Ad Lib (typeface)
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Ad Lib is a decorative
typeface A typeface (or font family) is the design of lettering that can include variations in size, weight (e.g. bold), slope (e.g. italic), width (e.g. condensed), and so on. Each of these variations of the typeface is a font. There are list of type ...
that was designed in 1961 by Freeman Craw for American Type Founders. It was extremely popular from the early- to mid-1960s, and is often used today to evoke that era. The typeface is known for its square counters a-la the 60's. A SoftMaker version of this font has straighter edges for glyphs.


Notable examples of Ad Lib usage

*Ad Lib was used for Felix the Cat episode titles. *Ad Lib was used for episode titles and "Same Bat Time, Same Bat Channel" text overlays on the 1960s ''
Batman Batman is a superhero appearing in American comic books published by DC Comics. The character was created by artist Bob Kane and writer Bill Finger, and debuted in Detective Comics 27, the 27th issue of the comic book ''Detective Comics'' on ...
'' television series. *Ad Lib was used in the 1971 film '' Willy Wonka and the Chocolate Factory'' on the Augustus Gloop number. *Ad Lib was used in the 1976 film '' The Bad News Bears''. *Ad Lib was used in the
Pink Panther ''The Pink Panther'' is an American media franchise primarily focusing on a series of comedy-mystery films featuring an inept French police detective, Inspector Jacques Clouseau. The franchise began with the release of the classic film ''The Pink ...
titles, as well as in the credits of the
Looney Tunes ''Looney Tunes'' is an American Animated cartoon, animated comedy short film series produced by Warner Bros. starting from 1930 to 1969, concurrently with its partner series ''Merrie Melodies'', during the golden age of American animation.
shorts that DePatie-Freleng Enterprises produced from 1964 to 1967. *Ad Lib was used in film credits, such as ''
The Outrage ''The Outrage'' is a 1964 American Western film directed by Martin Ritt and starring Paul Newman, Laurence Harvey, Claire Bloom, Edward G. Robinson and William Shatner. It is a remake of Akira Kurosawa's 1950 Japanese film ''Rashomon'', based ...
'', '' A Guide for the Married Man'', '' Clueless'', '' Jay and Silent Bob Strike Back'' and ''
A Man Called Dagger ''A Man Called Dagger'' (1968) is a low-budget spy film that was the first collaboration between director Richard Rush, cinematographer László Kovács, and stuntman Gary Warner Kent (who also did the film's special effects). It was filmed in ...
''. *Ad Lib was used as the font to display scores on the television screen and for the logo on the first season of the 1996-99 version of '' The Dating Game''. *Ad Lib was used for the titles of the television series '' Night Gallery'' which ran from 1970 to 1973. *Ad Lib was used for in the 1967 film '' In The Heat of the Night'' and the 1988 TV series based in the film. *Ad Lib was used in the episode title cards for '' A Pup Named Scooby-Doo'' and ''
Yo Yogi! ''Yo Yogi!'' is an American animated television series and the seventh entry in the ''Yogi Bear'' franchise produced by Hanna-Barbera that aired from September 14 to December 7, 1991 on NBC for 13 episodes. This would be one of the last Yogi Bear ...
'' *Ad Lib and
Banco Banco may refer to: Places * Banc (Barcelona Metro), also called Banco, a closed metro stop on the Barcelona metro * Banco, Virginia, an unincorporated community * Banco, West Virginia, an unincorporated community * Banco National Park, a nation ...
are used in the logo for the Disney animated series '' Darkwing Duck''. *Ad Lib was used once in the '' Courage the Cowardly Dog'' episode "Journey to the Center of Nowhere" for the episode's title card. *Ad Lib is used on the cover of the
Nirvana ( , , ; sa, निर्वाण} ''nirvāṇa'' ; Pali: ''nibbāna''; Prakrit: ''ṇivvāṇa''; literally, "blown out", as in an oil lampRichard Gombrich, ''Theravada Buddhism: A Social History from Ancient Benāres to Modern Colombo.' ...
live album
From the Muddy Banks of the Wishkah ''From the Muddy Banks of the Wishkah'' is a live album by American rock band Nirvana, released on October 1, 1996. It features live performances recorded between 1989 and 1994. The album debuted at number one on the ''Billboard'' 200, selling ne ...
. *Ad Lib was used on most '' Animaniacs'' tie-in merchandise. *Ad Lib is also used in the opening and closing credits of the animated series ''
American Dad! ''American Dad!'' is an American animated sitcom created by Seth MacFarlane, Mike Barker and Matt Weitzman for the Fox Broadcasting Company. Since 2014, the series has been airing new episodes on TBS. ''American Dad!'' is the first television ...
''. *Ad Lib is used for the title of '' Tyler Perry's Assisted Living'' *Ad Lib was used in the logo of the website
Rotten Tomatoes Rotten Tomatoes is an American review-aggregation website for film and television. The company was launched in August 1998 by three undergraduate students at the University of California, Berkeley: Senh Duong, Patrick Y. Lee, and Stephen Wang ...
prior to 2018. *Ad Lib was used throughout the ''
Worms Worms may refer to: *Worm, an invertebrate animal with a tube-like body and no limbs Places *Worms, Germany, a city **Worms (electoral district) *Worms, Nebraska, U.S. *Worms im Veltlintal, the German name for Bormio, Italy Arts and entertainme ...
'' video game franchise, up until ''
Worms Ultimate Mayhem ''Worms Ultimate Mayhem'' is a 3D Artillery game, artillery turn-based tactics video game developed by Team17. The game is a re-release of ''Worms 4: Mayhem'' with improved graphics. It features all-new content, story mode voice acting by Guy Harr ...
''. *Ad Lib was used in signage around Nickelodeon Studios alternately with the network's "Balloon" font. *Ad Lib was featured on the boxes of the 1996 MGM/UA reissue of ''
Pee-wee's Playhouse ''Pee-wee's Playhouse'' is an American television series starring Paul Reubens as the childlike Pee-wee Herman that ran from 1986 to 1990 on Saturday mornings on CBS, and airing in reruns until July 1991. The show was developed from Reubens's po ...
''. *Ad Lib was the dialogue font used in '' Luigi's Mansion 3''. *Ad Lib was used on the title cards for children's show ''
Maggie and the Ferocious Beast ''Maggie and the Ferocious Beast'' is a Canadian animated children's television series created by Michael and Betty Paraskevas. The program was based on the 1996 book ''The Ferocious Beast with the Polka-Dot Hide'' and its sequels, which were als ...
''. *Ad Lib was used in the closing credits of some 90's ''
Sesame Street ''Sesame Street'' is an American educational children's television series that combines live-action, sketch comedy, animation and puppetry. It is produced by Sesame Workshop (known as the Children's Television Workshop until June 2000) a ...
'' home videos during the Around the Corner Era. *Ad Lib was used in ''
The Wiggles The Wiggles are an Australian children's music group formed in Sydney in 1991. The group are currently composed of Anthony Field, Lachlan Gillespie, Simon Pryce and Tsehay Hawkins, as well as supporting members Evie Ferris, John Pearce, Ca ...
'' TV series and home videos from 1997 to 2001. *Ad Lib was used as the logo of the English TV series ''
That'll Teach 'Em ''That'll Teach 'Em'' is a British historical reality documentary series produced by ''Twenty Twenty Television'' for the Channel 4 network in the United Kingdom. Concept Each series follows around 30 teenage students who have recently complet ...
''. *Ad Lib was used for part of the title of the ''Soft Serve Cyclone'' menu item from the American restaurant chain ''
Friendly's Friendly's is a restaurant chain on the East Coast of the United States. Friendly's was founded in 1935 in Springfield, Massachusetts, by the brothers S. Prestley Blake and Curtis Blake. It has 10,000 employees; George Michel is the CEO. It offe ...
''. *Ad Lib was used in the closing credits of '' Sabrina: The Animated Series''. *Ad Lib was used in the logo for
The Mighty Mighty Bosstones The Mighty Mighty Bosstones (informally referred to as The Bosstones and often stylized as The Mighty Mighty BossToneS) were an American ska punk band from Boston, Massachusetts, formed in 1983. From the band's inception, lead vocalist Dicky ...
(and often on their album covers). *Ad Lib was used in print ads for
Chuck E. Cheese Chuck E. Cheese (formerly known as Chuck E. Cheese's Pizza Time Theatre, Chuck E. Cheese's Pizza and simply Chuck E. Cheese's) is an American family entertainment center and pizza restaurant chain founded in 1977 by Atari's co-founder Nolan Bu ...
in 1999. *Ad Lib was used in '' Foster's Home for Imaginary Friends'' in the episode "Frankie My Dear" for a fictional restaurant dubbed "Futurpoup", which translates to "Poop of the future".


References


External links

* American Type Founders typefaces Display typefaces Typefaces and fonts introduced in 1961 Digital typefaces Letterpress typefaces Photocomposition typefaces {{Typ-stub