Allo (

Ukrainian Ukrainian may refer to: * Something of, from, or related to Ukraine * Something relating to Ukrainians, an East Slavic people from Eastern Europe * Something relating to demographics of Ukraine in terms of demography and population of Ukraine * So ...

: ''Алло'') is a Ukrainian group of companies operating as a marketplace in online and classic retail and electronics distribution. It is headquartered in

Dnipro Dnipro, previously called Dnipropetrovsk from 1926 until May 2016, is Ukraine's fourth-largest city, with about one million inhabitants. It is located in the eastern part of Ukraine, southeast of the Ukrainian capital Kyiv on the Dnieper Rive ...

, Ukraine. The group also operates its own postal service ''Allo Expres''s.

History

''Allo-telecom'' retail chain of stores was founded in 1998 by Dmytro and Hryhoriy Derevytskyy in Dnipro. In 2004, the wholesale company ''Cifrotech'' was established. As of 2021, Cifrotech distributes more than 30 brands and operates a franchise network under the ''Mobilochka'' brand. In 2006, the online store ''allo.ua'' was launched. In 2013, the Mobilochka chain stopped operations and ALLO re-registered the lease rights to most of the chain's stores. Since 2013, when ''Mobilochka'' belongs to the ALLO group, and ''Cifrotech'' manages it as a franchise project. Since 2013, the network has provided a coalition program, FISHKA. According to ''Forbes'', as of October 2014, ALLO was the second-largest online store with a revenue of $100 million. Since 2017, ''Cifrotech'' has been the official distributor of the ''

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'' brand in Ukraine with a ''MiStore'' network. The first store was opened in Kyiv in 2017. In February 2017, the first ALLO Max store was opened (extended format store). In October 2017, the company launched a marketplace. A new loyalty program ALLO Hroshi was started in April 2020. In November 2020, ALLO launched its own postal and logistics operator ALLO Express. In 2020, the company started selling food and alcohol as the marketplace. The ALLO chain of stores has more than 345 outlets in 140 cities (as of September 2021). In January 2021, ALLO launched a real-time video consultation service "Expert Online". In August 2021, the ALLO online store took third place in the ranking of the most visited online stores in July 2021 according to ''Retailers''. In late 2021, ALLO opened the Allo Max store in ''Respublika'' shopping mall, which became the winner of the Retail Design Awards 2021 in the category "Household appliances and electronics". At the beginning of the

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, the company had about 345 sales points throughout the country. During the war, 50 of them were destroyed, looted or remained in the occupied territory. As of November 2022, about 280 stores of the company are operating. With the beginning of the blackouts in Ukraine, ALLO turned 45 stores into "Points of Invincibility". ALLO partners with Ukrainian telecommunication companies and develops 60 monobrand stores (Kyivstar, Vodafone, Lifecell) as franchises.

Recognition

2013 — Retail Awards in the nomination "Network of portable electronics stores" 2014 — allo.ua online store took second place in the ranking of Ukrainian online stores according to

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2016 — allo.ua online store took second place in the ranking of "Top 10 most visited Ukrainian online stores" according to Factum Group 2016 — Best Retailers Design in the category "Home Appliances and Electronics" 2021 — "HR-Brand Award" winner in the nomination "Ukraine" with the project "Rapid career in ALLO"

References

{{reflist Ukrainian companies established in 1998 Online retailers of Ukraine Retail companies of Ukraine Consumer electronics retailers