Air Canada Rouge, ''Rouge'' meaning "red" in
French, is a subsidiary of
Air Canada
Air Canada is the flag carrier and the largest airline of Canada by the size and passengers carried. Air Canada maintains its headquarters in the borough of Saint-Laurent, Montreal, Quebec. The airline, founded in 1937, provides scheduled and ...
. It is fully integrated into the Air Canada mainline and
Air Canada Express networks; flights are sold with AC flight numbers but are listed as "operated by Air Canada Rouge" (similar to regional flights operated under the Air Canada Express banner).
History
The airline was launched in December 2012 and began services on July 1, 2013. The first destination was
Athens, Greece
Athens ( ; el, Αθήνα, Athína ; grc, Ἀθῆναι, Athênai (pl.) ) is both the capital and largest city of Greece. With a population close to four million, it is also the seventh largest city in the European Union. Athens dominates ...
, from Toronto and Montreal, as part of the Air Canada Leisure Group to compete more efficiently with
Air Transat
Air Transat is a Canadian airline based in Montreal, Quebec. Founded in 1986, it is the country's third-largest airline behind Air Canada and WestJet, operating scheduled and charter flights serving 60 destinations in 25 countries. Air Transa ...
,
Sunwing, and
WestJet
WestJet Airlines Ltd. is a Canadian airline headquartered in Calgary, Alberta, near Calgary International Airport. It is the second-largest Canadian airline, behind Air Canada, operating an average of 777 flights and carrying more than 66,130 ...
in the leisure and vacation travel market, largely operating routes to
Europe
Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia ...
, the
Caribbean
The Caribbean (, ) ( es, El Caribe; french: la Caraïbe; ht, Karayib; nl, De Caraïben) is a region of the Americas that consists of the Caribbean Sea, its islands (some surrounded by the Caribbean Sea and some bordering both the Caribbean Se ...
, and the
United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
.
At the time of the launch, it had a fleet of four aircraft, two Airbus A319s and two Boeing 767s, transferred from the parent company. Its fleet expanded to 28 aircraft within 18 months and was expected to reach 16
Boeing 767
The Boeing 767 is an American wide-body aircraft developed and manufactured by Boeing Commercial Airplanes.
The aircraft was launched as the 7X7 program on July 14, 1978, the prototype first flew on September 26, 1981, and it was certified on ...
s, 20
Airbus A319
The Airbus A319 is a member of the Airbus A320 family of short- to medium-range, Narrow-body aircraft, narrow-body, commercial passenger Twinjet, twin-engine jet airliners manufactured by Airbus. The A319 carries 124 to 156 passengers and has a ...
s and five
Airbus A321s by mid-2016.
By early September 2016, the airline had expanded its
Boeing 767
The Boeing 767 is an American wide-body aircraft developed and manufactured by Boeing Commercial Airplanes.
The aircraft was launched as the 7X7 program on July 14, 1978, the prototype first flew on September 26, 1981, and it was certified on ...
fleet to 19 aircraft.
On March 24, 2014, Air Canada announced plans for Air Canada Rouge to expand into Western Canada beginning in Spring 2014, to serve predominantly leisure markets from Vancouver and Calgary to Los Angeles, San Francisco, Las Vegas, Phoenix, Palm Springs, Honolulu, Maui and Anchorage. A seasonal service from Vancouver to Osaka/Kansai started in May 2015.
[ In December 2015 new routes were announced including ]Toronto
Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
to Miami
Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...
, Fort Myers
Fort Myers (or Ft. Myers) is a city in southwestern Florida and the county seat and commercial center of Lee County, Florida, United States. The Census Bureau's Population Estimates Program calculated that the city's population was 92,245 in 20 ...
, Charlottetown
Charlottetown is the capital and largest city of the Canadian province of Prince Edward Island, and the county seat of Queens County. Named after Queen Charlotte, Charlottetown was an unincorporated town until it was incorporated as a city in ...
, and Deer Lake. Year-round routes include Toronto
Toronto ( ; or ) is the capital city of the Canadian province of Ontario. With a recorded population of 2,794,356 in 2021, it is the most populous city in Canada and the fourth most populous city in North America. The city is the ancho ...
and Montreal
Montreal ( ; officially Montréal, ) is the List of the largest municipalities in Canada by population, second-most populous city in Canada and List of towns in Quebec, most populous city in the Provinces and territories of Canada, Canadian ...
to Fort Lauderdale
A fortification is a military construction or building designed for the defense of territories in warfare, and is also used to establish rule in a region during peacetime. The term is derived from Latin ''fortis'' ("strong") and ''facere'' ...
; Montreal
Montreal ( ; officially Montréal, ) is the List of the largest municipalities in Canada by population, second-most populous city in Canada and List of towns in Quebec, most populous city in the Provinces and territories of Canada, Canadian ...
to Miami
Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...
; Vancouver
Vancouver ( ) is a major city in western Canada, located in the Lower Mainland region of British Columbia. As the List of cities in British Columbia, most populous city in the province, the 2021 Canadian census recorded 662,248 people in the ...
to San Diego
San Diego ( , ; ) is a city on the Pacific Ocean coast of Southern California located immediately adjacent to the Mexico–United States border. With a 2020 population of 1,386,932, it is the List of United States cities by population, eigh ...
and Mexico City
Mexico City ( es, link=no, Ciudad de México, ; abbr.: CDMX; Nahuatl: ''Altepetl Mexico'') is the capital and largest city of Mexico, and the most populous city in North America. One of the world's alpha cities, it is located in the Valley o ...
; and Calgary
Calgary ( ) is the largest city in the western Canadian province of Alberta and the largest metro area of the three Prairie Provinces. As of 2021, the city proper had a population of 1,306,784 and a metropolitan population of 1,481,806, makin ...
to Phoenix
Phoenix most often refers to:
* Phoenix (mythology), a legendary bird from ancient Greek folklore
* Phoenix, Arizona, a city in the United States
Phoenix may also refer to:
Mythology
Greek mythological figures
* Phoenix (son of Amyntor), a ...
.
In May 2020, amidst the COVID-19 pandemic
The COVID-19 pandemic, also known as the coronavirus pandemic, is an ongoing global pandemic of coronavirus disease 2019 (COVID-19) caused by severe acute respiratory syndrome coronavirus 2 (SARS-CoV-2). The novel virus was first identif ...
, Air Canada
Air Canada is the flag carrier and the largest airline of Canada by the size and passengers carried. Air Canada maintains its headquarters in the borough of Saint-Laurent, Montreal, Quebec. The airline, founded in 1937, provides scheduled and ...
announced the retirements of 79 aircraft among its mainline and Rouge fleets. This included Boeing 767
The Boeing 767 is an American wide-body aircraft developed and manufactured by Boeing Commercial Airplanes.
The aircraft was launched as the 7X7 program on July 14, 1978, the prototype first flew on September 26, 1981, and it was certified on ...
, Embraer 190
The Embraer E-Jet family is a series of four-abreast narrow-body short- to medium-range twin-engine jet airliners designed and produced by the Brazilian aerospace manufacturer Embraer.
The E-Jet was designed as a complement to the preceding ...
, and Airbus A319
The Airbus A319 is a member of the Airbus A320 family of short- to medium-range, Narrow-body aircraft, narrow-body, commercial passenger Twinjet, twin-engine jet airliners manufactured by Airbus. The A319 carries 124 to 156 passengers and has a ...
aircraft. Air Canada Rouge was significantly affected, as the airline lost all 25 767s, and 2 A319s, leaving it with only 18 A320
The Airbus A320 family is a series of narrow-body airliners developed and produced by Airbus.
The A320 was launched in March 1984, first flew on 22 February 1987, and was introduced in April 1988 by Air France.
The first member of the famil ...
/ A321, and 20 Airbus A319
The Airbus A319 is a member of the Airbus A320 family of short- to medium-range, Narrow-body aircraft, narrow-body, commercial passenger Twinjet, twin-engine jet airliners manufactured by Airbus. The A319 carries 124 to 156 passengers and has a ...
as their fleet. This means the airline will no longer be able to reach some of its destinations in Europe, such as Budapest
Budapest (, ; ) is the capital and most populous city of Hungary. It is the ninth-largest city in the European Union by population within city limits and the second-largest city on the Danube river; the city has an estimated population ...
or Zagreb
Zagreb ( , , , ) is the capital (political), capital and List of cities and towns in Croatia#List of cities and towns, largest city of Croatia. It is in the Northern Croatia, northwest of the country, along the Sava river, at the southern slop ...
. Plans are in the works to continue to fly to some European destinations that are in range of these narrowbody aircraft. As of February 2021, the airline removed most of its Central and Eastern European destinations from their schedule, e.g. Warsaw
Warsaw ( pl, Warszawa, ), officially the Capital City of Warsaw,, abbreviation: ''m.st. Warszawa'' is the capital and largest city of Poland. The metropolis stands on the River Vistula in east-central Poland, and its population is officia ...
and Bucharest
Bucharest ( , ; ro, București ) is the capital and largest city of Romania, as well as its cultural, industrial, and financial centre. It is located in the southeast of the country, on the banks of the Dâmbovița River, less than north of ...
due to a lack of suitable aircraft.
Air Canada Rouge service was suspended from 9 February 2021 to 7 September 2021 to adhere to new travel rules by the government aimed at reducing non-essential travel.
Destinations
Air Canada Rouge serves leisure destinations in the Caribbean
The Caribbean (, ) ( es, El Caribe; french: la Caraïbe; ht, Karayib; nl, De Caraïben) is a region of the Americas that consists of the Caribbean Sea, its islands (some surrounded by the Caribbean Sea and some bordering both the Caribbean Se ...
, Central America
Central America ( es, América Central or ) is a subregion of the Americas. Its boundaries are defined as bordering the United States to the north, Colombia to the south, the Caribbean Sea to the east, and the Pacific Ocean to the west. ...
, Mexico
Mexico (Spanish: México), officially the United Mexican States, is a country in the southern portion of North America. It is bordered to the north by the United States; to the south and west by the Pacific Ocean; to the southeast by Guatema ...
predominantly, and the United States
The United States of America (U.S.A. or USA), commonly known as the United States (U.S. or US) or America, is a country primarily located in North America. It consists of 50 states, a federal district, five major unincorporated territorie ...
with all former routes to Europe
Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia ...
and South America
South America is a continent entirely in the Western Hemisphere and mostly in the Southern Hemisphere, with a relatively small portion in the Northern Hemisphere at the northern tip of the continent. It can also be described as the southe ...
being cancelled after the retirement of the Boeing 767-300ER
The Boeing 767 is an American wide-body aircraft developed and manufactured by Boeing Commercial Airplanes.
The aircraft was launched as the 7X7 program on July 14, 1978, the prototype first flew on September 26, 1981, and it was certified on ...
s.
Fleet
Current fleet
As of July 2022, the Air Canada Rouge fleet consists of an all-Airbus registered aircraft:
Former fleet
* Boeing 767-300ER
The Boeing 767 is an American wide-body aircraft developed and manufactured by Boeing Commercial Airplanes.
The aircraft was launched as the 7X7 program on July 14, 1978, the prototype first flew on September 26, 1981, and it was certified on ...
Service concept
Seating
The Air Canada Rouge Airbus A319 has 16 more seats than a regular Air Canada Airbus A319[Aircraft Summary](_blank)
seatguru.com. Retrieved July 27, 2015. with 136 seats, the first four rows being for Rouge Plus and Premium Rouge passengers.[ The former Air Canada Rouge Boeing 767-300ER carried 71 more passengers than most regular Air Canada Boeing 767-300ER aircraft,] with 282 seats. Of these 223 were economy, 35 Rouge Plus and 24 Premium Rouge.[ The 29-inch seat pitch on their A320 series aircraft is one of the smallest in North America, resulting in less leg room than on most other comparable aircraft.
]
Entertainment
Air Canada Rouge is equipped with a wireless streaming entertainment system, called Player, that passengers can use directly on their personal devices, such as Apple iOS
iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc. exclusively for its hardware. It is the operating system that powers many of the company's mobile devices, including the iPhone; the term also includes ...
and Android devices, as well as laptops.
All Air Canada Rouge aircraft are equipped with Wi-Fi provided by Intelsat
Intelsat S.A. (formerly INTEL-SAT, INTELSAT, Intelsat) is a multinational satellite services provider with corporate headquarters in Luxembourg and administrative headquarters in Tysons Corner, Virginia, United States. Originally formed as In ...
(formerly Gogo Wi-Fi). In November 2022, Air Canada announced that Wi-Fi would be offered complimentary to customers flying in the Premium Rouge cabin.
On-board services
The baggage policy is the same as Air Canada's. Flights to and from Europe have complimentary food and drink service with for-purchase alcoholic drinks. A buy-on-board food offering in line with the mainline service exists for all other flights.flyrouge.com
retrieved 15 February 2018
References
External links
*
{{Airlines of Canada
Air Canada
Canadian companies established in 2012
Airlines established in 2012
Low-cost carriers
Canadian brands
Star Alliance affiliate members