OJD (french: link=no, Office de justification de la diffusion, "Circulation Audit Office"), formerly , is a French nonprofit organisation (in French: Association loi de 1901) that certifies the circulation of newspapers and
periodical
A periodical literature (also called a periodical publication or simply a periodical) is a published work that appears in a new edition on a regular schedule. The most familiar example is a newspaper, but a magazine or a journal are also examples ...
s in France, to provide
advertiser
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a ...
s with
audience measurement
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites. Somet ...
figures.
History
, "Circulation Audit Office"), concerned only with circulation and honest dealing. The secretary-general, Martial Buisson, with
Jean Bonherbe at his side, acted as President until 1971.
,
Michel Cazé, honorary president of
UDA and founder member of the OJD
, 1977
In 1963, Buisson founded, at
Stockholm
Stockholm () is the Capital city, capital and List of urban areas in Sweden by population, largest city of Sweden as well as the List of urban areas in the Nordic countries, largest urban area in Scandinavia. Approximately 980,000 people liv ...
, the ''Fédération Internationale'', a federation of the OJD and
IFABC, and became its honorary president.
In 2005, ''Diffusion Contrôle'' was renamed ''OJD'', its trading name since 1946.
['' Journal Officiel Associations'', 2 April 2005]
References
External links
* Official website
Newspapers published in France
1922 establishments in France
Market research companies of France
Newspapers circulation audit
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