AKRIS is a
Swiss
Swiss may refer to:
* the adjectival form of Switzerland
* Swiss people
Places
* Swiss, Missouri
* Swiss, North Carolina
*Swiss, West Virginia
* Swiss, Wisconsin
Other uses
*Swiss-system tournament, in various games and sports
*Swiss Internation ...
fashion
Fashion is a form of self-expression and autonomy at a particular period and place and in a specific context, of clothing, footwear, lifestyle, accessories, makeup, hairstyle, and body posture. The term implies a look defined by the fashion in ...
house specializing in
luxury goods
In economics, a luxury good (or upmarket good) is a good for which demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to n ...
for women designed by
creative director
A creative director (or creative supervisor) is a person who makes high-level creative decisions and, with those decisions, oversees the creation of creative assets such as advertisements, products, events, or logos. Creative director positions ar ...
Albert Kriemler
Albert Kriemler (born 1960) is a Swiss fashion designer, and creative director at Swiss fashion company Akris.
Biography
Albert Kriemler began at Akris in 1980. At Akris, Kriemler has continued St. Gallen's textile-based history by hiring local ...
.
Foundation
Akris was founded in 1922 by Alice Kriemler -Schoch in
St. Gallen
, neighboring_municipalities = Eggersriet, Gaiserwald, Gossau, Herisau (AR), Mörschwil, Speicher (AR), Stein (AR), Teufen (AR), Untereggen, Wittenbach
, twintowns = Liberec (Czech Republic)
, website ...
,
Switzerland
). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are installed in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel ...
. The word "Akris" is derived from the letters of Kriemler - Schoch's name.
[Johnson, Marylin. "Savvy women follow the dots to classy Akris". '']The Atlanta Journal-Constitution
''The Atlanta Journal-Constitution'' is the only major daily newspaper in the metropolitan area of Atlanta, Georgia. It is the flagship publication of Cox Enterprises. The ''Atlanta Journal-Constitution'' is the result of the merger between ...
'' (January 5, 2003). The company initially made simple dotted
aprons
An apron is a garment that is worn over other clothing to cover the front of the body. The word comes from old French ''napron'' meaning a small piece of cloth, however over time "a napron" became "an apron", through a linguistics process cal ...
that Kriemler-Schoch crafted on a single sewing machine.
[Socha, Miles. "A Swiss account". '' W'' (October 1, 2003).][ Givhan, Robin]
"Luxury, Pure Style, Understated Eloquence: Akris's Creations For Women of Power"
''The Washington Post
''The Washington Post'' (also known as the ''Post'' and, informally, ''WaPo'') is an American daily newspaper published in Washington, D.C. It is the most widely circulated newspaper within the Washington metropolitan area and has a large nati ...
'' (May 31, 2005). Each piece is still designed in
Switzerland
). Swiss law does not designate a ''capital'' as such, but the federal parliament and government are installed in Bern, while other federal institutions, such as the federal courts, are in other cities (Bellinzona, Lausanne, Luzern, Neuchâtel ...
and till now the company uses the Swiss dot (polka dot) on gift boxes and tissue paper, as well as the logo of the Akris Punto line 7. In 1944, Kriemler-Schoch's son Max Kriemler took over the business.
[ The company grew significantly and began producing ]ready-to-wear
Ready-to-wear (or ''prêt-à-porter''; abbreviated RTW; "off-the-rack" or "off-the-peg" in casual use) is the term for ready-made garments, sold in finished condition in standardized sizes, as distinct from made-to-measure or bespoke clothing ...
clothing.[Krienke, Mary]
"Luxe without a logo"
(PDF
Portable Document Format (PDF), standardized as ISO 32000, is a file format developed by Adobe in 1992 to present documents, including text formatting and images, in a manner independent of application software, hardware, and operating systems. ...
). '' Swiss News'' (September 1, 2007)[Walton, A. Scott. "Akris steps up as a fast-rising prestige brand". '']The Atlanta Journal-Constitution
''The Atlanta Journal-Constitution'' is the only major daily newspaper in the metropolitan area of Atlanta, Georgia. It is the flagship publication of Cox Enterprises. The ''Atlanta Journal-Constitution'' is the result of the merger between ...
'' (April 24, 2003). Following the lead of Max Kriemler, Akris also produced clothes for French designers Givenchy
Givenchy (, ) is a French luxury fashion and perfume house. It hosts the brand of haute couture and ready-to-wear clothing, accessories, perfumes and cosmetics of Parfums Givenchy. The house of Givenchy was founded in 1952 by designer Hubert de ...
and Ted Lapidus
Edmond "Ted" Lapidus (23 June 1929 – 29 December 2008) was a French fashion designer. He was born in Paris, the son of a Russian-Jewish émigré tailor.
Lapidus was considered the creator and pioneer of the unisex fashion look and is credi ...
.[
However, in 1980, Max Kriemler's right-hand man died. Though Max's son ]Albert Kriemler
Albert Kriemler (born 1960) is a Swiss fashion designer, and creative director at Swiss fashion company Akris.
Biography
Albert Kriemler began at Akris in 1980. At Akris, Kriemler has continued St. Gallen's textile-based history by hiring local ...
had planned to travel to Paris
Paris () is the capital and most populous city of France, with an estimated population of 2,165,423 residents in 2019 in an area of more than 105 km² (41 sq mi), making it the 30th most densely populated city in the world in 2020. S ...
to study fashion and apprentice at Givenchy
Givenchy (, ) is a French luxury fashion and perfume house. It hosts the brand of haute couture and ready-to-wear clothing, accessories, perfumes and cosmetics of Parfums Givenchy. The house of Givenchy was founded in 1952 by designer Hubert de ...
, Max asked Albert to postpone his education for two years to assist in the company's transition.[Gillan Griffin, Linda. "Designer creates clothing with Swiss precision". '']The Houston Chronicle
''The'' () is a grammatical Article (grammar), article in English language, English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite ...
''. He agreed.[ Albert could never complete his fashion education; within those two years, he had already begun to take over the company.][
In 1987, Peter Kriemler, Albert's brother, joined Akris to head its financial side, after studies at St. Gallen University on law and economy.] Peter is now Akris's global CEO, handling management and manufacturing. Peter Kriemler is credited with bringing the Akris collection to Asia with subsidiaries in Japan and Korea, as well as developing the worldwide network of directly operated stores.
Since 2004, the Akris collection has been shown during Paris fashion week
Paris Fashion Week (french: Semaine de la mode de Paris) is a series of designer presentations held semiannually in Paris, France with spring/summer and autumn/winter events held each year. Dates are determined by the French Fashion Federation. ...
- the only Swiss house in the Fédération française de la couture
The Fédération française de la couture, du prêt-à-porter des couturiers et des créateurs de mode ( en, French Federation of Fashion and of Ready-to-Wear Couturiers and Fashion Designers) is the governing body for the French fashion industry ...
, du Prêt-à-Porter des Couturiers et des Créateurs de Mode.[ecch, the case for learning]
"Akris: Competition in the High-End Fashion Industry"
Timeline
*1922 Akris founded by Alice Kriemler-Schoch.
*1944 Max Kriemler joins the company. Akris is transformed into a ready-to-wear
Ready-to-wear (or ''prêt-à-porter''; abbreviated RTW; "off-the-rack" or "off-the-peg" in casual use) is the term for ready-made garments, sold in finished condition in standardized sizes, as distinct from made-to-measure or bespoke clothing ...
brand.
*1980 Albert Kriemler joins the company at the age of 19 and takes over creative responsibilities.
*1985 Development of the current Akris company logo.
*1987 Peter Kriemler joins the company. Official takeover of management by both brothers in the third generation. While Albert is wholly responsible for creation and the visual impact of the company, Peter controls management and production; while marketing responsibilities are shared.
*1988 Sales debut of Akris at Bergdorf Goodman
Bergdorf Goodman Inc. is a luxury department store based on Fifth Avenue in Midtown Manhattan, New York. The company was founded in 1899 by Herman Bergdorf and was later owned and managed by Edwin Goodman, and later his son, Andrew Goodman.
To ...
in New York.
*1995 First global advertising campaign with US photographer Steven Klein, New York, and model Stella Tennant.
*1996 Launch of the Designer Sportswear Collection Akris punto.
*1996 Opening of the first Akris boutique in Paris and Boston.
*mid-1990s Expansion to the department stores in the US with partners Neiman Marcus
Neiman Marcus Group, Inc. is an American integrated luxury retailer headquartered in Dallas, Texas, which owns Neiman Marcus, Bergdorf Goodman, Horchow, and Last Call. Since September 2021, NMG has been owned by a group of investment compani ...
, Saks Fifth Avenue
Saks Fifth Avenue (originally Saks & Company; Colloquialism, colloquially Saks) is an American Luxury goods, luxury department store chain headquartered in New York City and founded by Andrew Saks. The original store opened in the F Street and ...
, and Holt Renfrew
Holt, Renfrew & Co., Limited (doing business as Holt Renfrew and known colloquially as Holt's) is a Canadian luxury department store chain founded in 1837 by William S. Henderson. It has been owned by the Weston family since 1986, and was previo ...
.
*1996 Akris becomes a member of the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode. It is one of the few non-French couturiers in this organization, such as Dries van Noten
Baron Dries Van Noten (born 12 May 1958 in Antwerp) is a Belgian fashion designer and an eponymous fashion brand, which he co-founded with CEO and business partner Christine Mathys.
Early life and education
Van Noten was born into a family ...
, Issey Miyake
was a Japanese fashion designer. He was known for his technology-driven clothing designs, exhibitions and fragrances, such as '' L'eau d'Issey'', which became his best-known product.
Life and career
Miyake was born on 22 April 1938 in Hirosh ...
or Valentino.
*1999 Opening of the first Akris Boutique in Seoul, Korea.
*2000 Opening of Namiki Dori, Ginza, the first Akris Boutique in Tokyo, Japan.
*2001 Opening of the boutique in Paris on Avenue Montaigne.
*2002 Founding of the subsidiary Akris Japan Ltd. with headquarters in Tokyo.
*2003 Opening of a boutique on Kohlmarkt in Vienna, Austria and the opening of a boutique on Madison Avenue in New York City.
*2004 First official press defile in Paris. Opening of a new boutique on Neuer Wall
Neuer Wall () is an upmarket shopping street in Hamburg, Germany.
The 1,200 m of shop-fronts are almost entirely lined with luxury brands. According to international real estate and retail reports, Neuer Wall is among the most exclusive shopping ...
in Hamburg, Germany.
*2006 Collaboration with the Vienna State Opera Ballet for their New Year Concert.
*2008 Albert Kriemler
Albert Kriemler (born 1960) is a Swiss fashion designer, and creative director at Swiss fashion company Akris.
Biography
Albert Kriemler began at Akris in 1980. At Akris, Kriemler has continued St. Gallen's textile-based history by hiring local ...
is awarded ‘Grand Prix Design’ prize by the globally broadcast Swiss Federal Office of Culture in 2008 and honored with the "Swiss Design Award" for his achievements as the "most important international ambassador for fashion creation in design."
*2009 Akris acquires German handbag manufacturer Comtesse
Count (feminine: countess) is a historical title of nobility in certain European countries, varying in relative status, generally of middling rank in the hierarchy of nobility. Pine, L. G. ''Titles: How the King Became His Majesty''. New York: ...
.
*2010 Albert Kriemler
Albert Kriemler (born 1960) is a Swiss fashion designer, and creative director at Swiss fashion company Akris.
Biography
Albert Kriemler began at Akris in 1980. At Akris, Kriemler has continued St. Gallen's textile-based history by hiring local ...
is named the star honoree for fashion design at the 2010 Fashion Group International Awards in New York.
*2011 Opening of two new boutiques in Munich
Munich ( ; german: München ; bar, Minga ) is the capital and most populous city of the States of Germany, German state of Bavaria. With a population of 1,558,395 inhabitants as of 31 July 2020, it is the List of cities in Germany by popu ...
, Germany
Germany,, officially the Federal Republic of Germany, is a country in Central Europe. It is the second most populous country in Europe after Russia, and the most populous member state of the European Union. Germany is situated betwe ...
and Ginza
Ginza ( ; ja, 銀座 ) is a district of Chūō, Tokyo, located south of Yaesu and Kyōbashi, west of Tsukiji, east of Yūrakuchō and Uchisaiwaichō, and north of Shinbashi. It is a popular upscale shopping area of Tokyo, with numerous intern ...
, Tokyo
Tokyo (; ja, 東京, , ), officially the Tokyo Metropolis ( ja, 東京都, label=none, ), is the capital and largest city of Japan. Formerly known as Edo, its metropolitan area () is the most populous in the world, with an estimated 37.468 ...
, Japan
Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...
.
*2011 First virtual trunk show held at Bergdorf Goodman.
*2012 Akris celebrates its 90th anniversary. Publishing house Assouline
Assouline Publishing is a book publisher and luxury lifestyle company founded in 1994 by Prosper and Martine Assouline. It has published more than 1,700 titles on subjects including architecture, art, design, fashion, gastronomy, lifestyle, phot ...
releases ‘Akris’ by Valerie Steele
Valerie Fahnestock Steele (born 1955) is an American fashion historian, curator, and director of the Museum at the Fashion Institute of Technology. Steele has written more than eight books on the history of fashion, and can be regarded as one of t ...
, Chief Curator at The Museum at Fashion Institute of Technology (FIT) in New York.
*2014 Akris celebrates 10 years at Paris Fashion Week. Albert Kriemler creates his Fall/Winter 2014-15 collection in collaboration with German artist Thomas Ruff
Thomas Ruff (born 10 February 1958) is a German photographer who lives and works in Düsseldorf, Germany. He has been described as "a master of edited and reimagined images".
Ruff shares a studio on Düsseldorf's Hansaallee, with fellow German ...
. The Fall/Winter 2014-15 Punto collection - a collobaration with British artist David Wightman - was also released.
*2014 Kunsthalle Düsseldorf initiates a defile of the collection within its Thomas Ruff exhibition.
*2014 H.S.H. Charlene of Monaco chooses three of her dresses designed by Albert Kriemler to be included in the exhibition "Women Fashion Power" at the Design Museum London.
*2015 Opening of a new boutique in River Oaks District, an upscale shopping and dining center in Houston, TX
*2015 The collaboration with choreographer John Neumeier continues as Albert Kriemler designs costumes for ''Josephs Legende'' and ''Verklungene Feste'' at Vienna State Opera.
*2015 Akris enters the Chinese market and opens a Flagship Store on Times Square in Shanghai.
*2015 For the first time, Albert Kriemler cooperates with an architect, Sou Fujimoto, from Tokyo, Japan, for his Spring/Summer collection 2016 and partially rebuilds Fujimoto's "House N" in the Grand Palais in Paris. In 2013, Fujimoto was the youngest architect ever to create the Summer Pavilion for Serpentine Gallery, London, UK.
*2016 Wallpaper Magazine London bestows the "Design Award 2016 Best Alliance" to Albert Kriemler for the cooperation with Sou Fujomoto.
*2016 An Akris LED
A light-emitting diode (LED) is a semiconductor Electronics, device that Light#Light sources, emits light when Electric current, current flows through it. Electrons in the semiconductor recombine with electron holes, releasing energy i ...
dress from Albert Kriemler's Thomas Ruff Collection featuring wearable technology
Wearable technology is any technology that is designed to be used while worn. Common types of wearable technology include smartwatches and smartglasses. Wearable electronic devices are often close to or on the surface of the skin, where they detec ...
is included in the permanent collection of Museum für Angewandte Kunst (MAK) in Vienna, Austria.
*2016 Akris opens its first boutique in Italy, located at the corner of via della Spiga and via Gesù in Milan.
*2016 Albert Kriemler is the recipient of the 2016 Couture Council at The Museum of FIT Award for Artistry of Fashion. Among previous recipients were Alber Elbaz, Dries van Noten, Valentino and Karl Lagerfeld.
*2016 The collaboration of Albert Kriemler with choreographer John Neumeier continues with costumes for the ballet "Turangalîla", based on Olivier Messiaen's famous symphony at Hamburg State Opera. The premiere is staged on July 3, 2016.
*2016 For the first time, Albert Kriemler stages his défilé at New York Fashion Week in Lever House, an International Style architectural landmark. His spring/summer 2017 collection is the fruit of a collaboration with New York artist Carmen Herrera
Carmen Herrera (May 31, 1915 – February 12, 2022) was a Cuban-born American abstract, minimalist visual artist and painter. She was born in Havana and lived in New York City from the mid-1950s. Herrera's abstract works brought her internation ...
whom he met for the first time on her 101st birthday.
*2017 Albert Kriemler collaborates with Canadian Artist Rodney Graham
William Rodney Graham (January 16, 1949 – October 22, 2022) was a Canadian visual artist and musician. He was closely associated with the Vancouver School.
Early life
Graham was born in Abbotsford, British Columbia, on January 16, 1949. ...
. For his “A Woman in a Coat and with a Bag” fall/winter 2017/18 collection, he is inspired with Graham’s lightbox “Coat Puller” and his installation „Der Mantelanzieher“. The new venue for the défilé is Palais de Tokyo in Paris.
*2017 Akris unveils its new boutique at 45-46 boulevard de la Croisette in Cannes, France, just in time for the 70th edition of the Annual Cannes Film Festival.
Collections
Akris is a collection of sleek, refined, and versatile pieces, designed in clear architectural lines, with exceptional fabrics, body conscious tailoring and sophisticated colors. Albert Kriemler has gained a strong following by creating a fashion collection for career-oriented women around the world.[Tuma, Thomas (October 6, 2015)]
Dressing for Success
Handelsblatt Artists and architects have inspired his designs or have collaborated directly with him.
In 1996, Akris introduced a new line called Akris Punto.[ The Akris Punto collection has an emphasis on "relaxed sportswear". In 2009, Akris expanded its Prêt-a-Porter offering with the introduction of handbags featuring animal-friendly horsehair textile, a woven fabric made from the tail-hair.
In 1996, Akris was admitted to the French Chambre Syndicale, the governing body of the French fashion industry.][ The company delayed participating in ]Paris Fashion Week
Paris Fashion Week (french: Semaine de la mode de Paris) is a series of designer presentations held semiannually in Paris, France with spring/summer and autumn/winter events held each year. Dates are determined by the French Fashion Federation. ...
until 2004, when it was able to secure a spot on one of the event's most important days.[ In the 2000s, the company was one of the world's fastest-growing designer brands,][ selling at stores such as ]Bergdorf Goodman
Bergdorf Goodman Inc. is a luxury department store based on Fifth Avenue in Midtown Manhattan, New York. The company was founded in 1899 by Herman Bergdorf and was later owned and managed by Edwin Goodman, and later his son, Andrew Goodman.
To ...
and Neiman Marcus
Neiman Marcus Group, Inc. is an American integrated luxury retailer headquartered in Dallas, Texas, which owns Neiman Marcus, Bergdorf Goodman, Horchow, and Last Call. Since September 2021, NMG has been owned by a group of investment compani ...
,[ where Akris shares floor space with brands like Bottega Veneta, Fendi and Lanvin.][Martin, J.J]
Albert Kriemler Expands Akris's Global Footprint
(November 19, 2015) Akris's success is largely due to trunk show
A trunk show is an event in which vendors present merchandise directly to store personnel or customers at a retail location or another venue such as a hotel room. In many cases it allows store personnel to preview and/or purchase merchandise befor ...
s and word of mouth;[ the company does very little advertising.][ Unlike other fashion houses, the company does not produce fragrances and does not license its name.][ Akris have a reputation for working with artists. Two notable examples have been a collaboration with the ]German
German(s) may refer to:
* Germany (of or related to)
**Germania (historical use)
* Germans, citizens of Germany, people of German ancestry, or native speakers of the German language
** For citizens of Germany, see also German nationality law
**Ger ...
photographer Thomas Ruff
Thomas Ruff (born 10 February 1958) is a German photographer who lives and works in Düsseldorf, Germany. He has been described as "a master of edited and reimagined images".
Ruff shares a studio on Düsseldorf's Hansaallee, with fellow German ...
and separately the British painter David Wightman.
Sales and stores
Akris is the largest Swiss clothing producer, though it does not disclose sales or profit figures.[ Its value has been reported as approximately US$500 million; the company has not disputed this figure,][ but the number may be an overestimate "judging from lbertKriemler's response when that number is tossed out.][ The brand is sold in more than 300 locations worldwide.][
Approximately 40% of Akris sales are in North America.][Socha, Miles. "Akris names Brown U.S. chief". '']Women's Wear Daily
''Women's Wear Daily'' (also known as ''WWD'') is a fashion-industry trade journal often referred to as the "Bible of fashion".Horyn, Cathy"Breaking Fashion News With a Provocative Edge" ''The New York Times''. (August 20, 1999). It provides infor ...
'' (November 13, 2006). Akris was first sold in the United States in 1988;[ the brand can now be found in 70 U.S. stores, including over 20 Neiman Marcus locations and 30-some Saks Fifth Avenue locations,][ where Akris shares floor space with brands like Bottega Veneta, Fendi and Lanvin.][ Freestanding Akris boutiques are located in Boston, New York City, Atlanta, Palm Beach, Bal Harbor, Dallas and Houston.][ Akris Punto is sold in approximately 100 stores in the United States.][
]
Celebrities
Several female celebrities are known to have worn Akris designs, including Amal Clooney
Amal Clooney (; ar, أمل علم الدين; born 3 February 1978) is a Lebanese and British barrister.
Her clients include Filipino and American journalist Maria Ressa; former President of the Maldives Mohamed Nasheed; Julian Assange, the ...
, HSH Charlene, Princess of Monaco
Charlene (' Charlene Lynette Wittstock; French: ''Charlène'';Since her marriage, her name has been Gallicised by adding a grave accent to her name in French documents. born 25 January 1978) is the princess consort of Monaco and a former Olympic ...
, Tina Fey
Elizabeth Stamatina "Tina" Fey (; born May 18, 1970) is an American actress, comedian, writer, producer, and playwright. She is best known for her work on the NBC sketch comedy series ''Saturday Night Live'' (1997–2006) and for creating the ...
, Susan Sarandon
Susan Abigail Sarandon (; née Tomalin; born October 4, 1946) is an American actorMcCabe, Bruce"Susan Sarandon, the 'actor'" ''Boston Globe''. April 17, 1981. Retrieved January 21, 2021. and activist. She is the recipient of various accolades, ...
, Doris Yaffe, Shakira
Shakira Isabel Mebarak Ripoll ( , ; born 2 February 1977), professionally known by the mononym Shakira, is a Colombian singer and songwriter. Born and raised in Barranquilla, she has been referred to as the " Queen of Latin Music" and is ...
, Alicia Keys
Alicia Augello Cook (born January 25, 1981), known professionally as Alicia Keys, is an American singer, songwriter, and pianist. A classically trained pianist, Keys started composing songs when she was 12 and was signed at 15 years old by Col ...
, Angelina Jolie
Angelina Jolie (; born Angelina Jolie Voight; June 4, 1975) is an American actress, filmmaker, humanitarian and former Special Envoy to the UN High Commissioner for Refugees. The recipient of numerous accolades, including an Academy Award ...
, Nicole Kidman
Nicole Mary Kidman (born 20 June 1967) is an American and Australian actress and producer. Known for her work across various film and television productions from several genres, she has consistently ranked among the world's highest-paid act ...
Diane Sawyer
Lila Diane Sawyer (; born December 22, 1945) is an American television broadcast journalist known for anchoring major programs on two networks including ''ABC World News Tonight'', '' Good Morning America'', ''20/20'', and '' Primetime'' newsmag ...
and former Secretary of State Condoleezza Rice
Condoleezza Rice ( ; born November 14, 1954) is an American diplomat and political scientist who is the current director of the Hoover Institution at Stanford University. A member of the Republican Party, she previously served as the 66th Uni ...
.[Ellison, Jo, The alpha woman's label]
Financial Times
(May 7, 2016)
Garment production
The company's headquarters are located in St. Gallen, Switzerland
St. Gallen or traditionally St Gall, in German language, German; it, San Gallo; rm, Son Gagl) is a Switzerland, Swiss List of cities in Switzerland, city and the capital of the Cantons of Switzerland, canton of Canton of St. Gallen, St ...
with 200 employees.[ The design process begins with the fabric; Kriemler then sketches his designs.][ Akris fabrics are often custom-produced; sometimes, development of a fabric may take years.][ Most of the fabrics used in Akris clothing are produced in specialized mills in northern ]Italy
Italy ( it, Italia ), officially the Italian Republic, ) or the Republic of Italy, is a country in Southern Europe. It is located in the middle of the Mediterranean Sea, and its territory largely coincides with the homonymous geographical re ...
.[
Akris clothing is generally produced in ateliers in St. Gallen, Zurich, and Ticino, Switzerland.][ Kriemler has aimed to continue St. Gallen's textile-based history by hiring local artisans.][ About half of the company's 280 manufacturing employees are highly skilled artisans;][ two years of training are required for a seamstress to master the hand-finishing of Akris's double-faced cashmere jackets, each of which requires two and a half days to complete.][
]
References
External links
Official site
*
{{Authority control
Clothing companies of Switzerland
High fashion brands
Clothing companies established in 1922
Swiss companies established in 1922