Aigo (stylized as aigo) is the
trade name
A trade name, trading name, or business name, is a pseudonym used by companies that do not operate under their registered company name. The term for this type of alternative name is a "fictitious" business name. Registering the fictitious name w ...
of
Chinese
Chinese can refer to:
* Something related to China
* Chinese people, people of Chinese nationality, citizenship, and/or ethnicity
**''Zhonghua minzu'', the supra-ethnic concept of the Chinese nation
** List of ethnic groups in China, people of ...
consumer electronics
Consumer electronics or home electronics are electronic (analog or digital) equipment intended for everyday use, typically in private homes. Consumer electronics include devices used for entertainment, communications and recreation. Usually r ...
company Beijing Huaqi Information Digital Technology Co Ltd.
[Go Aigo](_blank)
The Economist, Jul 31st 2008 It is headquartered in the Ideal Plaza () in
Haidian District
Haidian District () is a district of the municipality of Beijing. It is mostly situated in northwestern Beijing, but also to a lesser extent in the west, where it has borders with Xicheng District and Fengtai District.
It is 431 square km in a ...
,
Beijing
}
Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
.
History
Beijing Huaqi Information Digital Technology Co Ltd (北京华旗资讯科技发展有限公司) is a consumer electronics manufacturer headquartered in
Beijing
}
Beijing ( ; ; ), alternatively romanized as Peking ( ), is the capital of the People's Republic of China. It is the center of power and development of the country. Beijing is the world's most populous national capital city, with over 21 ...
.
It was founded by Féng Jūn, who is the current president, in 1993. The company initially produced keyboards.
aigo may be participating in a trend that sees Chinese nationals preferring to purchase locally produced
durable good
In economics, a durable good or a hard good or consumer durable is a good that does not quickly wear out or, more specifically, one that yields utility over time rather than being completely consumed in one use. Items like bricks could be consid ...
s.
[China's new cultural revolution](_blank)
money.cnn.com, May 17, 2007: 5:53 AM EDT
Products
aigo's products include
MIDs,
digital media players
A digital media player (also sometimes known as a streaming device or streaming box) is a type of consumer electronics device designed for the storage, playback, or viewing of digital media content. They are typically designed to be integr ...
,
computer cases
A computer case, also known as a computer chassis, is the housing (engineering), enclosure that contains most of the computer hardware, hardware of a personal computer. The components housed inside the case (such as the CPU, motherboard, computer ...
,
digital cameras
A digital camera is a camera that captures photographs in digital memory. Most cameras produced today are digital, largely replacing those that capture images on photographic film. Digital cameras are now widely incorporated into mobile device ...
,
cpu cooling
Computer cooling is required to remove the waste heat produced by computer components, to keep components within permissible operating temperature limits. Components that are susceptible to temporary malfunction or permanent failure if overhea ...
fans,
[Brief Introduction to aigo](_blank)
aigo Official Site computer peripherals,
and
monitors
Monitor or monitor may refer to:
Places
* Monitor, Alberta
* Monitor, Indiana, town in the United States
* Monitor, Kentucky
* Monitor, Oregon, unincorporated community in the United States
* Monitor, Washington
* Monitor, Logan County, West Vir ...
.
Subsidiaries
aigo has 27 subsidiaries
[INTERVIEW-China's Aigo to focus on digital camera market; ops reach breakeven](_blank)
quamnet,com, 05 Sep 2008, Xinhua Newsfeed and several R&D facilities.
[Brief Introduction to aigo](_blank)
aigo Official Site An incomplete list of aigo's subsidiaries can be foun
here
aigo Music
Established in 1993 and located in Beijing,
[Contact](_blank)
aigo Music Official Site aigo Music operates a digital music service much like iTunes.
The first of its kind in
China
China, officially the People's Republic of China (PRC), is a country in East Asia. It is the world's most populous country, with a population exceeding 1.4 billion, slightly ahead of India. China spans the equivalent of five time zones and ...
, it is, as of 2009, the biggest portal for legal downloading of music in the country.
[About Us](_blank)
aigo Music Official Site Strategic partnerships with
Warner Music
Warner Music Group Corp. ( d.b.a. Warner Music Group, commonly abbreviated as WMG) is an American multinational entertainment and record label conglomerate headquartered in New York City. It is one of the " big three" recording companies and t ...
,
EMI
EMI Group Limited (originally an initialism for Electric and Musical Industries, also referred to as EMI Records Ltd. or simply EMI) was a British transnational conglomerate founded in March 1931 in London. At the time of its break-up in 201 ...
and
Sony
, commonly stylized as SONY, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan. As a major technology company, it operates as one of the world's largest manufacturers of consumer and professional ...
[Watch Out Apple, Huaqi Launching Music Download Site](_blank)
jlmpacificepoch.com, Sep 30, 2005 allow a wide range of music to be offered at 0.99
yuan per song.
[Will Digital Music in China Overthrow the Traditional Music Publishing Business?](_blank)
May 10, 2006 in Knowledge@Wharton
Beijing aifly Education and Technology Co Ltd
aigo set up this
English as a Second Language
English as a second or foreign language is the use of English by speakers with different native languages. Language education for people learning English may be known as English as a second language (ESL), English as a foreign language (EF ...
brand with help from
Crazy English
''Crazy English'' () is a brand name
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for re ...
founder
Li Yang.
[MP3 Maker To Teach "Crazy" English ](_blank)
/ref>
Beijing aigo Digital Animation Institution
An aigo subsidiary that specializes in 3D animated films.
aigo Digital Animation Institution Official Site
Huaqi Information Technology (Singapore) Pte Ltd
Set up in October 2003,[About Us](_blank)
aigo Singapore Official Site it operates two official aigo outlet store
An outlet store, factory outlet or factory shop is a brick and mortar or online store in which manufacturers sell their stock directly to the public. Traditionally, a factory outlet was a store attached to a factory or warehouse, sometimes allowin ...
s in Singapore
Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
.[aigo unveils second flagship store in Singapore](_blank)
aigo Singapore Official Site[Shop Locations](_blank)
aigo Singapore Official Site
Shenzhen aigo R&D Co Ltd
Established in 2006, this Shenzhen
Shenzhen (; ; ; ), also historically known as Sham Chun, is a major sub-provincial city and one of the special economic zones of China. The city is located on the east bank of the Pearl River estuary on the central coast of southern province ...
-based research and development facility focuses on the development of mobile multimedia software.
Sponsorships
aigo is a sponsor of a number of sporting events, the majority involving automobile racing.
Motorsport
aigo was an official partner of the Vodafone McLaren Mercedes
McLaren Racing Limited is a British motor racing team based at the McLaren Technology Centre in Woking, Surrey, England. McLaren is best known as a Formula One constructor, the second oldest active team, and the second most successful Formul ...
Formula One team.[McLaren-Mercedes dominated the British Grand Prix](_blank)
aigo Official Site
As of 2008, aigo sponsors Chinese driver "Frankie" Cheng Congfu
Cheng "Frankie" Congfu (程丛夫; pinyin: Chéng Cóng Fū; born August 15, 1984) is a Chinese racing driver.
Career
Karting
In 1996, Cheng raced in karting in China, winning the national championship in 1998 (junior division), 2000 and 2001 ...
, in A1GP
A1 Grand Prix (A1GP) was a "single-make" open-wheel auto racing series that ran from 2005 until 2009. It was unique in its field in that competitors solely represented their nation as opposed to themselves or a team, the usual format in most for ...
racing.[News](_blank)
A1GP driver Cheng Congfu's Official's site
aigo was an official partner of the 2007 race of champions
The Race of Champions (ROC) is an international motorsport event held at the end/start of each year, featuring some of the world's best racing and rally drivers. It is the only competition in the world where stars from Formula One, World Ral ...
, a racing competition that uses a variety of different vehicles.[aigo, the leading brand for MP3 / MP4 players and digital cameras in China becomes official partner to The Race of Champions](_blank)
Press Releases, Official Race of Champions Site
aigo was one of the sponsors of Bryan Herta Autosports during Indianapolis 500
The Indianapolis 500, formally known as the Indianapolis 500-Mile Race, and commonly called the Indy 500, is an annual automobile race held at Indianapolis Motor Speedway (IMS) in Speedway, Indiana, United States, an enclave suburb of Indi ...
.
Football
aigo, as of 2009, has a global strategic cooperation effort with Manchester United
Manchester () is a city in Greater Manchester, England. It had a population of 552,000 in 2021. It is bordered by the Cheshire Plain to the south, the Pennines to the north and east, and the neighbouring city of City of Salford, Salford to ...
.[aigo and Manchester United Open a New Era of International Cooperation](_blank)
aigo Official Site
Notes
References
External links
Aigo
Aigo
aigo tagged posts @ gizmodo.com
aigo tagged posts @ engadget.com
{{Electronics industry in China
Electronics companies of China
Chinese brands
Consumer electronics brands
Companies established in 1993
Computer storage companies
Manufacturing companies based in Beijing
Privately held companies of China
1993 establishments in China