AURA (United Artists For African Rap)
   HOME

TheInfoList



OR:

United Artists for African Rap (, AURA) is a collective of 17 hip hop artists (plus one griot) coming from ten different countries in West Africa (Benin, Burkina Faso, Gambia, Guinea, Ivory Coast, Niger, Mali, Mauritania, Senegal and Togo) and who are committed to use their voices and music for Africa’s development. With the support of the Non Governmental Organization
PLAN International Plan International is a development and humanitarian organisation which works in over 75 countries across Africa, the Americas, and Asia to advance children’s rights and equality for girls. Its focus is on child protection, education, child par ...
, they are engaged in a public awareness campaign relating to
Children’s rights Children's rights are a subset of human rights with particular attention to the rights of special protection and care afforded to minors.
and youth problems. With respect, they realized in 2006 the first ever hip hop musical comedy show “The extraordinary Stories of Poto-Poto Children”.


Members

There are currently 17 members of AURA, originating from 10 different West African countries: The artists’ underlying philosophy is that of Africanist optimism; they believe that Africa has the ability to overcome all her challenges and they are strongly focused on encouraging youth engagement to this end. They contend that the youth represent the leaders of tomorrow and it is only by engaging Africa’s currently largely marginalised youth population that the continent has a chance of developing.


Poto-Poto Campaign

AURA is currently engaged in a campaign designed to raise awareness about
children’s rights Children's rights are a subset of human rights with particular attention to the rights of special protection and care afforded to minors.
and the problems that children are facing on a daily basis. The campaign is called “
Poto-Poto Poto-Poto is one of the original residential neighborhoods of the city of Brazzaville, capital of the Republic of the Congo. History Poto-Poto was originally demarcated by French colonizers in 1909, to the northeast of the central part of town ...
”; “Poto-Poto” translates as ‘mud’ and is also the colloquial name for the big African market. It represents the children's home; many of whom are forced to wander the streets, sleeping in the market and eating bits of food that they find there. The Poto-Poto campaign is centred on the production of a music album: “The extraordinary stories of the Poto-Poto children” (“Les histoires extraordinaires des enfants de Poto-Poto”). In this album, each rap artist plays the role of a particular child, be it
child soldier Children (defined by the Convention on the Rights of the Child as people under the age of 18) have been recruited for participation in military operations and campaigns throughout history and in many cultures. Children in the military, includ ...
, child prostitute, victim of a forced marriage, drug dealer etc. In the songs, the children meet to exchange their stories, to condemn or condone their friends’ ways of life and to ask questions about how such situations came about. The use of rap in this way allows often sensitive topics to be broached in a way that young people are able to understand and relate to. The songs not only address and raise awareness of problems, but they also portray the courage and humour that these children maintained. Despite the hardships that they are subjected to on a daily basis, they maintain cheerful demeanours, coming together to draw strength from one another and to overcome their problems. In 2007 two singles from the album were released: “Bienvenue a Poto-Poto” (“Welcome to Poto-Poto”) and “Poto-Poto Dancing”. These were instant hits, taking top spots in music charts across the region of Francophone West Africa. “Bienvenue a Poto-Poto” even made it to number 2 in the music charts on RFI (
Radio France Internationale Radio France Internationale, usually referred to as RFI, is the state-owned international radio broadcaster of France. With 37.2 million listeners in 2014, it is one of the most-listened-to international radio stations in the world, along with ...
). AURA's music is available to listen to free at their recently developed website: aurahiphop.com.


Events

In addition to the Poto-Poto album, the artists have performed concerts across the region. They theme each concert around a particular issue concerning children’s rights. For example, at the St Louis Jazz Festival in May 2007, the artists sung about the problem of the talibé in Senegal (child beggars). In 2007 they performed at local musical festivals in Senegal (St. Louis Festival, Dakar Banlieue Rhythmes Festival) and played regional concerts in Burkina Faso and Niger. AURA also participated in a school tour in the Netherlands that was organised by Plan Holland; the artists met local students and performed their Poto-Poto songs, drawing attention to Africa's pressing problems. A concert tour took place in 2008 in Mali, Senegal, Mauritania, Togo, Benin, Ivory Coast and Gambia.


Discography

* 2007 – AURA – The Extraordinary Stories of the Poto-Poto Children (CD) * 2010 – AURA – Bienvenue a Poto-Poto – Afrolution (compilation)


See also

*
Didier Awadi Didier Awadi is a Senegalese rapper and a significant figure in Francophone West African hip hop. As a founding member of Positive Black Soul (PBS) with Duggy Tee, Awadi toured around the world contributing to the international popularity of Hip ...
(PBS) * Myriam (
ALIF Alif may refer to: Languages * Alif (ا) in the Arabic alphabet, equivalent to aleph, the first letter of many Semitic alphabets ** Dagger alif, superscript alif in Arabic alphabet * Alif, the first letter of the Urdu alphabet * Alif, the eighth ...
) * Keyti (Rap’Adio) * Moona *
Baay Sooley Baay Sooley is a hip-hop dancer from Senegal. He has toured internationally as a dancer of the Positive Black Soul (PBS) crew. He choreographed the hip hop musical comedy "The Extraordinary Stories of the Poto-Poto Children". and created the street ...
(PBS)


References


External links

* {{Official website, https://web.archive.org/web/20110202141725/http://afrolution.com/, Afrolution official website
AURA official website in French
International organizations based in Africa African-American music in Africa West African music International music organizations