Abacus Data is a Canadian
polling
Poll, polled, or polling may refer to:
Figurative head counts
* Poll, a formal election
** Election verification exit poll, a survey taken to verify election counts
** Polling, voting to make decisions or determine opinions
** Polling places o ...
and
market research
Market research is an organized effort to gather information about target markets and customers: know about them, starting with who they are. It is an important component of business strategy and a major factor in maintaining competitiveness. Mark ...
firm based in
Ottawa
Ottawa (, ; Canadian French: ) is the capital city of Canada. It is located at the confluence of the Ottawa River and the Rideau River in the southern portion of the province of Ontario. Ottawa borders Gatineau, Quebec, and forms the core ...
,
Ontario
Ontario ( ; ) is one of the thirteen provinces and territories of Canada.Ontario is located in the geographic eastern half of Canada, but it has historically and politically been considered to be part of Central Canada. Located in Central Ca ...
. It was founded in August 2010,
[Abacus Data Launches](_blank)
soon after its founder David Coletto graduated from the
University of Calgary
The University of Calgary (U of C or UCalgary) is a public research university located in Calgary, Alberta, Canada. The University of Calgary started in 1944 as the Calgary branch of the University of Alberta, founded in 1908, prior to being ins ...
with a PhD in
political science
Political science is the scientific study of politics. It is a social science dealing with systems of governance and power, and the analysis of political activities, political thought, political behavior, and associated constitutions and la ...
.
The company's surveys and political opinion polls are sometimes cited in Canadian news media, including ''
The Globe and Mail
''The Globe and Mail'' is a Canadian newspaper printed in five cities in western and central Canada. With a weekly readership of approximately 2 million in 2015, it is Canada's most widely read newspaper on weekdays and Saturdays, although it ...
'', the
National Post
The ''National Post'' is a Canadian English-language broadsheet newspaper available in several cities in central and western Canada. The paper is the flagship publication of Postmedia Network and is published Mondays through Saturdays, with ...
, the
Toronto Star
The ''Toronto Star'' is a Canadian English-language broadsheet daily newspaper. The newspaper is the country's largest daily newspaper by circulation. It is owned by Toronto Star Newspapers Limited, a subsidiary of Torstar Corporation and part ...
, and
Sun Media
Sun Media Corporation was the owner of several tabloid and broadsheet newspapers in Canada and the 49 percent owner of the now defunct Sun News Network. It was a subsidiary of Quebecor Media.
On October 6, 2014, Quebecor Media announced the sal ...
newspapers.
In 2013, Bruce Anderson joined Abacus Data as Chairman.
References
External links
Company websiteCompany blog*
*
*
Market research companies of Canada
Companies based in Ottawa
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