Amazfit is a Chinese smart wearable brand established in September 2015 and headquartered in

Hefei Hefei (; ) is the capital and largest city of Anhui Province, People's Republic of China. A prefecture-level city, it is the political, economic, and cultural center of Anhui. Its population was 9,369,881 as of the 2020 census and its built-up ( ...

. Its products are manufactured and owned by Zepp Health. The brand offers wearable devices including

smartwatches A smartwatch is a wearable computer in the form of a watch; modern smartwatches provide a local touchscreen interface for daily use, while an associated smartphone app provides management and telemetry, such as long-term biomonitoring. While ea ...

, fitness bands, and

equipment Equipment most commonly refers to a set of tools or other objects commonly used to achieve a particular objective. Different job Work or labor (or labour in British English) is intentional activity people perform to support the needs and ...

related to health and sports. In January 2020, it attended the

Consumer Electronics Show CES (; formerly an initialism for Consumer Electronics Show) is an annual trade show organized by the Consumer Technology Association (CTA). Held in January at the Las Vegas Convention Center in Winchester, Nevada, United States, the event typi ...

2020 in

Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...

. At the middle of October 2021, Amazfit updated its brand identity with the slogan "Up Your Game".

History

In 2016, the first smartwatch of Amazfit was introduced. In April 2017, it launched the Amazfit Health Band. A self-developed chipset called the "Huangshan-1" was exhibited at

Mobile World Congress MWC Barcelona (formerly but still commonly referred to as Mobile World Congress) is an annual trade show organised by GSMA, dedicated primarily to the mobile communications industry. The event is held in Barcelona, Catalonia, Spain at the Fir ...

and applied to Amazfit devices in 2019. In July 2019, the lens of the photoelectric module of an Amazfit smartwatch dislodged, causing a

user Ancient Egyptian roles * User (ancient Egyptian official), an ancient Egyptian nomarch (governor) of the Eighth Dynasty * Useramen, an ancient Egyptian vizier also called "User" Other uses * User (computing), a person (or software) using an ...

skin Skin is the layer of usually soft, flexible outer tissue covering the body of a vertebrate animal, with three main functions: protection, regulation, and sensation. Other cuticle, animal coverings, such as the arthropod exoskeleton, have diffe ...

to be burned. After the launch of Amazfit GTR series smartwatches, some problems were revealed, such as the screen was easy to be scratched and the positioning was severely shifted, which affected the usage. In April 2020, its

parent company A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies ...

partnered with a

laboratory A laboratory (; ; colloquially lab) is a facility that provides controlled conditions in which scientific or technological research, experiments, and measurement may be performed. Laboratory services are provided in a variety of settings: physicia ...

led by

Zhong Nanshan Zhong Nanshan (born 20 October 1936) is a Chinese pulmonologist. He was president of the Chinese Medical Association from 2005 to 2009 and is currently the editor-in-chief of the ''Journal of Thoracic Disease''. He is a recipient of Medal of ...

to use wearable devices to track

respiratory diseases Respiratory diseases, or lung diseases, are pathological conditions affecting the organs and tissues that make gas exchange difficult in air-breathing animals. They include conditions of the respiratory tract including the trachea, bronchi, br ...

References

{{reflist Chinese brands Companies based in Hefei Wearable devices Consumer electronics brands 2015 establishments in China