ATT 4 FUN is a

shopping mall A shopping mall (or simply mall) is a North American term for a large indoor shopping center, usually anchored by department stores. The term "mall" originally meant a pedestrian promenade with shops along it (that is, the term was used to refe ...

Xinyi Planning District Xinyi Planning District ( zh, 信義計畫區), also known as the Xinyi Planning Area, is located in Xinyi District, Taipei, Taiwan. The total area of the Xinyi Planning District is 153 hectares. It was designed in the 1970s and developed from ...

Taipei Taipei (), officially Taipei City, is the capital and a special municipality of the Republic of China (Taiwan). Located in Northern Taiwan, Taipei City is an enclave of the municipality of New Taipei City that sits about southwest of the n ...

Taiwan Taiwan, officially the Republic of China (ROC), is a country in East Asia, at the junction of the East and South China Seas in the northwestern Pacific Ocean, with the People's Republic of China (PRC) to the northwest, Japan to the nort ...

that opened on August 29, 2011. The name "ATT" stands for "attractive". Using the homonym of "FOR", the letters are changed to the number "4", which represents the four major industries of fashion, cultural creation, entertainment, and food. "FUN" combines fashion shopping with eating, drinking, playing, and fun, bringing all-round joy to a better life.

History

The building ATT 4 FUN currently occupies was originally operated by New York New York Shopping Center, which opened in March 2000. However, in August 2010, due to a cumulative loss of NT$1.8 billion since its opening 9 years, the operation of the mall was closed for refurbishment and reopened under the name ATT 4 FUN on August 29, 2011. ATT 4 FUN introduced international fashion brands, American and

Japan Japan ( ja, 日本, or , and formally , ''Nihonkoku'') is an island country in East Asia. It is situated in the northwest Pacific Ocean, and is bordered on the west by the Sea of Japan, while extending from the Sea of Okhotsk in the north ...

ese street fashion brands, lifestyle design styles, international themed restaurants, a performing arts hall, Sky Lounge Bar and other facilities. The seventh to eighth floors above the ground are stationed by the group's own brand "ATT Show Box". The main venue on the seventh floor covers an area of about , with a ceiling height of , with more than 2,000 spectator seats. A lift for cars to enter and exit is suitable for large-scale exhibitions, pop music, and art performances. In September 2014, the "Dream Dessert Paradise" on the fourth level opened. The well-known Japanese space design team planned and designed the theme of

Alice in Wonderland ''Alice's Adventures in Wonderland'' (commonly ''Alice in Wonderland'') is an 1865 English novel by Lewis Carroll. It details the story of a young girl named Alice who falls through a rabbit hole into a fantasy world of anthropomorphic creatur ...

, which was the first in Taiwan to convert the entire mall floor into a dessert area. In 2016, ATT 4 FUN's annual revenue exceeded 5 billion yuan. There are

skybridge Skybridge may refer to: * Skyway or skybridge, a type of pedestrian bridge * Jet bridge or skybridge, a retractable connecting bridge between an airport and an aircraft * SkyBridge (people mover), a people mover in Rome * Skybridge (TransLink), a ...

s connecting the second floor of the ATT 4 FUN shopping mall with Taipei Xinyi Vieshow Studios,

Taipei Nan Shan Plaza Taipei Nan Shan Plaza () is a skyscraper in Xinyi Special District, Xinyi, Taipei, Taiwan. It is the second tallest building in Taipei (after Taipei 101) and the third tallest building in Taiwan (after Taipei 101 and 85 Sky Tower). As of 2019, i ...

, and

Taipei 101 Taipei 101 (; stylized as TAIPEI 101), formerly known as the Taipei World Financial Center, is a supertall skyscraper in Taipei, Taiwan. This building was officially classified as the world's tallest from its opening in 2004 until the 2009 ...

Gallery

ATT 4 FUN Taipei 20130324.jpg, Exterior ATT_4_Fun_Exterior_view_201911.jpg, At night ATT_4_FUN_Level_1_2016.JPG, Level 1 ATT_4_FUN_Level_4_2016.JPG, Level 4 ATT_4_FUN_Level_10_Outdoor_terrance_2016.JPG, Level 10 Outdoor Terrace UNIQLO ATT 4 FUN Xinyi Store 20220705.jpg, Uniqlo store

References

External links

* {{Xinyi Planning District 2011 establishments in Taiwan Shopping malls in Taipei Shopping malls established in 2011

History

Gallery

See also

References

External links