Alinghi, or Alinghi Red Bull Racing because of the
sports marketing
Sports marketing as a concept has established itself as a branch of marketing over the past few decades, however, a generally accepted definition does not exist.
Academicians Kaser and Oelkers (2005, p. 9) define sports marketing as 'using spor ...
brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create an ...
ing by
Red Bull
Red Bull is a brand of energy drinks of Austria, Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwid ...
, is the syndicate set up by
Ernesto Bertarelli
Ernesto Silvio Maurizio Bertarelli (born 22 September 1965) is an Italian-born Swiss billionaire businessman and philanthropist.
The 2017 edition of the Sunday Times Rich List estimated the family's wealth at £11.5 billion, an increase of £1 ...
, racing under the colors of the
Société Nautique de Genève, to challenge for the
America's Cup
The America's Cup, informally known as the Auld Mug, is a trophy awarded in the sport of sailing. It is the oldest international competition still operating in any sport. America's Cup match races are held between two sailing yachts: one f ...
, as well as other competitions. Bertarelli had raced several smaller yachts named ''Alinghi'' previously, but 2003 was his first attempt at the America's Cup. Alinghi challenged for and won the
2003 America's Cup
The 31st America's Cup was contested between the holder, Team New Zealand, and the winner of the 2003 Louis Vuitton Cup, Alinghi.
Build Up
The 2002–2003 Louis Vuitton Cup, held in the Hauraki Gulf in Auckland, New Zealand saw nine teams fro ...
in
Auckland
Auckland (pronounced ) ( mi, Tāmaki Makaurau) is a large metropolitan city in the North Island of New Zealand. The List of New Zealand urban areas by population, most populous urban area in the country and the List of cities in Oceania by po ...
New Zealand
New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...
and successfully defended it at the
2007 America's Cup
The 2007 America's Cup was the thirty-second challenge for the America's Cup and was won by Alinghi in the 7th race. The Cup is the most famous and most prestigious regatta and ''Match Race'' in the sport of sailing.
As per the Deed of Gift o ...
in
Valencia
Valencia ( va, València) is the capital of the Autonomous communities of Spain, autonomous community of Valencian Community, Valencia and the Municipalities of Spain, third-most populated municipality in Spain, with 791,413 inhabitants. It is ...
,
Spain
, image_flag = Bandera de España.svg
, image_coat = Escudo de España (mazonado).svg
, national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond")
, national_anthem = (English: "Royal March")
, i ...
. Alinghi lost the America's Cup to the
Golden Gate Yacht Club
The Golden Gate Yacht Club (GGYC) is a San Francisco, California, U.S. based yacht club founded in 1939.
History
In 1939 the first members built a clubhouse on a barge in the San Francisco Marina. After the 1989 Loma Prieta earthquake severel ...
and their team
BMW Oracle Racing
Oracle Team USA is an American yacht racing syndicate initially formed to compete for the 2003 America's Cup. They competed again in the 2007 event before winning the 33rd America's Cup regatta in 2010 – representing the Golden Gate Yacht Club. ...
in a
Deed of Gift
A deed of gift is a signed legal document that voluntarily and without recompense transfers ownership of real, personal, or intellectual property – such as a gift of materials – from one person or institution to another. It should include a ...
match in Valencia, Spain in February 2010.
For the 2003 event,
Team New Zealand as the holder of the America's Cup, in consultation with
Prada
Prada S.p.A. (, ; ) is an Italian luxury fashion house founded in 1913 in Milan by Mario Prada. It specializes in leather handbags, travel accessories, shoes, ready-to-wear, and other fashion accessories. Prada licenses its name and branding t ...
, the Challenger of Record, removed the nationality rule that stipulated that all of the crew members must be nationals of the challenging syndicate.
Alinghi took full advantage of this rule change and hired many of the world's top America's Cup sailors particularly from New Zealand. New Zealanders saw the defection of key members of Team New Zealand to Alinghi as an act of disloyalty to their home countryunderstandable against a background of strong nationwide public support for Team New Zealand that they saw as representing their country rather than just representing the
Royal New Zealand Yacht Squadron
The Royal New Zealand Yacht Squadron is a New Zealand yacht club, and the club behind New Zealand's America's Cup campaigns, under the guises of New Zealand Challenge and Team New Zealand. It held the America's Cup from 1995 America's Cup, 1995 ...
.
After a series of discussions with Team New Zealand it was announced that they would compete in the
Louis Vuitton Pacific Series in 2009.
In July 2010, it appeared that the team was being disbanded and would not compete in future America's Cups. On 26 November 2010, Alinghi formally confirmed that it would not participate in the
2013 America's Cup
The 34th America's Cup was a series of yacht races held in San Francisco Bay on September 2013. The series was contested between the defender Oracle Team USA representing the Golden Gate Yacht Club, and the challenger Emirates Team New Zealand r ...
.
In December 2021 Ernesto Bertarelli announced the launch of the new Alinghi
Red Bull Racing to compete in the
37th America's Cup
The 37th America's Cup will be raced between a yacht representing the Royal New Zealand Yacht Squadron and a yacht representing the yacht club that wins the '' Challenger Selection Series'' ( Prada Cup). It will be held in Barcelona, Spain in ...
.
America's Cup
2003 challenge
Coinciding with the change in the nationality rules concerning the crew and in order to maximize the chances of success, Alinghi hired
Russell Coutts, the successful skipper and helmsman of Team New Zealand. Coutts had already won the America's Cup for New Zealand in 1995 and successfully defended for New Zealand in 2000. Along with Coutts came several other important
Kiwi
Kiwi most commonly refers to:
* Kiwi (bird), a flightless bird native to New Zealand
* Kiwi (nickname), a nickname for New Zealanders
* Kiwifruit, an edible berry
* Kiwi dollar or New Zealand dollar, a unit of currency
Kiwi or KIWI may also refe ...
sailors, including Team New Zealand tactician
Brad Butterworth.
Grant Simmer, another America's Cup veteran, joined as managing director and head of design. Bertarelli, the syndicate's president, served as navigator during the racing.
Apart from New Zealand, the Alinghi team consisted of members from
Germany
Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
, the
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
,
Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...
, the
Netherlands
)
, anthem = ( en, "William of Nassau")
, image_map =
, map_caption =
, subdivision_type = Sovereign state
, subdivision_name = Kingdom of the Netherlands
, established_title = Before independence
, established_date = Spanish Netherl ...
,
France
France (), officially the French Republic ( ), is a country primarily located in Western Europe. It also comprises of Overseas France, overseas regions and territories in the Americas and the Atlantic Ocean, Atlantic, Pacific Ocean, Pac ...
,
Italy
Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
,
Spain
, image_flag = Bandera de España.svg
, image_coat = Escudo de España (mazonado).svg
, national_motto = ''Plus ultra'' (Latin)(English: "Further Beyond")
, national_anthem = (English: "Royal March")
, i ...
, the
U.S. Virgin Islands
The United States Virgin Islands,. Also called the ''American Virgin Islands'' and the ''U.S. Virgin Islands''. officially the Virgin Islands of the United States, are a group of Caribbean islands and an unincorporated and organized territory ...
,
Portugal
Portugal, officially the Portuguese Republic ( pt, República Portuguesa, links=yes ), is a country whose mainland is located on the Iberian Peninsula of Southwestern Europe, and whose territory also includes the Atlantic archipelagos of ...
,
Turkey
Turkey ( tr, Türkiye ), officially the Republic of Türkiye ( tr, Türkiye Cumhuriyeti, links=no ), is a list of transcontinental countries, transcontinental country located mainly on the Anatolia, Anatolian Peninsula in Western Asia, with ...
,
Ireland
Ireland ( ; ga, Éire ; Ulster Scots dialect, Ulster-Scots: ) is an island in the Atlantic Ocean, North Atlantic Ocean, in Northwestern Europe, north-western Europe. It is separated from Great Britain to its east by the North Channel (Grea ...
, the
UK (from
Scotland
Scotland (, ) is a country that is part of the United Kingdom. Covering the northern third of the island of Great Britain, mainland Scotland has a border with England to the southeast and is otherwise surrounded by the Atlantic Ocean to the ...
and
Wales
Wales ( cy, Cymru ) is a Countries of the United Kingdom, country that is part of the United Kingdom. It is bordered by England to the Wales–England border, east, the Irish Sea to the north and west, the Celtic Sea to the south west and the ...
),
Belgium
Belgium, ; french: Belgique ; german: Belgien officially the Kingdom of Belgium, is a country in Northwestern Europe. The country is bordered by the Netherlands to the north, Germany to the east, Luxembourg to the southeast, France to th ...
,
South Africa
South Africa, officially the Republic of South Africa (RSA), is the southernmost country in Africa. It is bounded to the south by of coastline that stretch along the South Atlantic and Indian Oceans; to the north by the neighbouring countri ...
,
Australia
Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
,
Uruguay
Uruguay (; ), officially the Oriental Republic of Uruguay ( es, República Oriental del Uruguay), is a country in South America. It shares borders with Argentina to its west and southwest and Brazil to its north and northeast; while bordering ...
,
Argentina
Argentina (), officially the Argentine Republic ( es, link=no, República Argentina), is a country in the southern half of South America. Argentina covers an area of , making it the second-largest country in South America after Brazil, th ...
,
Denmark
)
, song = ( en, "King Christian stood by the lofty mast")
, song_type = National and royal anthem
, image_map = EU-Denmark.svg
, map_caption =
, subdivision_type = Sovereign state
, subdivision_name = Danish Realm, Kingdom of Denmark
...
,
Ecuador
Ecuador ( ; ; Quechua: ''Ikwayur''; Shuar: ''Ecuador'' or ''Ekuatur''), officially the Republic of Ecuador ( es, República del Ecuador, which literally translates as "Republic of the Equator"; Quechua: ''Ikwadur Ripuwlika''; Shuar: ''Eku ...
, and
Switzerland
). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are installed in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel ...
.
The Alinghi boats for the 2003 challenge, ''SUI-64'' (the race boat) and the ''SUI-75'', were developed specifically for the race by the Alinghi team in close collaboration with the
École Polytechnique Fédérale de Lausanne
École may refer to:
* an elementary school in the French educational stages normally followed by secondary education establishments (collège and lycée)
* École (river), a tributary of the Seine flowing in région Île-de-France
* École, Savoi ...
. Alinghi also had a test yacht from the 2000 America's cup, ''SUI-59'' (formerly called ''Fast 2000'').
Alinghi raced to a 5–0 victory against Team New Zealand on 2 March 2003, winning the America's Cup.
They guaranteed themselves a further stake in the history books by becoming the first team since the inaugural race in 1851 to return the
Auld Mug to Europe and for being the first team to win the Cup on its first attempt.
Alinghi's stated vision was "to win the America's Cup, while earning respect and recognition as a world class sports team as well as sharing our passion".
Due to this victory, Team Alinghi received one of the highest honors in sport, the Olympic Cup in 2004. The ''
Coupe Olympique'' is an award given annually by the International Olympic Committee.
2007 defense
Team Alinghi fired its
skipper Russell Coutts on 27 April 2004. Immediately beforehand, Alinghi (via ''America's Cup Management'') changed the America's Cup Rules to prevent any team members from moving between teams until the completion of the 2007 America's Cup. Alinghi, as the then current holders of the America's Cup, were fully entitled to change the rule. Nine months later the conflict was ended with a short statement.
The sailing team was extended again and was led for the 2007 campaign by
Brad Butterworth, Alinghi's tactician and vice-president. Butterworth was highly experienced in America's Cup racing having sailed aboard the winning boat in the three previous competitions. Butterworth's team had many world-class sailors including
Peter Holmberg
Peter William Holmberg (born October 4, 1960) is a sailor from the U.S. Virgin Islands, who won a silver medal in Men's Finn (dinghy), Finn class in the 1988 Summer Olympics, making him the only Virgin Islander medalist so far. He was born ...
,
Ed Baird
Phillip Edward "Ed" Baird (born May 17, 1958) is an American sailor. He was a coach of the 1995 America's Cup-winning Team New Zealand and a helmsman for the 2007 America's Cup-winning Alinghi syndicate.
Growing up in Florida, Baird raced in t ...
,
Juan Vila
Juan Vila (12 November 1961) is a Spanish sailor who has competed in multiple America's Cups and Whitbread Round the World Races.
Born in Barcelona, Vila sailed in the 1989–90 Whitbread Round the World Race on the Spanish entry, '' Fortuna Ext ...
, Jordi Calafat,
Warwick Fleury
Warwick David Fleury is a New Zealand sailor who has competed in eight America's Cups.
He competed with New Zealand Challenge in the 1987, 1988 and 1992 America's Cup campaigns.
Fleury was a trimmer with Team New Zealand during their successfu ...
,
Simon Daubney
Simon Leslie Daubney (born 17 July 1959) is a New Zealand sailor (sport), sailor who has sailed in the Olympics and is a member of the America's Cup Hall of Fame.
Early life
Daubney was born in Christchurch, New Zealand, in 1959.
Olympic career ...
, and
Murray Jones.
Jochen Schümann, winner of four Olympic medals, was the sports director for the sailing team.
Alinghi participated in all Louis Vuitton Acts, along with the 11 challengers from nine nations, before defending the America's Cup during the Match Race in June 2007.
UBS
UBS Group AG is a multinational Investment banking, investment bank and financial services company founded and based in Switzerland. Co-headquartered in the cities of Zürich and Basel, it maintains a presence in all major financial centres ...
, and
BT Infonet renewed their commitment to the team as Main Partners for the next four years, along with
Audemars Piguet
Audemars Piguet Holding SA () is a Swiss manufacturer of luxury watches and clocks, headquartered in Le Brassus, Switzerland. The company was founded by Jules Louis Audemars and Edward Auguste Piguet in the Vallée de Joux in 1875, acquiring th ...
,
SGS SGS may refer to:
Acronym usage
* ISO 639-3 code for the Samogitian dialect
* ISO 3166 trigram for South Georgia and the South Sandwich Islands
* FAA location identifier for South St. Paul Municipal Airport
Companies and organizations
* SGS Essen ...
,
Nespresso,
MSC Cruises
MSC Cruises ( it, MSC Crociere) is an Italian global cruise line registered in Switzerland and based in Geneva, with operations offices in Naples, Genoa and Venice. It was founded in 1989 in Naples, Italy, as part of the Mediterranean Shipping C ...
, WISeKey and
North Sails as co sponsors. Alinghi's first America's Cup defeat came on 24 June 2007 when they were defeated by Emirates Team New Zealand in the second race of the 2007 America's Cup off Valencia.
After a series of close races between the seemingly closely matched competitors, Alinghi won their final race against Emirates Team New Zealand on 3 July 2007, defending the America's Cup with five wins to Team New Zealand's two.
2010 defense
America's Cup Management {{Unreferenced, date=June 2019, bot=noref (GreenC bot)
America's Cup Management was private company formed to oversee the organisation of the 2007 America's Cup, including date, location, media rights, boat design, entry fees and all the key details ...
announced on 5 July 2007 that the protocol for the 2010 America's Cup had been agreed between the defending yacht club, Société Nautique de Genève of Switzerland, and the Challenger of Record, the Club Náutico Español de Vela of Spain. However this arrangement did not survive a legal challenge from BMW Oracle Racing, who successfully argued that Club Náutico Español de Vela was not a valid Challenger of Record due to non-compliance with the terms of the America's Cup Deed of Gift. Swiss based companies WISeKey and Hublot were the two primary sponsors of Alinghi's 2010 defense.
After extensive court action,
Golden Gate Yacht Club
The Golden Gate Yacht Club (GGYC) is a San Francisco, California, U.S. based yacht club founded in 1939.
History
In 1939 the first members built a clubhouse on a barge in the San Francisco Marina. After the 1989 Loma Prieta earthquake severel ...
(whose team is BMW Oracle Racing) was declared Challenger of Record and sailed against Alinghi in a Deed of Gift match in February 2010 at Valencia, Spain.
The competing boats, ''
Alinghi 5
''Alinghi 5'' is a ( LWL), beam sloop-rigged catamaran built by Alinghi for the 33rd America's Cup.
The boat was launched on 8 July 2009 when the hull was lifted from the construction shed in Villeneuve, Vaud by a Mil Mi-26 helicopter and ...
'' and ''
USA 17'', were both 90-foot multihulls. ''USA 17''s
rigid wing sail provided a decisive advantage and Golden Gate Yacht Club won the 2010 America's Cup two races to none.
2023 challenge
In December 2021 Ernesto Bertarelli and Société Nautique de Genève announced the launch of the new Alinghi
Red Bull Racing to compete in the
37th America's Cup
The 37th America's Cup will be raced between a yacht representing the Royal New Zealand Yacht Squadron and a yacht representing the yacht club that wins the '' Challenger Selection Series'' ( Prada Cup). It will be held in Barcelona, Spain in ...
.
Two-time Olympic champion
Hans Peter Steinacher will serve as skipper.
D35 Trophy, Bol d'Or, Extreme Sailing Series, GC32 Racing Tour
Bol d'Or
Decision 35 Trophy
Alinghi has also competed in the
Extreme Sailing Series
The Extreme Sailing Series (ESS) (formerly the iShares Cup) was an annual global racing series, organised by OC Sport, which ran from 2007 to 2018.
The series started in 2007 with its main attraction being the stadium racing which puts the race ...
(winning it four times) andin the
GC32 Racing Tour (winning it one time) and was
GC32 World Champion in 2019.
References
External links
{{Commons category, Alinghi
Alinghi RedBullofficial site
Alinghiofficial site
Alinghi official art site
International America's Cup Class
UBS
2000 establishments in Switzerland
Alinghi