth is a short-range wireless technology standard that is used for exchanging data between fixed and mobile devices over short distances and building personal area networks (PANs). In the most widely used mode, transmission power is li ...
, microphone, camera, and memory expansion. In May 2022, Amazon announced the company were updating the foundation of the Fire Operating System. Amazon's next Fire 7 Tablet will come with the company's Fire OS called Fire OS 8, while Fire OS 7 has run on Android 9 since 2018, Fire OS 8 will be based on Android 11, described in the press as "a pretty significant upgrade to the foundational software currently powering Amazon tablets." With this development the company aims to introduce new user features such as a system-wide dark mode.


Reception

Analysts had projected the device to be a strong competitor to Apple's
iPad The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
, and that other Android device makers would suffer lost sales. In a 2012 review published by
Project Gutenberg Project Gutenberg (PG) is a volunteer effort to digitize and archive cultural works, as well as to "encourage the creation and distribution of eBooks." It was founded in 1971 by American writer Michael S. Hart and is the oldest digital li ...
, the Kindle Fire was called a "huge step back in freedom from the Kindle 3"; the reviewer noted that Amazon introduced a "deliberate limitation" into the Fire that didn't exist in the previous version: it is no longer possible to download free
e-book An ebook (short for electronic book), also spelled as e-book or eBook, is a book publication made available in electronic form, consisting of text, images, or both, readable on the flat-panel display of computers or other electronic devices. Al ...
s from websites such as Project Gutenberg,
Internet Archive The Internet Archive is an American 501(c)(3) organization, non-profit organization founded in 1996 by Brewster Kahle that runs a digital library website, archive.org. It provides free access to collections of digitized media including web ...
and
Google Books Google Books (previously known as Google Book Search, Google Print, and by its code-name Project Ocean) is a service from Google that searches the full text of books and magazines that Google has scanned, converted to text using optical charac ...
and have them stored permanently in the same places where books from Amazon are kept.


Sales

Customers began receiving Kindle Fires on November 15, 2011; in December 2012, customers had purchased over a million Kindle devices per week. International Data Corporation (IDC) estimated that the Kindle Fire sold about 4.7 million units during the fourth quarter of 2011. The Amazon Kindle Fire helped the company beat their 2012 first quarter estimates and boosted the company's stock in extended trading. As of May 2013, about 7 million units had been sold according to estimates. Statistics for FY2014 or Q1&2 2015 are not yet available.


Family

Up to the present, there have been many generations of Fire tablets spread across three different feature design lines: Fire, Fire HD, and Fire HDX. Beyond this usage, Fire is also used for a range of media devices and for one generation of smart phone.


Models

Overview on generations and models for all Fire (including Fire HD) tablet devices: Detailed specifications for Fire tablets: Kindle Fire models (2011 - 2013) Amazon Fire models (2014 and newer)


Gallery

File:Wikipedia Kindle Fire 1442.JPG, The Kindle Fire in horizontal position displaying web page , Kindle Fire size relative to a hand File:Wikipedia Kindle Fire & iPad 1439.JPG, The
iPad The iPad is a brand of tablet computers developed and marketed by Apple Inc., Apple that run the company's mobile operating systems iOS and later iPadOS. The IPad (1st generation), first-generation iPad was introduced on January 27, 2010. ...
(left) compared with the Kindle Fire (right) File:Wikipedia Kindle Fire & iPod 1441.JPG, The Kindle Fire (left) compared with the
iPod Touch The iPod Touch (stylized as iPod touch) is a discontinued line of iOS-based mobile devices designed and formerly marketed by Apple Inc. with a touchscreen-controlled user interface. As with other iPod models, the iPod Touch can be used as a po ...
(right) File:1st gen Comparison iPad Mini & Google Nexus 7 & Kindle Fire Wikipedia screen 03 2013 6262.jpg, The Kindle Fire (left) compared with the iPad Mini (center) and the
Nexus 7 (2012 version) Nexus 7 is a series of Android-based mini tablet computers co-developed by Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, c ...
(right)


Timeline


References


See also

* Fire HD, the 'mid-market' version of the Kindle Fire, with improved specifications, including higher resolution screens and improved processors running
Fire OS Fire OS is an Android (operating system), Android-based operating system developed by Amazon (company), Amazon for their hardware #Devices, devices. Fire OS includes a customized Graphical user interface, user interface primarily centered on con ...
since 4th generation and Android for the early models. * Fire HDX, the 'high-end' version of the Kindle Fire, the mostly highly specified Fire, with improved resolution and faster processors running Fire OS for all models. * Comparison of: **
Tablet computers A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers ...
** E-book readers


External links


Fire Tablets
– home page on Amazon site
Amazon Fire - Device and Feature Specifications

Kindle Fire Review
at ''
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'' {{Authority control Amazon (company) hardware Android (operating system) devices Tablet computers introduced in 2011 Touchscreen portable media players