Alexander Deans (born May 1, 1997) is a Canadian-British inventor.
At age 12, he created the "iAid", a navigation device for the blind which won the 2013
Canada-Wide Science Fair in the intermediate category
and several awards at the 2014
Intel International Science and Engineering Fair The Regeneron International Science and Engineering Fair (ISEF) is an annual science fair in the United States. It is owned and administered by the Society for Science, a 501(c)(3) non-profit organization based in Washington, D.C. Each May, more th ...
.
In 2017, Deans became
Her Majesty Queen Elizabeth II
Elizabeth II (Elizabeth Alexandra Mary; 21 April 1926 – 8 September 2022) was Queen of the United Kingdom and other Commonwealth realms from 6 February 1952 until her death in 2022. She was queen regnant of 32 sovereign states during h ...
's Youth Leader for
Canada
Canada is a country in North America. Its ten provinces and three territories extend from the Atlantic Ocean to the Pacific Ocean and northward into the Arctic Ocean, covering over , making it the world's second-largest country by tot ...
at Buckingham Palace.
In 2014, Deans was one of twelve Canadians named on
Maclean's magazine's list of Future Leaders under 25. In 2015, Deans accepted naming rights to a minor planet from
MIT Lincoln Laboratory
The MIT Lincoln Laboratory, located in Lexington, Massachusetts, is a United States Department of Defense federally funded research and development center chartered to apply advanced technology to problems of national security. Research and dev ...
. Since 2014, Deans has been a speaker at
WE Day
We Day (stylized as WE Day) was an annual series of stadium-sized youth empowerment events organized by We Charity (formerly known as Free The Children), a Canadian charity founded by brothers Marc and Craig Kielburger. WE Day events host tens ...
events across North America for 160,000 youth alongside
Nick Jonas
Nicholas Jerry Jonas (born September 16, 1992) is an American singer, songwriter and actor. Jonas began acting on Broadway at the age of seven, and released his debut single in 2002; this caught the attention of Columbia Records, where Jonas ...
and
Queen Noor of Jordan
Noor Al-Hussein ( ar, نور الحسين; born Lisa Najeeb Halaby; August 23, 1951) is an American-born Jordanian philanthropist and activist who is the fourth wife and widow of King Hussein of Jordan. She was Queen of Jordan from their marriag ...
.
Early life
Alexander Matthew Deans was born on May 1, 1997 in
Windsor, Ontario, Canada
Windsor is a city in southwestern Ontario, Canada, on the south bank of the Detroit River directly across from Detroit, Michigan, United States. Geographically located within but administratively independent of Essex County, it is the souther ...
to Robin Deans and Joan Deans.
He has an older sister Nicola, and a younger brother, Marcus. Alex's father spoke of his childhood that he "was never really pushed to achieve in academics or competition. Instead, from a very young age, he was allowed to go out, play, and find and make things on his own".
Deans was raised in
Windsor, Ontario
Windsor is a city in southwestern Ontario, Canada, on the south bank of the Detroit River directly across from Detroit, Michigan, United States. Geographically located within but administratively independent of Essex County, it is the souther ...
and attended
Académie Ste Cécile International School in
South Windsor for primary and secondary school.
He speaks English and French.
He studied chemical engineering at Mcgill University.
In 2010, Deans competed at the
Canada-Wide Science Fair in Peterborough, Ontario with a project entitled "Saline Aqua Genesis.
The innovation used a salt gradient
solar pond
A solar pond is a pool of saltwater which collects and stores solar thermal energy. The saltwater naturally forms a vertical salinity gradient also known as a "halocline", in which low-salinity water floats on top of high-salinity water. The ...
to drive a generator for electricity production and distilled water for purification purposes in developing countries, but was unsuccessful at the fair.
Inventions
iAid
At a competition in
Charlottetown, Prince Edward Island
Charlottetown is the capital and largest city of the Canadian province of Prince Edward Island, and the county seat of Queens County. Named after Queen Charlotte, Charlottetown was an unincorporated town until it was incorporated as a city in 1 ...
, Deans demonstrated the iBELT, an invention to aid visually impaired users. The device used
echolocation-like technology to map the user's environment and plan paths to destinations, directing users through audible feedback.
Deans credits an encounter he had at age 12 with a
visually impaired
Visual impairment, also known as vision impairment, is a medical definition primarily measured based on an individual's better eye visual acuity; in the absence of treatment such as correctable eyewear, assistive devices, and medical treatment ...
woman as his inspiration to create iAid. He noticed that she was struggling to cross the street and "asked if she needed any help and realized that she was visually impaired. I saw that she didn't have any independence and couldn't navigate well."
Deans taught himself to code, combining his knowledge of bat echolocation with robotics to create iAid prototypes. In an interview with CTV
Canada AM
''Canada AM'' was a Canadian morning television news show that aired on CTV from 1972 to 2016. Its final hosts were Beverly Thomson and Marci Ien, with Jeff Hutcheson presenting the weather forecast and sports. The program aired on weekdays, an ...
anchor
Marci Ien
Marci Ien (born July 29, 1969) is a Canadian politician serving as the minister for women and gender equality and youth since October 26, 2021. A member of the Liberal Party, Ien represents Toronto Centre in the House of Commons. Previously, s ...
in June 2015, Deans remarked that "nature is an incredible innovator," and aimed to mimic bat echolocation through the development of the iAid.
Deans' refinement of the device, which he renamed "iAid", was presented in Lethbridge, Alberta in 2013.
The reworked model incorporated
GPS
The Global Positioning System (GPS), originally Navstar GPS, is a Radionavigation-satellite service, satellite-based radionavigation system owned by the United States government and operated by the United States Space Force. It is one of t ...
planning, outdoor navigation aids, and tactile feedback through use of an innovative
joystick
A joystick, sometimes called a flight stick, is an input device consisting of a stick that pivots on a base and reports its angle or direction to the device it is controlling. A joystick, also known as the control column, is the principal cont ...
.
The device won Deans both the fair and funding from corporations including Youth Science Canada and
BlackBerry
The blackberry is an edible fruit produced by many species in the genus ''Rubus'' in the family Rosaceae, hybrids among these species within the subgenus ''Rubus'', and hybrids between the subgenera ''Rubus'' and ''Idaeobatus''. The taxonomy of ...
.
The model was continually tested at the
Canadian National Institute for the Blind
The CNIB Foundation (french: Fondation INCA) is a volunteer agency and charitable organization dedicated to assisting Canadians who are blind or living with vision loss, and to provide information about vision health for all Canadians. Founded ...
with the visually impaired community to garner feedback.
iAid utilizes ultrasonic scanning capabilities to compile a map of the user's surroundings and identify obstacles up to 3.5 meters away. The device directs the user through an intuitive hand-held joystick which swivels automatically to indicate directions to destinations.
Distances to destinations are relayed via a tilt bracket in the joystick.
Outdoors, the user can make use of iAid's
Bluetooth
Bluetooth is a short-range wireless technology standard that is used for exchanging data between fixed and mobile devices over short distances and building personal area networks (PANs). In the most widely used mode, transmission power is limi ...
pairing capabilities with cell phones.
iAid then avails of Google Maps, compass, GPS, and cloud services to plan pedestrian routes and store them for future reference.
Deans is testing iAid with groups from the
Canadian National Institute for the Blind
The CNIB Foundation (french: Fondation INCA) is a volunteer agency and charitable organization dedicated to assisting Canadians who are blind or living with vision loss, and to provide information about vision health for all Canadians. Founded ...
and collaborated with the
Foundation Fighting Blindness for technology input.
VP: Virtual Passenger/ "Call Me Out"
In early 2017, Deans started working with
McCann Erickson
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, expe ...
and
Chevrolet
Chevrolet ( ), colloquially referred to as Chevy and formally the Chevrolet Motor Division of General Motors Company, is an American automobile division of the American manufacturer General Motors (GM). Louis Chevrolet (1878–1941) and ous ...
to create a new technology, VP, to stop teens from texting and driving. VP (Virtual Passenger) brings celebrities and friends into the automobile via Chevrolet's existing MyLink onboard system when the driver receives a text. The system can analyze driving and texting habits using this technology. Virtual Passenger debuted at the
Cannes Lions International Festival of Creativity
The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. It is considered the largest gathering of the ...
in June 2017. The technology was renamed to
Call Me Out prior to release in August 2018.
Recognition
In early 2014, Deans was one of twelve named as a "Future Leader under 25" by
Maclean's magazine
''Maclean's'', founded in 1905, is a Canadian news magazine reporting on Canadian issues such as politics, pop culture, and current events. Its founder, publisher John Bayne Maclean, established the magazine to provide a uniquely Canadian persp ...
, described as an "elite group of young people who are outstanding in their fields."
Deans' work was recognized by Governor General
David Johnston
David Lloyd Johnston (born June 28, 1941) is a Canadian academic, author, and statesman who served from 2010 to 2017 as Governor General of Canada, the 28th since Canadian Confederation. He is the commissioner of the Leaders' Debates Commis ...
in April of that year in a speech at the
Milken Institute
The Milken Institute is an independent economic think tank based in Santa Monica, California with offices in Washington, DC, New York, Miami, London, Abu Dhabi, and Singapore. It publishes research and hosts conferences that apply market-based p ...
Global Conference Canadian CEO Dinner in
Los Angeles, California
Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...
.
Later that year, Deans won second prize at the Intel
International Science and Engineering Fair The Regeneron International Science and Engineering Fair (ISEF) is an annual science fair in the United States. It is owned and administered by the Society for Science, a 501(c)(3) non-profit organization based in Washington, D.C. Each May, more th ...
in Los Angeles, California.
The
Lincoln Laboratory
The MIT Lincoln Laboratory, located in Lexington, Massachusetts, is a United States Department of Defense federally funded research and development center chartered to apply advanced technology to problems of national security. Research and dev ...
at
MIT
The Massachusetts Institute of Technology (MIT) is a private land-grant research university in Cambridge, Massachusetts. Established in 1861, MIT has played a key role in the development of modern technology and science, and is one of the m ...
offered him naming rights to a minor planet at 16 years old.
The iAid was named as one of the "Top 50 Ideas Worldwide for Technology in Health, Energy, and Medicine" that same year by a judging panel representing the
Organization of American States
The Organization of American States (OAS; es, Organización de los Estados Americanos, pt, Organização dos Estados Americanos, french: Organisation des États américains; ''OEA'') is an international organization that was founded on 30 April ...
.
In June, the iAid began exhibiting at the
Ontario Science Centre
The Ontario Science Centre, formally the Centennial Museum of Science and Technology, is a science museum in Toronto, Ontario, Canada. It is located near the Don Valley Parkway about northeast of downtown on Don Mills Road just south of Eg ...
in the Weston Family Innovation Centre.
In October, Deans became
Royal Bank of Canada
Royal Bank of Canada (RBC; french: Banque royale du Canada) is a Canadian multinational financial services company and the largest bank in Canada by market capitalization. The bank serves over 17 million clients and has more than 89,000& ...
's official ambassador for its ChangeAgents program,
partnering with Canadian band
Hedley to promote the project.
Deans spoke at several
We Day
We Day (stylized as WE Day) was an annual series of stadium-sized youth empowerment events organized by We Charity (formerly known as Free The Children), a Canadian charity founded by brothers Marc and Craig Kielburger. WE Day events host tens ...
events across Canada that year alongside
Demi Lovato
Demetria Devonne Lovato ( ; born August 20, 1992), known as Demi Lovato, is an American singer, songwriter, and actress. After appearing on the children's television series ''Barney & Friends'' (2002–2004), Lovato rose to prominence for pl ...
and Prime Minister
Justin Trudeau
Justin Pierre James Trudeau ( , ; born December 25, 1971) is a Canadian politician who is the 23rd and current prime minister of Canada. He has served as the prime minister of Canada since 2015 and as the leader of the Liberal Party since 2 ...
to 160,000 youth, including in Toronto and Vancouver in a segment including Hedley and at Ottawa, Winnipeg, and Calgary.
In 2015, Deans was awarded a
Schulich Leader Scholarship
The Schulich Leader Scholarships is a Canadian and Israeli undergraduate award program that provides scholarships for students enrolled in STEM areas of study. Established in 2011 following a $100 million gift from Canadian businessman and philan ...
to study Engineering at
McGill University
McGill University (french: link=no, Université McGill) is an English-language public research university located in Montreal, Quebec, Canada. Founded in 1821 by royal charter granted by King George IV,Frost, Stanley Brice. ''McGill Universit ...
.
In 2016 and 2017, Deans partnered with
ACCO Brands
ACCO Brands Corporation is an American multinational company and is one of the world's largest designers, manufacturers, and marketers of premium business, technology, academic, and consumer products. It was created by the merger of ACCO World ...
and
MeadWestvaco
MeadWestvaco Corporation was an American packaging company based in Richmond, Virginia. It had approximately 23,000 employees. In February 2006, it moved its corporate headquarters to Richmond. In March 2008, the company announced a change to sta ...
for a digital campaign with Five Star to promote creativity.
In the summer of 2017, Deans spoke with
Prince Harry
Prince Harry, Duke of Sussex, (Henry Charles Albert David; born 15 September 1984) is a member of the British royal family. He is the younger son of Charles III and his first wife Diana, Princess of Wales. He is fifth in the line of succ ...
and
John Major
Sir John Major (born 29 March 1943) is a British former politician who served as Prime Minister of the United Kingdom and Leader of the Conservative Party (UK), Leader of the Conservative Party from 1990 to 1997, and as Member of Parliament ...
at
10 Downing Street
10 Downing Street in London, also known colloquially in the United Kingdom as Number 10, is the official residence and executive office of the first lord of the treasury, usually, by convention, the prime minister of the United Kingdom. Along wi ...
around developing the next generation of leaders.
Other Work
Deans is known to be an avid artist, frequently referencing portraiture as a source of his creativity. While finger-painting a portrait of Steve McCurry's ''
Afghan Girl
''Afghan Girl'' is a 1984 photographic portrait of Sharbat Gula, an Afghan refugee in Pakistan during the Soviet–Afghan War. The photograph, taken by American photojournalist Steve McCurry near the Pakistani city of Peshawar, famously appeared ...
'', he realized how sensitive his hands were, which influenced the joystick component of iAid, as the feedback mechanism is primarily haptic feedback to the hands.
Deans has displayed his portraiture in television and news interviews, as well as public speaking engagements.
Deans has been an alpine skier since age 2. In 2011, he was selected to compete for Team Canada at the
International Children's Games
The International Children's Games (ICG) is an International Olympic Committee-sanctioned event held every year where children from cities around the world and between the ages of 12 and 15 participate in a variety of sports and cultural activitie ...
, organized by the
International Olympic Committee
The International Olympic Committee (IOC; french: link=no, Comité international olympique, ''CIO'') is a non-governmental sports organisation based in Lausanne, Switzerland. It is constituted in the form of an association under the Swiss ...
.
References
{{DEFAULTSORT:Deans, Alex
1997 births
Living people
Sportspeople from Windsor, Ontario
21st-century Canadian inventors
Canadian motivational speakers
McGill University people
Canadian male alpine skiers