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Absolute Classic Rock is a semi-national digital radio station owned and operated by Bauer as part of the
Absolute Radio Network The Absolute Radio Network is a network of ten radio stations owned and operated by Bauer Radio. Bauer purchased the TIML Radio Limited network of stations in 2013. Most of the Absolute Radio stations are decade-themed services, alongside t ...
. Its music output is non-stop classic rock hits. Formerly known as Virgin Radio Classic Rock, it originally was an internet-only radio station, and launched in 2000 under the name Virgin Classic by Lee Roberts, SMG Radio Director. On DAB Digital Radio in London, the station launched at 12:15pm with Richard Skinner introducing Steppenwolf's "
Born to Be Wild "Born to Be Wild" is a song written by Mars Bonfire and first performed by the band Steppenwolf. The song is often invoked in both popular and counter culture to denote a biker appearance or attitude. It is most notably featured in the 1969 fi ...
". The launch time, presenter, and song (though not the artist) were identical to its parent station
Virgin Radio Virgin Radio launched in the United Kingdom in 1993. In 2008, Virgin Radio UK was sold to TIML, a subsidiary of The Times of India group, and the name was changed to Absolute Radio; the Virgin Radio name was not included in the sale. In 2001, ...
. On 1 September 2008 it was announced that Virgin Radio Classic Rock would be rebranded as Absolute Classic Rock on 29 September 2008. The station was removed from
Freesat Freesat is a British free-to-air satellite television service, first formed as a joint venture between the BBC and ITV plc and now owned by Digital UK. The service was formed as a memorandum in 2007 and has been marketed since 6 May 2008. Free ...
channel 725 on 8 December 2011 because of "economic realities".


DAB expansion

On 10 December 2010 Absolute Classic Rock expanded on DAB from London, taking over from Global Radio owned Gold on DAB in the North of England where there were 10 million potential new listeners on DAB in Newcastle, Sunderland, Darlington, Middlesbrough, Leeds, Hull, Scunthorpe, Grimsby, York, Huddersfield, Doncaster, Harrogate, Bradford, Sheffield, Blackburn, Preston, Blackpool, Bolton, Lancaster, Liverpool, Chester, Wrexham (North Wales) and Warrington On 20 December 2010 Absolute Classic Rock launched on DAB to a potential new 3 million new listeners in Ayr, Bath, Cardiff, Coventry and Exeter. In 2011 it was confirmed by Ofcom that to accommodate the launch of new sister station Absolute Radio 60s, the reduction of the broadcast bitrate of Absolute Classic Rock would be permitted on the various multiplexes on which it broadcasts.


West Midlands changes

On 7 January 2019, Bauer closed
Free Radio 80s Greatest Hits Radio Birmingham & The West Midlands is an Independent Local Radio station based in Birmingham, England, owned and operated by Bauer as part of the Greatest Hits Radio network. It broadcasts to the West Midlands. The station form ...
and replaced it with Greatest Hits Radio West Midlands. It launched the station on its 105.2 FM frequency which covers Birmingham and the Black Country and Bauer chose to allocate its AM frequencies which cover that area to Absolute Classic Rock.Bauer Media to launch Greatest Hits Radio network
Radio Today, 15 November 2018 This was the first time that the station had been available on analogue radio. Transmissions on 990 and 1017 kHz ceased on 30 April 2020, with service remaining on 1152 kHz until 30 June 2020, when that was also ceased.


Notable former presenters

Former presenters include Richard Skinner,
Tommy Vance Richard Anthony Crispian Francis Prew Hope-Weston (11 July 1940 – 6 March 2005), known professionally as Tommy Vance, was an English radio broadcaster. He was an important factor in the rise of the new wave of British heavy metal (NWOBHM), al ...
,
Alan Freeman Alan Leslie Freeman, MBE (6 July 1927 – 27 November 2006), nicknamed "Fluff", was an Australian-born British disc jockey and radio personality in the United Kingdom for 40 years, best known for presenting ''Pick of the Pops'' from 1961 to 200 ...
, and
Alice Cooper Alice Cooper (born Vincent Damon Furnier, February 4, 1948) is an American rock singer whose career spans over five decades. With a raspy voice and a stage show that features numerous props and stage illusions, including pyrotechnics, guillot ...
.


References


External links

*
Absolute Classic Rock's page
on
Last.fm Last.fm is a music website founded in the United Kingdom in 2002. Using a music recommender system called "Audioscrobbler", Last.fm builds a detailed profile of each user's musical taste by recording details of the tracks the user listens to, e ...
, showing a listing of tracks played


See also

*
Bauer Media Group Heinrich Bauer Publishing (german: Heinrich Bauer Verlag KG), trading as Bauer Media Group, is a German multimedia conglomerate headquartered in Hamburg. It operates worldwide and owns more than 600 magazines, over 400 digital products and 50 ra ...
{{Bauer Absolute Radio Bauer Radio Classic rock radio stations in the United Kingdom Rock radio stations in the United Kingdom Internet radio stations in the United Kingdom Radio stations established in 2000 2000 establishments in the United Kingdom