Alex Consani (born July 23, 2003) is an American model and influencer. She started modeling in 2015 and became the world's youngest transgender model at the time at age 12. After signing with IMG Models in 2019, she started using

TikTok TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version ...

in 2020 during the

COVID-19 pandemic The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...

and became popular online for her comedic videos.

Life and career

Alex Consani was born on July 23, 2003 in

Petaluma Petaluma (Miwok: ''Péta Lúuma'') is a city in Sonoma County, California, located in the North Bay region of the San Francisco Bay Area. Its population was 59,776 according to the 2020 census. Petaluma's name comes from the Miwok village nam ...

California California is a U.S. state, state in the Western United States, located along the West Coast of the United States, Pacific Coast. With nearly 39.2million residents across a total area of approximately , it is the List of states and territori ...

. Her mother works in

water conservation Water conservation includes all the policies, strategies and activities to sustainably manage the natural resource of fresh water, to protect the hydrosphere, and to meet the current and future human demand (thus avoiding water scarcity). Populati ...

while her father works with Guide Dogs for the Blind. She is

transgender A transgender (often abbreviated as trans) person is someone whose gender identity or gender expression does not correspond with their sex assigned at birth. Many transgender people experience dysphoria, which they seek to alleviate through tr ...

and began wearing feminine clothing at age four before deciding on the name Alex at age eight and undergoing hormone replacement therapy during puberty. She started modeling in early 2015 after her mother found an advertisement on

Facebook Facebook is an online social media and social networking service owned by American company Meta Platforms. Founded in 2004 by Mark Zuckerberg with fellow Harvard College students and roommates Eduardo Saverin, Andrew McCollum, Dustin M ...

for Slay Model Management, a

Los Angeles Los Angeles ( ; es, Los Ángeles, link=no , ), often referred to by its initials L.A., is the largest city in the state of California and the second most populous city in the United States after New York City, as well as one of the world' ...

-based modeling agency made up entirely of transgender models. She became, at the time, the youngest transgender model in the world at age 12. In 2016, a profile on her in '' Cosmopolitan Germany'' went viral online. She appeared in a photoshoot with Dominique Jackson at age 13. Consani signed with IMG Models in August 2019 at age 16 and moved to

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

at age 18. She began posting absurd,

Gen Z Generation Z (or more commonly Gen Z for short), colloquially known as zoomers, is the Western demographic cohort succeeding Millennials and preceding Generation Alpha. Researchers and popular media use the mid-to-late 1990s as starting birt ...

-focused comedic videos on

in 2020 during the

under the username captincroook, also using the moniker Miss Mawma, and gained more than 700,000 followers by 2022. In 2021, she graduated from Petaluma High School and began attending Pace University with the help of Petaluma Educational Foundation, receiving a Alphabet Soup Thrift Store Scholarship and a MacIlvain Family Scholarship; also that year, she made her runway debut in New York City for Tom Ford. She was included on

GLAAD GLAAD (), an acronym of Gay & Lesbian Alliance Against Defamation, is an American non-governmental media monitoring organization originally founded as a protest against defamatory coverage of gay and lesbian demographics and their portrayals ...

's 20 Under 20 list, which honors "outstanding young LGBTQ changemakers", for 2022, and walked in runways for

Versace Gianni Versace S.r.l. (), usually referred to as Versace ( ), is an Italian luxury fashion company founded by Gianni Versace in 1978 known for flashy prints and bright colors. The company produces Italian-made ready-to-wear and accessories, as w ...

and Alexander McQueen during Fall/Winter 2022. By 2023, she had more than 1.4 million followers on the platform. ''

Vogue Vogue may refer to: Business * ''Vogue'' (magazine), a US fashion magazine ** British ''Vogue'', a British fashion magazine ** ''Vogue Arabia'', an Arab fashion magazine ** ''Vogue Australia'', an Australian fashion magazine ** ''Vogue China'', ...

'' named her one of the standout models of Spring/Summer 2023, during which she walked in runways for Boss by Hugo Boss, Burberry, Chloé,

Roberto Cavalli Roberto Cavalli (; born 15 November 1940) is an Italian fashion designer and inventor. He is known for exotic prints and for creating the sand-blasted look for jeans. The high-end Italian fashion house Roberto Cavalli sells luxury clothing, perfu ...

, and Coperni. She was featured in

Victoria's Secret Victoria's Secret is an American lingerie, clothing, and beauty retailer known for high visibility marketing and branding, starting with a popular catalog and followed by an annual fashion show with supermodels dubbed Angels. As the largest ret ...

's reimagining of their now-defunct Fashion Show, "The Tour '23". She was the face of

Jean Paul Gaultier Jean Paul Gaultier (; born 24 April 1952) is a French haute couture and prêt-à-porter fashion designer. He is described as an "enfant terrible" of the fashion industry and is known for his unconventional designs with motifs including corsets, ...

's collaborative collection with London-based brand Knwls, which was released in September 2023. Consani was the exclusive model for Conner Ives' Spring/Summer 2024 collection in collaboration with Depop, "Late Capitalism". By 2024, Consani had over two million followers and over 150 million likes across her videos on TikTok. She appeared in the music videos for the JT song "Okay" and for the Charli XCX song "

360 360 may refer to: * 360 (number) * 360 AD, a year * 360 BC, a year * 360 degrees, a circle Businesses and organizations * 360 Architecture, an American architectural design firm * Ngong Ping 360, a tourism project in Lantau Island, Hong Kong * Q ...

" in April and May 2024, respectively.

Public image

Alyssa Morin of '' E! News'' called Consani "fashion's new

it girl An "it girl" is an attractive young woman, who is perceived to have both sex appeal and a personality that is especially engaging. The expression ''it girl'' originated in British upper-class society around the turn of the 20th century. ...

" in February 2023, while '' Bustle'' and ''

PinkNews ''PinkNews'' is a UK-based online newspaper marketed to the lesbian, gay, bisexual and transgender community (LGBT) in the UK and worldwide. It was founded by Benjamin Cohen in 2005. It closely follows political progress on LGBT rights aro ...

'' both described her as "the 'It Girl' of 2024". ''

CR Fashion Book Carine Roitfeld (; born 19 September 1954) is a French fashion editor, former fashion model, and writer. She is the former editor-in-chief of ''Vogue Paris'', a position she held from 2001 to 2011. In 2012, she became founder and editor-in-chief ...

''s Vienna Vernose called her bleached hair and "fairy-like" features "distinctive" and called her runway walk "serious and powerful". ''

L'Officiel ''L'Officiel'' () is a French fashion magazine with a USA edition. It has been published in Paris since 1921 and targets upper-income, educated women aged from 25 to 49. In 2006, it had a circulation of 101,719. A men's edition of ''L'Officiel'', ' ...

''s Grace Clarke called Consani "easily one of the biggest models" of 2024 and "one of the most popular transgender models in the industry". In October 2023, she was included on the ''

Forbes ''Forbes'' () is an American business magazine owned by Integrated Whale Media Investments and the Forbes family. Published eight times a year, it features articles on finance, industry, investing, and marketing topics. ''Forbes'' also re ...

'' Top Creators Fashion 50 list, where she had the highest

engagement rate Social engagement (also social involvement, social participation) refers to one's degree of participation in a community or society. Definitions Prohaska, Anderson and Binstock (2012) noted that the term social engagement is commonly used to r ...

on the list at 21.5% and was described as having "signature bleached hair and brows". ''

i-D ''i-D'' is a British bimonthly magazine published by Vice Media, dedicated to fashion, music, art and youth culture. ''i-D'' was founded by designer and former ''Vogue (magazine), Vogue'' art director Terry Jones (i-D), Terry Jones in 1980. The ...

'' stated in 2023 that she was "as well known for her harebrained subway dances... and goofy disposition n TikTokas she is for her turns on the Alexander McQueen and Versace runways". Brock Colyar of '' The Cut'' wrote in 2024 that her TikTok videos, which "involve her being very loud and sort of annoying in very public spaces", were "constantly going viral".

References

{{DEFAULTSORT:Consani, Alex Living people 2003 births Female models from California Transgender female models LGBT TikTokers IMG Models models LGBT people from the San Francisco Bay Area Petaluma High School alumni Pace University alumni